Microsoft Mentors

Cloud Decisions

Microsoft Mentors: The Podcast lifts the lid on the journeys of the most successful leaders in the Microsoft Partner ecosystem. Through candid conversations with founders, business owners, and technical leaders, we explore the strategies, grit, and lessons behind their growth and how they’re building competitive advantage for the future. These are the untold stories and practical lessons from leaders who are defining success in Azure, AI, Data, App Innovation and Security. Our mission? To tell Partner stories at scale and create impactful Microsoft conversations.

  1. Sep 16

    AI Projects Are Never Finished. That Changes Everything.

    Most Microsoft Partners know how to scope a project. Define the outcome. Build the solution. Deliver it. Close it. AI is starting to challenge that model. Because what happens when the solution you've delivered needs to be continuously taught, governed, supported and improved? In this episode of Microsoft Mentors, Oli sits down with Pat Ramsden, Director of AI and Cyber at ITRM, to explore how AI is already changing the economics of the traditional MSP model. Customers can increasingly build their own Copilot agents. AI is removing manual work from service delivery. New support requirements are emerging that don't fit neatly into the traditional service desk. That has significant implications for Microsoft Partners. 💡 What You'll Learn in This Episode Why Pat believes AI projects may never have a traditional finish line How customers building their own Copilot agents could change the Partner/customer relationship Why ITRM is exploring dedicated AI support and AI-as-a-Service models How AI could reshape traditional project-based MSP revenue Why AI should augment people rather than replace them How one customer reduced a four-day manual process to around half a day Where AI is already improving ticket triage, sentiment analysis and financial operations inside an MSP Why AI agents may need to be treated like employees from an identity and security perspective How AI is simultaneously creating new cybersecurity capabilities and new attack vectors Why governance remains one of the biggest differences Pat sees between enterprise and mid-market IT The risk of engineers becoming too reliant on AI and losing fundamental troubleshooting skills Why adoption still determines whether AI investment produces genuine ROI How ITRM is thinking about the talent required to build a dedicated AI practice Pat's journey from IT technician to Director of AI and Cyber How he's built up 19 active Microsoft certifications without following the traditional study route 🎯 The Big Idea AI isn't simply giving Microsoft Partners another technology to implement. It could change what an implementation actually is. Traditional projects have relatively clear boundaries. A migration, Intune deployment or infrastructure transformation can be scoped around a set of deliverables, completed and handed over. AI behaves differently. The agent a customer needs today may need to behave differently six months from now. Its knowledge changes. Business processes evolve. New use cases emerge. Governance requirements develop. Users find new ways to interact with it. 💬 Memorable Quotes "With an AI project, there is no such thing as done, in my opinion." "You have to treat it as an employee, you have to continue it. Continually teach it, nurture it, and evolve it." "We don't lead with you should use AI technology, A, B, or C. Because actually the customer doesn't care what gets them to their destination. They just care that they get to their destination." "It's not replaced that person, it's augmented their abilities and given them a bit of time to do more." "I think AI is not only one of our biggest assets, but one of our biggest threats." "The hearts and minds of all these projects are the key part." 📬 Enjoyed the Episode? Subscribe to the Microsoft Mentors Newsletter for practical insight from the founders, leaders and technical experts shaping the Microsoft Partner ecosystem. 👉 https://www.linkedin.com/build-relation/newsletter-follow?entityUrn=7175453155780915200 🔗 Links & Resources Connect with Pat Ramsden on LinkedIn 👉 https://www.linkedin.com/in/pat-ramsden-11769868/Learn more about ITRM 👉 http://www.itrm.co.uk/Connect with Oli Ridley on LinkedIn 👉 https://www.linkedin.com/in/oli-ridley/ Follow Cloud Decisions 👉 https://www.clouddecisions.co.uk/

