The Estate Agent Shift

iad UK
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  • Entrepreneurship
  • Updated Monthly

The biggest shift in estate agency isn't happening in the property market. It's happening in the way we think about the business.The rules are being rewritten. Traditional models are being challenged, new opportunities are emerging, and a different generation of property professionals is questioning how things have always been done.Join iad UK MD Lee O’Brien as he gets behind the headlines and challenges conventional thinking, exploring the people, ideas and innovations reshaping the future of estate agency.From the rise of self-employed agents and alternative business models to property investment, entrepreneurship and emerging industry trends, The Estate Agent Shift brings together industry leaders, disruptors and experts for honest conversations, fresh perspectives and practical insights.Because the future of estate agency isn't just about where the market is heading. It's about who's driving the shift.

  1. Oct 13

    The Estate Agent Shift | Ep 01: Craig Armstrong on Resilience and Today’s House Buyers

    Craig Armstrong says he was turned down for every property job he ever applied for. Today, he’s building his own property business as a self-employed iad estate agent. In the first episode of The Estate Agent Shift, Craig joins host Lee O’Brien to explore how resilience and an understanding of today’s buyers have changed his approach to business. We explore three shifts: The Origin Shift — Craig’s route into estate agency and the rejection he faced along the way. ⁠The Mindset Shift — how resilience has shaped his approach to building his own business. ⁠The Future Shift — how changing buyer attitudes are influencing the way he works. An honest conversation for agents navigating setbacks, building momentum and adapting to what customers need today. Subscribe for more conversations with the people shaping the future of estate agency. The Estate Agent Shift by iad UK - championing the industry, not just the brand.

  2. 07/09/2025

    The Power of Home Staging - Breaking Free | Season 3 - Episode 6

    Elaine Penhaul, founder of Lemon and Lime Interiors and author of Sell High, Sell Fast, shares how home staging can transform property sales. Backed by 9 years of data, she explains how staging boosts asking price success and shortens time on market—plus the psychological tricks that get buyers emotionally hooked. In this episode: How staged homes are 5x more likely to sell at asking price The emotional and visual science behind buyer decisions Common mistakes agents make—and how to fix them Real stories from staging mansions, towers, and tear-downs If you’re an estate agent not offering staging, this could be the edge your service is missing. https://www.join-iad.uk.com/

  3. 06/24/2025

    Lettings For Self-Employed Agents - Breaking Free | Season 3 - Episode 5

    James Rawlinson, Lettings Manager at IAD UK, joins us to share how self-employed estate agents can unlock steady, recurring income through lettings. With over a decade of experience, James shares real-life stories, key lessons, and practical advice to help agents build confidence and take advantage of this often-overlooked revenue stream. In this episode, we cover: How to generate passive income from lettings What holds most agents back—and how to overcome it If you're focused purely on sales, this conversation might just change the way you think about your business. https://www.join-iad.uk.com/

  4. 06/10/2025

    Self-Made Property Pro - Breaking Free | Season 3 - Episode 4

    In this powerful interview, we sit down with Lara Bradley, a mum of two who left her lettings career with zero sales experience and built a thriving estate agency business in just two years. 💼🏡 Whether you're starting out in sales, thinking of going self-employed, or just need a reminder that success is possible with grit and empathy, this episode is for you. 👉 Don’t forget to like, comment, and subscribe for more real estate success stories and entrepreneurial insights! #Entrepreneurship #EstateAgentLife #CareerChange #WorkingMum #Inspiration https://www.join-iad.uk.com/

  5. 05/28/2025

    How to Get Your First Listing - Breaking Free | Season 3 - Episode 3

    Discover how estate agents can win more listings with Simon Gates - host of the 'Opening the Gates' podcast. From smart digital strategies to unconventional door-knocking tactics, Simon shares proven methods, personal insights, and entrepreneurial lessons that every agent needs to hear. https://www.join-iad.uk.com/

  6. 05/13/2025

    Marketing for Self-Employed Estate Agents - Breaking Free | Season 3 - Episode 2

    Simon Leadbetter has lived and breathed marketing for over 30 years. We sit down with him to discuss how self-employed estate agents can give their business a boost! https://www.join-iad.uk.com/

  7. 04/30/2025

    Breaking into the UK Property Market - Breaking Free | Season 3 - Episode 1

    What’s it like starting a brand-new career in the UK when English isn’t your first language? Zen Yang shares her leap from banking to real estate, the cultural and language hurdles she faced, and how she turned them into strengths. An honest, empowering story for anyone navigating change in a new country. https://www.join-iad.uk.com/

  8. 03/05/2025

    Building a Property Empire

    In this episode, Lee sits down with Olivier Teoule, an independent property consultant, to discuss the power of social media, networking, and personal branding in estate agency. Olivier shares his journey from having just a few Facebook friends to leveraging social media for massive business growth and international connections. 🔹 How social media transformed his business 🔹 The power of networking and referrals 🔹 Balancing personal branding with professional growth 🔹 Challenges of building and leading a team Olivier drops some game-changing insights for entrepreneurs, estate agents, and anyone looking to grow their brand and network. Don’t miss this one!

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About

The biggest shift in estate agency isn't happening in the property market. It's happening in the way we think about the business.The rules are being rewritten. Traditional models are being challenged, new opportunities are emerging, and a different generation of property professionals is questioning how things have always been done.Join iad UK MD Lee O’Brien as he gets behind the headlines and challenges conventional thinking, exploring the people, ideas and innovations reshaping the future of estate agency.From the rise of self-employed agents and alternative business models to property investment, entrepreneurship and emerging industry trends, The Estate Agent Shift brings together industry leaders, disruptors and experts for honest conversations, fresh perspectives and practical insights.Because the future of estate agency isn't just about where the market is heading. It's about who's driving the shift.

Information

  • Creator
    iad UK
  • Years Active
    2024 - 2026
  • Episodes
    18
  • Rating
    Explicit
  • Copyright
    © 2026 The Estate Agent Shift
  • Show Website
    The Estate Agent Shift