Creator Finance

Creator Finance

Creator Finance is a podcast dedicated to discovering how creators achieve financial independence. Have you ever wondered why some creators will be here for decades, others for days? Why some will build great businesses, and others burn out? Creator Finance is conversations with the very best creators and those who support them in the creator economy. It’s all well and good building an audience, but how do we make sure it becomes a life you can sustain? Find out, in this podcast. 🙌 www.creatorfinance.co.uk "We are not our resume, we are our work." - Seth Godin

Episodes

  1. MAR 12

    Do You Actually Need a Bookkeeper? - A Brutally Honest Answer for UK Creators

    Want Financial Clarity as a Creator? If you're a UK-based creator earning six or seven figures and want to get your finances sorted, check out what I'm building: 🌐 Creator Finance: https://creatorfinance.co.uk The UK's first financial planning practice designed for creators, by a creator. Fixed fee. Independent. Built for how you actually earn. 📥 FREE GUIDE - The Creator Wealth Blueprint https://creatorfinanceuk.kit.com/9f9a9d679a IMPORTANT DISCLAIMER: This channel provides information on general financial planning. It is for educational purposes only and does not constitute financial advice. The information here is believed to be accurate and current, however, it should not be solely relied upon. Unless you take regulated financial advice, only YOU are responsible for your own decisions; therefore we cannot be responsible for any action or inaction you take. Please seek advice tailored to your specific needs before making any decisions. Investment involves risks. The investment return and principal value of an investment may fluctuate so that an investor's portfolio, when redeemed, may be worth more or less than its original value. Past performance is no guarantee of future results. A WARNINGThere are some scams on YouTube where a profile image is copied and then used to promote cryptocurrency scams and all that nonsense. I will never, ever, contact you selling any investment product or service. I would never do that, I’m not allowed by regulation, and it goes against the intention of this channel to educate and inform.Copyright: Principles Personal Finance Ltd

    52 min
  2. FEB 26

    The Creator Risk Scale

    Want Financial Clarity as a Creator?If you're a UK-based creator earning six or seven figures and want to get your finances sorted, check out what I'm building: 🌐 Creator Finance: https://creatorfinance.co.uk The UK's first financial planning practice designed for creators, by a creator. Fixed fee. Independent. Built for how you actually earn. 📥 FREE GUIDE - The Creator Wealth Blueprint https://creatorfinanceuk.kit.com/9f9a...If you're a creator, listening to this conversation could save you rocket your wealth building journey. TIMECODES 0:00 Intro and Markets 6:13 The 2 Books that will CHANGE how you see risk 17:30 What the traditional financial industry gets WRONG about risk IMPORTANT DISCLAIMER:This channel provides information on general financial planning. It is for educational purposes only and does not constitute financial advice. The information here is believed to be accurate and current, however, it should not be solely relied upon. Unless you take regulated financial advice, only YOU are responsible for your own decisions; therefore we cannot be responsible for any action or inaction you take. Please seek advice tailored to your specific needs before making any decisions. Investment involves risks. The investment return and principal value of an investment may fluctuate so that an investor's portfolio, when redeemed, may be worth more or less than its original value. Past performance is no guarantee of future results. A WARNING - There are some scams on YouTube where a profile image is copied and then used to promote cryptocurrency scams and all that nonsense. I will never, ever, contact you selling any investment product or service. I would never do that, I’m not allowed by regulation, and it goes against the intention of this channel to educate and inform.Copyright: Principles Personal Finance Ltd

