Grow Your Wellth

Reena Goodwin

Welcome to Grow Your Wellth—the podcast where growing a successful brand and your wellness go hand-in-hand. Forget survival mode – to build a business that builds a fulfilling life, you owe it to yourself to thrive. We’re flipping the script on hustle culture, proving you don’t have to burn out to build your brand. Hosted by FACTEUR PR Founder & CEO, Reena Goodwin, expect power-packed tips on branding, marketing, and business growth, plus actionable wellness practices from the trailblazers who are striving to master the balance. If you’re ready to level up your biz and your life, let's GROW.

  1. 6D AGO

    2026 Brand Growth Predictions & How to Leverage AI to Have Your Best Year in Business Yet

    AI isn’t coming; it’s already here. And it’s actively shaping how brands are discovered, trusted, and chosen. In this episode of Grow Your Wellth, we’re breaking down what actually shifted in 2025 and shares our grounded, forward-looking predictions for brand growth in 2026, along with how you can leverage AI intentionally to make this your strongest year in business yet. This isn’t an episode about chasing trends or panicking over technology. It’s about understanding where the real leverage is moving, and why authority, trust, proof, and human connection will matter more than ever in an AI-driven world. In this episode, you’ll learn: Why authority-first brands are becoming the most influential in the AI age How AI is changing advertising — and why proof and trust now outperform polish What the rise of AI imagery really means for authentic, human brands How AI is quietly becoming a powerful referral source (and how to position yourself for it) Why 2026 will see a major return to in-person connection, community, and long-form conversations ✨ Plus, learn more about the Authority Toolkit — a strategic resource designed to help you clarify what you should be known for, strengthen your credibility, and build authority that both humans and AI recognize. Grab yours at www.therealfluence.com/toolkit If you want 2026 to be the year your brand stops being the best-kept secret and starts getting recognized for what you do best, this episode is your roadmap! Show links: Watch the Authority Era Masterclass (free): ⁠⁠⁠⁠⁠⁠⁠⁠⁠www.facteurpr.com/authority⁠⁠⁠⁠⁠⁠⁠⁠⁠Learn more about FACTEUR PR:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠www.facteurpr.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Sign up for Realfluence: ⁠⁠⁠⁠⁠⁠⁠www.therealfluence.com⁠⁠⁠⁠⁠⁠⁠Visit the Grow Your Wellth Website:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠www.growyourwellthpodcast.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Watch the Episodes on YouTube:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠www.youtube.com/@facteurpr⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect: Follow⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ @Growyourwellth⁠⁠⁠⁠⁠⁠⁠podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Follow⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ @facteurpr⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Follow⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ @reenasgoodwin⁠⁠⁠⁠⁠⁠⁠⁠

    29 min
  2. JAN 7

    How to Build Household Systems That Empower – Not Exhaust You – with Lisa Woodruff of Organize 365

    If you're starting the new year feeling overwhelmed, overcommitted, or just plain over it, my conversation with Lisa Woodruff of Organize 365 is your permission slip to reset. In this episode, Lisa sits down to chat with us about why your household deserves the same systems, structure, and support as any thriving business. Lisa shares how her own struggles with time, mental load, and perfectionism led her to create a powerful framework that helps women reclaim their time, set boundaries, and find calm in the chaos. You’ll learn how tools like the Sunday Basket can transform your week, why perfectionism is holding you back, and how embracing your executive function can be the key to getting unstuck at home, unlocking a new level of growth at work. Whether you’re managing a family, running a business, or both, Lisa’s philosophy reminds us that organization isn’t about control, it’s about self-care, empowerment, and peace of mind. Learn more about Lisa and Organize 365 at https://organize365.com/ Show links: Watch the Authority Era Masterclass (free): ⁠⁠⁠⁠⁠⁠⁠⁠www.facteurpr.com/authority⁠⁠⁠⁠⁠⁠⁠⁠Learn more about FACTEUR PR:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠www.facteurpr.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Sign up for Realfluence: ⁠⁠⁠⁠⁠⁠www.therealfluence.com⁠⁠⁠⁠⁠⁠Visit the Grow Your Wellth Website:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠www.growyourwellthpodcast.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Watch the Episodes on YouTube:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠www.youtube.com/@facteurpr⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect: Follow⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ @Growyourwellth⁠⁠⁠⁠⁠⁠⁠podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Follow⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ @facteurpr⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Follow⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ @reenasgoodwin⁠⁠⁠⁠⁠⁠⁠

