IAMCP Profiles in Partnership

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Microsoft partners share their tips, strategies, and experiences on how to grow their practices and collaborate on better customer solutions. Hosts Anthony Carrano and Rudy Rodriguez, founders of Dunamis Marketing, a tech B2B marketing agency with years of experience as IT entrepreneurs, bring you a series of success stories from Microsoft Partners working together. Whether you are new or experienced in the Microsoft ecosystem, you’ll learn from topics that will help you create more opportunities through partnering. Listen to Profiles in Partnership podcast today!

  1. 4d ago

    How Microsoft Partners Drive Healthcare Transformation Through Collaboration

    How partnership transformed healthcare and created lasting community impact. What happens when a Microsoft partner focuses on impact before revenue? In this episode of IAMCP Profiles in Partnership, Anthony Carrano and Rudy Rodriguez sit down with Ronelle Naidoo, Chief of Sales at Mint Group, Microsoft South Africa's Country Partner of the Year. Ronelle shares how Mint partnered with healthcare leaders and fellow Microsoft partners to digitize millions of patient records, reduce hospital wait times, and create employment opportunities for more than 100 young people. The conversation explores trust-based partnerships, workforce development, AI's impact on the partner ecosystem, and why collaboration remains the most powerful growth strategy in the Microsoft community. Top 5 Intriguing Takeaways for IAMCP Partners 1. Partnership Creates Greater Impact Than Going Alone Mint intentionally shared project ownership with multiple Microsoft partners, proving that collaboration can deliver larger outcomes than a single partner working independently.  2. Customer Success Should Drive Every Technology Decision The project wasn't about digitizing records. It was about improving healthcare access, reducing patient wait times, and delivering better outcomes for citizens. 3. Trust Is Built Through Shared Values, Not Contracts Successful partnerships require aligned values, open communication, mutual accountability, and a willingness to solve problems together. 4. Workforce Development Can Be a Competitive Advantage By hiring and training more than 100 young people from local communities, Mint created a scalable workforce while delivering meaningful social impact. 5. AI Is Reshaping Customer Expectations Partners must evolve from technology providers into trusted advisors as customers become more informed and AI changes how buying decisions are made. Guest: Ronelle Naidoo, Chief Sales Officer at Mint Group Personal LI: Ronelle Naidoo Company url: Mint Group | Website Hosts: Anthony Carrano LinkedIn: Anthony Carrano Managing Partner at Dunamis Marketing Rudy Rodriguez LinkedIn: Rudy Rodriguez Managing Partner at Dunamis Marketing International Association of Microsoft Channel Partners: IAMCP | Website Notable Quotes: • “It's a big pie, and everybody can share from that pie." • "You can only create tomorrow with everybody, not from a singular perspective." • "It's okay not to be in the driver's seat all the time." • "People buy from people." • "You are not bigger than the outcome." Chapters 00:00 – Introduction 04:17 – The Healthcare Challenge 10:36 – The Ubuntu Empowerment Program 12:40 – Creating Jobs Through Technology 15:20 – Lessons from Real-World Partnership Challenges 23:50 – Expanding Impact Beyond Technology 27:28 – What High-Trust Partner Networking Looks Like 31:24 – AI and the Future of Microsoft Partners 35:00 – Evolving Customer Expectations 42:56 – Building Successful Partnerships 45:00 – Final Advice for Microsoft Partners 48:00 – Closing Thoughts Why Listen? If you're a Microsoft partner looking to build stronger P2P relationships, expand your impact, create customer value, and navigate the future of AI-driven transformation, this episode provides a practical blueprint for what successful collaboration looks like in action.

