Her First 3 Years - A podcast for women entrepreneurs

Chardét Ryel

The UNfiltered business podcast for women entrepreneurs and female business owners. New episodes every Monday!www.herfirst3years.com You know those conversations you have with friends in the women's bathroom? The real, unfiltered truth kind?This is the entrepreneurship version of that.This is a space for you to grow, find support and hear the no BS truth about business.  Her First Three Years is a top-ranked business podcast for women entrepreneurs building a business. Hosted by Chardét Ryel it combines mindset coaching, marketing strategy, and real founder stories to help female entrepreneurs thrive. Every episode gives you the quirky, the cringe and the inspiring stories of building a business from women around the world. From breakdowns to blunders, learn what worked and didn't. You'll hear from women in every industry, at many different stages and years of entrepreneurship but the one thing they have in common is a willingness to share the messy journey with you, to guide your path. Her First 3 Years is a community built around the truth of entrepreneurship. We share the 90% of the journey that failed before finding the 10% success. We also share the unique obstacles that we all face as women in this space. Here you can learn, grow and feel supported in your business.

  1. 3h ago

    STOP SOLOPRENEUR BURNOUT | How to run a business that depends less on you with Lauren Fleming

    If running your business feels like one never-ending to-do list, here's how to protect your time and energy. Start thinking like the CEO — even when you’re still a solopreneur. One of the BIGGEST blocks to business growth is solopreneur burnout…it’s when you do allll the things, at full capacity and then feel like you’ve been crushed by a mountain. Here’s such an important entrepreneur lesson: you don’t need to do everything and there ARE ways to maximize your time and energy. In this episode, we’re talking about how to scale a small business and time management for entrepreneurs that feels doable. We go deep into how to delegate in a small business and ways to shift the way you structure your work…so it’s NOT a never-ending to-do-list.  This one is all about creating that ceo mindset…even in a small business! In this solopreneur podcast episode:  Why solopreneur burnout isn’t about “too much work” How to identify what deserves your CEO mindset and timeWhy the right strategy at the wrong stage can still waste time and moneyHow to decide whether to delegate, automate or deleteHow to scale a small business without automatically adding more hours or people Listen For… answers on how to stop treating everything in your business as equally important. About the Guest Lauren Fleming is a business strategist, founder, serial entrepreneur and mom of two who knows a thing or two about building with limited time. While working full-time and raising two young children, she built a product-based business that served more than 2,000 customers across five countries, crossed six figures in annual revenue and is now on track for $350K in gross revenue. Today, she also helps founders build the systems and processes they need to scale while protecting the life they’re building the business for. Connect with Lauren Fleming Website: https://laurensavagefleming.com/ Hem Support Wear: https://hemsupportwear.com/ Instagram: https://www.instagram.com/laurensavagefleming/ Want to Think More Like a CEO? Lauren created a free five-part private podcast here to help you. The episodes are quick and will shift the way you think about your time management! Next Steps: Share this episode with a friendListen to next: The Private Podcast You Should StartRate and Review to share your support RESOURCES PRIVATE PODCAST: Secrets of Standing Out Online www.herfirst3years.com Instagram: @chardetryel PROGRAMS & FREE TRAININGS Start Your Own "Private" Podcast Workshop Start Your Podcast Grow Your Podcast Learn How to Be a Guest on Podcasts

  2. Oct 5

    THE "PRIVATE" PODCAST YOU SHOULD START: Lead magnet ideas that convert and people actually want

