TomorrowZone Catalyst

Deborah Reuben

A podcast exploring curiosity, connection, and possibility. Forward-thinking insights and fresh perspectives to catalyze innovation and future readiness mindsets for business professionals in finance and beyond.

  1. 2d ago

    Building Transformation Readiness Through Team Ownership with Jun Nozaki

    In this episode of the TomorrowZone Catalyst Podcast, host Deborah Reuben chats with Jun Nozaki, President of Tokyo Century (USA), Inc., about what he learned while leading a data-centric transformation.  Part of the Future Shaping Leaders series from TomorrowZone®, this conversation explores a leadership lesson that becomes more important as AI advances: human experience becomes more strategically valuable.  Jun shares what his team learned while replacing its ERP, building a data-centric foundation, and developing Customer 360. Along the way, the work revealed something bigger than a technology challenge. Creating value from data depends on people bringing their business experience, curiosity, and ideas to the table.   In this episode, Deborah Reuben, CLFP, and Jun explore:  Why two technology initiatives can take very different paths even when both get messy   How team ownership and empowerment strengthen transformation readiness   Why better data can spark more "What if?" thinking and experimentation   How Jun's leadership shifted as his team began taking greater ownership   Why AI makes human skills and experience increasingly important   What co-creation with technology partners can teach leaders about transformation that sticks For leaders facing technology investment risk, cross-functional transformation, or pressure to move faster with AI, Jun's experience offers a useful reminder: technology creates new capabilities, while people bring the experience and inspiration that turn those capabilities into meaningful value.  Future Shaping Leaders series brings you inside the thinking of leaders across generations who are shaping the future of their organizations, industries, and communities. In each episode, host Deborah Reuben explores how they navigate complexity, make critical decisions, and sustain momentum when the path forward is still unfolding.  Jun Nozaki is President of Tokyo Century (USA), Inc., bringing extensive leadership experience across banking and financial services. His career spans branch operations, treasury, risk management, overseas office establishment, investment business development, and international business planning. He has held senior executive roles in Japan, the United States, and Chile, with responsibility for cross-border operations, post-acquisition integration, and regional business strategy.   Today, Jun is leading work at Tokyo Century USA to advance digital transformation, create value through data, and build a more innovative team. His leadership journey offers a practical perspective on bringing business and technology teams together, strengthening team ownership, and drawing on human experience to create value in a data- and AI-driven world.  Connect with Us:   Tokyo Century (USA), Inc.  Deborah Reuben | LinkedIn TomorrowZone EnterTheTomorrowZone.com

  2. Sep 1

    124: AI Readiness Starts with Human Readiness with Roopa Jayaraman

    In this episode of the TomorrowZone Catalyst Podcast, host Deborah Reuben chats with Roopa Jayaraman, Chief Technology Officer, Odessa, about leading through AI, experimentation, and complex change when the old approaches no longer fit.  For leaders, one of the biggest traps is mistaking activity for progress. AI adoption can climb, usage can spread, and new capabilities can reach production without creating meaningful business value. Roopa challenges leaders to keep asking a harder question: What measurable difference are we creating for the business and the customer?  Drawing from her experience leading at the intersection of product, technology, and customer experience, Roopa explores what transformation readiness looks like when certainty is scarce and learning needs to happen fast.  In this Future Shaping Leaders conversation, you'll hear:  Why AI readiness requires human readiness  How fearless experimentation can reveal where AI creates meaningful value  Why leaders may need to go broad before deciding where to scale  How to distinguish AI adoption from actual business impact  Why conviction and patience matter when leading through ambiguity  For leaders shaping what comes next, this conversation offers a practical reminder: progress deserves a higher standard than activity.  Future Shaping Leaders series brings you inside the thinking of leaders across generations who are shaping the future of their organizations, industries, and communities. In each episode, host Deborah Reuben explores how they navigate complexity, make critical decisions, and sustain momentum when the path forward is still unfolding.  Roopa Jayaraman is Chief Technology Officer, Odessa, where she leads a team of more than 1,000 professionals and holds P&L responsibility. She works at the intersection of product, technology, and customer experience, with a focus on enterprise impact, revenue growth, and digital transformation in B2B SaaS, fintech, and financial services.    Roopa is passionate about building high-performing global teams and creating the conditions for people to experiment, learn, and turn new possibilities into business value. She brings that perspective to conversations about product innovation, platform thinking, scaling SaaS, AI mindset, and inclusive leadership. A speaker and industry panelist, Roopa has shared her perspectives at forums including NASSCOM, IIM, AnitaB, Women in Product, Women in Tech Global, and ProductTank. She also serves on the Board of Parinaam Foundation.    Connect with Us:   Roopa Jayaraman | LinkedIn  Odessa  Deborah Reuben | LinkedIn     TomorrowZone    EnterTheTomorrowZone.com

