Leadership In Law Podcast

Marilyn Jenkins
  • 5.0 (53)
  • Marketing
  • Updated Weekly

Are you a Law Firm Owner who wants to grow, scale, and find the success you know is possible?   Welcome to the Leadership In Law Podcast with host, Marilyn Jenkins! Cut through the noise. Get actionable insights and inspiring stories delivered straight to your ears - your ultimate podcast for navigating the ever-changing world of law firm ownership.     In each episode, we dive deep into the critical topics that matter most to you, from unlocking explosive growth to building a thriving team. We connect you with successful law firm leaders and industry experts who share their proven strategies and hard-won wisdom.    So, whether you're a seasoned leader or just starting your journey as a law firm owner, the Leadership in Law Podcast is here to equip you with the knowledge and tools you need to build a successful and fulfilling legal practice.   Your host, Marilyn Jenkins, is a Digital Marketing Strategist who helps Law Firms Grow and Scale using personalized digital marketing programs. She has helped law firms grow to multiple 7 figures in revenue using Law Marketing Zone® programs.  Powered by Law Marketing Zone®   https://lawmarketingzone.com   More Leads, More Cases, More Profit!

  1. 2d ago

    S04E165 Private Aviation as a Strategic Business Tool with Dave Coleman

    Private aviation is often dismissed as a luxury, but Dave Coleman, president of Coleman Jet Solutions and a pilot with 35 years of experience, explains why many law firms view it as a strategic tool. We discuss how private flying can save time, improve productivity, and provide confidentiality while traveling. Dave also breaks down which firms benefit most, covering use cases like trial travel, expanding into new markets, and reaching cities with limited airline access. He explains how different aircraft fit different missions and why choosing the right plane matters financially. We also explore practical decisions like chartering versus ownership, what a proper feasibility study should include, and the common mistakes first-time buyers make. Dave shares why unbiased technical, financial, and regulatory guidance is essential before committing to aircraft access. If you’re curious whether private jet charter or private aircraft ownership fits your firm, listen, share this with a partner, and leave a review so more law firm owners can find it. Reach Dave here: https://www.colemanjets.com/ https://www.linkedin.com/in/david-coleman-05730217/  https://twitter.com/ColemanJetSales  https://www.facebook.com/Coleman-Jet-Solutions-100400065793228  Ready to level up your law firm marketing? Book a FREE Discovery Call with Marilyn Here: https://lawmarketingzone.com/bookacall Leadership In Law Podcast with host, Marilyn Jenkins  Powered by Law Marketing Zone® https://lawmarketingzone.com A full-service Digital Marketing Agency helping clients increase Leads, Cases, and Profit by getting their digital marketing right. Subscribe on your favorite Podcast listening platform! Like, Share, and Review us! #leadershipinlawpodcast #leadershipinlaw #lawmarketingzone #marilynjenkins

    S04E165 Private Aviation as a Strategic Business Tool with Dave Coleman

  2. Jul 28

    BONUS: The Authority Era: Why AI Is Changing Legal Marketing Forever

    For more than twenty years, legal marketing has revolved around one question: Where do I rank? But something fundamental has shifted. Your future clients are no longer typing keywords into a search box and choosing from ten blue links. They're opening ChatGPT, Gemini, Claude, and Google AI, and simply asking who they should hire. And here's the uncomfortable truth at the heart of this episode: your firm can have a beautiful website, strong rankings, and thousands of dollars in monthly marketing spend, and still be completely invisible the moment someone asks AI for a recommendation. Marilyn has spent the last year studying exactly how AI decides which firms to recommend, running visibility audits for firms across the country, and testing what actually earns a firm a seat at the table in this new era. What she's discovered should get every law firm owner's attention. In this episode, Marilyn explores: Why AI is not just another search engine — and the critical distinction that explains why so many good firms are struggling to be foundThe one phrase that captures everything about this shift — and why it changes how you should look at your website starting todayWhy some of the most successful, established firms in their markets aren't being mentioned by AI even once — and what those firms are missingThe difference between publishing content and building authority — and why one compounds while the other quietly expiresThe concept that Marilyn believes is the single most misunderstood idea in legal marketing right now — and why getting it right can transform your entire marketing ecosystemWhat happened to one firm's website traffic and AI visibility just weeks after implementing this approach (the numbers are worth hearing)Why the future may belong not to the firms with the biggest budgets — but to the firms willing to become the best teacher in their market The bigger idea: This isn't about chasing another algorithm or learning another marketing hack. Algorithms change. Authority compounds. And the firms that commit to becoming the most trusted resource in their market won't just earn better rankings — they'll become the firms that both Google and AI recommend for years to come. Whether you're building a firm you intend to run for decades or one you hope to sell someday, this conversation reframes your website, your content, and your marketing as something far more valuable than you may have realized: an asset that keeps working long after you've built it. You will not look at your website the same way again. A free resource for listeners: Marilyn has created a practical checklist called "Five Things I Do For My Clients To Improve AI Visibility in Google AI and ChatGPT" — based on the real audits her team performs for law firms across the country. Download it completely free at 5things.lawmarketingzone.com. Ready to build a law firm that's positioned to win — no matter how your clients search? Your marketing is only one part of a truly wealth-generating law firm. To turn visibility into signed clients, and signed clients into a firm that runs and grows without consuming your life, you need the right strategy, systems, and support behind it. Download Marilyn's free guide, "Five Things I Do For My Clients To Improve AI Visibility," at 5things.lawmarketingzone.com. Ready to level up your law firm marketing? Book a FREE Discovery Call with Marilyn Here: https://lawmarketingzone.com/bookacall Leadership In Law Podcast with host, Marilyn Jenkins  Powered by Law Marketing Zone® https://lawmarketingzone.com A full-service Digital Marketing Agency helping clients increase Leads, Cases, and Profit by getting their digital marketing right. Subscribe on your favorite Podcast listening platform! Like, Share, and Review us! #leadershipinlawpodcast #leadershipinlaw #lawmarketingzone #marilynjenkins