    Forget freebies you pour your heart into and nobody uses — a private podcast builds deeper connection and trust with your ideal audience, without you posting 24/7. Looking for lead magnet ideas that convert — not another PDF or checklist people download and forget about? Because I’m sure you’ve been exactly here: You create the freebie. Pour your expertise into it. Spend way more time on Canva than you want to admit. People sign up. And then…nothing. Because the 2010 playbook of give people information → get their email → nurture → sell doesn’t work like it used to. There’s more free content than ever. AI can give your dream client an answer in seconds. And after years of being sold to online, people are a LOT more careful about who they trust. So if you’re a coach or entrepreneur offering some sort of transformation, you need more than another checklist. You need something that lets people experience you. In this episode, I’m sharing why a private podcast has become one of my favorite lead magnet ideas for building deeper trust with your dream clients — and how to launch your private podcast so it’s searchable, bingeable and evergreen. No weekly content hamster wheel required. And nope, you don’t need a fancy mic or a studio either. In this digital marketing podcast episode: Why your beautifully designed freebie might be creating ghost subscribers instead of dream clients The three shifts making the old-school 2010 approach to lead generation fail Why coaches and entrepreneurs working in transformation need more than just more info to give How a private podcast creates multiple trust-building touchpoints without you having to constantly post How to make your private podcast searchable, bingeable and evergreen — so it can keep working long after you log off Listen for… inspiration to create an EXPERIENCE for your future clients and customers, not must more information.  Next Steps: Share this episode with a friendJoin the Private Podcast Growth Engine Workshop here RESOURCES PRIVATE PODCAST: Secrets of Standing Out Online www.herfirst3years.com Instagram: @chardetryel PROGRAMS & FREE TRAININGS Start Your Own "Private" Podcast Workshop Start Your Podcast Grow Your Podcast Learn How to Be a Guest on Podcasts

  3. Sep 28

    "WHY I CREATED JEWELRY FOR HEARING AIDS" | Growing a purpose driven business with Daniela Groza (Auzi)

    What if your purpose driven business started with solving one small problem for one person you care about? This is the story of jewelry for hearing aids - Auzi. Auzi co-founder Daniela Groza shares how a birthday gift became a brand and what it took to keep believing in their mission.  When jewelry designer Daniela Groza’s partner asked if she could make jewelry for his hearing aids, she didn’t immediately think business idea. But after months of experimenting, Daniela and her partner discovered an entire community of people decorating their hearing aids and talking about how the traditional beige, medical-looking devices didn’t feel like them. That discovery eventually became Auzi, a jewelry brand helping people turn their hearing aids into something visible and proudly part of their personal style. The part of Daniela’s story I especially love is that she took a skill she already had, noticed how it could make a difference to one person, and followed it. On the podcast Her First Three Years, Daniela shares what building a purpose driven business actually looked like behind the scenes—from starting a jewelry business from home and posting almost every day without knowing what would work, to waiting three months for their first sale. She also talks about working directly with the Deaf community, learning from customer feedback and building a purpose driven business strategy around something bigger than aesthetics: confidence and self-expression. In this founder story podcast episode: How Daniela and her partner turned a birthday gift of jewelry into a brandWhat three months without a single sale taught her about visibilityHow listening to the Deaf community has influenced Auzi’s developmentWhy negative comments made Daniela doubt herself—and what she chose to take from that feedback insteadThe vision for Auzi in the next few years Listen for... inspiration! Especially if you’ve ever wondered whether your idea is important enough or if you should keep going.  Because sometimes your purpose driven business starts with just believing in in the mission! About the Guest: Daniela Groza is a jewelry designer and co-founder of Auzi, a jewelry brand creating bespoke pieces for hearing aids. Her relationship with jewelry started at just 12 years old, when she began making pieces for friends and family and sharing her designs on a Facebook page called Danny’s Jewels. She later studied jewelry at university, where sustainability, symbolism, body acceptance, and creating pieces with a deeper purpose became central to her work. That background collided with something deeply personal when her partner—who has worn hearing aids since childhood—asked her to create a piece for his hearing aid. He had spent years trying to make his hearing loss less visible. Now, Daniela says, he proudly wears his pieces, talks about them and shows them off. Connect with Auzi Website: https://www.myauzi.com/ Instagram: https://www.instagram.com/auzi.me TikTok: https://www.tiktok.com/@auzi.me Next Steps: Share this episode with a friendListen to next: Why She Spent Years Creating the Drink no one else wouldRate and Review to share your support RESOURCES PRIVATE PODCAST: Secrets of Standing Out Online www.herfirst3years.com Instagram: @chardetryel PROGRAMS & FREE TRAININGS Start Your Own "Private" Podcast Workshop Start Your Podcast Grow Your Podcast Learn How to Be a Guest on Podcasts

  4. Sep 21

    HF3 ENCORE: How to Build a Personal Brand That Actually Connects with Mariela De La Mora

