The Visionary VA Podcast

Holly Copsey
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  • Entrepreneurship
  • Updated Weekly

The Visionary VA Podcast is for ambitious Virtual Assistants who want to build a business that works for them. Hosted by The VA Handbook's Holly Copsey, founder of award-winning agency Virtually Priceless, you'll hear practical advice, honest conversations and real-world lessons on clients, pricing, marketing, systems, confidence, leadership and growth. Whether you're starting out, growing a successful VA business or building a team, you'll find actionable strategies to help you create a business - and life - on your terms. No fluff. No Hype. Just what actually works.

  1. 5d ago

    6 Essential Foundations Every Successful VA Business Needs

    If your virtual assistant business isn't growing, the problem probably isn't what you think. It's not your marketing, fierce competition, or AI making you redundant. The issue is that you don’t have strong enough foundations.“ Most struggling VA businesses don't have a marketing problem at all. They have a foundations problem.” Successful businesses aren't built on hacks, trends or luck. They're built on solid principles and strategy. Get those right and everything else becomes a whole lot easier.This week we’ll explore the six essential foundations you need in place to be successful, explaining in detail what they are and the impact that they have.Main takeaways:1️⃣ The six essential foundations behind every successful business are having a clear offer, sustainable pricing, effective systems, consistent marketing, financial tracking, and an exceptional client experience. 2️⃣ Your next big breakthrough doesn't usually come from doing more. It comes from strengthening what already exists within your business.3️⃣ Whether you're just starting out or running an established VA business, the challenges may look different but the businesses that thrive all share the same core pillars.This week, find time in your calendar to review the foundations explored today within your own business.Ask yourself which ones are currently weakest and create a strategy to strengthen them.Timestamps:[00:00] Podcast episode starts[02:14]  Foundation 1: Clear offer[03:29] Foundation 2: Sustainable pricing[04:47] Foundation 3: Effective systems[05:45] Foundation 4: Consistent marketing[06:53] Foundation 5: Financial tracking[08:05] Foundation 6: Client experience 🔗 ResourcesHiring Associates with Ease GuideSubscribe to The VA Handbook

    10 min
  2. You’re Not “Just” a Virtual Assistant: Having Confidence in your Ability and Worth

    May 21

    You’re Not “Just” a Virtual Assistant: Having Confidence in your Ability and Worth

    You are not “just” a VA. The sooner more people in the industry start believing that, the faster their business (and confidence) will grow.“ I hear it all the time, ‘I'm “just” a VA. I “only” do admin. It's “nothing special”.’ And every single time, I want to stop people mid-sentence, because there is nothing “just” about what we do.This week we tackle one of the most damaging (and common) habits in the virtual assistant industry: minimising what we do and the real impact we have on businesses.To take your VA business to the next level, you may not need to complete another course or qualification, but work on your self-belief and knowing how to show up for yourself.Confidence doesn't come before the action, it comes because you actually did the scary thing.Key takeaways:VAs wear many different hats, they are the organiser, the problem solver, the communicator, the project manager, the person holding things together behind the scenes while everyone else gets to shine out front. They create capacity, reduce stress, improve productivity andhelp businesses function better.Stop comparing yourself to others, you’re on your own journey. You’re not behind, because someone is established and at a different stage to you, especially if it’s early days. The people who grow aren't necessarily the people with the most confidence. They're often the people willing to act before they have confidence. And at some point, if you want to build something bigger, you have to stop waiting for permission.This week, do one thing you've been waiting to feel confident enough to do first, whether that’s sending that pitch, raising your rates, or finally posting that content. Don't wait for permission.Timestamps:[00:00] Start of the podcast episode[01:22] The myth about confidence[01:47] The comparison trap[03:43] Ego versus confidence[05:18] Final message: stop calling yourself "just" a VAResources 👇👉 Check out 'Reflect, Recharge and Build a Growth Mindset' episode👉 Join the VA Handbookers Facebook group

