The Road Less Traveled

Tiffany Rosenbaum
  • 5.0 (41)
  • Entrepreneurship

This podcast is about doing whats required to get to where you want to go in life and business aka "The Road Less Traveled" Tiffany takes you on a journey through her stories and others as they share THE ROAD LESS TRAVELED.

  1. 4d ago

    Ep 101 Beyond Referrals: Building a Business Development Team That Drives Growth

    What does it really take to grow a business beyond referrals and word of mouth? In this episode of The Road Less Traveled, Tiffany Rosenbaum is joined by Dan, Rosenbaum Realty Group's business development representative, for a conversation about intentional growth, sales, leadership, relationships, and building a business development department that can scale with the company. Tiffany shares why one of the biggest turning points in her business was realizing that she couldn't do everything alone. Building the right team—and protecting the culture of that team—became one of the most important parts of growing the company. They dive into what intentional growth actually looks like, why every hire and decision should connect back to the company's larger vision, and why business owners can't simply say they want to grow without understanding where they're trying to go. Tiffany and Dan also discuss: Why business development needs clear ownership The difference between networking and actual business development Why Tiffany prefers training over rigid sales scripts How relationships can take years to produce opportunities The KPIs every business development team should track Why sales becomes predictable when you understand your numbers How AI will change business development and customer expectations Why growing too fast can actually chokehold a business The importance of hiring and training ahead of growth Why being busy isn't the same as moving the company forward Building a multi-state business development team Why growth should ultimately be about impact—not simply becoming the biggest company One of the biggest lessons from the conversation is simple: growth without infrastructure can break a business. The goal isn't just to generate more leads. It's to build the people, processes, technology, culture, and relationships necessary to support where the company is going next. For Tiffany, that means thinking years ahead, using data to make better decisions, embracing AI, developing leaders, and building a team that believes in the vision just as much as the owner does. If you're a property management company owner, entrepreneur, sales leader, or business owner trying to move beyond referral-based growth, this episode is packed with practical lessons on building a scalable growth engine.

  2. Aug 25

    100 Episodes Later: Why the Road Less Traveled Is Worth It

    In the 100th episode of The Road Less Traveled, Tiffany Rosenbaum reflects on the lessons, struggles, mistakes, relationships, and breakthroughs that shaped both the podcast and her journey as an entrepreneur. What started with fear of judgment and uncertainty became proof that consistency beats perfection. Over 100 episodes, Tiffany discovered that everyone has a story, every entrepreneur faces struggles, and success often comes down to how quickly you get back up after being knocked down. Tiffany shares some of the biggest lessons she has learned along the way, including why success compounds through consistent action, why discipline will always outperform motivation, and why the hardest conversations often create the biggest breakthroughs. She also dives into leadership, building the right team, protecting company culture, learning from failure, maintaining high standards, and understanding that business ultimately comes down to people. The episode also gets personal as Tiffany shares the struggles that shaped her—from difficulties with reading and speech as a child to financial hardship when she first moved to Arizona and the journey that eventually led her into real estate and property management. Her message after 100 episodes is simple: the easier road may offer comfort today, but the harder road creates growth for tomorrow. Your story isn't finished. Make the call. Start the business. Have the difficult conversation. Take the opportunity. Choose growth over comfort. Because the road less traveled can lead to the life most people only dream about.

  3. Aug 18

    Ep 99 From 228 to 11,000 Doors: Leadership, Culture & AI in Property Management | Michael Krause

    How do you grow from managing just 228 single-family homes to overseeing more than 11,000 units without losing your company culture? In this episode of The Road Less Traveled, host Tiffany Rosenbaum sits down with Michael Krause, Partner at Atrium Management Company, to discuss the leadership philosophies, culture, systems, and technology that fueled one of the industry's most impressive growth stories. Michael shares the lessons learned from scaling through acquisitions, building high-performing teams, leveraging AI, and creating a business that puts people first. From starting as a maintenance technician to helping lead one of the Southeast's fastest-growing property management companies, Michael explains why vision, mentorship, and strong company culture outperform strategy alone. In this episode: How Atrium grew from 228 homes to over 11,000 units Why company culture beats strategy over the long term Hiring for core values instead of resumes Building leaders instead of creating employees The importance of mentorship and mastermind groups Why bigger isn't always better—and how to define success for yourself Practical ways AI is improving operations and customer experience Leveraging dashboards, automation, and custom AI tools to scale The power of relationships, gratitude, and memorable client experiences Leadership lessons learned from mistakes, tough conversations, and continuous growth Michael's favorite books on leadership, business, and personal development Whether you're a property management company owner, entrepreneur, or business leader looking to scale with intention, this episode is packed with actionable strategies on leadership, culture, innovation, and building a company designed for long-term success. 👍 Enjoyed the episode? Like this video Subscribe for more conversations with industry leaders Share this episode with another entrepreneur or property management professional Comment below: What's the biggest leadership lesson that's helped you grow your business? #PropertyManagement #Leadership #BusinessGrowth #CompanyCulture #ArtificialIntelligence #AI #Entrepreneurship #MichaelKrause #TiffanyRosenbaum #TheRoadLessTraveled #BusinessPodcast #ScalingBusiness

