The Business of Writing

Barb Asselin
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  • Entrepreneurship
  • Updated Weekly

How do I earn more royalties from my books? How do I plan what to write each year? What is the best way to promote my books? What should I do with my drawer full of receipts at the end of the year? These are just some of the big questions that entrepreneur, educator, author, and publisher, Barb Asselin, digs into on The Business of Writing Podcast. In addition to helping you with strategies for minimizing the time spent on the admin tasks of your writing business so you can maximize the time spent actually writing, each episode has actionable steps designed to help you take immediate action in growing and building your business. Start listening today and turn that book idea or love of writing into a business that will grow with you as you reach your full entrepreneurial potential. *** For more episodes, show notes, and transcripts, please visit https://www.asselingroup.com/writingpodcast For more about Barb Asselin, please go to https://www.asselingroup.com Rate, review, and subscribe on Apple Podcasts

Episodes

  1. #5: Self-Publishing vs. Traditional Publishing: Comparing the Pros and Cons of Both Publishing Routes

    01/21/2025

    #5: Self-Publishing vs. Traditional Publishing: Comparing the Pros and Cons of Both Publishing Routes

    Choosing between self-publishing and traditional publishing is one of the biggest decisions an author can make... In this episode of The Business of Writing, we’re breaking it all down for you. Join me as we explore the pros and cons of each publishing route, from creative control and royalties to industry support and distribution. You’ll learn how self-publishing empowers authors with full ownership but requires a DIY mindset, while traditional publishing offers prestige and resources but comes with its own set of challenges. I’ll also share real-world examples, key questions to ask yourself, and actionable tips to help you determine the best fit for your writing career. Whether you dream of seeing your book on bookstore shelves or want the freedom to publish on your terms, this episode will give you the clarity and confidence you need to move forward. Tune in now and start making informed decisions about your publishing journey! 🎧 Subscribe to The Business of Writing for more actionable tips to thrive in your author career. Rate, review, and follow on Apple podcasts If you found something that resonated with you during this episode, I'd be so grateful if you would share it with someone else you think would benefit. Don't forget to follow for more actionable writing and publishing tips every Tuesday. Thanks for listening and have a fantastic week! Free resources for authors Here are some free resources to assist you on your writing journey: https://www.asselingroup.com/free-resources-for-authors/

    10 min

  2. 04/02/2024

    #4: Bookkeeping Basics for Authors: Essential Financial Management Tips for Writers

    Gaining control of your author finances can help you earn more royalties... Do you want to run away at the first mention of money? Or finances? Or bookkeeping? WAIT! Before you run away, I know that many people are uncomfortable talking about money. BUT, you'll see that I'm going to make it totally painless to talk about your author business royalties and profit. In this episode, I'll cover: How to calculate your royalties and author-related expenses - without special software... How to easily save money for taxes - without complicated math... How to plan for future goals and author dreams - without sacrificing today's lifestyle... Finally, I'll challenge you with this week's action item. You'll quickly and easily create your own author business income statement - and totally understand it! Knowing where you currently are financially will help you get to where to want to be. Believe me, this will be a painless episode and very rewarding. Let's get started! Rate, review, and follow on Apple podcasts If you found something that resonated with you during this episode, I'd be so grateful if you would share it with someone else you think would benefit. Don't forget to follow for more actionable writing and publishing tips every Tuesday. Thanks for listening and have a fantastic week! Free resources for authors Here are some free resources to assist you on your writing journey: https://www.asselingroup.com/free-resources-for-authors/

    13 min

  3. 03/26/2024

    #3: Building an Author Platform: Creating and Expanding Your Online Presence to Connect With Readers

    Building a thriving author platform can draw more people to your books... Are you wondering how people can find you and your books online? Are you avoiding posting about your books multiple times on your personal social media accounts because you don't want your friends to get "book fatigue"? Are you trying to market your books without spending a ton of money for inconsistent results? Don't worry! Getting eyes on your books IS possible - and you don't have to be "spammy" to do it! In this episode, I'll cover: how to choose which platforms to use based on your available time what graphics are necessary to get set up endless possibilities for posts no matter if you're writing fiction or nonfiction, and how to get started and post consistently, even if you're an introvert like me and don't want to be in front of the camera. Finally, I'll challenge you with this week's action item with a 7-day implementation plan of only 15 minutes a day to get up and running consistently! Rate, review, and follow on Apple podcasts If you found something that resonated with you during this episode, I'd be so grateful if you would share it with someone else you think would benefit. Don't forget to follow for more actionable writing and publishing tips every Tuesday. Thanks for listening and have a fantastic week! Free resources for authors Here are some free resources to assist you on your writing journey: https://www.asselingroup.com/free-resources-for-authors/