    BONUS: The Authority Era: Why AI Is Changing Legal Marketing Forever

  3. Jul 27

    S04E164 Virtual Executive Assistants For Business Growth with Gina Cotner

    Your calendar is packed, your brain is louder than your inbox, and somehow you’re still the one chasing updates. That’s not a workload problem, it’s an ownership problem. Marilyn Jenkins sits down with Gina Cotner, founder and CEO of Athena Executive Services, to unpack what changes when you stop delegating tasks and start delegating responsibility to a high-caliber executive assistant.  We dig into the mechanics of accountability, including the simple but often avoided question: “When will that be done?” Gina explains how strong executive assistants help drive accountability, protect a law firm owner’s time, and support better delegation through systems and clear communication. We also discuss practical ways to document repeatable processes using Loom, Zoom recordings, and voice notes, along with how Athena vets and matches virtual executive assistants. Gina shares why trust and partnership matter just as much as admin skills, and how starting with just a few hours a week can create momentum for better follow-through and fewer bottlenecks. Reach Gina here: https://www.athenaexecutiveservices.com/ https://www.linkedin.com/company/athena-executive-services/ https://www.instagram.com/athena_executive_services/ https://www.facebook.com/AthenaVirtualAssistants Special for listeners of Leadership in Law Podcast! Receive 5 free hours of service added to your first full month of work with Athena Executive Services (AES)—a $275 value! Just mention this offer during your first call with them. Ready to level up your law firm marketing? Book a FREE Discovery Call with Marilyn Here: https://lawmarketingzone.com/bookacall Leadership In Law Podcast with host, Marilyn Jenkins  Powered by Law Marketing Zone® https://lawmarketingzone.com A full-service Digital Marketing Agency helping clients increase Leads, Cases, and Profit by getting their digital marketing right. Subscribe on your favorite Podcast listening platform! Like, Share, and Review us! #leadershipinlawpodcast #leadershipinlaw #lawmarketingzone #marilynjenkins

    S04E164 Virtual Executive Assistants For Business Growth with Gina Cotner

  4. Jul 20

    S04E163 Community Networking to Grow Your Firm with Anderson Franco

    He used to defend insurance companies. Now he helps injured people take them on, with a calm approach that gets results. We sit down with California personal injury attorney Anderson Franco, founder of Anderson Franco Law, to unpack what he learned during seven years in insurance defense and how that insider knowledge changes everything on the plaintiff side, from evaluating liability to presenting evidence in a way an insurance adjuster can act on. We also get real about what clients actually need right after an accident: clear expectations, steady communication, and a roadmap that makes the personal injury process feel less intimidating. Anderson shares how he texts clients, uses templated letters, and prepares people for major milestones like depositions and settlement demands. Because most clients have never been part of a legal claim, we focus on the practical habits that build trust and reduce stress. A major part of Anderson’s practice is serving Spanish-speaking clients in the San Francisco Bay Area. We explore access-to-justice challenges, Spanish-first legal education on social media, and the systems and grassroots marketing strategies helping his solo firm grow. If you care about law firm leadership, client experience, and building a referral-driven practice, this conversation will sharpen your playbook.  Reach Anderson here: https://www.andersonfranco.com/ Ready to level up your law firm marketing? Book a FREE Discovery Call with Marilyn Here: https://lawmarketingzone.com/bookacall Leadership In Law Podcast with host, Marilyn Jenkins  Powered by Law Marketing Zone® https://lawmarketingzone.com A full-service Digital Marketing Agency helping clients increase Leads, Cases, and Profit by getting their digital marketing right. Subscribe on your favorite Podcast listening platform! Like, Share, and Review us! #leadershipinlawpodcast #leadershipinlaw #lawmarketingzone #marilynjenkins