    52 min

  2. May 26

    How Microsoft Partners Build Scalable Multi-Partner Solutions

    What happens when Microsoft partners move beyond referrals and build a true collaborative operating model? In this episode of IAMCP Profiles in Partnership, Anthony Carrano and Rudy Rodriguez sit down with leaders from the IAMCP Seattle chapter to explore how eight partner organizations formed the Seattle Joint Solutions Group. Together, they built a scalable framework for delivering integrated AI, cloud, modernization, and business transformation solutions, powered by trust, shared expertise, and AI-driven collaboration. Top 5 Intriguing Takeaways for IAMCP Partners 1. P2P Collaboration Can Evolve into a Full Operating Model The Seattle Joint Solutions Group moved beyond simple partner referrals and created a structured framework where eight companies jointly deliver integrated solutions under one collaborative model. 2. AI Helped Define and Scale the Partnership Strategy The group used AI tools and agent-based analysis to map each company’s capabilities, identify solution overlaps, create messaging, and develop 35 joint market-ready offerings. 3. Trust Is the Real Foundation of Multi-Partner Growth The partners emphasized that weekly communication, transparency, shared wins, and mutual accountability were critical to making the consortium successful. 4. Small Partners Can Compete Like Large Consultancies By combining capabilities across multiple firms, the consortium can pursue larger RFPs, deliver end-to-end solutions, and provide enterprise-level value at SMB and mid-market price points. 5. This Model Could Expand Across IAMCP Chapters Nationwide  The Seattle group hopes to create a repeatable framework other IAMCP chapters can adopt to drive scalable multi-partner collaboration throughout the Microsoft ecosystem. Notable Quotes: • “Faster alone, but farther together.” — Pat Hart • “We can behave like a much larger organization.” — Paul Solski • “There is just that sense of wanting to see one another excel even beyond our own benefit.” — Alexandra Matthiesen • “A rising tide raises all ships.” — Denny Ghim Chapters: 00:00 Introduction to the Seattle Joint Solutions Group 03:25 Why Eight Microsoft Partners Formed a Consortium 05:30 Benefits of Unified Delivery and Shared Expertise 08:20 Competing Against Larger Firms Through Collaboration 11:15 How the Group Uses AI to Map Capabilities and Solutions 16:45 Weekly Meetings, Trust Building, and Communication Cadence 20:00 Building 35 Frontier AI Solutions Together 30:45 Customer Wins, RFP Collaboration, and Shared Case Studies 36:00 Scaling the Model Across IAMCP Chapters 39:15 Microsoft Seller Opportunities and Co-Sell Potential 46:00 Advice for Partners Looking to Replicate the Model 53:00 Closing Thoughts and Key Lessons from the Consortium Guests: Seattle Solutions Group can be found on the IAMCP Seattle page on LinkedIn: Seattle Solutions Group | LinkedIn Paul Solski, Partner at Redmond Partner Group Paul Solski | LinkedIn Redmond Partner Group | Website Nigel Postings, Partner and Channel Partner Intelligence at Bizcise Nigel Postings | LinkedIn bizcise | Website   Promod Antony, President and CEO, Logic Intelligence Promod Antony | LinkedIn Logic Intelligence | Website Denny Ghim, Director of Channel Sales at Sandler Partners Denny Ghim | LinkedIn Sandler Partners | Website Michael Mpare, CEO at WMI Worldwide Michael Mpare | LinkedIn WMI Worldwide | Website Katherine VanHenley, Direct of Internal Operations at WMI Worldwide Katherine VanHenley | LinkedIn WMI Worldwide | Website   Alexandra Matthiesen, Founding Partner at 2nd Forge Group Alexandra Matthiesen | LinkedIn 2nd Forge Group | Website   Patrick Hart, Director of Sales and Business Development at REVTech Patrick Hart | LinkedIn REVTech | Website Hosts: Anthony Carrano LinkedIn: Anthony Carrano Managing Partner at Dunamis Marketing Rudy Rodriguez LinkedIn: Rudy Rodriguez Managing Partner at Dunamis Marketing International Association of Microsoft Channel Partners: IAMCP | Website