  3. Aug 25

    Creating Value Through Flexibility with Deb Baker

    Sometimes helping customers buy less today creates greater value over time. That's the counterintuitive approach to growth Deb Baker, Vice President, Head of Global Payment Solutions at HP, Inc., shares in this episode of the TomorrowZone Catalyst Podcast with host Deborah Reuben.  When data helps customers determine what they actually need, better decisions, stronger trust, and long-term relationships can follow. Their conversation explores creating value through flexibility, building customer trust, and leading with curiosity when conditions keep changing.  This Future Shaping Leaders conversation explores what future-shaping leaders can learn from that mindset, including:  Why flexibility can create more strategic value than access to capital alone   How customer outcomes change the conversation from selling products to solving meaningful business needs   Why stakeholder alignment requires ongoing attention as ideas and conditions evolve   How curiosity and better questions help leaders challenge assumptions and see new possibilities   Part of the Future Shaping Leaders series, this conversation offers a practical reminder for leaders focused on transformation readiness and strategic clarity: keep the big picture visible, stay curious, and create room to rethink what value can look like.  Future Shaping Leaders series brings you inside the thinking of leaders across generations who are shaping the future of their organizations, industries, and communities. In each episode, host Deborah Reuben explores how they navigate complexity, make critical decisions, and sustain momentum when the path forward is still unfolding.    Connect with Us:   Deb Baker | LinkedIn  HP  Deborah Reuben | LinkedIn     TomorrowZone    EnterTheTomorrowZone.com

  4. Aug 4

    The Leadership Advantage AI Can't Replace with George Parker

    In this episode of the TomorrowZone Catalyst Podcast, host Deborah Reuben chats with George Parker, Co-CEO of VenSource Capital and President of the Black Equipment Finance Network (BEFN), about what it takes to build future-ready organizations with the transformation readiness to thrive in a rapidly changing world. As industries compete for talent, embrace AI, and navigate continuous change, George makes a compelling case that lasting business transformation begins with leadership. Future Shaping Leaders don't wait for the right pathway to appear. They build the front door that helps others discover opportunity, contribute, and grow.   Drawing on decades of strategic leadership in equipment finance, George shares why curiosity is more than a personal trait. It's a leadership capability that fuels innovation, strengthens relationships, and creates new possibilities. He also explores how AI and human leadership work together to amplify human capability, accelerate learning, and give leaders more time to focus on the work that requires judgment, trust, and meaningful connection.   If you're leading business transformation, developing future-ready leaders, or strengthening your organization's transformation readiness, this conversation offers practical insights for expanding opportunity, cultivating leadership capability, and building a resilient, future-ready organization equipped for long-term success. Future Shaping Leaders series brings you inside the thinking of leaders across generations who are shaping the future of their organizations, industries, and communities. In each episode, host Deborah Reuben explores how they navigate complexity, make critical decisions, and sustain momentum when the path forward is still unfolding. George Parker is Co-CEO of VenSource Capital and President of the Black Equipment Finance Network (BEFN), where he is helping create the "front door" to the equipment finance industry by expanding opportunity, developing leaders, and building stronger pathways for the next generation of talent. A lifelong entrepreneur and executive, George has built and led successful finance organizations while championing initiatives that strengthen the industry as a whole. As a founding member and first Treasurer of the National Equipment Finance Association (NEFA), he helped establish one of the industry's leading professional organizations. Today, George brings together strategic leadership, relationship building, and a commitment to innovation to create lasting impact, empowering others to lead, grow, and build organizations that are prepared for the future. Connect with Us: George Parker | LinkedIn VenSource Capital Black Equipment Finance Network (BEFN) Deborah Reuben | LinkedIn TomorrowZone EnterTheTomorrowZone.com