    S04E163 Community Networking to Grow Your Firm with Anderson Franco

  5. Jul 14

    S04E162 Animal Cruelty's Connection to Domestic Violence & More with Joyce Glass

    Animal cruelty is often dismissed as “someone else’s problem,” but it frequently overlaps with violence in the home. Attorney Joyce Glass joins us to discuss the legal and human realities behind cruelty investigations and why they can serve as early warning signs for abuse. Joyce shares how a dog named Lucy led her into animal protection work and how her advocacy now includes legislation, law enforcement partnerships, and courtroom work. We also discuss policy efforts like banning roadside animal sales and the broader issues tied to them, including fraud, public health risks, and sick animals being sold to families. We also explore the connection between animal abuse and interpersonal violence. Joyce explains why cross-reporting between animal control and social services matters, what warning signs neighbors should notice, and what goes into building a strong animal cruelty case, from evidence collection to veterinary forensics and proper charging decisions. If you care about community safety, criminal law, animal welfare, or building better systems through collaboration, this conversation will give you clear next steps and a framework you can share.  Reach Joyce here: https://www.jmgpclaw.com/ https://www.linkedin.com/in/joyce-glass-7708b1158/ Ready to level up your law firm marketing? Book a FREE Discovery Call with Marilyn Here: https://lawmarketingzone.com/bookacall Leadership In Law Podcast with host, Marilyn Jenkins  Powered by Law Marketing Zone® https://lawmarketingzone.com A full-service Digital Marketing Agency helping clients increase Leads, Cases, and Profit by getting their digital marketing right. Subscribe on your favorite Podcast listening platform! Like, Share, and Review us! #leadershipinlawpodcast #leadershipinlaw #lawmarketingzone #marilynjenkins

    S04E162 Animal Cruelty's Connection to Domestic Violence & More with Joyce Glass

  6. Jul 6

    S04E161 CopyCatch to Stop eCommerce Infringement Profitably with Alan Li & Nicholas Lee

    Copycats do not just steal a product. They steal momentum, cashflow, and confidence. When Alan Li’s e-commerce brand went viral during COVID, hundreds of counterfeit and knockoff listings appeared across Amazon and other marketplaces, undercutting price and pulling sales away fast. The worst part was not only the revenue drop, but watching stolen photos and even cause marketing get reused by strangers who faced zero real consequences.  We sit down with Alan and his attorney, Nicholas Lee, an intellectual property and business lawyer with more than 20 years of experience, to explain what actually works when DMCA takedowns turn into whack-a-mole. Nick breaks down Schedule A cases in plain English: how one lawsuit can name dozens or hundreds of online infringers, why these cases often focus on foreign sellers, and how tools like injunctions and potential asset freezes can create real deterrence. We also dig into how to think about an enforceable IP portfolio, including trademarks, copyrights, patents, and trade secrets, so your brand has teeth when it is time to act.  Then we get practical about speed and scale. Alan and Nick explain how Copycatch uses AI and automation to find sellers, expand target lists across platforms, and build consistent evidence packages that can cut early-stage legwork dramatically, helping firms take on more IP enforcement work and helping brands protect future sales. If you care about e-commerce brand protection, Amazon counterfeit enforcement, and AI legal tech, this conversation lays out the strategy.  Reach Alan & Nick here: https://copycatch.ai alan@copycatch.ai nick@copycatch.ai Ready to level up your law firm marketing? Book a FREE Discovery Call with Marilyn Here: https://lawmarketingzone.com/bookacall Leadership In Law Podcast with host, Marilyn Jenkins  Powered by Law Marketing Zone® https://lawmarketingzone.com A full-service Digital Marketing Agency helping clients increase Leads, Cases, and Profit by getting their digital marketing right. Subscribe on your favorite Podcast listening platform! Like, Share, and Review us! #leadershipinlawpodcast #leadershipinlaw #lawmarketingzone #marilynjenkins

    S04E161 CopyCatch to Stop eCommerce Infringement Profitably with Alan Li & Nicholas Lee