    27 min
  3. FEB 17

    The Silent Wealth Killer for Digital Entrepreneurs

    Want Financial Clarity as a Creator?If you're a UK-based creator earning six or seven figures and want to get your finances sorted, check out what I'm building:🌐 Creator Finance: https://creatorfinance.co.ukThe UK's first financial planning practice designed for creators, by a creator. Fixed fee. Independent. Built for how you actually earn.📥 FREE GUIDE - The Creator Wealth Blueprinthttps://creatorfinanceuk.kit.com/9f9a9d679aIf you're a creator, listening to this conversation could save you rocket your wealth building journey.TIMECODES0:00 Intro and Markets11:30 The Silent Wealth Killer 29:30 Wealth Wisdom - 5,4,3,2,1IMPORTANT DISCLAIMER:This channel provides information on general financial planning. It is for educational purposes only and does not constitute financial advice. The information here is believed to be accurate and current, however, it should not be solely relied upon. Unless you take regulated financial advice, only YOU are responsible for your own decisions; therefore we cannot be responsible for any action or inaction you take. Please seek advice tailored to your specific needs before making any decisions. Investment involves risks. The investment return and principal value of an investment may fluctuate so that an investor's portfolio, when redeemed, may be worth more or less than its original value. Past performance is no guarantee of future results. A WARNINGThere are some scams on YouTube where a profile image is copied and then used to promote cryptocurrency scams and all that nonsense. I will never, ever, contact you selling any investment product or service. I would never do that, I’m not allowed by regulation, and it goes against the intention of this channel to educate and inform.Copyright: Principles Personal Finance Ltd

    33 min
  4. FEB 5

    Investing 101 for Creators and Digital Entrepreneurs

    📥 FREE GUIDE - The Creator Wealth Blueprinthttps://creatorfinanceuk.kit.com/9f9a9d679aWant Financial Clarity as a Creator?If you're a UK-based creator earning six or seven figures and want to get your finances sorted, check out what I'm building:🌐 Creator Finance: https://creatorfinance.co.ukThe UK's first financial planning practice designed for creators, by a creator. Fixed fee. Independent. Built for how you actually earn.If you're a creator, listening to this conversation could save you rocket your wealth building journey.TIMECODES0:00 Intro and Markets11:04 Investing 101 for Creators and Digital Entpreneurs34:30 'The Price of the Ticket' IMPORTANT DISCLAIMER:This channel provides information on general financial planning. It is for educational purposes only and does not constitute financial advice. The information here is believed to be accurate and current, however, it should not be solely relied upon. Unless you take regulated financial advice, only YOU are responsible for your own decisions; therefore we cannot be responsible for any action or inaction you take. Please seek advice tailored to your specific needs before making any decisions. Investment involves risks. The investment return and principal value of an investment may fluctuate so that an investor's portfolio, when redeemed, may be worth more or less than its original value. Past performance is no guarantee of future results. A WARNINGThere are some scams on YouTube where a profile image is copied and then used to promote cryptocurrency scams and all that nonsense. I will never, ever, contact you selling any investment product or service. I would never do that, I’m not allowed by regulation, and it goes against the intention of this channel to educate and inform.Copyright: Principles Personal Finance Ltd

    37 min
  5. JAN 28

    The Wealth Blueprint for Digital Entrepreneurs

    Want Financial Clarity as a Creator?If you're a UK-based creator earning six or seven figures and want to get your finances sorted, check out what I'm building: 🌐 Creator Finance: https://creatorfinance.co.uk The UK's first financial planning practice designed for creators, by a creator. Fixed fee. Independent. Built for how you actually earn.📥 FREE GUIDE - The Creator Wealth Blueprinthttps://creatorfinanceuk.kit.com/9f9a9d679a If you're a creator, listening to this conversation could save you rocket your wealth building journey. TIMECODES00:00 Intro and Markets09:08 The Wealth Blueprint for Digital Entrepreneurs29:30 Navigating Cash Management for Entrepreneurs34:30 Tax Efficiency and Business Structure38:00 HoldCo Structures41:00 Understanding Business Asset Disposal Relief45:00 The '3 pots' strategy method53:00 The Theory of Wealth: A Holistic Approach IMPORTANT DISCLAIMER: This channel provides information on general financial planning. It is for educational purposes only and does not constitute financial advice. The information here is believed to be accurate and current, however, it should not be solely relied upon. Unless you take regulated financial advice, only YOU are responsible for your own decisions; therefore we cannot be responsible for any action or inaction you take. Please seek advice tailored to your specific needs before making any decisions. Investment involves risks. The investment return and principal value of an investment may fluctuate so that an investor's portfolio, when redeemed, may be worth more or less than its original value. Past performance is no guarantee of future results.