  2. Sep 9

    The 62% Productivity Shift That's Changing Microsoft Consulting

    Most conversations about AI start with the technology. Which model should we use? Which Copilot licence should we buy? How quickly can we deploy it? The more interesting question is this: What happens to a Microsoft Partner when AI can complete 62% of the technical build? That's the question Alex Jones, Managing Director of Power 365, has been asking his own business. And the answer isn't fewer consultants. It's better consulting. During this episode of Microsoft Mentors, Alex explains how Power 365 has rebuilt its delivery model around AI-assisted development; not to replace people, but to remove the low-value work that has traditionally consumed so much project time. The result? Build cycles are dramatically faster. Pre-sales can move from weeks to days. Delivery becomes more consistent. And consultants spend more time where customers actually see value: understanding business problems, improving processes, managing change and helping organisations realise ROI from Microsoft technology. One benchmark Alex shares is particularly striking. For many Microsoft Partners, that statistic raises uncomfortable questions. If AI is removing large parts of the delivery effort, what happens to traditional consulting models? Alex's answer is surprisingly optimistic. The value isn't disappearing. It's moving. Partners who define themselves by writing code may find the next few years uncomfortable. Partners who define themselves by solving business problems may discover they're becoming more valuable than ever. Because while AI is accelerating software development, customers still need people who understand governance, architecture, business processes, adoption and organisational change. 💡 What You'll Learn in This Episode Why Alex initially believed AI could replace Microsoft Partners, and why he changed his mind How Power 365 built an AI-first delivery model without removing the human element The benchmark showing 62% productivity gains across software build activities Why AI is changing the economics of Microsoft consulting How AI-assisted development is reducing delivery times while improving consistency The importance of maintaining a human in the loop throughout software delivery How AI is transforming pre-sales, discovery and proposal generation Why context is becoming one of the most valuable assets in modern consulting The opportunities, and risks created by citizen developers using AI Why governance, security and business process design matter more than ever How Microsoft Partners can become more valuable by spending less time building and more time advising Why data quality will become one of the biggest barriers to successful AI adoption Alex's journey from the Royal Air Force into Microsoft consulting 💬 Memorable Quotes "We are doomed. There's no way that organisations are going to need any partners moving forward." "There's loads of other value-added things that humans can offer that AI will never be able to offer." "One benchmark that we've run shows about sixty two percent, where we can get productivity on actual build." "The quality of engagements has improved dramatically." "The best form of defence could quite possibly be attack." 📬 Enjoyed the Episode? Subscribe to the Microsoft Mentors Newsletter for practical insights from Microsoft Partner leaders, founders and industry experts shaping the future of Microsoft's ecosystem. 👉 https://www.linkedin.com/build-relation/newsletter-follow?entityUrn=7175453155780915200 🔗 Links & Resources Connect with Alex Jones on LinkedIn 👉 https://www.linkedin.com/in/alex-jones-8b9639168/ Learn more about Power 365 👉 https://power365group.com Connect with Oli Ridley on LinkedIn 👉 https://www.linkedin.com/in/oli-ridley/ Follow Cloud Decisions 👉 https://www.clouddecisions.co.uk/