  4. Aug 11

    EP 98 What Is Your Property Management Company REALLY Worth? | Matthew Whitaker

    What makes one property management company worth significantly more than another? On this episode of The Road Less Traveled, Tiffany Rosenbaum sits down with Matthew Whitaker, Founder and CEO of Evernest, to reveal what buyers are actually looking for when acquiring property management companies. Matthew breaks down Evernest's acquisition process—from the first conversation with a seller to valuation, due diligence, the LOI, closing, and the critical first 30 days after the acquisition. But valuation isn't just about your door count. They dive into the factors that can make—or break—a deal, including units per owner, average rent, market density, client concentration, management agreements, trust accounting, financials, and how dependent the company is on its owner. Matthew also reveals why some acquisitions have actually made Evernest worth less, why sellers often overvalue their companies, and what owners should start fixing 12–24 months before they plan to sell. Plus, they explore how AI is changing Evernest's acquisition strategy and why Matthew believes density equals profitability as property management continues to consolidate. If you own a property management company, are considering an acquisition, or want to build a company someone would actually want to buy, this episode is packed with insights you need to hear. The Road Less Traveled — with Tiffany Rosenbaum

  5. Aug 4

    Ep 97 Buying & Selling Property Management Companies: Avoid Costly Acquisition Mistakes | Deb Newell

    What does it really take to successfully buy or sell a property management company? In this episode of The Road Less Traveled, host Tiffany Rosenbaum sits down with Dr. Deb Newell, executive consultant, acquisition advisor, and one of the property management industry's leading experts on valuations, mergers, and operational growth. Drawing from years of experience helping companies scale, acquire, and successfully exit, Deb shares the biggest mistakes buyers and sellers make, how businesses are truly valued, and why emotional attachment can derail even the best deals. She also explains what buyers should look for during due diligence, how to prepare a company for sale, and why team capacity and operational readiness matter just as much as the purchase price. Whether you're preparing to sell your company, actively acquiring portfolios, or simply planning for future growth, this episode provides practical insights to help you make smarter business decisions. In this episode: The biggest mistakes buyers and sellers make during acquisitions Why emotional attachment can impact company valuations How property management companies are actually valued EBITDA vs. SDE vs. per-door pricing explained Seller financing and structuring acquisition deals Hidden costs buyers and sellers often overlook Preparing your company before putting it on the market Managing team capacity during rapid growth Due diligence strategies that protect both sides Building a business that's attractive to future buyers If you're serious about growing through acquisitions or maximizing the value of your property management company, this conversation is packed with actionable advice from one of the industry's most respected acquisition consultants. 👍 Enjoyed this episode? Like this video Subscribe for more conversations on leadership, property management, and business growth Share this episode with another property management professional Comment below: What's the biggest lesson you've learned about buying or selling a business? #PropertyManagement #BusinessAcquisitions #BusinessGrowth #Leadership #RealEstate #PropertyManagementBusiness #Entrepreneurship #DebNewell #TiffanyRosenbaum #TheRoadLessTraveled #BusinessValuation #MergersAndAcquisitions

  6. Jul 28

    Ep 96 The Truth About Acquiring Property Management Companies with Stacey Salyer

    Acquisitions can accelerate growth—but buying the wrong property management company can create more problems than opportunities. In this episode of The Road Less Traveled, Tiffany Rosenbaum sits down with Stacey Salyer, entrepreneur, acquisition expert, and longtime property management leader with more than 22 years of industry experience. Stacey shares lessons from building her own property management company, completing acquisitions, selling to a national organization, and working in corporate development on property management M&A deals across the country. Tiffany and Stacey break down what property management owners need to understand before pursuing acquisitions—from defining your buy box and evaluating the true cost of a deal to preparing your team for what happens after the contract is signed. They also discuss the future of the property management industry, including consolidation, AI, changing management fees, and why smaller companies may face increasing pressure to scale, adapt, or consider selling. You'll hear insights on valuation methods, seller financing versus SBA financing, integration challenges, leadership development, and why the hardest part of an acquisition often begins after closing. Most importantly, Stacey explains why owners need to get clear on one question before chasing their next deal: Why do you want to acquire in the first place? Whether you're considering your first acquisition, actively buying property management companies, or preparing your business for future growth, this episode offers a practical look at what successful acquisitions actually require. #PropertyManagement #Acquisitions #MergersAndAcquisitions #BusinessGrowth #RealEstate #PropertyManagementBusiness #Entrepreneurship #Leadership #BusinessAcquisition #TheRoadLessTraveled #StaceySalyer #TiffanyRosenbaum