    55 min

  3. May 12

    How Partners Are Building Alliances to Win Bigger Microsoft Deals

    What if your biggest competitors could become your greatest growth lever? In this episode of IAMCP Profiles in Partnership, Devesh Aggarwal shares how strategic alliances, not transactional partnerships, help Microsoft partners scale, win global deals, and compete with larger firms. Learn how trust, transparency, and clear roles enabled a multi-partner alliance to deliver complex Dynamics projects across regions. If you're looking to grow through P2P collaboration, this episode delivers practical insights you can apply immediately. Top 5 Intriguing Takeaways for IAMCP Partners: Partnerships must be long-term, not transactionalSustainable growth comes from strategic alliances—not one-off deals. Transparency builds trust and wins dealsBeing upfront about capabilities (and gaps) strengthens credibility with both partners and customers. Define clear roles (“swim lanes”) across partnersEach partner must own specific expertise to avoid overlap and confusion. Involve partners early in pre-salesMost failed partnerships happen because alignment starts too late. AI must be sold as a solution, not a productPartners who understand business processes win more AI opportunities. Guest: Devesh Aggarwal, CEO at Compusoft Advisors LinkedIn: Devesh Aggarwal Company: Compusoft Advisors  Hosts: Anthony Carrano LinkedIn: Anthony Carrano Managing Partner at Dunamis Marketing Rudy Rodriguez LinkedIn: Rudy Rodriguez Managing Partner at Dunamis Marketing International Association of Microsoft Channel Partners: IAMCP | Website Notable Quotes: “Partnerships that last are not transaction-based—they have to be long-term and strategic.”“Transparency was very key. The customer knew they were working with two partners—but saw one team.”“A partnership is no different than a marriage—somebody has to compromise.”“The biggest challenge is when partners are not involved from the pre-sales stage.”“AI is not a transactional product—it’s a solution.” Chapters 00:00 – Welcome & Episode Overview Introduction to IAMCP Profiles in Partnership and guest Devesh Aggarwal 01:40 – The Award-Winning Partnership Story How a global IT services deployment led to strategic collaboration 03:46 – Building a Successful Partner Framework Governance, roles, and transparency in multi-partner delivery 05:32 – Expanding the Model Across Use Cases Applying the alliance approach to manufacturing and global expansion 07:40 – The Birth of a Formal Alliance How three partners combined into a 500+ person Dynamics powerhouse 09:52 – The Pivotal Moment: Competing with Big Firms Why smaller partners must collaborate to survive and grow 12:05 – Why Most Partnerships Fail The dangers of transactional relationships and lack of trust 14:03 – The Importance of Pre-Sales Alignment How early collaboration prevents downstream failure 16:07 – Keys to Building a Strong Alliance Leadership alignment, trust, and shared vision 17:29 – AI Strategy for Microsoft Partners Why AI must be positioned as a solution—not a product 20:47 – Managing Global Delivery Challenges Handling cultural, language, and communication barriers 22:45 – Delivering a Seamless Customer Experience Operating as one unified team across multiple partners 24:11 – Navigating Conflict and Ownership How leadership resolves overlap and maintains balance 26:38 – Advice to Younger Partners Build expertise first, then pursue strategic partnerships 29:00 – Closing Thoughts & How to Connect Final insights and ways to reach Devesh

