Coaching Inc with Tom Krol

Tom Krol

Are you a coach, consultant, or expert, struggling to generate consistent leads, make more sales, and earn more income? Are you tired of wasting your time on old and outdated marketing strategies that just don’t work? Do you spend hours and hours creating content that doesn’t attract paying clients let alone build an audience? Are you starting to think that building a coaching business just might not be for you? Well, if you answered YES to any of those questions, you’re in the right place. I’m Tom Krol the founder of Coaching Inc and host of this Podcast. I’ve helped thousands (yes thousands) of people achieve massive success and generate mountains of revenue using my proven methods. I don’t say this to brag, it’s just a fact and it’s part of why I launched this Podcast. I see too many incredible coaches struggling to make money in this business and it truly breaks my heart. Well that stops TODAY! I want to show you how to (finally) get paid what you’re worth and start generating the income you deserve. And I want to teach you how to do this without spending hours creating content that doesn’t work, and without doing webinars, seminars, or building complicated funnels. The goal of this podcast is let you peak behind the curtain of some of the most successful coaches in the industry, so you can emulate their strategies and tactics and start getting immediate results, putting revenue in first position. This podcast isn’t about theory and it’s not filled with a bunch of fluffy words to make you feel good. I’m putting these incredible business builders in the hot-seat and getting them to share all of their biggest secrets, bam! If what you’ve been doing isn’t working and you want to get to revenue fast, this podcast is for you. If you follow folks like Alex Hormozi, Ed Mylett, Andrew Huberman, Russell Brunson, and Tony Robbins, welcome home. Twice a week, you’ll discover the most current strategies and tactics that are getting results and making people money in today’s online environment. We’ll be covering everything from choosing the right niche, to pricing your programs and services, to generating more leads than you can handle, and how to convert those leads into real income, right now. It’s about taking massive, imperfect action and adopting a “progress not perfection” attitude. Think of this podcast as having a mentor in your back pocket. If you’re willing to join me on this great adventure, and you’re a go-giver who is willing to step outside your comfort zone and do the work, this podcast is your lifeline. Let’s charge Rhinos! BAM!

  1. 19H AGO

    CI - S2 - 095 - The Difference Between 'Trying' and 'Committing' (Why Most Coaches Stay Broke) with Andrew Becker

    Many coaches claim they want success, yet they remain stuck year after year. In this episode, Tom Krol breaks down the uncomfortable truth that most people aren’t failing because they lack information; they are failing because they never truly commit. This conversation delves into the depths of ego, pressure, fear, and why awkward conversations are the true gateway to freedom in business and life. If you are not seeing results after being busy learning, planning, and consuming content, this episode will show you what's holding you back. You’ll Learn How To: Make real decisions instead of hiding behind tryingHandle pressure without letting fear or ego run your lifeStop using education as an excuse to avoid actionBuild momentum by leaning into uncomfortable conversationsWhat You’ll Learn in This Episode: (02:42) How Tom got started in real estate with no money or experience(05:00) The three variables every deal comes down to: speed, convenience, and price(07:01) The moment Tom hit rock bottom and made a real decision(08:10) There is no balance in life, only harmony(09:16) Why business isn’t complicated(12:41) The danger of leaning on education instead of taking action(14:38) The #1 predictor of success is your ability to handle pressure(15:19) Wealth is really about options; success is a good night’s sleep(18:58) How Coaching Inc. was born(23:56) One simple rule that separates winners from everyone else: read 8 pages a day(24:37) Tom's book recommendations to readWho This Episode Is For: Coaches who feel stuck despite doing everythingEntrepreneurs who are hiding behind preparationPeople who want real successWhy You Should Listen: Tom explains why most people never break through and what changes when you stop trying and fully commit. If you are ready to stop protecting your ego and start building momentum, this episode is for you. Other Resources: Apply now for Coaching Inc.’s private mastermind at coachinginc.com  Read Tom’s 21 Book Recommendations to Read: https://coachinginc.com/21books

    33 min
  2. 4D AGO

    CI - S2 - 094 - The 10 Business Rules That Separate Millionaires From Struggling Entrepreneurs (Rule #6 Will Save Your Life) with RJ Bates