  7. Jul 21

    Ep 95 Cold Calling Is Dead: 5 Property Management Business Development Strategies That Actually Work

    *]:pointer-events-auto R6Vx5W_threadScrollVars scroll-mb-[calc(var(--scroll-root-safe-area-inset-bottom,0px)+var(--thread-response-height))] scroll-mt-[calc(var(--header-height)+min(200px,max(70px,20svh)))]" dir="auto" data-turn-id= "request-WEB:1fb72576-b818-45c1-8b28-c44553bcf800-0" data-turn-id-container= "request-WEB:1fb72576-b818-45c1-8b28-c44553bcf800-0" data-testid= "conversation-turn-2" data-turn="assistant"> Want to grow your property management company without relying on cold calls? In this episode of The Road Less Traveled, Tiffany Rosenbaum sits down with international business development expert Deniz Yusuf, founder of BDM Coach, to break down the proven strategies that helped him sign 925 property management agreements in just four years—all while maintaining full management fees. You'll learn why referrals outperform cold calling, how to build a business development system that generates consistent leads, and why becoming the trusted expert in your market is the key to long-term growth. In this episode, you'll discover: Why cold calling is no longer the most effective growth strategy How referrals create higher-quality clients who already trust you The first phone call every BDM should make How strategic partnerships can become your biggest lead source Building authority through social media and educational content Why video marketing is essential for property managers The importance of Google Business Profile for local growth How storytelling and data help you close more business The role of client retention in sustainable growth Practical business development strategies you can implement today If you're a property management business owner, business development manager, or real estate professional looking to grow your portfolio, this episode is packed with actionable advice you can start using immediately. 👍 If you enjoyed this episode: Like this video Subscribe for more property management insights Share with your team or fellow property managers Leave a comment with your biggest business development takeaway #PropertyManagement #BusinessDevelopment #RealEstate #PropertyManager #SalesStrategy #LeadGeneration #Marketing #Entrepreneur #TheRoadLessTraveled #PropertyManagementBusiness #BusinessGrowth #ReferralMarketing #DenizYusuf #TiffanyRosenbaum

  8. Jul 14

    Ep 94 The Future of Property Management: Why AI Will Change Everything | Lindsay, CEO of Super

    Artificial intelligence is transforming every industry—but nowhere is the opportunity greater than in property management. In this episode of The Road Less Traveled Podcast, Tiffany Rosenbaum sits down with Lindsay, Co-Founder and CEO of Super, to discuss how voice AI is redefining communication, automating repetitive tasks, and creating a better experience for property managers, owners, residents, and vendors. From why traditional portals are becoming obsolete to how AI can reduce workload without replacing human relationships, this conversation explores what every property management company needs to know as technology rapidly evolves. Lindsay also shares why successful AI implementation starts with clear processes, strong leadership, and a willingness to embrace change—not just new software. In this episode, you'll learn: Why communication is still one of property management's biggest challenges How voice AI is changing the customer experience Why AI is only as good as the processes behind it The importance of training your team before implementing new technology How property managers can use AI to eliminate repetitive work while improving service Why owner communication is becoming more important than ever The future of portals, dashboards, and customer interactions How to prepare your business for the next wave of AI innovation Why competition and technology make the entire industry stronger Whether you're a property management company owner, operator, or technology enthusiast, this episode will help you think differently about AI and how to leverage it to build a more scalable, efficient, and customer-focused business. 🎙️ Subscribe to The Road Less Traveled Podcast for conversations with industry leaders who are shaping the future of property management, leadership, technology, and business growth. #PropertyManagement #AI #ArtificialIntelligence #VoiceAI #PropTech #Leadership #BusinessGrowth #Technology #CustomerExperience #Automation #PropertyManagers #TheRoadLessTraveled #TiffanyRosenbaum #SuperAI

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5
out of 5
41 Ratings

About

This podcast is about doing whats required to get to where you want to go in life and business aka "The Road Less Traveled" Tiffany takes you on a journey through her stories and others as they share THE ROAD LESS TRAVELED.

Information

  • Creator
    Tiffany Rosenbaum
  • Years Active
    2024 - 2026
  • Episodes
    101
  • Rating
    Explicit
  • Copyright
    © 2024
  • Show Website
    The Road Less Traveled

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