The B2B Marketing and PR podcast

Frank Strong
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  • Marketing
  • Updated Weekly

This podcast covers B2B marketing, PR, communications and social media. We look at studies and data to find what's working and what isn't to help you stay ahead of the competition.

  1. 4d ago

    Episode 152: The growing problem of "no comment" and how it lets others shape public opinion

    Text version of this post with links to the cited resoruces: https://www.swordandthescript.com/2026/06/no-comment-perception/

    6 min

  2. Jun 9

    Episode 151: A seed to fix the growing public relations problem for AI companies

    Text version of this post: https://www.swordandthescript.com/2026/06/public-relations-problem-ai/

    11 min

  3. Jun 2

    Episode 150: Does AI visibility provide PR with third-party validation?

    Text version of this post: https://www.swordandthescript.com/2026/05/ai-third-party-validation/

    5 min

  4. May 26

    Episode 149: Should PR accept an interview with a publication that has a small audience?

    Text version of this episode: https://www.swordandthescript.com/2026/05/interview-small-audience/

    4 min

  5. May 19

    Episode 148: How long does it take for B2B tech to close a deal – from first touch to deal-closed?

    Text version of this episode: https://www.swordandthescript.com/2026/05/b2b-tech-close-a-deal/

    5 min

  6. May 8

    Episode 147: The delay between gated content download and consumption

    Text version of this post with links to the underlying resources: https://www.swordandthescript.com/2026/04/gated-content-consumption/

    9 min

  7. May 5

    Episode 146: What journalists say about PR follow-up pitches

    Text version of this post, with links to the cited resoruces: https://www.swordandthescript.com/2026/04/follow-up-pr-pitches/

    10 min

  8. Apr 28

    Episode 145: Survey of reporters: 9 in 10 journalists say they delete these PR pitches

    Text version of this post with links to underlying resources: https://www.swordandthescript.com/2026/04/journalists-pr-pitches/

    11 min
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About

This podcast covers B2B marketing, PR, communications and social media. We look at studies and data to find what's working and what isn't to help you stay ahead of the competition.

Information

  • Creator
    Frank Strong
  • Years Active
    2024 - 2026
  • Episodes
    153
  • Rating
    Clean
  • Copyright
    © 2026 The B2B Marketing and PR podcast
  • Show Website
    The B2B Marketing and PR podcast