    The coaches making consistent revenue are following the same handful of rules. Those who are broke, stressed, and bleeding cash are the ones breaking those exact rules every single time. In this episode, Tom Kroll joins RJ Bates to break down the core business rules he sees repeated across the most profitable coaching businesses. If your business makes money but your net worth isn’t growing, this episode will show you why. You’ll Learn How To: Build real generational wealth beyond just moneyAvoid common traps that keep entrepreneurs in chase modeProtect your business by understanding your numbersStrengthen your mindset through daily readingWhat You’ll Learn in This Episode: (04:05) RJ's journey in real estate investing(07:28) Five primary things that bring down entrepreneurs(07:59) Why measuring net worth matters more than chasing cash flow(10:44) Revenue must come before branding, websites, or logos(12:10) The danger of stopping what works after one bad outcome(16:59) Never partner when you can hire(20:16) Wealth vs success(21:03) Five people who should influence your decisions(25:40) Rule #6: Why projects fail when everyone involved is part-time(26:45) Your first hire should almost always be an executive assistant(29:18) How reading daily builds real generational wealth(30:26) What generational wealth really means(36:04) “The money is in the database,” and why ignoring this keeps you broke(37:12) Rule #10: Why every entrepreneur must know how to read a P&L(41:54) Why chasing new leads creates burnout and instabilityWho This Episode Is For: Coaches who are building long-term businessesEntrepreneurs who are tired of living in reaction modeBusiness owners who want stability, clarity, and controlAnyone serious about wealth, leadership, and legacyWhy You Should Listen: If you want fewer regrets and better decisions in business and life, this conversation delivers. Tom Kroll shares the rules that most people learn too late, as well as rules that protect your income, time, and family. Other Resources: Apply now for Coaching Inc.’s private mastermind at coachinginc.com

    51 min
  3. JAN 26

    CI - S2 - 093 - The Magic Sales System - How He Closed $20K in Coaching Packages without a Single Sales Call with Joe McCall

    Most coaches are stuck in the same exhausting loop: long sales calls, endless questions, and prospects who disappear after getting free advice. Joe McCall decided to do the opposite, and it worked. In this episode, Joe reveals the system that does the selling for you. Just a simple process that pre-qualifies, creates urgency, and makes people feel personally chosen before you ever talk to them. If you are exhausted from doing free consulting disguised as a sales call, this episode is for you! You’ll Learn How To: Close high-ticket coaching clients without traditional sales callsUse your application to pre-sell and disqualify prospectsCreate urgency without pressureStop giving away free consulting disguised as “sales conversations.”What You’ll Learn in This Episode: (01:24) The simple Google Doc that replaces long sales calls(02:08) The personal loom videos that dramaticallyincrease conversions(03:39) The biggest red flag Joe looks for in applications(04:07) Personalization creates instant authority and trust(05:15) Using pre-qualification to control who sees certain offers(06:30) How Joe presents pricing without pressure(06:58) Giving “something free” still matters even when saying no(07:44) How Joe builds urgency without sounding salesy(08:08) Deadlines work better when they’re calm and clearWho This Episode Is For: Coaches who are selling high-ticket programsConsultants who are tired of endless sales callsExperts who want better clients, not more conversationsAnyone who is burned out from answering the same questions over and overWhy You Should Listen: This episode shows you how to stop chasing clients and start filtering for buyers. If you want to close more coaching packages without relying solely on Zoom and calls, and instead spend time with people who are already sold, this is a process you should implement immediately.  Connect with Joe McCall: Website: https://www.realestateinvestingmastery.com/ Website: https://joemccall.com/ Facebook: https://www.facebook.com/jvmccall/ LinkedIn: https://www.linkedin.com/in/joe-mccall/ Other Resources: Apply now for Coaching Inc.’s private mastermind at coachinginc.com

    13 min
  4. JAN 22

    CI - S2 - 092 - 20 Years, Zero Bad Reviews - The One Word That Built a $2M Month Business with Ari Page

