Revenue Roadmap

Anthony Karls

Revenue Strategies for Family Law Firms Learn from the experts behind the growth of sterlinglawyers.com Anthony Karls, President of Rocket Clicks/co-founder of Sterling Lawyers, and Tyler Dolph, CEO of Rocket Clicks, interview the experts in all the areas that will drive revenue and increase profits for family law firmsGet technical knowledge and learn from the experience of those who paid the price to learn what it takes to grow from an idea to an exclusively family law firm with 30+ attorneys.

  1. 4d ago

    0% to 100% Visibility: Local SEO & Google Business Profile for Lawyers

    Google Business Profile for lawyers won't fix a market you never measured. Here's how firms in the US measure map reach. Run a geogrid report, check your share of local voice, then audit the demographics underneath. A convenient office move can tank leads inside 90 days. Fix data aggregators and citations first.  Our St. Charles office went from 0% to 100% local map visibility on its core divorce search in 2026. A grid report shows where your reach stops.  — ➡️ Register Here: rocketclicks.com/expand-local-visibility   📲 Subscribe Now: https://www.youtube.com/@karls.anthony                              https://www.youtube.com/@TylerxDolph 📝 Schedule a FREE Family Law Firm Audit: https://rocketclicks.com/schedule-a-family-law-quick-audit/ --- 📄 CHAPTERS   0:00 - Google Business Profile for Lawyers Won't Reach $250K Clients 1:03 - What a Geogrid Rank Tracking Report Shows About Your Map Pack Reach 3:11 - The Office Move Behind a 90-Day Marketing Problem 5:53 - Share of Local Voice: Reading the SoLV Gap Between You and #1 8:31 - Second Office Location Strategy: Why Five Minutes Apart Splits Leads 11:52 - Data Aggregators, Law Firm Citations, and Legal Directories to Fix First Curious to discover your personalized roadmap to scaling a law firm, no matter where you are in the business?  Follow these steps:   1. BOOK A FREE 30-MINUTE AUDIT WITH US:  https://rocketclicks.com/schedule-a-family-law-quick-audit/  2. CONNECT WITH US:  LinkedIn: https://www.linkedin.com/in/anthonykarls/                        https://www.linkedin.com/in/tylerdolph/                   https://www.linkedin.com/company/rocket-clicks        Facebook: http://facebook.com/2311.karls.anthony                       https://www.facebook.com/profile.php?id=61577369996484                         http://facebook.com/RocketClicks    Instagram: http://instagram.com/karls.anthony                        https://www.instagram.com/tylerxdolph/                           https://www.instagram.com/...

  2. Oct 8

    How Location Pages SEO Got Us in Google’s Top 3 Across 30 Offices

    Location pages SEO is how Sterling Lawyers ranks in Google's top 3 across 30 offices in the US. Most firms expand and tank. Open a second office the wrong way and both locations lose leads. Here's the sequence that protects your first market and grows the next one. Single and multi-location sites need different schema markup, so build location hubs first, then flip. Max out each market before you expand. Plan on 3 years per location to dominate the map pack.   — ➡️ Register Here: rocketclicks.com/expand-local-visibility   📲 Subscribe Now: https://www.youtube.com/@karls.anthony                              https://www.youtube.com/@TylerxDolph 📝 Schedule a FREE Family Law Firm Audit: https://rocketclicks.com/schedule-a-family-law-quick-audit/ --- 📄 CHAPTERS   0:00 - Location Pages SEO: Why Over 40% of Family Law Leads Come From Google Maps 2:30 - Google Is the New Yellow Pages: Why 20+ Reviews and a 4.4-Star Rating Drive Lead Flow 5:03 - Local SEO Foundations: NAP, Core Practice Area Hubs and Top Directory Citations 9:13 - Attorney Review Incentives: How We Pay Up to $500 Per Case for Google and Facebook Reviews 12:34 - Single vs. Multi-Location Schema Markup: Why Opening a New Office Can Kill Your Rankings 17:03 - Max Out Your Market First: 3 Years Per Location and the 6-9 Month Sequence Curious to discover your personalized roadmap to scaling a law firm, no matter where you are in the business?  Follow these steps:   1. BOOK A FREE 30-MINUTE AUDIT WITH US:  https://rocketclicks.com/schedule-a-family-law-quick-audit/  2. CONNECT WITH US:  LinkedIn: https://www.linkedin.com/in/anthonykarls/                        https://www.linkedin.com/in/tylerdolph/                   https://www.linkedin.com/company/rocket-clicks        Facebook: http://facebook.com/2311.karls.anthony                       https://www.facebook.com/profile.php?id=61577369996484                         http://facebook.com/RocketClicks    Instagram: http://instagram.com/karls.anthony                        https://www.instagram.com/tylerxdolph/                           https://www.instagram.com/...