  3. Sep 2

    He Left Microsoft to Solve the Problem Nobody Else Wanted

    Most Microsoft rollouts don’t fail because the technology is broken. They fail because people never change how they work. In this episode of Microsoft Mentors, Oli Ridley sits down with Mark Reynolds, Founder and CEO of Hable, to unpack the problem Mark spotted while working at Microsoft, and why he left a successful corporate career to solve it. Microsoft customers were migrating to the cloud. The technology was live. The licences were provisioned. But meaningful adoption wasn’t happening. When Mark asked the Partner ecosystem who was responsible for fixing the active-usage problem, the answer was repeatedly: “That’s not our job, mate.” So Mark built a company around making it his job. Eleven years later, Hable has grown into a leading Microsoft Adoption and Change Management partner, helping organisations turn investments in Microsoft 365, Teams and Copilot into measurable business value. This conversation explores Hable’s journey through three major technology eras—cloud, remote collaboration and AI—and the shift every Microsoft Partner and business leader now needs to understand: The technical side of transformation is getting easier. The human side is getting harder. Mark explains why buying Copilot licences is not an AI strategy, why IT cannot own business-wide adoption alone, and why organisations need leadership, digital confidence and department-specific use cases before AI can create value at scale. This is a practical conversation for Microsoft Partner leaders, founders, CIOs and anyone responsible for AI adoption, Copilot rollout or organisational change. 👉 Enjoyed the episode? Like the video, subscribe and share it with someone responsible for turning AI investment into actual business value. 💡 What You’ll Learn in This Episode The active-usage problem Mark identified while working at Microsoft Why Microsoft technology deployments weren’t creating genuine transformation What gave Mark the confidence to leave Microsoft and launch Hable How Hable created a category before Adoption and Change Management had a recognised name Why technical implementation alone does not produce business outcomes How COVID accelerated Microsoft Teams adoption almost overnight Why Copilot adoption is fundamentally different from previous Microsoft rollouts Why giving licences to enthusiastic early adopters rarely transforms an organisation How to move AI adoption beyond the first 16% of employees Why finance, sales and operational leaders must shape their own AI use cases How digital confidence affects adoption at boardroom and employee level Why AI implementation may be fast, but meaningful organisational change still takes time What Microsoft Partners need to understand about the growing importance of ACM Mark’s biggest lessons from moving from founder to CEO Why founders should hire people who think differently from them 📬 Enjoyed the Episode? Subscribe to the Microsoft Mentors Newsletter for new episodes, Microsoft Partner insights and leadership lessons from across the ecosystem: 👉 https://www.linkedin.com/build-relation/newsletter-follow?entityUrn=7175453155780915200 🔗 Links & Resources Connect with Mark Reynolds on LinkedIn 👉 [Add Mark’s LinkedIn URL] Explore Hable 👉 https://hable.co.uk/ Connect with Oli Ridley on LinkedIn 👉 https://www.linkedin.com/in/oli-ridley/ Follow Cloud Decisions 👉 https://www.clouddecisions.co.uk/ 🏢 About Cloud Decisions Cloud Decisions helps Microsoft Partners and Microsoft-aligned businesses build high-performing teams across Cloud, Data, Security and AI. We combine specialist Microsoft ecosystem knowledge with data-led hiring strategies, helping Partners increase hiring velocity, protect delivery capability and scale sustainably as technology and skills requirements evolve.

  4. May 28

    How Intercity Built a Microsoft-First MSP Through Acquisition

    A conversation on acquiring Microsoft capability, integrating culture, protecting people, and turning M&A into a real strategic advantage. Buying Microsoft capability is the easy headline. Building a business around it properly is the harder bit. That’s what makes this conversation with David Keeling so useful. This isn’t just a story about an acquisition. It’s a story about why businesses make them in the first place. David talks openly about the gap between wanting Microsoft capability and actually building it. Because in his words, you can’t just flick a switch, hire a few people, and suddenly become a serious Microsoft partner. The ecosystem is too complex, the skills are too specialist, and the credibility takes years to build. Because this isn’t just about buying revenue. It’s about buying capability. Buying trust. Buying a team that already knows how to navigate Microsoft properly. David reflects on why Centrality was attractive as an acquisition, how Intercity approached the process with a clear cultural fit in mind, and why so much of the due diligence came back to one question: how do you make sure the capability you’re buying actually stays intact? There’s a lot in this one for founders, Microsoft partners, MSP leaders, and anyone thinking seriously about growth through acquisition. Because the truth is, becoming Microsoft-first isn’t just a positioning line. It has to show up in the people. The process. The capability. And the way the business actually operates after the deal is done. If you enjoy this episode, don’t forget to like, follow, and subscribe on Spotify, Apple Podcasts, or YouTube. What You’ll Learn in This Episode Why Intercity chose acquisition rather than trying to build Microsoft capability from scratch Why becoming a credible Microsoft partner takes years, not months What made Centrality such a strategic fit for Intercity Why cultural alignment and people retention mattered so much in the acquisition process How David approached scaling Centrality with stronger structure, process, and capability Why Microsoft security has become a much stronger proposition for customers and partners How Intercity is helping customers unlock value from Microsoft licensing they already pay for Why proprietary IP and customer-facing tooling can help Microsoft partners stand out How David thinks about AI adoption, customer maturity, and practical use cases Why leadership, health, and bringing people with you matter just as much as strategy Memorable Quotes “we are now Microsoft First MSP that is absolutely at our core” “it’s not something that you can flick a switch and overnight… say we’re Microsoft capability” “that journey to be known as they’re a great Microsoft partner can take… years” “you’ve got great people how do we make sure that during this process that capability isn’t lost” “the asset is the people” “you’re like a Ferrari with no brakes” Enjoyed the Episode? Subscribe to the Microsoft Mentors Newsletter for insight-led conversations on cloud, cyber security, leadership, partnerships, and scale across the Microsoft ecosystem. Links & Resources Connect with David Keeling on LinkedIn 👉 https://www.linkedin.com/in/david-keeling-bb84a84/ Explore Intercity 👉 https://intercity.technology/ Connect with Oli Ridley on LinkedIn 👉 https://www.linkedin.com/in/oli-ridley/ Follow Cloud Decisions on LinkedIn 👉 https://www.linkedin.com/company/clouddecisions About Cloud Decisions Cloud Decisions is a trusted Microsoft Talent Partner, we combine deep ecosystem knowledge with data-led hiring strategies to help organisations scale securely and sustainably in a rapidly evolving technology landscape.

