Cut the B******t: the no-BS marketing podcast with Abdul Rastagar

Abdul Rastagar
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Remember the days not long ago when every article, podcast, or LinkedIn post was from some tech bro who told you that you needed to be the next Steve Jobs? That ends right here, right now. This is the no-b******t podcast that marketing professionals go to to learn from other marketing professionals. Hosted by Abdul Rastagar, this podcast consists of short episodes where we cut the b******t and get straight to the point. Education about all things marketing, by some of the best marketing pros around. Abdul Rastagar Co-founder, Sirona Marketing www.sirona.marketing

  1. 03/26/2025

    What 6 months of testing AI in marketing taught me (Emily Maxie, VP of Marketing), S2E7

    Last episode of season 2 features Emily Maxie, Head of Marketing at Firm360 (which provides accounting practice management software), talking about some really innovative use cases of AI in marketing. Emily dedicated 6 months straight to learning all about generative AI and how to make it work for marketing, so check out her cool learnings and advice. Thanks for being on the Cut the B******t marketing podcast, Emily! Courtesy of Abdul Rastagar Co-founder of Sirona Marketing ⁠www.sirona.marketing⁠

    12 min

  2. 03/05/2025

    AI in Marketing is all about innovation (Dan Chapman, VP of Sales & Marketing), S2E6

    AI in marketing is all about innovation, says Dan Chapman, VP of Sales & Marketing at DocNow EHR. You're not going to get everything right, but how can you know if you don't experiment. Check out some really innovative strategies Dan has used to get ahead of the competition using AI. Courtesy of Abdul Rastagar Co-founder of Sirona Marketing www.sirona.marketing

    12 min

  3. 02/25/2025

    Predictions for AI in Marketing (JD Prater, AssemblyAI), S2E5

    You're not going to want to miss this one. JD Prater, Head of Product Marketing at AssemblyAI, talks about his perspective on AI in marketing, how he and his team use it to get ahead of the competition, and what impact it will have on the marketing function in general. Check out this fun convo on today's Cut the B******t marketing podcast. Courtesy of Abdul Rastagar Co-founder of Sirona Marketing ⁠www.sirona.marketing⁠

    12 min

  4. 02/22/2025

    4 Tips for Using AI to Supercharge Marketing (Ashley Faus, Marketing Leader), S2E4

    Who better to have on than Ashley Faus, Head of Lifecycle Marketing at Atlassian to share insights and experiences about AI in marketing, how to improve trust in an AI-driven world, and her 4 practical tips for using the technology better. Courtesy of Abdul Rastagar Co-founder of Sirona Marketing ⁠www.sirona.marketing⁠

    17 min

  5. 02/03/2025

    Practical Advice for Using AI in Marketing (Jacque Davis, Sr. Director of Marketing), S2E3

    Jacqueline Davis is Sr. Director of Marketing and shares her tips and practical advice for using AI in marketing. And even some fun use cases for her personal life. Check out the do's and don'ts for AI in your marketing program. Courtesy of Abdul Rastagar Co-founder of Sirona Marketing ⁠www.sirona.marketing⁠

    16 min

  6. 01/27/2025

    The Future of Marketing Ops in the Era of AI (Mike Rizzo, CEO MarketingOps.com), S2E2

    Mike Rizzo, founder and CEO of marketingops.com, and I have a fascinating conversation about the future of MOPS in the era of AI. How will AI impact marketers broadly and marketing ops specifically? Will marketing jobs get replaced by agents? Check out some of Mike's cautions, predictions and advice as we cut the b******t and through the AI hype. Courtesy of Abdul Rastagar Co-founder of Sirona Marketing ⁠www.sirona.marketing⁠

    15 min

  7. 01/15/2025

    How Ampliance uses AI to drive GTM Innovation (Ali Hanyaglolu, VP Marketing), S2E1

    It's official, season 2 of the Cut the B******t podcast is back! First episode features Ali Hanyaloglu, VP of Marketing at Amplience, sharing how his team uses AI to drive GTM innovation. "I've never seen change like this in such a short amount of time... and we're constantly seeing new AI use cases." What a fun discussion. Thanks Ali for being on!! Courtesy of Abdul Rastagar Co-founder of Sirona Marketing ⁠www.sirona.marketing⁠

    13 min

  8. 04/22/2024

    #11 - Scaling Product Marketing for Growth (Becky Trevino, EVP at Snow Software)

    Becky Trevino, EVP of Products at Snow Software is back on Cut the B******t to share her strategies for growing your product marketing team to be most effective. Check out her insights in this highly enlightening convo. And of course, see how her Ted Lasso / Lego collection has grown since. Courtesy of Abdul Rastagar Co-founder of Sirona Marketing ⁠www.sirona.marketing⁠

    9 min
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About

Remember the days not long ago when every article, podcast, or LinkedIn post was from some tech bro who told you that you needed to be the next Steve Jobs? That ends right here, right now. This is the no-b******t podcast that marketing professionals go to to learn from other marketing professionals. Hosted by Abdul Rastagar, this podcast consists of short episodes where we cut the b******t and get straight to the point. Education about all things marketing, by some of the best marketing pros around. Abdul Rastagar Co-founder, Sirona Marketing www.sirona.marketing

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