    35 min

  4. Apr 28

    How Microsoft Partners Win in the Nonprofit Market

    Are nonprofits really a low-budget segment—or one of the biggest untapped opportunities for Microsoft partners? In this episode, Anthony Carrano and Rudy Rodriguez sit down with Justin Sheedy from Microsoft Elevate to break down how partners can unlock growth in the nonprofit space. From discounted licensing and AI adoption to security-first entry points and mission-driven selling, this conversation reveals how to turn social impact into scalable, profitable services. If you’re looking to expand your market, deepen relationships, and differentiate your offerings, this is a must-listen. Top 5 Intriguing Takeaways for IAMCP Partners 1. Nonprofits are a massive, underserved market    Millions of organizations lack direct Microsoft support—partners are the primary growth channel. 2. Discounted licensing creates opportunity—not limitation     Grants and discounts reduce friction, but services drive real revenue.  3. Security is the best entry point      Identity, compliance, and device security open the door to broader engagements.  4. Sell mission impact—not technology     Winning partners connect solutions to outcomes like donor trust, efficiency, and community impact. 5. AI + data is the next growth lever     Nonprofits are behind—but rapidly adopting AI to do more with fewer resources. Guest: Guest: Justin Sheedy, Partner Sales Manager with Microsoft Elevate Website: Microsoft Elevate | Home LinkedIn: Justin Sheedy | LinkedIn Hosts: Anthony Carrano | Managing Partner at Dunamis Marketing LinkedIn: Anthony Carrano Company: Dunamis Marketing Rudy Rodriguez | Managing Partner at Dunamis Marketing LinkedIn: Rudy Rodriguez Company: Dunamis Marketing International Association of Microsoft Channel Partners: IAMCP | Home Notable Quotes: • “There’s an assumption that there’s no money in nonprofits; that’s not often the case.” • “The sales team that Microsoft has to reach these nonprofits… is our partners.” • “Grants and discounts reduce friction; they don’t reduce the opportunity for partners.” • “You should be selling mission impact; not just technology.” • “Nonprofits need to do more with less; and that’s where AI and partners come in.” Chapters 00:00 – Welcome + Episode Setup Overview of IAMCP and the nonprofit opportunity 00:38 – What is Microsoft Elevate? Evolution from Tech for Social Impact 02:00 – How the Program Works Discounts, grants, and partner enablement 04:40 – The “Why” Behind Elevate Personal impact and Microsoft philanthropy 07:30 – The Nonprofit Market Myth Why partners underestimate this opportunity 08:40 – Why This Market Is Growing Now AI, security, and digital transformation demand 10:20 – The Role of Partners Why partners are essential to reaching nonprofits 12:45 – How to Get Started Security, identity, and assessments as entry points 14:35 – First Engagement Strategy Assessments, readiness, and modernization 17:30 – Profitability Explained Where partners actually make money 20:10 – How to Sell to Nonprofits Shift from features → mission outcomes 22:20 – Real-World Case Study AI-powered National Mall transformation 27:30 – AI + Data Opportunity Future-proofing nonprofits with AI 30:05 – 30-Day Action Plan for Partners Where to focus immediately 32:15 – Resources + How to Engage Microsoft Elevate tools and partner enablement 36:20 – Closing Thoughts + Key Reflections

