On The Record with Rick Horrow

Horrow Sports

Join Rick Horrow, known as "The Sports Professor," as he delves into the business side of sports in "On The Record." With over 40 years of experience and more than $20 billion in deals orchestrated, Rick brings unparalleled expertise to each episode. Expect in-depth interviews with top industry leaders, timeless insights, and the latest news in sports business. From sponsorship deals to market trends, Rick's expert commentary provides listeners with a comprehensive understanding of the strategies driving the sports industry. Subscribe now to stay informed and inspired by the stories and secrets behind the business of sports.

  1. Oct 15

    #130-AI, Data Privacy & the Future of Sports | Michael Munson (Dāginty)

    Who owns your personal data in the age of artificial intelligence? And how will AI, cybersecurity, and data privacy reshape the business of sports? In this episode of On The Record with Rick Horrow, The Sports Professor sits down with Michael J. Munson, Founder & CEO of Dāginty, at SEICon III in Las Vegas to explore the rapidly evolving relationship between artificial intelligence, personal data ownership, and the sports and entertainment industries. Munson, a serial technology entrepreneur and advocate for data sovereignty, explains how Dāginty is working to transform the way organizations collect, protect, and utilize consumer information through its Sovereign Human Data approach. The conversation covers the growing value of personal data, cybersecurity vulnerabilities in professional sports, the risks of social engineering and data breaches, and how organizations can improve fan engagement without compromising privacy. Munson also discusses the future of AI training, permission-based data sharing, surveillance capitalism, and why individuals should have greater control over—and potentially benefit financially from—their personal information. Following the interview, Rick Horrow delivers his Opening Drive and Five To Watch, examining ten major developments shaping the $2.6 trillion sports business industry. To Learn More, Visit: https://www.daginty.com/ Opening Drive: Rick examines MLB's proposal for a 154-game regular season and expanded postseason, the College Football Playoff's negotiations with ESPN over a potential 24-team format, Kansas City's progress toward a new Royals ballpark, Disney+'s expansion into Super Bowl broadcasting, and Skydance's blockbuster $110 billion acquisition of Warner Bros. Discovery. Five To Watch: Rick breaks down the NFL's legal battle over sports prediction markets and federal oversight, Nestlé's global youth basketball partnership with the NBA, AEG and O2's landmark London arena naming rights extension, DAZN's growing portfolio of local professional sports media rights, and the ownership and governance implications of the Los Angeles Lakers' Buss family transaction. From AI innovation and data sovereignty to media rights, stadium development, sponsorships, and franchise valuations, this episode explores the technology and business decisions transforming the sports industry.     Timestamps 00:00 – Introduction: AI and the $2.6 Trillion Sports Industry 01:55 – Michael Munson: Dāginty and the Value of Data 03:24 – Cybersecurity Threats: ShinyHunters and Madison Square Garden 05:43 – Who Owns Fan Data? Privacy, Consent & Protection 07:56 – Artificial Intelligence and the Future of Data Ownership 09:20 – Should We Fear AI or Embrace It? 10:25 – Surveillance Capitalism and Consumer Data 11:16 – Dāginty's Mission: Giving Individuals Control of Their Data 13:03 – The Future of Dāginty and Data Sovereignty Opening Drive — Sports Business Headlines 14:06 – Opening Drive: The Business of Sports in October 14:37 – MLB Proposes 154-Game Season and Expanded Playoffs 15:42 – College Football Playoff: ESPN Rights & 24-Team Expansion 16:25 – Kansas City Royals: New Stadium Development Advances 17:10 – Disney+ to Stream Super Bowl LXI in 2027 17:54 – Skydance's $110 Billion Warner Bros. Discovery Acquisition Five To Watch — Sports Business Deals & Developments 18:42 – NFL Challenges Sports Prediction Markets & Kalshi 20:00 – Nestlé and NBA Announce Global Youth Basketball Partnership 20:41 – AEG & O2 Extend Landmark Arena Naming Rights Deal 21:32 – DAZN Expands Local NBA, NHL & WNBA Streaming Rights 22:08 – Lakers Ownership: Jeanie Buss, Family Trusts & Team Control 22:54 – Closing Remarks

  2. Oct 10

    #129-John Filippelli: From Yankee Stadium Vendor to Sports TV Legend

    Sports broadcasting legend John Filippelli joins Rick Horrow on On The Record for a candid look at five decades in sports media. Filippelli shares how he went from a teenage vendor at Yankee Stadium to an NBC Sports producer, how naming the entire 1961 Yankees roster helped land him in the business, and what it took to produce Fox's first World Series in 1996. He also talks about launching the YES Network for George Steinbrenner in just five months after 9/11, breaking barriers by hiring the best people regardless of background, and the on-screen innovations that the rest of the industry quickly copied. Filippelli also gives his take on MLB's ghost runner, pitch clock, and ball-strike challenge system, explains why he believes streaming will end up bundled like cable, and makes the case that storytelling, not the box score, is what sells the game. After the interview, Rick Horrow breaks down the week in sports business: the Premier League's ruling against Manchester City, Rogers completing its takeover of Maple Leaf Sports & Entertainment, the $110 billion Paramount and Warner Bros. Discovery deal, Novig's $2 billion push in prediction markets, and the Big East opening the door to private equity. Plus five to watch: NBC's MLB postseason ratings, WTA equal prize money, college football viewership, the NFL's record Rio audience, and the Presidents Cup comeback.   Inside the $2.6 trillion business of sports. Subscribe for weekly interviews and analysis from Rick Horrow, the Sports Professor.

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About

Join Rick Horrow, known as "The Sports Professor," as he delves into the business side of sports in "On The Record." With over 40 years of experience and more than $20 billion in deals orchestrated, Rick brings unparalleled expertise to each episode. Expect in-depth interviews with top industry leaders, timeless insights, and the latest news in sports business. From sponsorship deals to market trends, Rick's expert commentary provides listeners with a comprehensive understanding of the strategies driving the sports industry. Subscribe now to stay informed and inspired by the stories and secrets behind the business of sports.