  5. Apr 29

    How Chorus Grew from a Bedroom Startup into a Multi-Pillar Microsoft Business

    Most businesses don’t fail because they start badly. They fail because they stop adapting. That’s what makes this conversation with Mark Taylor, Founder and CTO of Chorus, such a useful one. Mark didn’t build Chorus in a hot market with perfect timing, big funding, or some polished founder playbook. He built it the old-fashioned way. From scratch. From his parents’ bedroom. By spotting a real Microsoft opportunity early. And then by staying in the game long enough to evolve with the market over and over again. In this episode of Microsoft Mentors, we get into how Chorus grew from a Small Business Server opportunity in 1999 into a much broader Microsoft business spanning managed services, Dynamics, and cybersecurity. But more importantly, we get into the decisions underneath that growth. Because this isn’t just a story about staying around for 27 years. It’s a story about changing before the market forces you to. Mark talks about what it looked like to start as a technical founder wearing every hat, why Microsoft became a day-one strategic commitment, how a small early acquisition unexpectedly helped Chorus move into Dynamics, and why cyber has now become such a major growth engine for the business. He also reflects on one of the harder founder decisions: knowing when the company needs something different from you as a leader. There’s a lot in this one for founders, Microsoft partners, MSP leaders, and anyone trying to build a business with staying power. Because the truth is, long-term growth usually doesn’t come from doing one thing well forever. It comes from knowing what to keep. What to change. And when to let the business evolve into something bigger than its starting point. If you enjoy this episode, don’t forget to like, follow, and subscribe on Spotify, Apple Podcasts, or YouTube. What You’ll Learn in This Episode Why Microsoft Small Business Server gave Chorus such a clear starting point in the early days What it actually looks like when a technical founder has to learn sales, finance, operations, and leadership on the job How an early acquisition helped Chorus gain traction in Microsoft Dynamics Why staying tightly aligned to Microsoft created long-term leverage for the business How Chorus evolved from traditional managed services into a multi-pillar Microsoft business Why cybersecurity has become such a major strategic growth area How Chorus turned part of its cyber capability into a channel-led SOC-as-a-service model What changed in customer expectations as the market moved from server uptime to user experience and service speed Why stepping out of the CEO role was one of the right moves for the business What long-term adaptation really looks like when you’re trying to build a company that lasts Memorable Quotes “we had the very specific goal early on that... small businesses, they're going to want this small business server thing.” “you suddenly go, yeah, no, I can do this better. I can do this.” “if we stick to this, let's stick to this and be good at this.” “we now deliver SOC as a service to other MSPs.” “our CEO these days is just perfect for that role.” Enjoyed the Episode? Subscribe to the Microsoft Mentors Newsletter for insight-led conversations on cloud, cyber security, leadership, partnerships, and scale across the Microsoft ecosystem. Links & Resources Connect with Mark Taylor on LinkedIn 👉https://www.linkedin.com/in/mark-taylor-1041864/Explore Chorus 👉 https://www.chorus.co.uk/Connect with Oli Ridley on LinkedIn 👉 https://www.linkedin.com/in/oli-ridley/ Follow Cloud Decisions on LinkedIn 👉 https://www.linkedin.com/company/clouddecisions About Cloud Decisions Cloud Decisions helps Microsoft Partners and Microsoft-aligned businesses build high-performing teams across Cloud, Data, Security, and AI.