    ***This is a special encore of one of the most popular episodes on figuring out your next step for your business vision.   If you've heard it before, you'll still want to listen in because it helps you rethink the direction you want to go forward.*** The original episode 89: If you’ve ever wondered how to make your content feel more human and memorable, this episode will show you why storytelling in business matters more than perfect marketing ever will. How can you connect deeper with your audience? You know…make them feel seen and like your message is THE one they’ve been waiting to hear? In this marketing podcast episode we’re talking about why the real moments you live stand out so much more than the perfect reel you’ve tried to edit ten times. We talk about what is storytelling in business…the kind that REALLY works and sounds like a human. Mariela De La Mora shares how one story helped her connect to millions and how she helps clients to do the same. (It's also how we connected!) If you’ve been trying to figure out how to build a personal brand without sounding like everyone else, this conversation will give you a more honest and sustainable way in.  It's all about creating a much stronger relationship between you, your personal brand and your people.  In this marketing podcast episode: Business storytelling made easy starts with imperfect momentsHow to build a personal brand people remember (and don’t scroll past)What is attraction content, trust-building content, and conversion content?Why storytelling for social media looks different after 2025 Ways to find safety in sharing your voice & being vulnerable Listen for… a reminder that your story, that true one, is what matters. It doesn’t have to be huge or dramatic, just something that connects. That’s how you build a personal brand that gets saved, shared and loved for years!  About the Guest Mariela De La Mora is a leadership and business coach who helps people turn their lived experiences into stronger brand messaging and content that actually sticks. Her work is especially powerful for women, marginalized voices, and business owners who know they have something meaningful to say but need support expressing it. 🔗 Connect with Mariela Website: https://marieladelamora.com/ Instagram: @maria.delamora Listen to her podcast: Cycle Breakers & Money Makers Get her 6 Figure Storytelling Bundle Here Next Steps: Share this episode with a friendListen to next: Find Your Voice (ep 67)Rate and Review to share your support RESOURCES PRIVATE PODCAST: Secrets of Standing Out Online www.herfirst3years.com Instagram: @chardetryel PROGRAMS & FREE TRAININGS Start Your Own "Private" Podcast Workshop Start Your Podcast Grow Your Podcast Learn How to Be a Guest on Podcasts

  5. Sep 14

    "I QUIT MY JOB TO START A BUSINESS" | What Nobody Tells You & How to Build It YOUR Way, with Alex McCarthy

    What really happens after you quit your job to start a business? Alex McCarthy shares the messy, unexpected middle between leaving the “safe” path and building a business — and life — that actually fits YOU. Everyone loves the entrepreneur story of "I quit my job to start a business" but not everyone shares the emotional journey that comes with becoming an entrepreneur.  Here’s the part we don’t talk about enough: sometimes you leave the wrong path before you know exactly what the right one looks like. That’s what happened to Alex McCarthy. After a career in export sales — including her claim to fame of selling over a million pounds of green bananas (love that!) — Alex knew the path she was on wasn’t the one she wanted long-term. So she left, bought a one-way ticket to Asia and started figuring out what she actually wanted work and life to look like. What came next wasn’t a perfectly packaged entrepreneur story. It was travel. Meeting digital nomads. Using her existing network. Pitching herself before she felt completely ready. A former employer unexpectedly becoming her first client.  And eventually turning down the opportunity to return to her old job WITH A PROMOTION, because she wanted to gives this whole entrepreneurship thing a try! We get into the reality of your first year of business, finding those first clients, making decisions without knowing exactly where they’ll lead, and building a business around your lifestyle instead of creating another job you eventually want to escape from. In this female entrepreneur podcast episode: What actually happens after you quit your job to start a business — especially when you don’t have the perfect plan How Alex found her first client by using the network she already had The less glamorous reality of navigating your first year of business Why Alex batched an entire year of podcast episodes while pregnant to stay visible without needing to constantly show up online How to start building a business around your lifestyle, values and version of success Listen for... a reminder that you don’t have to know exactly where your business is going to go before you start, pivot or scale.  And more importantly: if you're leaving a career because it doesn't fit the life you want, don't automatically build yourself a business that doesn't fit either. About the Guest: Alex McCarthy is a business coach and podcast host of My Kind of Business, where she helps solo business owners and small teams build businesses that fit their lives — not the other way around. Her approach is rooted in freedom, creativity and a personal definition of success — especially useful when you’re in those first few years of business and everyone else’s version of “making it” starts to cloud out what YOU want.  Connect with Alex McCarthy Website: https://www.alexmccarthycoaching.com/ Podcast: My Kind of Business Next Steps: Share this episode with a friendListen to next: The Biggest Mind F*ck of My Life | Leaving My Job to Start a Business (ep 25)Rate and Review to share your support RESOURCES PRIVATE PODCAST: Secrets of Standing Out Online www.herfirst3years.com Instagram: @chardetryel PROGRAMS & FREE TRAININGS Start Your Own "Private" Podcast Workshop Start Your Podcast Grow Your Podcast Learn How to Be a Guest on Podcasts