  3. Oct 1

    Family Law Firm SEO: Where 46% of Our Clients Found Us

    Family law firm local SEO in the US usually runs the same checklist in every market. Same work, wildly different results. Here's why. About half of our clients from digital marketing come through local search. Your market sets how far Google shows you and what it takes to win there. We unpack law firm office location strategy, the 5 market tiers, and why Google reviews for lawyers move Google Maps ranking in this episode.  — 📲 Subscribe Now: https://www.youtube.com/@karls.anthony                              https://www.youtube.com/@TylerxDolph 📚 Order The Waterfall Method Book here: http://rocketclicks.com/the-waterfall-method/  📝 Schedule a FREE Family Law Firm Audit: https://rocketclicks.com/schedule-a-family-law-quick-audit/ --- 📄 CHAPTERS   0:00 - Family Law Firm SEO: Why Local Search Decides Where Your Best Clients Come From 1:01 - How Sterling Built Its Law Firm Office Location Strategy Without Any Traditional Marketing 2:28 - Small Town vs Downtown: What Local SEO Competition Analysis Reveals About Office Reach 6:37 - The 5 Market Tiers: From Local Citations in Small Towns to Link Building in Big Cities 11:12 - Google Reviews for Lawyers: Why One Review Moved a Stalled Google Maps Ranking 12:27 - Why Your Law Firm Google Business Profile Alone Isn't Enough to Win the Map in Your Market  Curious to discover your personalized roadmap to scaling a law firm, no matter where you are in the business?  Follow these steps:   1. BOOK A FREE 30-MINUTE AUDIT WITH US:  https://rocketclicks.com/schedule-a-family-law-quick-audit/  2. CONNECT WITH US:  LinkedIn: https://www.linkedin.com/in/anthonykarls/                        https://www.linkedin.com/in/tylerdolph/                   https://www.linkedin.com/company/rocket-clicks        Facebook: http://facebook.com/2311.karls.anthony                       https://www.facebook.com/profile.php?id=61577369996484                         http://facebook.com/RocketClicks    Instagram: http://instagram.com/karls.anthony                        https://www.instagram.com/tylerxdolph/                           https://www.instagram.com/...

  4. Aug 28

    The 6-Floor AI System That Saved Our Law Firm $100K a Year

    The AI Factory framework is how family law firm owners stop dabbling with AI and start running it like a system.   Learn the exact six-floor framework Sterling Lawyers used to go from prompting to full orchestration, saving over $100,000 a year in reduced costs.   This system fixes intake call scoring, consult QA, intake triage, and case reconciliation using AI skills, tools, and chained automations.   —   📲 Subscribe Now: https://www.youtube.com/@karls.anthony                                   https://www.youtube.com/@TylerxDolph 📚 Order The Waterfall Method Book here: http://rocketclicks.com/the-waterfall-method/  📝 Schedule a FREE Family Law Firm Audit: https://rocketclicks.com/schedule-a-family-law-quick-audit/   ---   📄 CHAPTERS 0:00 - $100K+ In Savings: The Payoff Of Building An AI Factory 0:50 - The Six-Floor AI Factory Framework, Explained 1:19 - How AI Actually Works: The Give, Guide, Get Method 4:23 - Floor 1: Prompting (And Why Most Firms Never Leave It) 6:57 - Floor 2: Turning Repeatable Prompts Into Skills 9:09 - Floor 3: Pairing Skills With Tools For Hands-Free Automation 10:26 - Floor 4: Project Folders And Building Persistent Context 12:50 - Floor 5: Automations That Run Without You 15:26 - Floor 6: Orchestration — Chaining Automations Into A Factory 17:10 - Live Example: Inside Sterling's Research-To-Code Orchestration Loop 19:47 - The Real Numbers: Breaking Down Sterling's AI Cost Savings 22:23 - Final Advice: Start On Floor One And Work Your Way Up   --- Ready to crush your operational challenges using the proven systems we used to grow Sterling Lawyers into a $18M family law firm?  Follow these steps:   Follow these steps:   1. BOOK A FREE 30-MINUTE AUDIT WITH US:  https://rocketclicks.com/schedule-a-family-law-quick-audit/  2. CONNECT WITH US:  LinkedIn: https://www.linkedin.com/in/anthonykarls/                        https://www.linkedin.com/in/tylerdolph/                   https://www.linkedin.com/company/rocket-clicks        Facebook: http://facebook.com/2311.karls.anthony                       https://www.facebook.com/profile.php?id=61577369996484                         http://facebook.com/RocketClicks    Instagram: http://instagram.com/karls.anthony                        https://www.instagram.com/tylerxdolph/                           https://www.instagram.com/... Curious to discover your personalized roadmap to scaling a law firm, no matter where you are in the business?  Follow these steps:   1. BOOK A FREE 30-MINUTE AUDIT WITH US:  https://rocketclicks.com/schedule-a-family-law-quick-audit/  2. CONNECT WITH US:  LinkedIn: https://www.linkedin.com/in/anthonykarls/                        https://www.linkedin.com/in/tylerdolph/                   https://www.linkedin.com/company/rocket-clicks        Facebook: http://facebook.com/2311.karls.anthony                       https://www.facebook.com/profile.php?id=61577369996484                         http://facebook.com/RocketClicks    Instagram: http://instagram.com/karls.anthony                        https://www.instagram.com/tylerxdolph/                           https://www.instagram.com/...