    Your employees are the ones serving your clients. If they are in a healthy, positive, and loving state, then they will be able to impact and impart to your clients. Ari Page has been in business for 20 years in an industry where companies come and go fast. At its peak, his company was processing $2 million a month. Then in 2020, Ari stepped away during a personal season, believing systems and leadership would keep everything running. Within two years, revenue was cut in half. Listen as he breaks down the one mistake that nearly destroyed his business, why stepping away was more dangerous than he realized, and the single word that rebuilt everything when he stepped back in. It was something most entrepreneurs abandon the moment things get hard.  Enjoy the show! You’ll Learn How To: Use business credit strategically to grow fasterUnderstand why relationships matterCreate powerful affiliate partnershipsLead your team that directly impacts client resultsWhat You’ll Learn in This Episode: (03:33) A different turn about business(04:53) How Fund&Grow helps entrepreneurs access unsecured business credit(05:23) What does an unsecured loan means(06:37) Ari’s blue-collar background and how it shaped his leadership style(09:21) Why business credit became the real opportunity during market downturns(11:06) Establishing business credit and building up(12:54) The one word Ari credits for 20 years of success: relationships(14:42) How nurturing employees directly improves client outcomes(16:57) The actual steps to build relationships(21:20) Why do people need cash?(23:19) How stepping away caused revenue to drop from $2M to $1M per month(25:11) Re-engaging with key relationships(27:42) The role mindset and law of attraction play in leadership and culture(31:38) Connect with Ari PageWho This Episode Is For: Coaches and consultants who are scaling their businessesEntrepreneurs who are thinking about stepping back from day-to-day operationsFounders struggling with engagement, burnout, or isolationAnyone who wants long-term stabilityWhy You Should Listen: This episode is a real conversation about what sustains a business over decades. Ari’s story shows that engagement, relationships, and presence matter more than any system or strategy.  Connect with Ari Page: Website: https://funding.fundandgrow.com/aripage LinkedIn: https://www.linkedin.com/in/aripageceo/ Facebook: https://www.facebook.com/ari.page.3/ Other Resources: Apply now for Coaching Inc.’s private mastermind at coachinginc.com

    37 min
  5. JAN 19

    CI - S2 - 091 - How One Coach Made $1.2M Selling Something Your Students Already Have with Carter Lane

    What if one of the biggest revenue opportunities in your coaching business had nothing to do with selling more coaching? In this episode, Tom Krol sits down with Carter Lane to break down how top coaches are generating six and seven-figure incomes by helping their students use money they already have. Carter shares how retirement accounts, tax strategies, and proper financial structures have quietly become one of the most valuable tools within elite coaching programs. He also explains why ignoring this could cost you millions on both cash flow and your eventual exit. You’ll Learn How To: Help your students invest using money they already haveAdd a high-integrity affiliate stream without more coaching workloadIncrease student retention and results through a better financial structureCreate revenue that earns a higher multiple when you exit your businessWhat You’ll Learn in This Episode: (02:27) A lot of money doesn't come from making coaching sales(04:15) How affiliate income helps students do more deals and coaches earn more(06:10) Carter’s personal story and why Unified Wealth was built(08:09) How self-directed retirement accounts really work(11:40) Why most coaches shouldn’t try to do this themselves(13:57) Benefits of doing it in a retirement account and what makes a good candidate for it(15:49) How students can invest tax-free using retirement funds(16:46) Different types of retirement accounts(20:00) What does Carter's affiliate program look like(26:38) Connect with Carter Lane(28:52) How the affiliate program works and what coaches are earning(29:33) Why this checks every box: clients, cash flow, and exit value(31:07) Carter's advice for new business ownersWho This Episode Is For: Real estate and business coaches at any stageCoaches who are looking to add real revenueEntrepreneurs who want higher retention and better student outcomesAnyone thinking long-term about wealth, taxes, and an exit strategyWhy You Should Listen: If you want to grow your business, protect your wealth, and build something buyers actually want to acquire, this conversation is required listening. Connect with Carter Lane: Website: carter@unifiedws.com LinkedIn: https://www.linkedin.com/in/carter-lane-8798621b3/ Join the Affiliate Program: nicholas@unifiedws.com Other Resources: Apply now for Coaching Inc.’s private mastermind at coachinginc.com