    13 min

  4. 03/19/2024

    #2: The Author's Blueprint: Crafting a Plan for Writing Success

    Both planners and pantsers can get more writing done using this process... Do you have a goal to write a book, but the manuscript is not progessing as fast as you'd like? Have you reached a point of frustration in getting your project completed? Are you behind schedule with your publisher? In this episode, I'll cover: A 10-chapter "system" to effortlessly work writing into your daily or weekly schedule How to ignore distractions A fool-proof way to avoid procratination, and When is the best time to do your best thinking about your writing project. Finally, I'll challenge you with this week's action item to follow along and complete each "chapter" of this week's podcast. Rate, review, and follow on Apple podcasts If you found something that resonated with you during this episode, I'd be so grateful if you would share it with someone else you think would benefit. Don't forget to follow for more actionable writing and publishing tips every Tuesday. Thanks for listening and have a fantastic week! Free Resources for Authors Here are some free resources to assist you on your writing journey: https://www.asselingroup.com/free-resources-for-authors/

    14 min

  5. 03/12/2024

    #1: Unleashing the Pen: A Journey Into a Writing Adventure

    Here's how to find different writing and publishing possibilities... As a writer, it sometimes seems that we're on a hamster wheel: wearing all of the hats doing everything outselves wondering if our efforts are gaining us traction or resulting in an acceptance letter how can we write more when we're too busy asking ourselves if it's all worth it, will we ever get published, or will our books ever get noticed and so on... Well, it doesn't always have to feel that way! You just never know when a publishing idea or contact or contract will come your way - just when you least expect it. I know - it sounds too good to be true... In this episode, I'll cover: my writing and publishing path - a winding, backtracking, and unusual one for sure, and the odd places you can find publishing possibilities Finally, I'll challenge you with this week's action item for finding writing opportunities you may not have previously considered. Rate, review, and follow on Apple podcasts If you found something that resonated with you during this episode, I'd be so grateful if you would share it with someone else you think would benefit. Don't forget to follow for more actionable writing and publishing tips every Tuesday. Thanks for listening and have a fantastic week! Free Resources for Authors Here are some free resources to assist you on your writing journey: Free Author Resources

    10 min
  6. Official Trailer: The Business of Writing with Barb Asselin

    02/27/2024

    Official Trailer: The Business of Writing with Barb Asselin

    How do I earn more royalties from my books? How do I plan what to write each year? What is the best way to promote my books? What should I do with my drawer full of receipts at the end of the year? These are just some of the big questions that entrepreneur, educator, author, and publisher, Barb Asselin, digs into on The Business of Writing Podcast. In addition to helping you with strategies for minimizing the time spent on the admin tasks of your writing business so you can maximize the time spent actually writing, each episode has actionable steps designed to help you take immediate action in growing and building your business. Start listening today and turn that book idea or love of writing into a business that will grow with you as you reach your full entrepreneurial potential. *** For more episodes, show notes, and transcripts, please visit https://www.asselingroup.com/writingpodcast For more about Barb Asselin, please go to https://www.asselingroup.com Rate, review, and subscribe on Apple Podcasts

    2 min

Trailer

About

How do I earn more royalties from my books? How do I plan what to write each year? What is the best way to promote my books? What should I do with my drawer full of receipts at the end of the year? These are just some of the big questions that entrepreneur, educator, author, and publisher, Barb Asselin, digs into on The Business of Writing Podcast. In addition to helping you with strategies for minimizing the time spent on the admin tasks of your writing business so you can maximize the time spent actually writing, each episode has actionable steps designed to help you take immediate action in growing and building your business. Start listening today and turn that book idea or love of writing into a business that will grow with you as you reach your full entrepreneurial potential. *** For more episodes, show notes, and transcripts, please visit https://www.asselingroup.com/writingpodcast For more about Barb Asselin, please go to https://www.asselingroup.com Rate, review, and subscribe on Apple Podcasts

Information

  • Creator
    Barb Asselin
  • Years Active
    2024 - 2025
  • Episodes
    6
  • Rating
    Clean
  • Copyright
    © 2026 Copyright 2024 Asselin Group Online Publisher
  • Show Website
    The Business of Writing