  6. Apr 22

    From Active Directory to AI Agents: Luke Elston on the New Shape of Microsoft Security

    How has Microsoft security evolved from the world of Active Directory and infrastructure into one defined by AI, data security, and non-human identities? In this episode of Microsoft Mentors, Oli sits down with Luke Elston, Microsoft Practice Director at CyberONE, to explore both his personal journey and the wider evolution of Microsoft security over the last decade. From starting out in engineering roles at Microsoft during the early Azure years, to building deep expertise across identity, Defender, and Purview, to now shaping the roadmap for a specialist Microsoft-first MSSP, Luke shares a practical view of how the security conversation has changed — and where it is heading next. This is a conversation about much more than certifications or tooling. Luke reflects on how identity has come full circle as a security priority, why Microsoft’s investment in security has changed the market, and what it takes to turn technical depth into commercial leadership. He also explains why CyberONE doubled down on Microsoft, how that specialisation has strengthened its relationship with Microsoft, and why leaders who want to grow their careers need to stop waiting for opportunities to happen by accident. Along the way, the conversation explores Sentinel, Defender, Purview, MISA, MXDR, shadow AI, data governance, AI-powered attacks, voice cloning, non-human identities, and the growing importance of securing agents as organisations adopt Copilot and broader AI systems. For Microsoft partners, cyber leaders, technical specialists, and anyone trying to understand the new shape of Microsoft security, this episode offers a grounded look at what good security really looks like now. If you enjoy this episode, don’t forget to like, follow, and subscribe on Spotify, Apple Podcasts, or YouTube. 💡 What You’ll Learn in This Episode • How Luke’s career started in Microsoft engineering roles and why Active Directory gave him such a strong security foundation • Why identity has come back to the centre of the security conversation in the age of AI and non-human identities • How Microsoft’s security stack evolved from early Azure and Defender investment into the broader ecosystem we now see across Sentinel, Purview, and AI security • What changed in Luke’s career when he moved from engineering into architecture, go-to-market, and commercial leadership • Why CyberONE chose to specialise so deeply in Microsoft security and how that has accelerated its growth • What MISA, MXDR verified status, and Microsoft’s security ecosystem actually mean for partners and customers • Why any serious AI adoption needs to start with a data security mindset • How organisations should think about agent sprawl, shadow AI, and the risks of unmanaged non-human identities • Why data security remains one of the most overlooked parts of many organisations’ security posture • Why Luke believes a SOC should be one of the first investments a business makes, not one of the last • How CyberONE is using AI internally to strengthen human-led security operations rather than replace them 💬 Memorable Quotes “identity is that is a key part of security.” “any adoption of AI generally needs to come with a data security mindset.” “organizations who were early adopters of the various copilot products likely have agents floating around that don't have an identity associated.” “assume breach or assume compromise.” “get a SOC. Just get a SOC. Don't make that the last thing you invest in.” 📬 Enjoyed the Episode? Subscribe to the Microsoft Mentors Newsletter for insight-led conversations on cyber security, AI, leadership, partnerships, and scale across the Microsoft ecosystem. 🔗 Links & Resources Connect with Luke Elston on LinkedIn 👉 https://www.linkedin.com/in/luelston/ Connect with Oli Ridley on LinkedIn 👉 https://www.linkedin.com/in/oli-ridley/ Follow Cloud Decisions on LinkedIn 👉 https://www.linkedin.com/company/clouddecisions