    1h 3m
  6. JAN 21

    The 'Boring' Wealth Tool That Secretly Outperforms Your Creator Business

    Want Financial Clarity as a Creator?If you're a UK-based creator earning six or seven figures and want to get your finances sorted, check out what I'm building:🌐 Creator Finance: https://creatorfinance.co.ukThe UK's first financial planning practice designed for creators, by a creator. Fixed fee. Independent. Built for how you actually earn.📥 FREE GUIDE - The Creator Wealth Blueprint:https://creatorfinanceuk.kit.com/9f9a...If you're a creator, listening to this conversation could save you rocket your wealth building journey. Chapters 00:00 Pension Essentials for Creators 29:52 Understanding Income Tax Rates 32:58 The Importance of Retirement Planning 35:13 Maximisng Pension Contributions 38:2 1 Navigating Tax Relief and Allowances 42:08 Limited Company Contributions Explained 45:33 The Tapered Annual Allowance 50:19 Creating Financial Freedom for Creators 52:14 The Power of Storytelling in Communication IMPORTANT DISCLAIMER: This channel provides information on general financial planning. It is for educational purposes only and does not constitute financial advice. The information here is believed to be accurate and current, however, it should not be solely relied upon. Unless you take regulated financial advice, only YOU are responsible for your own decisions; therefore we cannot be responsible for any action or inaction you take. Please seek advice tailored to your specific needs before making any decisions. Investment involves risks. The investment return and principal value of an investment may fluctuate so that an investor's portfolio, when redeemed, may be worth more or less than its original value. Past performance is no guarantee of future results. A WARNING There are some scams on YouTube where a profile image is copied and then used to promote cryptocurrency scams and all that nonsense. I will never, ever, contact you selling any investment product or service. I would never do that, I’m not allowed by regulation, and it goes against the intention of this channel to educate and inform.Copyright: Principles Personal Finance Ltd

    58 min
  7. JAN 15

    Why Most 6-Figure Creators Are Legally Exposed (And Don't Know It)

    Find out more about Kush 🚀 connect with Kush Birdi & Birdi & Co: 💼 www.linkedin.com/in/kushbirdi 📧 Email: kush@birdilaw.com 🌐 Website: https://birdilaw.com Want Financial Clarity as a Creator? If you're a UK-based creator earning six or seven figures and want to get your finances sorted, check out what I'm building: 🌐 Creator Finance: https://creatorfinance.co.uk The UK's first financial planning practice designed for creators, by a creator. Fixed fee. Independent. Built for how you actually earn. 📥 FREE GUIDE - The Creator Wealth Blueprint:https://creatorfinanceuk.kit.com/9f9a9d679a If you're a creator, listening to this conversation could save you countless hours of stress and potentially thousands in costs.You're building something incredible. But here's the truth nobody wants to talk about: most creators earning £50K+ are legally exposed and don't even know it. That "simple" brand deal you signed? It might have signed away your content forever. That business partner you're working with? Without the right agreements, you're one disagreement away from disaster. And if you're still trading as a sole trader while earning serious money... your house, your savings, everything could be on the line.In this episode, I sit down with Kush Birdi, Managing Partner at Birdi & Co Solicitors, who has advised everyone from TikTok creators with millions of followers to Instagram bloggers building retail empires. We go deep on the legal landmines that catch creators out – and exactly how to protect yourself. This isn't boring legal theory. This is the stuff that will save your business. Episode Timecodes 00:00 Introduction - Why legal matters can save creators thousands 02:12 Key legal considerations when starting a creator business 04:39 Sole Trader vs Limited Company - Understanding liability protection 06:58 When is the right time to set up a company and get legal advice? 09:22 Co-ownership pitfalls - Shareholder agreements and control 11:42 Protections for sole traders (insurance, negotiating contracts) 14:06 Joint ventures and equity stakes - What you need to document 16:31 What happens when a business partner isn't performing? 18:48 Why written agreements prevent expensive disputes 21:12 Intellectual property in the creator economy explained 23:37 Image rights vs IP rights - The gap creators don't understand 26:00 Beyond contracts: Trademarking, data protection, and compliance 28:22 Freelancer vs Employee - The legal tests that catch creators out 30:45 Confidentiality and conflicts of interest with your team 33:11 Case Study: How a viral Instagram blogger scaled with legal support 35:33 Brand deals: Usage rights and the "perpetuity" trap 37:58 Can you send brands YOUR contract? Working on the front foot 40:20 The app disaster: Why owning your IP is everything 42:36 When should a creator actually hire a solicitor? 45:00 What happens if your business partner dies or becomes ill? 47:21 Cross option agreements - Protecting your business from disaster 49:48 AI and the emerging legal issues creators must watch 52:12 Selling your creator business - Legal preparation starts years early 54:38 The future of the creator economy 55:00 "More Money Than Sensei" - What creators waste money on 57:02 How to contact Birdi & Co + Creator Finance outro Disclaimer: This episode is for educational purposes only and does not constitute legal or financial advice. Always seek professional advice for your specific situation.