    46 min
  3. 12/31/2025

    How to Create a PR Plan That Actually Gets You Press in 2026

    Hey there, and welcome back to Grow Your Wellth! I’m your host Reena Goodwin — PR strategist, founder of FACTEUR, and your guide to building a brand that stands out and sustains you. Now, if you're a founder, expert, or service provider thinking “This is the year I finally get serious about publicity and visibility,” you are in the right place. Because in this episode, I’m giving you a sneak peek inside our DIY PR Masterclass, which is part of my platform Realfluence — the only community built specifically to help beauty, wellness, and lifestyle brands grow through earned media and expert-led influence. We’re diving into exactly how to create your PR plan for the year — whether you’re brand new to this or just need to sharpen your strategy. I’ll walk you through what matters, what’s actually worth your time, and how to make media coverage a consistent, aligned part of your marketing mix. And the timing? Couldn’t be better. Because on January 8, we’re kicking off our 6-week Visibility Sprint inside Realfluence — a focused, supportive challenge to help you land your first (or next) piece of press and start showing up as the credible, visible brand you already are. This episode is your behind-the-scenes preview — and if you love what you hear, I’d love to see you inside Realfluence. Let’s make 2026 the year you stop being the best-kept secret and start owning your spotlight. Let’s get into it. Join Realfluence at ⁠therealfluence.com⁠! Show links: Watch the Authority Era Masterclass (free): ⁠⁠⁠⁠⁠⁠⁠www.facteurpr.com/authority⁠⁠⁠⁠⁠⁠⁠Learn more about FACTEUR PR:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠www.facteurpr.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Sign up for Realfluence: ⁠⁠⁠⁠⁠www.therealfluence.com⁠⁠⁠⁠⁠Visit the Grow Your Wellth Website:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠www.growyourwellthpodcast.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Watch the Episodes on YouTube:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠www.youtube.com/@facteurpr⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect: Follow⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ @Growyourwellth⁠⁠⁠⁠⁠⁠⁠podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Follow⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ @facteurpr⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Follow⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ @reenasgoodwin⁠⁠⁠⁠⁠⁠⁠

    45 min
  4. 12/24/2025

    17 Reasons Why Your Business is Not Getting Media Coverage

    How to Create a PR Plan That Actually Gets You Press in 2026 Hey there, and welcome back to Grow Your Wellth! I’m your host Reena Goodwin — PR strategist, founder of FACTEUR, and your guide to building a brand that stands out and sustains you. Now, if you're a founder, expert, or service provider thinking “This is the year I finally get serious about publicity and visibility,” you are in the right place. Because in this episode, I’m giving you a sneak peek inside our DIY PR Masterclass, which is part of my platform Realfluence — the only community built specifically to help beauty, wellness, and lifestyle brands grow through earned media and expert-led influence. We’re diving into exactly how to create your PR plan for the year — whether you’re brand new to this or just need to sharpen your strategy. I’ll walk you through what matters, what’s actually worth your time, and how to make media coverage a consistent, aligned part of your marketing mix. And the timing? Couldn’t be better. Because on January 8, we’re kicking off our 6-week Visibility Sprint inside Realfluence — a focused, supportive challenge to help you land your first (or next) piece of press and start showing up as the credible, visible brand you already are. This episode is your behind-the-scenes preview — and if you love what you hear, I’d love to see you inside Realfluence. Let’s make 2026 the year you stop being the best-kept secret and start owning your spotlight. Let’s get into it. Join Realfluence at therealfluence.com! Show links: Watch the Authority Era Masterclass (free): ⁠⁠⁠⁠⁠⁠www.facteurpr.com/authority⁠⁠⁠⁠⁠⁠Learn more about FACTEUR PR:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠www.facteurpr.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Sign up for Realfluence: ⁠⁠⁠⁠www.therealfluence.com⁠⁠⁠⁠Visit the Grow Your Wellth Website:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠www.growyourwellthpodcast.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Watch the Episodes on YouTube:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠www.youtube.com/@facteurpr⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect: Follow⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ @Growyourwellth⁠⁠⁠⁠⁠⁠⁠podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠Follow⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ @facteurpr⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Follow⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ @reenasgoodwin⁠⁠⁠⁠⁠⁠

    16 min
  5. 12/17/2025

    The Truth About Burnout (And Why It’s Not Your Fault) With Emily Greenway of Rise to Her