  7. Apr 15

    How Margaret Totten Built, Sold, and Rebuilt in the Microsoft Ecosystem

    What does it really look like to build a business in the Microsoft ecosystem, sell it, and then do it all again? In this episode of Microsoft Mentors, Oli sits down with Mags Totten, CRO at Yavrio and one of the most well-known commercial leaders in the Microsoft partner community, to unpack a career shaped by reinvention, timing, and a clear ability to spot where the market is heading next. From launching IA Cubed at the moment cloud was becoming the next major shift, to building Akari around accessibility and automation, to stepping into the ISV world with Yavrio, Mags shares what it takes to keep evolving while staying commercially sharp. This is a conversation about much more than startup success. Mags reflects on what changed when IA Cubed shifted from a lifestyle business into a company built for exit, what she learned from navigating post-acquisition integration, and why the Microsoft partner ecosystem has been such an important constant across every chapter of her journey. She also explains how her second company was shaped by a more personal mission, and why she still believes the best operators are the ones who can see what’s coming just before everyone else does. Along the way, the conversation explores cloud adoption, accessibility, modern work, product-led growth, partner strategy, the move from services into ISV, and what the next growth chapter at Yavrio could look like. For founders, Microsoft partners, commercial leaders, and anyone trying to build something meaningful in the ecosystem, this episode offers a grounded look at what it means to start, scale, exit, and start again. If you enjoy this episode, don’t forget to like, follow, and subscribe on Spotify, Apple Podcasts, or YouTube. What You’ll Learn in This Episode • Why Mags launched IA Cubed at the point cloud was becoming the next big market shift • How personal loss changed the company’s trajectory from lifestyle business to exit-focused growth • What Mags learned while building a business that investors would want to buy • Why brand, relationships, and ecosystem presence mattered so much in attracting acquisition interest • What the reality of post-acquisition integration looks like for founders, teams, and customers • How an accessibility event helped spark the vision behind Akari • Why technology became a bridge for inclusion, and how that shaped Akari’s early direction • What changed when Mags moved from service-led growth into the world of product and ISVs • Why Microsoft is putting bigger strategic focus on ISVs and ecosystem extensibility • What drew Mags to Yavrio and why she believes it’s the right business at the right time Memorable Quotes “we decided that we were going to be Scotland's first cloud champion.” “we started looking at how we would build a company to exit, which was brand new to me.” “It's a very steep learning curve and it's something you have to learn on the job, not alongside the job.” “I can usually see what's going to come just before it starts to come.” “what we're trying to do is change how fintech works.” Enjoyed the Episode? Subscribe to the Microsoft Mentors Newsletter for insight-led conversations on leadership, growth, partnerships, technology, and scale across the Microsoft ecosystem. Links & Resources Connect with Margaret Totten on LinkedIn 👉 https://www.linkedin.com/in/margarettotten/Connect with Oli Ridley on LinkedIn 👉 https://www.linkedin.com/in/oli-ridley/Follow Cloud Decisions on LinkedIn 👉 https://www.linkedin.com/company/clouddecisions About Cloud Decisions Cloud Decisions helps Microsoft Partners and Microsoft-aligned businesses build high-performing teams across Cloud, Data, Security, and AI. As a trusted Microsoft Talent Partner, we combine deep ecosystem knowledge with data-led hiring strategies to help organisations scale securely and sustainably in a rapidly evolving technology landscape.

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Microsoft Mentors: The Podcast lifts the lid on the journeys of the most successful leaders in the Microsoft Partner ecosystem. Through candid conversations with founders, business owners, and technical leaders, we explore the strategies, grit, and lessons behind their growth and how they’re building competitive advantage for the future. These are the untold stories and practical lessons from leaders who are defining success in Azure, AI, Data, App Innovation and Security. Our mission? To tell Partner stories at scale and create impactful Microsoft conversations.