ChatGTM: Revolutionizing Restaurant Tech & Go-To-Market Strategies

Michael Beck
  • 3.0 (2)
  • Entrepreneurship

Welcome to ChatGTM by Ink Tank GTM, where tech innovation, strategic clarity, and caffeine-fueled chaos collide. Hosted by the dynamic duo of Michael Beck and Chad Horn, this isn’t just a podcast. It’s a pressure cooker for big ideas and practical genius. Michael is a human brainstorm in sneakers, equal parts espresso and electric current. Chad is the philosophical anchor, the strategist who makes sure the rocket ship remembers gravity. They don’t just talk shop. They crack open the engine room of business, startups, restaurants, retail, all of it and tinker until it hums. From AI-powered ordering systems to the operational alchemy that turns good ideas into great companies, this is where high-octane vision meets real-world execution. Guests? Imagine if Elon Musk and Anthony Bourdain had a dinner party. Bold thinkers, mad geniuses, and pragmatic disruptors drop in to turn conventional wisdom inside out with a wink and a war story. If you're a founder chasing scale, a builder breaking bottlenecks, or just someone who likes your insight with a twist of irreverence, ChatGTM isn’t just worth your time. It might rewire how you think. Start with why. Scale with love. Finish with impact. Subscribe Today!

  1. 08/04/2025

    Chat GTM Ep. 25 - Angelo Esposito with Wisk AI - Give Restaurant Owners Their Time (& Profits) Back

    In this episode of ChatGTM, I sit down with Angelo Esposito, CEO of Wisk AI, to explore how technology is transforming the restaurant industry. We discuss Wisk's mission to give restaurant owners their time and profits back through innovative inventory management solutions. Angelo shares insights on the challenges restaurateurs face, including inventory shrinkage and the complexities of cost control. We dive into Wisk's exciting developments, such as their audio inventory feature that allows users to count stock simply by speaking. This episode is packed with actionable strategies for restaurant owners aiming to streamline operations and boost profitability. Tune in to discover how Wisk AI is revolutionizing the way restaurants manage their inventory and costs.

    Chat GTM Ep. 25 - Angelo Esposito with Wisk AI - Give Restaurant Owners Their Time (& Profits) Back

  2. 07/24/2025

    Chat GTM Ep. 24 - Peter Kellis with Tray - Game-Changing Tech for Restaurants

    In this episode of Chat GTM, Michael Beck and Chad Horn sit down with Peter Kellis, CEO and founder of Tray, a next-gen POS platform transforming the restaurant tech landscape. Peter shares how Tray evolved from a simple app built to solve long bar lines into a scalable enterprise-grade POS trusted by IHOP and other national brands. Learn how Tray: Reuses legacy hardware with Android OS Offers unmatched flexibility for enterprise brands Supports voice ordering, AI-powered development, and hybrid self-service experiences Plus, Peter dives into the power of AI in product development, customer data strategies, and what makes a “best-of-breed” brand stand out. Whether you're in restaurant tech, POS evaluation, or just love smart innovation — this episode is packed with insights! 📌 Connect with Peter Kellis & Tray 🔗 Peter Kellis LinkedIn: https://www.linkedin.com/in/peterkellis/ 🔗 Learn more about Tray: https://tray.com/ 🔗 Tray LinkedIn: https://www.linkedin.com/company/tray-pos/ Enjoyed the episode? Be sure to like, subscribe, and share it with a friend who might find it helpful!