    If you’ve ever found yourself doing all the right things but still feeling exhausted, emotionally flooded, or quietly on the edge of burnout... this episode is for you. In this episode of Grow Your Wellth, trauma-informed coach and nervous system educator Emily Greenway of Rise to Her breaks down what burnout really is, and why it has more to do with your past and your wiring than your planner or productivity hacks. We explore how trauma shapes behavior, why the nervous system is the real MVP of leadership, and how to rewire your patterns through inner work, community, and intuitive practices. Emily also shares her signature three-part framework to help you reconnect with your body, your needs, and your sense of self so you can lead in business and life better. This isn’t about bubble baths or hustle culture; it’s about creating safety, power, and possibility from the inside out. Connect with Emily www.risetoher.com Show links: Watch the Authority Era Masterclass (free): ⁠⁠⁠⁠⁠www.facteurpr.com/authority⁠⁠⁠⁠⁠Learn more about FACTEUR PR:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠www.facteurpr.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Sign up for Realfluence: ⁠⁠⁠www.therealfluence.com⁠⁠⁠Visit the Grow Your Wellth Website:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠www.growyourwellthpodcast.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Watch the Episodes on YouTube:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠www.youtube.com/@facteurpr⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect: Follow⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ @Growyourwellth⁠⁠⁠⁠⁠⁠⁠podcast⁠⁠⁠⁠⁠⁠⁠⁠Follow⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ @facteurpr⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Follow⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ @reenasgoodwin⁠⁠⁠⁠⁠

    45 min
  6. 12/10/2025

    Going Solo, Owning Your Brand & Leading with Confidence with Dr. Gina Maccarone of The Surgeonista

    Going Solo, Owning Your Brand & Leading with Confidence with Dr. Gina Maccarone of The Surgeonista What does it take to leave a traditional path, build your own brand, and become one of the few women owning the room, and the OR, in cosmetic surgery? In this episode, triple-board certified cosmetic surgeon, Dr. Gina Maccarone, also known as The Surgeonista, shares her journey from working in hospital systems to launching her own cosmetic surgery practice and building a brand that champions collaboration over competition. We talk about how she used branding as a bold act of self-definition, creating and owning her own category, and how her personal mission goes far beyond procedures to focus on confidence, self-love, and inner beauty. Whether you're in medicine, wellness, or entrepreneurship, this conversation is a powerful reminder that your story is your strategy, and that it’s possible to grow a brand that feels both authentic and unstoppable. Learn more about The Surgeonsita at thesurgeonista.com and @thesurgeonista. Show links: Watch the Authority Era Masterclass (free): ⁠⁠⁠⁠www.facteurpr.com/authority⁠⁠⁠⁠Learn more about FACTEUR PR:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠www.facteurpr.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Sign up for Realfluence: ⁠⁠www.therealfluence.com⁠⁠Visit the Grow Your Wellth Website:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠www.growyourwellthpodcast.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Watch the Episodes on YouTube:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠www.youtube.com/@facteurpr⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect: Follow⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ @Growyourwellth⁠⁠⁠⁠⁠⁠⁠podcast⁠⁠⁠⁠⁠⁠⁠Follow⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ @facteurpr⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Follow⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ @reenasgoodwin⁠⁠⁠⁠⁠

    40 min
  7. 12/03/2025

    Beauty Without Burnout: The Financial & Emotional Foundations of a Thriving Salon with Krystine Sherwood

    From sweeping the floors of her family’s salon to coaching beauty professionals nationwide, Krystine Sherwood, also known as the BeautyPro Coach, is an educator and podcast host who knows what it takes to build a business that supports both your income and your energy. In this episode of Grow Your Wellth, we dive into the real challenges facing salon owners and beauty service providers — from underpricing to overdelivering — and how to evolve your mindset and financial model for sustainable success. Krystine shares her personal journey, the importance of knowing your why, and why client retention, team dynamics, and value-based pricing are the overlooked levers of a thriving business. Whether you’re behind the chair or building a brand, this conversation is a must-listen for anyone in the beauty industry who’s ready to grow with intention — not exhaustion. Learn more about Krystine at https://www.thebeautyprocoach.com Show links: Watch the Authority Era Masterclass (free): ⁠⁠⁠www.facteurpr.com/authority⁠⁠⁠Learn more about FACTEUR PR:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠www.facteurpr.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Sign up for Realfluence: ⁠www.therealfluence.com⁠Visit the Grow Your Wellth Website:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠www.growyourwellthpodcast.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Watch the Episodes on YouTube:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠www.youtube.com/@facteurpr⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Connect: Follow⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ @Growyourwellth⁠⁠⁠⁠⁠⁠⁠podcast⁠⁠⁠⁠⁠⁠Follow⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ @facteurpr⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Follow⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ @reenasgoodwin⁠⁠⁠⁠⁠

    44 min
5
out of 5
16 Ratings

About

Welcome to Grow Your Wellth—the podcast where growing a successful brand and your wellness go hand-in-hand. Forget survival mode – to build a business that builds a fulfilling life, you owe it to yourself to thrive. We’re flipping the script on hustle culture, proving you don’t have to burn out to build your brand. Hosted by FACTEUR PR Founder & CEO, Reena Goodwin, expect power-packed tips on branding, marketing, and business growth, plus actionable wellness practices from the trailblazers who are striving to master the balance. If you’re ready to level up your biz and your life, let's GROW.