Videography University

Grant Burks
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Videography University is THE podcast to listen to if you have ambitions of booking more higher paying clients for your videography business. In this podcast, Grant Burks interviews videographers who have scaled their business to over 6-figures and unpacks all of the sales tips and strategies that helped them make it happen.

Episodes

  1. 12/02/2024

    #8 Is It Smart to Ask Clients About Their Budget? Videography Pricing Tips

    Claim your free copy of my book: https://geni.us/ftf-podcast Welcome to the Videography University podcast! If you’re a videographer with dreams of turning your passion for videography into a six-figure business and a full-time career, you’ve come to the right place. I’m Grant Burks, the author of Film to Freedom and the owner of Optiko Productions, and in this episode, I’m tackling one of the most hotly debated questions in our industry: Should you ask for the client’s budget when quoting a project? 💰🎥 I’m sharing my personal strategies that have helped me save time, create packages that perfectly align with clients’ needs, and ensure I’m delivering videos that truly drive results. I’ll also cover what to do if a client doesn’t have a clear budget and how to put together a quote that works for both of you. Whether you’re just getting started or looking to level up your video production business, this episode is packed with actionable tips to help you win more projects and boost your income. 🎬 Don’t miss out! Grab your FREE copy of Film to Freedom at the link above to get more insights into building a profitable videography business. 👉 Follow this podcast so you don't miss an episode! Timestamps: 0:00 Intro and who I am 0:53 The key questions I ask clients before quoting 3:50 How to ask what the client's budget is 8:54 My best practices for quoting projects efficiently 12:25 Get your FREE copy of my book! Let’s get to work on turning your videography passion into a 6-figure business!

    13 min

  2. 11/25/2024

    #7 5 Must Have Software Tools to Level Up Your Videography Business!

    Claim your free copy of my book: https://geni.us/ftf-podcast Welcome to the Videography University podcast! 🎥 If you're an aspiring videographer looking to turn your passion into a six-figure business and a full-time career, you're in the right place. In this episode, I’ll share five essential software tools that can help streamline the business side of your videography hustle, making your operations smoother and more efficient. From accounting and invoicing to design and client communication, these tools have been game changers in running my video production business. Plus, I’ll share some personal tips on how to save money and manage your recurring software subscriptions. Timestamps: 0:00 Introduction 0:45 Software 1: QuickBooks Self-employed – The bookkeeping lifesaver 5:02 Software 2: Canva Pro – Effortlessly create stunning client presentations 8:17 Software 3: Calendly – Hassle-free scheduling and meeting management 10:35 Software 4: Google Suite – Versatile tools for project tracking and communication 12:11 Software 5: HoneyBook – A powerful CRM for contracts and client relations 14:04 Bonus Tip: How to get Calendly for free! If you found this episode helpful, don’t forget to like, follow, and drop a comment letting me know which software you’re most excited to try! 🚀 Also, as a thank you for tuning in, I’m offering a free copy of my book Film to Freedom. Grab your copy using the link below and start scaling your videography business today! 🎁 Get Your Free Copy of Film to Freedom: https://geni.us/ftf-podcast

    14 min

  3. 11/18/2024

    #6 Are You Ready to Go Full-Time with Your Videography Business? Here's How to Know!

    Claim your free copy of my book: https://geni.us/ftf-podcast 🎥 Welcome to the Videography University Podcast! 📸 Are you dreaming of turning your passion for videography into a six-figure income and a full-time career? Join me, Grant Burks, as I share my journey and the steps I took to leave my 9-to-5 and build a thriving video production business, Optiko Productions, based in Columbus, Ohio. In this episode, we dive deep into how to know if you’re ready to go full-time with your videography business. I cover the benchmarks I set for myself—like saving a year’s salary and earning 75% of my income for six consecutive months—and how these goals gave me the confidence to make the leap. I’ll also share insights on what it felt like to finally become my own boss and experience true financial and personal freedom. 💡 Key Takeaways: - The steps I took to transition from a stable 9-to-5 to a full-time videography career - How I built a safety net to support my financial security - Why having a plan can make all the difference when taking the plunge into full-time entrepreneurship 🔗 Grab a FREE Copy of My Book, Film to Freedom! Learn the strategies and tactics to turn your videography side hustle into a six-figure business. Click the link above to get your copy! 🎙️ Follow for more tips and tactics on turning your videography dreams into reality, and be sure to share this with fellow aspiring videographers!