    39 min

  5. Apr 14

    How Microsoft Partners Turn Partnerships into Pipeline

    What if your next major deal didn’t come from marketing, but from a trusted partner? In this episode of IAMCP Profiles in Partnership, Anthony Carrano and Rudy Rodriguez sit down with Manish Bhardia to break down how strategic partnerships, not traditional sales, can drive real business growth. From building trust inside IAMCP to delivering a $1.2M customer impact, this conversation reveals how showing up, adding value, and leveraging the Microsoft ecosystem can unlock new opportunities. If you're a Microsoft partner looking to accelerate pipeline and build lasting relationships, this episode is packed with practical insights.   Key Discussion Points: Partnerships can outperform traditional salesConsistent relationship-building can generate pipeline without heavy outbound or marketing spend. “Give first” builds long-term referral enginesEven simple introductions create trust that compounds into future business opportunities. Ecosystem leverage is a growth multiplierIAMCP and Microsoft programs accelerate access to partners, clients, and go-to-market opportunities. Your reputation travels with your partnersYou own the outcome—even when delivery depends on someone else. AI is shifting value from tools to outcomesPartners must evolve from selling solutions to delivering measurable business impact. Guest: Manish Bhardia CEO at Aimey.ai and Founder & President at Think AI Corporation LinkedIn: Manish Bhardia | LinkedIn Website: Think AI Corp | Website Website: Aimey.ai | Website Hosts: Anthony Carrano LinkedIn: https://www.linkedin.com/in/anthonycarrano/ Managing Partner at Dunamis Marketing (https://www.dunamismarketing.com/) Rudy Rodriguez LinkedIn: https://www.linkedin.com/in/eljefe1austin/ Managing Partner at Dunamis Marketing (https://www.dunamismarketing.com/) International Association of Microsoft Channel Partners: https://www.iamcp.org Notable Quotes: • “IAMCP is the reason I was able to grow my business.” • “I didn’t have to learn sales or marketing—I just had to build relationships.” • “If you don’t have a referral, connect people—that’s still value.” • “Give to get is true—but it doesn’t have to come from the same person.” • “It has to be win-win-win—partner, client, and you.” Chapters 00:00 – Welcome & Podcast Overview 00:36 – How IAMCP Sparked Business Growth 02:22 – Think AI & Aimey.ai Explained 04:39 – Evolution of AI: From GenAI to Agents 07:00 – The P2P Partnership Story 10:57 – Winning the Deal Through Partnership 12:47 – Delivering $1.2M in Customer Value 13:51 – Key Lessons from IAMCP & Microsoft Ecosystem 17:22 – When Partnerships Don’t Work 20:18 – AI Opportunities Partners Are Missing 23:11 – The Shift to Value-Based Pricing 25:03 – Real-World AI Use Case (Productivity Transformation) 28:03 – Building Seamless Partner Experiences 30:13 – Best Practices for Long-Term Partnerships 32:19 – One Mindset Shift for Partner Success 33:48 – How to Connect with Manish 34:42 – Closing Thoughts & Key Takeaways

    37 min

  6. Mar 24

    How Microsoft Partners Win with P2P Collaboration, AI, and Data Strategy

    Win more deals through smarter Microsoft partnerships. What happens when a relationship-driven sales leader partners with a deeply technical AI and data expert? In this episode, we unpack how one IAMCP connection turned into real revenue, real solutions, and ongoing opportunities. You’ll learn how top Microsoft partners are leveraging P2P collaboration, avoiding common AI mistakes, and combining human relationships with emerging technology to win in today’s market. If you're looking to grow through partnerships—not just tools—this episode delivers a practical blueprint.  Key Discussion Points:  1. The Best Partnerships Combine Sales + Technical Strengths The most effective partner model isn’t “do everything”—it’s divide and win (hunter + builder). 2. P2P Relationships Turn Conversations into Revenue A single IAMCP breakout session evolved into a real project and multiple follow-on opportunities.   3. AI Success Depends on Data Strategy—Not Tools Most companies rush into AI, but without clean, unified data, AI delivers little value.   4. Transparency and Trust Accelerate Deal Velocity Clear roles, shared revenue, and open communication eliminate friction and strengthen partnerships.   5. The Future = AI + RI (Real Intelligence) Top partners will combine AI automation with human relationships to differentiate and win. Guests: Promod Antony President and CEO, Logic Intelligence LinkedIn Logic Intelligence | Website Denny Ghim Director of Channel Sales, Sandler Partners LinkedIn Sandler Partners Host: Anthony Carrano, Managing Partner at Dunamis Marketing LinkedIn: Anthony Carrano Company: Dunamis Marketing | Website Rudy Rodriguez, Managing Partner at Dunamis Marketing LinkedIn: Rudy Rodriguez Managing Partner at Dunamis Marketing Company: Dunamis Marketing | Website International Association of Microsoft Channel Partners: IAMCP | Website International Association of Microsoft Channel Partners:IAMCP | Website Notable Quotes:  “If the customer can dream it, we can strategize it—and then build it.”“No data means no AI. It all starts there.”“It’s not no—it’s just not right now.”“We’re not trying to get 100 partners. We want 10 that win consistently.”“The real formula is RI plus AI—human relationships plus technology.” Chapters 00:00 – Welcome & Episode Setup Overview of the show and key questions around partnership, AI, and growth 03:00 – Meet the Partners: Sales + Technical Alignment Denny (channel sales) and Promod (data/AI expert) explain their roles 08:30 – The Origin Story: IAMCP Connection to Real Deal How a breakout session led to a real partnership and project 14:30 – Case Study: Nonprofit Data & AI Transformation Migrating to Azure, unifying data, enabling real-time analytics 22:00 – Why Their Partnership Works Transparency, defined roles, trust, and shared success 27:00 – Handling Setbacks and Missed Opportunities Why “no” often means “not yet” in sales and partnerships 32:00 – AI Hype vs. Reality in the Microsoft Ecosystem Common mistakes partners make when adopting AI 38:00 – The Future of Microsoft Partners (Next 1–2 Years) AI agents, automation, and evolving partner roles 44:00 – RI + AI: The Winning Formula Balancing human relationships with artificial intelligence 50:00 – Advice to Younger Partners Authenticity, trust, and building the right partnerships early 56:00 – Closing Thoughts & How to Connect