    58 min
  8. How Creators Make Money - The man who MAKES creators $12,000,000 in a YEAR

    08/20/2024

    How Creators Make Money - The man who MAKES creators $12,000,000 in a YEAR

    Are you a creator struggling to turn your passion into a sustainable income? 🌟 I believe that as a creator, you can only do your best work when you’re financially secure—and that means finding the best strategies to monetise what you do. That’s why today’s episode is a must-listen for anyone serious about transforming their creator journey into a thriving, profitable career.Our guest, John Ainsworth, is the CEO and founder of Data-Driven Marketing, a company that has helped online course creators increase their revenue by an astounding average of 4.86x. With 20 years of experience in building funnels and a degree in Mathematics, John has pioneered the field of Strategic Funnel Optimisation through extensive data analysis of hundreds of millions of dollars in online business.John’s proven strategies have doubled, tripled, and even quintupled the revenue of dozens of online course creators, driving several million dollars a year in revenue. He’s also a guest lecturer at Greenwich Business School and has been featured on Forbes. 🏆If you’re ready to take your creator journey to the next level, you won’t want to miss this unmissable episode with one of the top experts in the online course space.TIMECODES0:00 - The journey into becoming a course creation EXPERT 3:30 - What tactically a creator should do before creating a course5:30 - Make the course the audience wants! Not that YOU want. 9:06 - The most common reasons people can increase their course ROI11:36 - The PERFECT email sequence 18:00 - How do you nail your email structure? What should you put in each paragraph?21:20 - Why you need a customer language document 24:18 - When Data-Driven Marketing work with clients27:03 - The 15 SECRETS to effective landing pages 33:46 - A BETTER than money-back guarantee? 37:23 - THIS can add about 20% of your revenue40:31 - The benefit of using an upsell42:30 - EVERYTHING about a course program45:09 - How Data-Driven Marketing Made $12,000,000+ In 2023 49:20 - What are guidelines for how much you can make via courses?53:23 - The niches to AVOID55:44 - Will we reach PEAK course?1:00:00 - Round up questions - more money than sensei!Resourcesdatadrivenmarketing.co/resources/The Art of Selling Online Courses https://open.spotify.com/show/40E5d8fOVSnY...How the structure your courseMarianne Lepanya - Course Designers Increase Course Retention And Grow Your Vision    • Course Designers Increase Course Rete...  How We Made $12,000,000+ In 2023    • How We Made $12,000,000+ In 2023 | Co...

    1h 6m
  9. The Man Behind Ali Abdaal & Simon Squibb - WHEN you should take on management?

    07/17/2024

    The Man Behind Ali Abdaal & Simon Squibb - WHEN you should take on management?