    7 min
  3. Work-Life Balance is a Myth: Why VAs Should Focus on Work Life Integration

    May 7

    Work-Life Balance is a Myth: Why VAs Should Focus on Work Life Integration

    It’s a myth, there’s no such thing as work-life balance – at least not in the way it’s often talked about.“Work-life balance has been sold to us as this end goal, this perfectly even split where everything feels calm and controlled and equal all the time.”Achieving the perfect work-life balance just isn't realistic for most people who are growing something and that's because growth requires input. Building my own business and supporting successful leaders over the years, I'm yet to see it play out any other way.In this week’s episode of The Visionary VA Podcast, I talk about the reality of growing a sustainable and profitable virtual assistant business. Sometimes the business needs more from you and maintaining (or even achieving) work-life balance isn’t possible.Remember, it’s not forever, it’s for a season. Just because you need to prioritise work and other areas of life may take a back seat; it doesn’t mean you’ve failed or done something wrong. Instead of chasing balance, focus on work-life integration. Where work is part of your life, not something separate from it.Key takeaways:1️⃣ Work-life balance as a perfectly even split is unrealistic for anyone building a business. Growth requires input, and that's not a flaw; it's part of the process.2️⃣ Instead of chasing balance, focus on work-life integration, where work is part of your life, not separate from it, built around the things that matter most to you.3️⃣ Not every season of business is supposed to feel the same. Ask yourself: "What season am I in right now, and what does this season require from me?" Lean into it rather than fighting it.4️⃣ Communicating openly with the people around you during busy seasons, explaining what's happening and what support you need makes a real difference.Today, tomorrow, or some point this week, grab a piece of paper and write down what season of business you're currently in.Are you in the building, growth, or stability season?Then ask yourself, "What does this season actually require from me?" and then write down your actions including what support you need from those around you.Resources 👇Check out 'Managing Overwhelm as a VA: How to Recognise and Reset' episode

    8 min
  4. Manchester VA Conference: Community, Skills and Connection with Emma and Victoria

    Apr 23

    Manchester VA Conference: Community, Skills and Connection with Emma and Victoria

    Have you heard about the very exciting new virtual assistant conference coming to the heart of Manchester? The Manchester VA Conference is a brand-new event dedicated to VAs and OBMs who want to upskill, connect with like-minded people, and learn from inspiring speakers."It's just so nice to get out and meet people face to face that are doing the same thing that you are doing, that are facing the same challenges that you are facing, swap ideas."In this week's episode of The Visionary VA Podcast, I am joined by Emma Price and Victoria Baker, founders of The Manchester VA Conference, to talk all things community, connection, skills and why events like this matter.Key takeaways:1️⃣ Emma and Victoria noticed there were hardly any VA conferences happening up north (with most events based down south) so they decided to change that, and The Manchester VA Conference was born.2️⃣ The event features a diverse lineup of speakers covering everything from money mindset, AI and automations, to social media and beyond.3️⃣ You might recognise one of the speakers, that's me! I'll be doing a session all about helping VAs own their space, back themselves, and build the business they actually want.4️⃣ Attending VA conferences is so important for picking up new skills, learning from others, and building a network and community you can lean on.5️⃣ Putting together an all-day conference takes serious time, care and dedication, but as Emma and Victoria will tell you, it is absolutely worth it. ---The Manchester VA Conference is happening on Wednesday 6th May, make sure you grab your ticket today. 🔗 Grab your ticket Check out previous episode, 'Networking for Virtual Assistants: Building Meaningful Connections' 🔗 Here's the linkAnd if you're attending the conference or you're based in the Manchester area, come along to the very first official in-person VA Handbook meetup since I took over. We’d love to see you there! 🔗 Grab your ticket