  5. Aug 18

    Law Firm Automation: Get 5 People's Work in 1 Hour

    Law firm automation in the US isn't hype—it's how family law firms get 5 people's work done in 1 hour. This is the full six-floor AI factory—from prompting to legal process automation that runs itself. Automate law firm operations, intake, and consult prep to scale without more hires.  —  ➡️ Register Here: www.RocketClicks.com/start-your-ai-factory    📲 Subscribe Now: https://www.youtube.com/@karls.anthony                              https://www.youtube.com/@TylerxDolph 📝 Schedule a FREE Family Law Firm Audit: https://rocketclicks.com/schedule-a-family-law-quick-audit/ --- 📄 CHAPTERS   0:00 - Law Firm Automation: Why Boring AI Wins 1:17 - Floor 4: Projects That Keep Case Context Together 7:13 - Floor 5: Claude Cowork Automations 8:44 - The 6 AM Cron Job That Automates Consult Prep 13:04 - Floor 6: Building A Full AI Factory 19:12 - How 1 Hour Of AI Replaces 5 People's Work Curious to discover your personalized roadmap to scaling a law firm, no matter where you are in the business?  Follow these steps:   1. BOOK A FREE 30-MINUTE AUDIT WITH US:  https://rocketclicks.com/schedule-a-family-law-quick-audit/  2. CONNECT WITH US:  LinkedIn: https://www.linkedin.com/in/anthonykarls/                        https://www.linkedin.com/in/tylerdolph/                   https://www.linkedin.com/company/rocket-clicks        Facebook: http://facebook.com/2311.karls.anthony                       https://www.facebook.com/profile.php?id=61577369996484                         http://facebook.com/RocketClicks    Instagram: http://instagram.com/karls.anthony                        https://www.instagram.com/tylerxdolph/                           https://www.instagram.com/...

  6. Aug 13

    3 Steps to Law Firm AI Adoption, No Tech Skills Needed

    Most law firm AI adoption in the US stalls on floor one because owners think they need technical skills.  But the 3 basics do not need advanced technical skills: prompting, skills creation, and tools integration. We’ll show you how in this episode. —  ➡️ Register Here: www.RocketClicks.com/start-your-ai-factory    📲 Subscribe Now: https://www.youtube.com/@karls.anthony                              https://www.youtube.com/@TylerxDolph 📝 Schedule a FREE Family Law Firm Audit: https://rocketclicks.com/schedule-a-family-law-quick-audit/ --- 📄 CHAPTERS   0:00 - Law Firm AI Adoption Without Any Technical Skills 2:53 - Stop Typing: Five-Minute Prompts Beat One-Line Asks 10:11 - The AI Prompting Rubric For Lawyers: Payload, Classification, Output 13:29 - Skill Creation: Turning A Repeat Prompt Into Firm SOP Automation 17:43 - Skills Plus Tools: Legal Transcript Automation Into Salesforce 20:19 - Intake Call Scoring: 10 Calls A Week To Every Call, Every Day Curious to discover your personalized roadmap to scaling a law firm, no matter where you are in the business?  Follow these steps:   1. BOOK A FREE 30-MINUTE AUDIT WITH US:  https://rocketclicks.com/schedule-a-family-law-quick-audit/  2. CONNECT WITH US:  LinkedIn: https://www.linkedin.com/in/anthonykarls/                        https://www.linkedin.com/in/tylerdolph/                   https://www.linkedin.com/company/rocket-clicks        Facebook: http://facebook.com/2311.karls.anthony                       https://www.facebook.com/profile.php?id=61577369996484                         http://facebook.com/RocketClicks    Instagram: http://instagram.com/karls.anthony                        https://www.instagram.com/tylerxdolph/                           https://www.instagram.com/...