    SIGN UP FOR THE CREATOR FINANCE MASTERCLASS ✅https://www.creatorfinance.co.uk/4-day-masterclass-landingJonny Davies at Sixteenth is the man behind HUGE creators such as Ali Abdaal, Simon Squibb andMax Klymenko. In this episode, he'll break down...✅ When you should consider management✅ What he sees from top-tier creators on how to monetise ✅ The steps you can take so that you land the right manager ✅ The key questions to discuss with prospective management LINKS TO SIXTEENTH AND JONNY https://www.sixteenth.co/Jonny's LinkedIn:https://uk.linkedin.com/in/jonathan-a-w-daviesTIMECODES0:00 - The opportunity for B2B creators06:24 - The difference between managers and agents8:55 - What should a creator expect from a manager?10:40 - What key questions should a creator ask a prospective manager?12:09 - An overview of the first meeting with a manager14:20 - The value of a CORE audience18:52 - Creator monetisation22:22 - The Power of the List & Creators Building Businesses23:37 - Sponsorships 24:00 - Should creators start businesses?27:15 - At what point should a creator take on management? 30:10 - What should a creator AVOID from a manager?32:4- What does a bad experience look like with a manager?33:18 - Contractual things to watch out for… 35:43 - Mapping the creator ecosystem 36:32 - The importance of a generalist38:00 - What is ‘good influence’?40:00 - Why Sixteenth use a ‘brand directory’ with creators 44:05 - The difference between the influencer industry and the creator economy46:33 - The standard cadence of brand deals 48:15 - Start to finish of a brand journey49:30 - Why the deal doesn’t end when the contract is signed!51:00 - Why process matters so much in brand deals 54:00 - How Jonny achieved his dream manager role56:00 - The Future Opportunities of the Creator Economy 59:11 - What keeps creators up at night 1:02;11 - Who Jonny looks up in the creator economyRISK WARNINGS As always, this is information and discussions on money and is NOT a substitute for financial advice. With any investing, your capital is at risk. Past performance is no guarantee of future results. All content is being provided for informational purposes only and should not be considered to be financial advice. Tax legislation can change and those changes can be retrospective.No investment decisions should be made solely based on the information in any of these videos or blog posts. Please take advice specific to you.

    1h 8m
  10. 1,000,000 views per month Finance Creator on how to SCALE your creator business

    05/02/2024

    1,000,000 views per month Finance Creator on how to SCALE your creator business

    Damien Talks Money is the UK's best finance creator and is the perfect guest for episode 1 of Creator Finance. From almost going bankrupt to scaling his creator business from Youtube, to podcasts, to email lists and now B2B sales. He'll break down: ✅ The strategies and tactics to scale a creator business ✅ The 'Martin Lewis Model' of long-term creator success. ✅ His advice to creators who are starting on their journey ✅ Why sometimes the biggest 💷 deals are the ones you have to walk away from. This is an incredible conversation from one of the very best creators in the game. SIGN UP FOR THE CREATOR FINANCE MASTERCLASS https://www.creatorfinance.co.uk/4-day-masterclass-landing In this episode:TIMECODES:0:00 - The 1,000,000 per month finance creator on how to SCALE your creator business 💷3:00 - Taking big risks ⚖️5:39 - An honest take on creator 'balance'9:13 - Financial security VS taking the leap to become a full-time creator10:55 - Sole trader vs limited12:15 - Channel & business diversification21:00 - Using the 'Martin Lewis Model'23:10 - Paying bills vs creative content 27:10 - The Making Money Podcast37:00 - The media empire breakdown41:10 - Damo's thoughts on platform expansion44:05 - The future of educational creators & the challenges with traditional advice51:39 - Damo's B2B venture53:20 - How Damo runs his finances59:00 - Why creators shouldn't be scared to charge1:00:04 - Advice to new creators1:08:00 - Purpose and values1:11:00 - Who Damo looks up to in the Creator Economy1:14:00 - Why systems are overrated 1:15:02 - MORE MONEY THAN SENSEI 🥷 1:16:00 - Revenue vs profit Copyright - Creator Finance Risk Warning: As always, this is information on general financial planning and is NOT a substitute for financial advice. With any investment, your capital is at risk. Past performance is no guarantee of future results. All content is being provided for informational purposes only and should not be considered to be financial advice. Tax legislation can change and those changes can be retrospective. No investment decisions should be made solely based on the information in any of these podcasts or other content.

    1h 20m

About

Creator Finance is a podcast dedicated to discovering how creators achieve financial independence. Have you ever wondered why some creators will be here for decades, others for days? Why some will build great businesses, and others burn out? Creator Finance is conversations with the very best creators and those who support them in the creator economy. It’s all well and good building an audience, but how do we make sure it becomes a life you can sustain? Find out, in this podcast. 🙌 www.creatorfinance.co.uk "We are not our resume, we are our work." - Seth Godin