  7. Jun 29

    S04E160 Empathy, Culture, & Strength for a Successful Firm with Megan C. Kiefer

    “All-gas no-brakes” sounds like a slogan until you hear what it looks like in real cases. We’re joined by Megan Kiefer, a Louisiana trial attorney known for relentless advocacy, a client-first philosophy, and a courtroom reputation that helps her team recover serious value for people who are having the worst day of their lives. Megan shares the leadership story behind her firm’s growth, from taking an out-of-state job to escape nepotism, to traveling the world on a shoestring budget, to coming home and transforming a family practice into a thriving plaintiff-side personal injury and high-stakes litigation shop. Along the way, we dig into what actually drives results: preparing for trial at the beginning, pressing discovery, telling a client’s story with clarity, and earning the kind of credibility that insurance companies cannot ignore. We also get specific about law firm culture, retention, and sustainable leadership. Megan explains why she hires for values, pays over market to keep A-players, and protects the client experience at every step. She’s candid about boundaries and lawyer mental health too, including taking real vacations, deleting email apps, and normalizing “I’m not available” so you can show up at your best in court and at home. On the marketing side, we talk law firm branding, Google Local Services Ads, SEO feedback loops, and why “database reactivation” and an authentic newsletter can outperform louder tactics. Reach Megan here: https://www.kieferlaw.com/ Instagram: @kieferkieferlaw; @mylawyermegan https://www.linkedin.com/in/meganckiefer/ Ready to level up your law firm marketing? Book a FREE Discovery Call with Marilyn Here: https://lawmarketingzone.com/bookacall Leadership In Law Podcast with host, Marilyn Jenkins  Powered by Law Marketing Zone® https://lawmarketingzone.com A full-service Digital Marketing Agency helping clients increase Leads, Cases, and Profit by getting their digital marketing right. Subscribe on your favorite Podcast listening platform! Like, Share, and Review us! #leadershipinlawpodcast #leadershipinlaw #lawmarketingzone #marilynjenkins

    S04E160 Empathy, Culture, & Strength for a Successful Firm with Megan C. Kiefer

  8. Jun 22

    S04E159 The AND Approach for a fuller life as a Law Firm Owner with Gary Mitchell

    If you’re running a law firm that depends on you for every decision, every client relationship, and every late-night “quick task,” you’re not leading a business you’re carrying a bottleneck. Marilyn Jenkins sits down with law firm coach Gary Mitchell, founder of OnTrac® Coach and creator of the Law Firm Xelerator™ Program, to unpack the leadership shifts that turn a busy practice into a firm that actually supports your life. We dig into the traits many lawyers share like perfectionism, control, and risk aversion and why those strengths in legal work can become weaknesses in law firm management. Gary shares a practical framework for delegation that doesn’t create chaos, including clearer instructions, permission to ask questions, and follow-up before the deadline. We also talk hiring strategy, why attitude and coachability often beat raw credentials, and how to build the right team and the right systems so you can “press play” instead of being the constant point of failure. You’ll also hear a direct challenge to the billable-hour reflex and a case for value-based billing that aligns pricing with outcomes clients actually want. Along the way, Gary explains the core idea behind his upcoming book, The And Approach: how to grow your law firm and gain more freedom at the same time through mindset, self-care, leadership, practice management, HR, and marketing. Reach Gary here: https://ontraccoach.com/ https://www.linkedin.com/in/garyemitchell/ https://www.instagram.com/ontrac_coach/ https://www.facebook.com/ontraccoach# https://www.youtube.com/@ontraccoach4514 Ready to level up your law firm marketing? Book a FREE Discovery Call with Marilyn Here: https://lawmarketingzone.com/bookacall Leadership In Law Podcast with host, Marilyn Jenkins  Powered by Law Marketing Zone® https://lawmarketingzone.com A full-service Digital Marketing Agency helping clients increase Leads, Cases, and Profit by getting their digital marketing right. Subscribe on your favorite Podcast listening platform! Like, Share, and Review us! #leadershipinlawpodcast #leadershipinlaw #lawmarketingzone #marilynjenkins

    S04E159 The AND Approach for a fuller life as a Law Firm Owner with Gary Mitchell
See All (175)

5
out of 5
53 Ratings

About

Are you a Law Firm Owner who wants to grow, scale, and find the success you know is possible?   Welcome to the Leadership In Law Podcast with host, Marilyn Jenkins! Cut through the noise. Get actionable insights and inspiring stories delivered straight to your ears - your ultimate podcast for navigating the ever-changing world of law firm ownership.     In each episode, we dive deep into the critical topics that matter most to you, from unlocking explosive growth to building a thriving team. We connect you with successful law firm leaders and industry experts who share their proven strategies and hard-won wisdom.    So, whether you're a seasoned leader or just starting your journey as a law firm owner, the Leadership in Law Podcast is here to equip you with the knowledge and tools you need to build a successful and fulfilling legal practice.   Your host, Marilyn Jenkins, is a Digital Marketing Strategist who helps Law Firms Grow and Scale using personalized digital marketing programs. She has helped law firms grow to multiple 7 figures in revenue using Law Marketing Zone® programs.  Powered by Law Marketing Zone®   https://lawmarketingzone.com   More Leads, More Cases, More Profit!

Information

  • Creator
    Marilyn Jenkins
  • Years Active
    2024 - 2026
  • Episodes
    175
  • Rating
    Explicit
  • Copyright
    © 2026 © 2026 Leadership In Law Podcast
  • Show Website
    Leadership In Law Podcast