  7. Aug 6

    3 Filters for Choosing the Best AI for Family Lawyers

    AI companies are very competitive right now, and choosing the best AI for lawyers in the US is difficult without wasting money on trial and error. At Sterling Lawyers, we checked all the top AI platforms in the market. And in this episode, we break down their comparison in terms of service, professional UI, accessibility, and why Claude Enterprise wins. We also covered law firm AI adoption tips, call auditing, and intake automation that scale. —  ➡️ Register Here: www.RocketClicks.com/start-your-ai-factory    📲 Subscribe Now: https://www.youtube.com/@karls.anthony                              https://www.youtube.com/@TylerxDolph 📝 Schedule a FREE Family Law Firm Audit: https://rocketclicks.com/schedule-a-family-law-quick-audit/ --- 📄 CHAPTERS   0:00 - Why the Best AI for Lawyers Isn't the Flashiest Tool 2:17 - The 3 Filters: Terms of Service, UI, and User Access 5:04 - Who Wins Long-Term: Claude, Gemini, or Grok? 7:35 - The Friday Meeting System That Drove AI Adoption 12:22 - The AI Call Auditing Agent Scoring 200 Calls a Day 15:07 - The Intake Triage Engine That Saved a Referred-Out Case Curious to discover your personalized roadmap to scaling a law firm, no matter where you are in the business?  Follow these steps:   1. BOOK A FREE 30-MINUTE AUDIT WITH US:  https://rocketclicks.com/schedule-a-family-law-quick-audit/  2. CONNECT WITH US:  LinkedIn: https://www.linkedin.com/in/anthonykarls/                        https://www.linkedin.com/in/tylerdolph/                   https://www.linkedin.com/company/rocket-clicks        Facebook: http://facebook.com/2311.karls.anthony                       https://www.facebook.com/profile.php?id=61577369996484                         http://facebook.com/RocketClicks    Instagram: http://instagram.com/karls.anthony                        https://www.instagram.com/tylerxdolph/                           https://www.instagram.com/...

  8. Jul 30

    The 6-Point Law Firm AI Policy That Protects Your License

    A law firm AI policy isn't optional in the US; skip it, and the liability rolls straight to you. Free AI accounts train on your client data and violate ethics rules. Here's the exact 6-point policy that keeps your license defensible. Get on an enterprise AI account, build a governance policy, and audit team use. That's the system. Let’s break it down in this episode. — 📲 Subscribe Now: https://www.youtube.com/@karls.anthony                              https://www.youtube.com/@TylerxDolph 📚 Order The Waterfall Method Book here: http://rocketclicks.com/the-waterfall-method/  📝 Schedule a FREE Family Law Firm Audit: https://rocketclicks.com/schedule-a-family-law-quick-audit/ --- 📄 CHAPTERS   0:00 - Law Firm AI Policy: Safety Is A Tier Issue, Not A Tool Issue 2:02 - Consumer Vs Enterprise AI: Why Free Accounts Make You The Product 7:12 - The Silent Killer: Why Liability Rolls To The Firm Owner 9:07 - ABA Opinion 512 And State-By-State Ethics Guidance 11:34 - AI Trial Prep And Drafting: 100 Questions To 300 Angles 15:38 - Inside Sterling's AI Governance Policy Build Curious to discover your personalized roadmap to scaling a law firm, no matter where you are in the business?  Follow these steps:   1. BOOK A FREE 30-MINUTE AUDIT WITH US:  https://rocketclicks.com/schedule-a-family-law-quick-audit/  2. CONNECT WITH US:  LinkedIn: https://www.linkedin.com/in/anthonykarls/                        https://www.linkedin.com/in/tylerdolph/                   https://www.linkedin.com/company/rocket-clicks        Facebook: http://facebook.com/2311.karls.anthony                       https://www.facebook.com/profile.php?id=61577369996484                         http://facebook.com/RocketClicks    Instagram: http://instagram.com/karls.anthony                        https://www.instagram.com/tylerxdolph/                           https://www.instagram.com/...

About

Revenue Strategies for Family Law Firms Learn from the experts behind the growth of sterlinglawyers.com Anthony Karls, President of Rocket Clicks/co-founder of Sterling Lawyers, and Tyler Dolph, CEO of Rocket Clicks, interview the experts in all the areas that will drive revenue and increase profits for family law firmsGet technical knowledge and learn from the experience of those who paid the price to learn what it takes to grow from an idea to an exclusively family law firm with 30+ attorneys.