    22 min
  5. A New Chapter for The VA Handbook: A Conversation with Joanne Munro

    Apr 9

    A New Chapter for The VA Handbook: A Conversation with Joanne Munro

    This episode is a really special one. Joanne Munro, founder of The VA Handbook, joins me to share some exciting news about the next chapter for the business and community she’s built. After years of growing The VA Handbook and supporting so many VAs on their journey, Jo has made the decision to step back - and I’m incredibly proud (and honoured) to be taking it forward. In this conversation, we talk openly about: Jo’s journey building The VA Handbook and what she’s most proud of.How she knew it was the right time to move on.Why finding the right person to take it on mattered so much.What this transition means for the community.And what’s coming next. This isn’t about something ending - it’s about building on everything that’s already been created and taking it into its next phase. Key takeaways: Building a strong, supportive community takes time, consistency and care - but the impact it creates is huge.Knowing when to step back is just as important as knowing when to push forward.Trust, values and alignment matter when handing over something you’ve built.Growth often comes from making bold, sometimes uncomfortable decisions. If you’re part of The VA Handbook community (or have been following along), this episode will give you a real insight into what’s ahead - and why there’s so much to be excited about. Links and Resources 🔗 Follow Jo Munro on LinkedIn 🔗 Check out The VA Handbook 🔗 Sign up to the Espresso AI Newsletter 🔗 Check out all The Visionary VA Podcast 🔗 Check out The Visionary VA Circle

    25 min
  6. Growing your Virtual Assistant Team: Hiring the Right Associates

    Apr 2

    Growing your Virtual Assistant Team: Hiring the Right Associates

    Don’t let the fear of hiring the wrong associate for your virtual assistant business get in the way of growing your team (and business). “One of the biggest fears people have when they start building a team is hiring the wrong person. What if they’re not good enough, they let the client down or create more work instead of less?” If you’d love to grow and build a team but too afraid of hiring the wrong person, this week’s episode of The Visionary VA Podcast is for you. We'll talk about the main reasons why associates don’t work out. We’ll address setting expectations, knowing if someone is the right fit, what systems you need in place, and how leadership can help. Key takeaways: 1️⃣ Skill is a factor when hiring, but it isn’t the most important thing. Communication, reliability, and attention to details are essential. Are they professional with clients or proactive and ask questions? You can teach systems but not attitude, work ethic and communication style. 2️⃣ A common reason why associate hires don’t work out is because expectations haven’t been clear enough from the start. If your new hires have to guess, this is where things go wrong. 3️⃣ The associates who work out best are the ones who feel like they’re part of something. They care about the business and take pride in their work. They’re not someone who is just logging hours. There is always a risk when hiring associates, but there are things you can do to better safeguard yourself. You have to protect your business reputation, client relationships and team culture, so you have to let someone go when someone’s not the right fit. Finding the right people to grow your team changes everything. Worrying is normal, but don’t let fear get in the way of your growth. At some point this week, take time to think about what matters most to you when hiring an associate. Write them down and start to build your own hiring blueprint, one you can return to every time you're looking to grow your team. Mentioned in the episode 👇 'Hiring Associates with Ease' ⁠⁠⁠free guide.⁠⁠⁠ Red Flags to Avoid when Hiring Virtual Assistants for Your Team episode - listen here. Resources 👇 Free ⁠⁠⁠Monthly Metrics Tracker download.⁠⁠⁠ Get our ⁠⁠Free mini course⁠⁠ on Creating Solid Business Foundations. Check out ⁠⁠our website⁠⁠.