    40 min
  6. JAN 15

    CI - S2 - 090 - How Free Speaking Gigs Can Make You $20K (When You Know How to Sell From Stage) with Manny Wolfe

    Most coaches think they need a perfect website, a polished sizzle reel, or years of speaking experience before anyone will book them. That belief will keep you stuck. In this episode, Tom Krol interviews Manny Wolfe, founder of Opus Speakers, to break down how speaking gigs work today, why free speaking gigs can be far more profitable than paid ones, how to find thousands of real opportunities hiding in plain sight on Google, and what meeting planners are looking for when they review applications. You’ll Learn How To: Find real speaking opportunities using simple Google searchesTurn free stages into $20K+ in backend salesPrice your talks realistically as a beginnerUse consistency and volume to get booked fasterWhat You’ll Learn in This Episode: (02:34) Manny’s background and how he built a speaking business without shortcuts(06:59) The exact Google search that uncovers thousands of speaking opportunities(07:55) Streamline applications instead of starting from scratch every time(09:25) Why most speaker fees are now negotiable and why that’s good news(10:23) Stay open to free opportunities and paid(11:41) Setting expectations after applying to speaking opportunities(12:42) The two biggest factors of getting paid after speaking gigs(14:20) What beginners can realistically charge for speaking(15:34) The real formula that gets speakers booked: consistency, time, and volume(17:00) How meeting planners think(17:58) How to tailor your talk so it gets accepted without changing your message(19:57) The perfect funnel is nothing more than a sophisticated filtering mechanism(21:06) Why great talks are built on emotion and storytelling, not information(21:50) Manny's Question Mark Story Model(25:52) Recommendations for books or courses to get launched(26:41) Connect with Manny WolfeWho This Episode Is For: Coaches who want to grow their business through speakingExperts and consultants who want more leads from the stagesDIY entrepreneurs who are willing to apply consistentlyAnyone who is stuck waiting for perfect marketing materialsWhy You Should Listen: Manny provides you with a clear, realistic path to getting booked, selling from the stage, and turning talks into revenue, even if you are just starting. Connect with Manny Wolfe: Website: https://opusteam.io/home LinkedIn: https://www.linkedin.com/in/mannywolfe/ Facebook: https://www.facebook.com/therealmannywolfe/ Other Resources: Apply now for Coaching Inc.’s private mastermind at coachinginc.com

    32 min
  7. JAN 12

    CI - S2 - 089 - Zero to $40K Per Month Without Ads, Funnels, or Webinars (Live Coaching Session) with Cameron Miller

    What if you stripped away ads, funnels, webinars, and all the busy work and focused only on what makes money? In this live coaching session, Tom Krol works directly with Cameron Miller as he prepares to launch a brand-new course with a $5,500 price point. Instead of theory, you get a real-time breakdown of how to go from zero to a $40K month using simple, organic strategies that prioritize revenue first. Listen and enjoy the show! You’ll Learn How To: Launch a high-ticket offer without ads or funnelsGenerate revenue fast using organic social mediaAvoid the biggest distractions that slow new launchesCreate momentum without waiting for perfectionWhat You’ll Learn in This Episode: (04:05) What “Investor Fee” is and why it converts sellers better(06:33) Pocket listing explained(07:20) Cameron's plan for launching the course(08:35) The target audience for the course(10:45) Attitude of progress, not perfection(11:04) Why ads, funnels, and webinars are a mistake early on(12:02) How to clean up your social media positioning(14:31) Cutting the number of choices and products(15:47) The simple daily habit that drives organic leads(17:48) How to make a clear, compelling offer(19:20) Pricing strategy that closes deals without discounting(19:44) Why in-person meetups accelerate trust and sales(21:07) The number one KPI to look for after meetups(21:55) Collecting email addresses and making salesWho This Episode Is For: Coaches who are launching their first high-ticket offerEntrepreneurs who are overwhelmed by marketing complexityAnyone stuck building instead of sellingWhy You Should Listen: This episode shows you what launching actually looks like in real life. If you are tired of hiding behind funnels and waiting until everything is perfect, this episode will challenge you to focus on the actions that generate revenue fast. Other Resources: Apply now for Coaching Inc.’s private mastermind at coachinginc.com