    1 hr

  7. Mar 10

    How Microsoft Partners Can Grow Faster with Business Central, AI, and P2P Collaboration

    The Microsoft partner ecosystem is entering a new phase of growth driven by Business Applications, AI deployment, and deeper partner collaboration. In this episode of IAMCP Profiles in Partnership, Anthony Carrano and Rudy Rodriguez sit down with Rick McCutcheon, Microsoft MVP and host of Partner Talks, to discuss what he’s seeing across 300+ conversations with Microsoft partners. They explore why Business Central adoption is accelerating, how AI will reshape SMB consulting, and why partner-to-partner collaboration (P2P) is becoming the most important growth strategy for Microsoft partners heading into 2026. Top 5 Intriguing Takeaways for IAMCP Partners 1. Business Applications Are Exploding in the SMB Market Microsoft Business Central is rapidly growing, driven by migrations from NAV, GP, and QuickBooks Enterprise customers. 2. The Microsoft Partner Model Is Converging Traditional silos between MSPs, BizApps partners, and ISVs are disappearing, creating more collaborative delivery models. 3. AI Adoption Depends on Data Readiness The biggest blocker to AI success is poor data structure and disconnected systems across CRM, ERP, and marketing platforms. 4. ERP Implementations Are Becoming Ecosystems A modern ERP deployment often includes 5–10 integrated ISV solutions, creating much larger consulting opportunities. 5. Partner-to-Partner Collaboration Drives Growth Successful partners build long-term trusted collaborations, not one-off alliances, to expand capabilities and revenue. Guests: Rick McCutcheon, MVP Host of PartnerTalks (PartnerTalks | Website), and Partner Thought Leader Development at MSDynamics World | Website LinkedIn: Rick McCutcheon Host: Anthony Carrano, Managing Partner at Dunamis Marketing LinkedIn: Anthony Carrano Company: Dunamis Marketing | Website Rudy Rodriguez LinkedIn: Rudy Rodriguez Managing Partner at Dunamis Marketing Company: Dunamis Marketing | Website International Association of Microsoft Channel Partners: IAMCP | Website Notable Quotes: “Business Central in the SMB space is on fire right now.” “If you deploy Business Central, there’s probably five to ten ISVs attached to it.” “The biggest challenge with AI isn’t the technology — it’s the data.” “Partners are going to need experts in specific industries.” “IAMCP is becoming even more important as our partners start working together more.” Chapters 00:00 — Overview of the Microsoft partner ecosystem and Rick McCutcheon’s background. 01:26 — The Origin of Partner Talks 03:48 — The State of the SMB Microsoft Ecosystem 05:08 — Business Central’s Growth 06:24 — Microsoft Platform Convergence 09:07 — What “Frontier Partner” Means 11:15 — AI Adoption in BizApps vs MSP Models 13:23 — AI Deployment Risks 15:31 — Why MSPs and BizApps Partners Are Converging 17:18 — How MSPs Can Enter the BizApps Market 19:36 — The Real Key to P2P Partnerships 23:05 — One Strategic Move for Partners 25:45 — Resources for Partners 27:19 — Final Advice for Microsoft Partners