    9 min
  7. Strategic Business Planning as a CEO: Importance of a Weekly Check-In

    Mar 19

    Strategic Business Planning as a CEO: Importance of a Weekly Check-In

    Do you feel like you’re constantly busy but unsure if you’re actually moving the business forward? This episode is for you, as we explore strategic business planning and the importance of weekly CEO check-ins. “If you don’t create space to lead your business, you’ll spend all your time reacting to it.” In this week’s episode of The Visionary VA Podcast, we’re exploring how you can switch from delivery mode to acting more as a CEO and business leader. It’s when you stop asking “what do I need to get done this week?” to “what does my business need from me this week?” as that subtle mindset shift is leadership. The simplest (and most effective) way to do this is a weekly CEO check-in. If you can’t manage weekly now, start with monthly, then fortnightly and finally work your way towards weekly. Key takeaways: 1️⃣ Look at your financials and be clear on what’s coming in, going out and expected. This isn’t to panic you, but about staying informed. It gives you the space to review your revenue and identify any gaps or risks. 2️⃣ Take a moment to review your capacity and workload. Are you or your team at capacity, and things starting to feel a little stretched? This is how you spot burnout (before it happens) and when extra support is needed. 3️⃣ Do a light touch audit of clients. Who feels aligned, and are there any red flags? Maybe you can see some quick wins? This is all about staying aware, as often small issues can quickly become big ones if ignored. 4️⃣ Do not ignore your sales and pipeline. What leads do you have? Where could work drop off? This will help you avoid the feast and famine cycle. Once you have reviewed your financials, capacity, clients and sales, ask yourself this one important question, “what will actually move my business forward this week?” Choose 1 to 3 tasks to focus on and break down the steps needed to achieve them. Put time aside this week for your CEO check-in. It doesn’t have to be complicated. Give yourself one hour, at the same time each week (or month) to allow you to get into a rhythm. Tell yourself this is non-negotiable. Resources 👇 Free ⁠⁠Monthly Metrics Tracker download.⁠⁠ Get our ⁠Free mini course⁠ on Creating Solid Business Foundations. Hiring Associates ⁠free guide.⁠ Check out ⁠our website⁠.

    6 min
  8. How to Take Risks and Be Brave in Your Virtual Assistant Business

    Mar 5

    How to Take Risks and Be Brave in Your Virtual Assistant Business

    Is it important to take risks and be brave in your virtual assistant business? Yes, absolutely! If you stick with what is comfortable, you won’t push yourself or grow. “And that’s the thing about growth. What once stretched you eventually becomes your baseline. And if you don’t deliberately stretch again… You get stuck.” In this week’s episode of The Visionary VA Podcast, we’re talking all about how and (more importantly) why we should take risks and dare to be bolder. Following a session I had with one of my mentees, I’ve been reflecting on when business starts to feel flat, and the fact that it may be a strategy problem but more of a comfort problem. Key takeaways: 1️⃣ There’s a stage in business where the things that used to feel terrifying start to feel normal. What once stretched you becomes your baseline. If you don’t stretch again you become stuck. 2️⃣ Business decisions often feel uncomfortable before empowering. But dare to be brave as every decision shifts the landscape of your business. Not just financially but also identity-wise. 3️⃣ There’s nothing wrong with stability if that’s what you have consciously chose but if you’re feeling frustrated, bored or under-challenged that’s a sign you’ve probably outgrown your current comfort zone. Not your capability. This week ask yourself, what am I avoiding because it feels uncomfortable? That one move may make your stomach flip, but it could be the very thing that changes the trajectory of your business. Resources 👇 Listen to episode 48, 'Self-Belief Isn’t Optional: How to Build Self-Belief as a VA Leader and Business Owner'. Join the Visionary VA Circle Facebook group. Get our Free mini course on Creating Solid Business Foundations. Hiring Associates free guide. Free Monthly Metrics Tracker download. Check out our website.

    6 min
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About

The Visionary VA Podcast is for ambitious Virtual Assistants who want to build a business that works for them. Hosted by The VA Handbook's Holly Copsey, founder of award-winning agency Virtually Priceless, you'll hear practical advice, honest conversations and real-world lessons on clients, pricing, marketing, systems, confidence, leadership and growth. Whether you're starting out, growing a successful VA business or building a team, you'll find actionable strategies to help you create a business - and life - on your terms. No fluff. No Hype. Just what actually works.

Information

  • Creator
    Holly Copsey
  • Years Active
    2024 - 2026
  • Episodes
    69
  • Rating
    Explicit
  • Copyright
    © Holly Copsey
  • Show Website
    The Visionary VA Podcast

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