  5. Jul 28

    Real Momentum Starts with Co-Creation with Lisa Rafter

    Future Shaping Leaders series brings you inside the thinking of leaders across generations who are shaping the future of their organizations, industries, and communities. In each episode, host Deborah Reuben explores how they navigate complexity, make critical decisions, and sustain momentum when the path forward is still unfolding.    In this episode of the TomorrowZone Catalyst Podcast, host Deborah Reuben chats with Lisa Rafter about what it really takes to create lasting momentum inside an organization. Rather than asking people to simply support a vision, Lisa shares how inviting them to help shape it transforms engagement, ownership, and results.  Drawing on her experience launching the STRIPES Leadership Program and LeadHer, Lisa reveals how curiosity, data, and intentional co-creation can spark meaningful change. Together, Deborah and Lisa explore why developing future leaders requires bold action today, how collaborative design accelerates momentum, and why the organizations that thrive are the ones that invest in people as intentionally as they invest in strategy.  If you're leading change and looking for practical ways to strengthen leadership, build commitment, and shape the future with your team, this conversation offers ideas you can put into practice right away.  Lisa Rafter has spent more than 30 years helping organizations and professionals thrive in the equipment finance industry. As CEO of Molloy Associates and publisher of Monitor Magazine and ABF Journal, she has helped shape the industry through executive search, thought leadership, and groundbreaking publications. She is also the founder of the STRIPES Leadership Program, which develops emerging leaders, and LeadHer, an initiative dedicated to advancing leadership, connection, and opportunity for women across the industry. A certified leadership coach for more than two decades, Lisa is passionate about helping individuals and organizations grow, navigate change, and create lasting impact through people.  Connect with Us:  Lisa Rafter | LinkedIn Monitor Daily Deborah Reuben | LinkedIn TomorrowZone EnterTheTomorrowZone.com

  6. Jul 21

    Building Butterflies, Not Faster Caterpillars with Deborah Reuben and Jennica Burgh

    In this episode of the TomorrowZone Catalyst Podcast, host Deborah Reuben is joined by TomorrowZone Director of Operations Jennica Burgh for a thought-provoking conversation about what transformation really means. Using the metaphor of a caterpillar becoming a butterfly, they challenge the common assumption that moving faster equals meaningful progress.  Together, they explore why the messy middle is often where the most important work is happening, why leaders must build the capability to transform continuously rather than chase one successful initiative after another, and how AI should support a larger vision instead of simply accelerating existing ways of working.  If you're leading your organization through growth, modernization, or AI adoption, this conversation will help you step back, ask better questions, and build the foundation for lasting transformation.  Deborah Reuben, CLFP, is the CEO and Founder of TomorrowZone®, a strategic innovation consultancy helping leaders navigate complexity with clarity and courage. With more than two decades of experience at the intersection of finance, technology, and transformation, Deborah is known for guiding executive teams through high-stakes change with a disciplined, human-centered approach.     She is the author of Enter the TomorrowZone and the Certified Lease and Finance Professionals' Handbook (6th–10th editions), and has played a key role in modernizing industry education. Deborah has served on the ELFA Board of Directors and currently serves on the CLFP Foundation Board. Through TomorrowZone®, she partners with forward-thinking organizations to strengthen their leadership operating systems so transformation efforts hold under pressure and deliver meaningful, lasting results.     Jennica Burgh is Director of Operations at TomorrowZone®, where she bridges strategy and execution to help bold ideas become lasting results. With a background that spans social work, financial services, and operations leadership, Jennica brings a unique blend of people-first thinking and practical execution. She keeps TomorrowZone running with rhythm, guiding projects from vision to action and ensuring every team stays connected to purpose. Whether she's facilitating conversations or refining systems, Jennica creates space for clarity and collaboration. She works closely with clients to translate complexity into movement and momentum, supporting leaders as they align their teams, activate strategy, and shape what's next.    Connect with Us: Deborah Reuben | LinkedIn Jennica Burgh | LinkedIn TomorrowZone EnterTheTomorrowZone.com

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A podcast exploring curiosity, connection, and possibility. Forward-thinking insights and fresh perspectives to catalyze innovation and future readiness mindsets for business professionals in finance and beyond.