Read The Tape

Mike Shapiro

In Read The Tape, business mogul, entrepreneur, mentor, ADventure capitalist and best selling author Mike Shapiro unravels the complexities of the ever-changing business world and entrepreneurship.  Through candid conversations with his mentees, friends and acquaintances, you will learn invaluable wisdom and pratical advice that transcend both business and personal spheres.These conversations provide tangible insights and action items for you to help set you up for success.   Tune in every Thursday to join Mike and discover actionable nuggets of wisdom than can inspire and empower your own endeavors.

  1. 12/01/2025

    Season 2 • Episode 4 The Charisma Formula. Influence in Seconds

    Send a text In this powerful episode of Read the Tape, Mike Shapiro sits down with two members of his real estate team,  Max Shapiro and Matt Eddy for a real, unfiltered coaching session on one of the most important skills in business and life: charisma. Most people think charisma is something you’re born with. But the truth? Charisma is learned. Charisma is practiced. And charisma is one of the fastest ways to increase your influence, your likeability, and your success. In this episode, we break down exactly how to develop it. 🔥 What You’ll Learn How to build charisma even if you’re introvertedThe art of presence and why it beats “performance”Real-time coaching moments with Max and MattThe communication habits that make you instantly more likeableHow to use charisma in business, leadership, real estate, and negotiationWhy confident energy increases trust and closes dealsThe biggest charisma mistakes most people don’t know they’re makingHow body language, tone, and authenticity create magnetic influencePractical tools you can apply today to become more memorableWhether you're in real estate, leadership, sales, content creation, or simply want to connect better with people, this episode gives you a toolkit for becoming someone others naturally want to follow.  🎙️ About the Episode Mike Shapiro, host of Read the Tape and longtime leader in the real estate industry, coaches his team members Max Shapiro and Matt Eddy through the fundamentals of charisma how to build it, how to express it, and how to use it to communicate with more confidence, clarity, and impact. Expect humor, honesty, vulnerability, and a lot of actionable insight. 🔥 If You Want to Level Up This episode is for you if you want to: Improve your negotiation skillsBuild stronger relationshipsBecome more persuasiveLead with confidenceIncrease your influenceStand out in crowded roomsGrow your real estate or business careerHit LIKE, COMMENT, and SUBSCRIBE for more episodes of Read the Tape  with Mike Shapiro where we break down communication, leadership, psychology, and real estate success through real conversations that actually move the needle. Produced by Karen Weinberg @karenmweinberg. Technical Director Bri Coorey @bri_beats. You can follow Mike on Instagram, TikTok and Facebook @shapiromethod, www.shapiromethod.com, and eqtyrealestate.com We can't wait until next week! Until then, keep moving forward and finding joy in the success of others.

    41 min
  2. 11/25/2025

    Season 2 • Ep. 3 Humor is Your Edge

    Send a text In this episode of Read The Tape, Mike Shapiro breaks down one of the most underrated tools in business and personal communication: humor. We’re diving into why laughter isn’t just fun, it’s strategic. From diffusing tension in negotiations, to building trust with clients, to inspiring teams, humor has become a critical skill for leaders, entrepreneurs, and anyone who wants to communicate more effectively. Mike shares real examples, personal stories, and practical ways you can use humor to: create instant connectionmake difficult conversations easierdeliver your message more powerfullylower resistance and defensivenessimprove persuasion and emotional intelligencestand out in a crowded marketYou’ll learn how humor helps you read the room, read people, and ultimately… read the tape. If you want to influence more people, close more deals, earn more trust, and enjoy more of the process this episode will hit home. Produced by Karen Weinberg @karenmweinberg. Technical Director Bri Coorey @bri_beats. You can follow Mike on Instagram, TikTok and Facebook @shapiromethod, www.shapiromethod.com, and eqtyrealestate.com We can't wait until next week! Until then, keep moving forward and finding joy in the success of others. Produced by Karen Weinberg @karenmweinberg. Technical Director Bri Coorey @bri_beats. You can follow Mike on Instagram, TikTok and Facebook @shapiromethod, www.shapiromethod.com, and eqtyrealestate.com We can't wait until next week! Until then, keep moving forward and finding joy in the success of others.

    32 min
  3. 09/26/2024

    Cutting It Up With Ian Tidwell

    Send a text We are thrilled to have our guest Ian Tidwell, a hairstylist with a decade of experience and a reputation for fostering a strong, engaged community. Ian’s career has been marked by his commitment to not just transforming individual looks, but also creating a supportive network that elevates everyone involved. Ian is now taking his entrepreneurial journey to the next level with the launch of a new hair product line that merges health and wellness. You will learn about his strategic vision and innovative approach that have been influenced by years of discussions with Mike.  Ian will share with you how these insights have guided his decisions and fueled his ambition. But it’s not just business acumen that has shaped Ian’s career. He credits his entrepreneurial spirit and confidence to his parents, who instilled in him a strong sense of purpose and drive from a young age. Their influence has been a cornerstone of his success, helping him to build a community that thrives on collaboration and mutual support. In this episode, you will learn how Ian’s community-building efforts have been integral to his growth and how he plans to integrate these values into his new product line. Whether you’re a business professional, an aspiring entrepreneur, or interested in the dynamics of community-driven success, this episode offers you a wealth of insights and inspiration. Produced by Karen Weinberg @karenmweinberg. Technical Director Bri Coorey @bri_beats. You can follow Mike on Instagram, TikTok and Facebook @shapiromethod, www.shapiromethod.com, and eqtyrealestate.com We can't wait until next week! Until then, keep moving forward and finding joy in the success of others.

    1 hr

About

In Read The Tape, business mogul, entrepreneur, mentor, ADventure capitalist and best selling author Mike Shapiro unravels the complexities of the ever-changing business world and entrepreneurship.  Through candid conversations with his mentees, friends and acquaintances, you will learn invaluable wisdom and pratical advice that transcend both business and personal spheres.These conversations provide tangible insights and action items for you to help set you up for success.   Tune in every Thursday to join Mike and discover actionable nuggets of wisdom than can inspire and empower your own endeavors.