  6. Sep 7

    HOW TO SELL MORE WITHOUT BEING PUSHY | The Sales Approach That Actually Feels Good with Nikki Rausch

    If selling has ever made you think “Ugh, not again”, this episode will change everything! It's all about how to sell without being pushy...a way that actually feels good! Sales strategist Nikki Rausch, founder of Sales Maven, breaks down how to sell more without being pushy and how women entrepreneurs can approach sales in a way that feels natural, respectful, and genuinely human.  If traditional sales tactics, hard pitching, and “bro marketing” have never felt like you, Nikki's approach to sales for women offers a different way forward: conversations instead of pressure, curiosity instead of convincing, and invitations instead of manipulation...this is ethical selling. Sales isn’t something you do to someone - it’s something you do with someone. In this sales tips for entrepreneurs podcast episode: Sales isn't something you do to someone - it's something you do with them. The episode's biggest reframe is to think of sales as a conversation rather than an attempt to convince someone to buy. More invitation, more sales without pressure. Your job isn't to convince someone to buy from you. If you're trying to convince someone, you've probably already moved into the wrong dynamic. Instead, determine whether there's a genuine fit. Permission changes the entire sales interaction. Before presenting an offer, you should have permission to put that offer in front of the person. This helps prevent the interaction from feeling intrusive or manipulative. It's conversational selling that feels good for both parties. Create curiosity instead of dumping information on people. Nikki identifies curiosity as the second step in her Selling Staircase. The goal is to make someone think, “What is that? Tell me more.” When you do that, you're following a more authentic selling style.  Adapt your communication to the person. Nikki explains that she doesn't give exactly the same presentation to everyone. She adjusts her message according to the person in front of her, including their motivational drivers...again it's about conversational selling. Listen for... guidance to make selling feel better. Because whether you're new to entrepreneurship, an experienced business owner, or simply trying to figure out how to sell without being salesy, this conversation gives you a more human approach to selling. About the Guest: Nikki Rausch is a sales strategist, speaker, and founder of Sales Maven. With more than 25 years of sales experience and over a decade as a business owner, she teaches service-based entrepreneurs how to have confident sales conversations that lead to yeses, without feeling pushy or fake. As a Master Certified Practitioner of Neuro-Linguistic Programming (NLP), Nikki focuses on the language and communication behind selling. Her approach is rooted in building rapport, recognizing buying signals, and guiding conversations in a way that feels natural for both you and the client. Connect with Nikki Rausch Website: https://yoursalesmaven.com/ Podcast: Sales Maven Podcast Next Steps: Share this episode with a friendListen to next: How to Sell Soulfully and Find Your Niche (ep 32)Rate and Review to share your support RESOURCES PRIVATE PODCAST: Secrets of Standing Out Online www.herfirst3years.com Instagram: @chardetryel PROGRAMS & FREE TRAININGS Start Your Own "Private" Podcast Workshop Start Your Podcast Grow Your Podcast Learn How to Be a Guest on Podcasts

4.7
out of 5
15 Ratings

About

The UNfiltered business podcast for women entrepreneurs and female business owners. New episodes every Monday!www.herfirst3years.com You know those conversations you have with friends in the women's bathroom? The real, unfiltered truth kind?This is the entrepreneurship version of that.This is a space for you to grow, find support and hear the no BS truth about business.  Her First Three Years is a top-ranked business podcast for women entrepreneurs building a business. Hosted by Chardét Ryel it combines mindset coaching, marketing strategy, and real founder stories to help female entrepreneurs thrive. Every episode gives you the quirky, the cringe and the inspiring stories of building a business from women around the world. From breakdowns to blunders, learn what worked and didn't. You'll hear from women in every industry, at many different stages and years of entrepreneurship but the one thing they have in common is a willingness to share the messy journey with you, to guide your path. Her First 3 Years is a community built around the truth of entrepreneurship. We share the 90% of the journey that failed before finding the 10% success. We also share the unique obstacles that we all face as women in this space. Here you can learn, grow and feel supported in your business.

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