    26 min
  8. JAN 8

    CI - S2 - 088 - Every Successful Coach Hires in This Exact Order (Here's the Sequence) - Part 2

    You know who to hire. Now comes the part that destroys so many businesses: how much do you actually pay them? In Part 2 of this hiring masterclass, you are getting the right framework for equity, revenue share, and straight salary when each one makes sense, and how to avoid the compensation mistakes that could kill your business. This episode pulls back the curtain on what actually works at different stages of growth and why simplicity wins almost every time. Listen and enjoy the show! You’ll Learn How To: Structure compensation without giving away the farmDecide when salary, revenue share, or equity makes senseHire a full-time marketing person the right wayBuild a company that runs without you being the bottleneckWhat You’ll Learn in This Episode: (01:06) When revenue share makes sense and when it absolutely doesn’t(02:18) Why most “marketing ninjas” don’t exist when you hire them(03:09) The real difference between agencies and full-time marketing hires(04:49) How agency hopping leads even successful coaches to bankruptcy(06:05) Why a full-time marketer must own everything, not one channel(07:30) Copywriters should rarely get a revenue share(10:14) When giving up 50% of revenue actually is the right move(12:34) The real job of your EA vs your marketing person(15:37) Your product is your company(18:43) The hidden difference between beginners and scalable operators(20:55) The single KPI Tom cares about more than any other(22:00) Why branding your name can quietly cap your business value(25:39) Company names matter far less than founders think(28:02) Rule #3: Never stop doing what works(31:26) The reason people slow down during the holidaysWho This Episode Is For: Coaches who are preparing to scaleFounders who are hiring marketing help for the first timeEntrepreneurs who want to leverageAnyone who is building a coaching businessWhy You Should Listen: This episode shows you how top coaches protect ownership, avoid fatal compensation mistakes, and build teams that increase freedom instead of stress. If you want to scale without giving away control or burning yourself out, this conversation will save you years of trial and error. Other Resources: Apply now for Coaching Inc.’s private mastermind at coachinginc.com

    36 min

Trailer

5
out of 5
46 Ratings

About

Are you a coach, consultant, or expert, struggling to generate consistent leads, make more sales, and earn more income? Are you tired of wasting your time on old and outdated marketing strategies that just don’t work? Do you spend hours and hours creating content that doesn’t attract paying clients let alone build an audience? Are you starting to think that building a coaching business just might not be for you? Well, if you answered YES to any of those questions, you’re in the right place. I’m Tom Krol the founder of Coaching Inc and host of this Podcast. I’ve helped thousands (yes thousands) of people achieve massive success and generate mountains of revenue using my proven methods. I don’t say this to brag, it’s just a fact and it’s part of why I launched this Podcast. I see too many incredible coaches struggling to make money in this business and it truly breaks my heart. Well that stops TODAY! I want to show you how to (finally) get paid what you’re worth and start generating the income you deserve. And I want to teach you how to do this without spending hours creating content that doesn’t work, and without doing webinars, seminars, or building complicated funnels. The goal of this podcast is let you peak behind the curtain of some of the most successful coaches in the industry, so you can emulate their strategies and tactics and start getting immediate results, putting revenue in first position. This podcast isn’t about theory and it’s not filled with a bunch of fluffy words to make you feel good. I’m putting these incredible business builders in the hot-seat and getting them to share all of their biggest secrets, bam! If what you’ve been doing isn’t working and you want to get to revenue fast, this podcast is for you. If you follow folks like Alex Hormozi, Ed Mylett, Andrew Huberman, Russell Brunson, and Tony Robbins, welcome home. Twice a week, you’ll discover the most current strategies and tactics that are getting results and making people money in today’s online environment. We’ll be covering everything from choosing the right niche, to pricing your programs and services, to generating more leads than you can handle, and how to convert those leads into real income, right now. It’s about taking massive, imperfect action and adopting a “progress not perfection” attitude. Think of this podcast as having a mentor in your back pocket. If you’re willing to join me on this great adventure, and you’re a go-giver who is willing to step outside your comfort zone and do the work, this podcast is your lifeline. Let’s charge Rhinos! BAM!

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