    11 min

  4. 11/11/2024

    #5 Why Every Videographer NEEDS to Work for Free

    Claim your free copy of my book: https://geni.us/ftf-podcast 🎬 Welcome to the Videography University Podcast! 🎬 If you’re an aspiring videographer aiming to turn your passion into a six-figure income and a full-time career, you’re in the right place. I’m Grant Burks, your host, founder of a full-time video production business, and author of Film to Freedom. Today, we're tackling a heated topic in the industry: Should you work for free? Many videographers debate this question, but I believe there’s a time and place for free work — as long as it follows these three rules: 1. You call the shots – When you’re working for free, you should set the terms. 2. Get a testimonial – Make sure it’s beneficial for your reputation and portfolio. 3. Leverage it for marketing – Always get permission to use the video for future promotion. In this episode, I’ll share my personal experiences, from mistakes in the early days to finding the right clients who helped grow my business. Free work can be valuable, but only if it’s the right fit and leads to more opportunities. Plus, I’ll break down when to say no and when to say yes so you can effectively grow your business instead of wasting your time! 🔹 Want to turn your videography business into a full-time, six-figure career? Grab a FREE copy of my book Film to Freedom—available in the description below! Claim your free copy of my book: https://geni.us/ftf-podcast

    15 min

  5. 11/04/2024

    #4: From Ghosted to Booked: How I Landed $7,200 in Videography Clients!

    Claim your free copy of my book: https://geni.us/ftf-podcast In this episode of the Videography University Podcast, I share the story of how I turned a missed opportunity into $7,200 in videography projects! From getting ghosted by a potential client to sealing the deal twice, I'll walk you through the ups and downs—and exactly how persistence led to two major projects. What You’ll Learn: - How to follow up effectively without feeling pushy - The two-step process for maximizing bookings and reducing client "ghosting" - Real-life insights on making client connections count and staying top of mind! 📘 Want to build your videography business into a six-figure career? Get a FREE copy of my book, Film to Freedom, and start your journey to videography success today! (Link above) 🔔 Don't forget to hit 'follow' so you don't miss future episodes filled with insider tips and business strategies for videographers!

    11 min

  6. 10/28/2024

    #3: How a 5-Minute Conversation Landed Me a $1,000 Videography Project!

    Claim your free copy of my book: https://geni.us/ftf-podcast In this episode of the Videography University podcast, I share the story of how a single 5-minute conversation landed me a $1,200 videography project! Learn how networking, being friendly, and always staying ready for opportunities helped me secure this deal while I was already shooting a project. I also reveal 3 key strategies to help you book more projects, even when you least expect it. Whether you're an aspiring videographer or looking to grow your business, these tips will help you turn your passion into a full-time career. Ready to level up? Let’s get started! Check out the link above for a free copy of my book, "Film to Freedom", where I dive deeper into the strategies that helped me build a six-figure videography business. Enjoy the podcast, and good luck on your next project! Click 'Follow' to keep up every time we release a new episode!

    11 min

  7. 10/28/2024

    #2: How I Landed a $4,200 Videography Gig from Just ONE Networking Event!

    Get a FREE copy of my book: https://geni.us/ftf-podcast In this episode, I’ll share the story of how I landed a $4,200 videography project from just ONE networking meeting! 🎥 Whether you’re a freelancer, small business owner, or creative professional, networking can be a game-changer. I'll walk you through how I prepared for the event, the key strategies I used to stand out, and how I followed up to seal the deal. If you’ve ever felt like networking is a waste of time, this story might just change your mind! Let’s talk about how to leverage networking for real opportunities, boost your income, and build valuable connections in your industry. ✨ Key Takeaways: 1. How to make a memorable impression at networking events. 2. Tips for building relationships that lead to real projects. 3. My follow-up strategy that turned a casual conversation into a big win! 💬 Question for You: Have you ever landed a project from a networking group? Share your experience below! Don’t forget to follow for more tips on building a successful videography business!

    16 min

  8. 02/09/2024

    #1: From Videography Side Business to Over $340,000 in Annual Income - Steve Muza Owner of Rooted Content & Sycamore Studio

    In this episode, we hear from Steve Muza, the owner of Rooted Content Media & Sycamore Studio. Through his Video Production business, Rooted Content Media, Steve has been able to earn over $340,000 in revenue during some of his higher earning years running the business. Steve built Sycamore Studio in 2023 to better serve his clients and create a studio space where other creatives can shoot projects for their clients. In this episode we talk about Steve's journey going from running his business part-time to building a highly profitable Videography business that turned into his full-time career. We also talk about the business and sales strategies that helped him to book projects as high as $50,000. Steve shares advice on how to market yourself, how to navigate the sales process, and how to get started as a videographer. Get a free copy of my book Film to Freedom: https://geni.us/tMTYNe Check out Steve's studio here: https://geni.us/ocOD

    1h 4m
  • 8 Episodes

About

Videography University is THE podcast to listen to if you have ambitions of booking more higher paying clients for your videography business. In this podcast, Grant Burks interviews videographers who have scaled their business to over 6-figures and unpacks all of the sales tips and strategies that helped them make it happen.

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