    32 min

  8. Feb 24

    How Microsoft Partners Can Maximize Valuation in 2026

    2026 M&A outlook for Microsoft partners. What will drive Microsoft partner valuations in 2026? In this episode, Tim Mueller of IT ExchangeNet breaks down the shifting M&A landscape — from AI monetization and cybersecurity premiums to vertical specialization and recurring revenue. With private equity sitting on nearly $1 trillion in dry powder and aging owners creating a “silver tsunami,” the next 12–24 months could present major opportunity. If you're thinking about growth, acquisition, or exit, this conversation will help you prepare strategically and position your firm for maximum value. Top 5 Intriguing Takeaways for IAMCP Partners 1. Fewer Deals, Higher Valuations Buyers are selective — but they reward well-run Microsoft practices. 2. AI Strategy Is Now a Deal Filter If you can’t clearly explain how AI drives revenue, buyers may pass.   3. Vertical Specialization Commands Premiums Niche down. Industry depth reduces buyer risk and increases multiples. 4. Recurring Revenue + Contracts = Higher Multiples Multi-year Azure and managed services agreements significantly improve valuation. 5. The “Silver Tsunami” + PE Dry Powder = Seller’s Market Aging owners and capital pressure create a strong M&A tailwind into 2026. Guests: Tim Mueller, M&A Managing Partner at IT ExchangeNet Personal LinkedIn: Tim Mueller Company LinkedIn: IT ExchangeNet Company URL: It Exchange Net | Website Host: Anthony Carrano, Managing Partner at Dunamis Marketing LinkedIn: Anthony Carrano Company: Dunamis Marketing | Website Notable Quotes: •  “If you cannot articulate where you see your business profiting and growing with AI, you'll likely be a hard no for buyers.” • “Two of the sexiest words in our industry are recurring revenue.” • “It mitigates risk for the buyer when you go from being a generalist to a specialist.” • “The business at a certain epoch of time will be more valuable in the hands of the buyer than it ever will be in the seller.” • “If we’re not incredibly successful over the next 18–24 months because of this tailwind, it’s our own fault.” Chapters 00:00 – Welcome & 2026 M&A Outlook 01:00 – Illuminate EMEA & AI Momentum 03:20 – Macroeconomic Forces Shaping 2026 06:27 – AI Valuation Impact 09:38 – Cybersecurity + Cloud Premiums 10:51 – The Power of Vertical Specialization 13:32 – Recurring Revenue & Multi-Year Contracts 17:24 – The Silver Tsunami 19:41 – New Valuation Drivers 23:09 – Preparing to Sell 25:34 – Why 2026 Looks Bullish 28:54 – The One Thing to Do Today 31:03 – Readiness Assessment & Next Steps

    36 min
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About

Microsoft partners share their tips, strategies, and experiences on how to grow their practices and collaborate on better customer solutions. Hosts Anthony Carrano and Rudy Rodriguez, founders of Dunamis Marketing, a tech B2B marketing agency with years of experience as IT entrepreneurs, bring you a series of success stories from Microsoft Partners working together. Whether you are new or experienced in the Microsoft ecosystem, you’ll learn from topics that will help you create more opportunities through partnering. Listen to Profiles in Partnership podcast today!

Information

  • Creator
    Dunamis Marketing
  • Years Active
    2024 - 2026
  • Episodes
    44
  • Rating
    Clean
  • Copyright
    © Dunamis Marketing 2024
  • Show Website
    IAMCP Profiles in Partnership