    Chat GTM Ep. 24 - Peter Kellis with Tray - Game-Changing Tech for Restaurants

  3. 07/22/2025

    Chat GTM Ep. 23 - David Henkes - The Real State of Restaurants in 2025

    What’s really happening in the restaurant industry in 2025? In this episode of the Chad GTM Podcast, Michael Beck and Chad Horn sit down with David Henkes, Senior Principal at Technomic, the leading research and insights firm in the foodservice space. If you’re in hospitality, foodservice, restaurant tech, or just love data-driven takes, this is a must-watch. 🎙️ What You’ll Learn: The truth behind flat traffic and rising menu prices How AI is impacting restaurant data and decision-making Why cold beverage innovation is leading growth What Chili’s got right and how Red Lobster can bounce back The overlooked power of general managers Restaurant tech that’s actually working C-store competition and the role of convenience in dining From consumer behavior and economic pressure to automation, loyalty apps, and the rise of Asian flavors, David shares insights based on Technomic’s proprietary data and 60+ years of experience in the industry. Whether you're a restaurant operator, tech vendor, or food enthusiast, this deep dive will help you understand where the industry is headed. 📌 Connect with David Henkes & Technomic 🔗 David Henkes LinkedIn: https://www.linkedin.com/in/henkes/ 🔗 Learn more about Technomic: https://www.technomic.com/ 🔗 Technomic LinkedIn: https://www.linkedin.com/company/technomic-inc-/ 📌 Connect with Michael Beck & Chad Horn 🔗 Learn more about ChatGTM: https://www.inctankgtm.com 🔗 Michael Beck's LinkedIn: https://www.linkedin.com/in/michaeltbeck/ 🔗 Chad Horn's LinkedIn: https://www.linkedin.com/in/chadhornboston/ If you enjoyed this episode, don’t forget to like, subscribe, and share with someone who’d find it valuable!

    Chat GTM Ep. 23 - David Henkes - The Real State of Restaurants in 2025

  4. 07/21/2025

    Chat GTM Ep.22 - Roger Beaudoin of Restaurant Rockstars - How Roger Built Restaurant Rockstars

    Join me on ChatGTM by Inc Tank GTM: Revolutionizing Restaurant Tech & Go-To-Market Strategies, as I dive into an insightful conversation with the restaurant rockstar, Roger Beaudoin. In this episode, we explore the transformative power of leadership, accountability, and systems in the restaurant industry. Roger shares his journey from running multiple successful restaurants to fostering a culture of empowerment and innovation. We discuss the importance of asking the right questions to uncover challenges and enhance productivity. Discover how creating a vision, involving team members, and recognizing their contributions can lead to a thriving business. Tune in to learn how Roger's unique approach to leadership and intrapreneurship can revolutionize your restaurant's success.

    Chat GTM Ep.22 - Roger Beaudoin of Restaurant Rockstars - How Roger Built Restaurant Rockstars

  5. 07/02/2025

    Chat GTM Ep. 21 - Tom Seeker with Ziggi's Coffee - Tech, Tacos & Transformation

    From Cyber Cafes to Smart Kitchens, This is a Masterclass in Hospitality Tech. In this powerhouse episode of Chat GTM, hosts Michael Beck and Chad Horn sit down with legendary restaurant tech exec Tom Seeker, known for his game-changing work with brands like 2J’s, Earl Enterprises, and now, Ziggi’s Coffee. Tom shares his journey from missile defense in the Navy to pioneering tech innovation in hospitality. He talks about re-architecting Ziggi’s tech stack, the role of RTN (Restaurant Technology Network), and his mission to turn data into operational gold. From tech stack audits to POS of the future, from IoT kitchens to interoperability standards, this is the definitive conversation for restaurant leaders, CIOs, and tech entrepreneurs. 💡 What You’ll Learn: Why data is the new king, not cash How Ziggi’s Coffee is scaling fast with tech transformation The role of MTech Innovation Labs in testing restaurant tech What RTN is doing to unify the industry's API standards Tom’s bold 90-day, 12-month, and 3-year roadmap for Ziggi’s The future of POS, edge computing, and real-time restaurant intelligence Why collaboration beats competition in hospitality IT How to bring legacy systems into the future through integration layers 📌 Connect with Tom Seeker & Ziggi’s Coffee 🔗 Connect with Tom Seeker on LinkedIn: https://www.linkedin.com/in/tomseeker/ 🔗 Learn more about Ziggi’s Coffee: https://www.ziggiscoffee.com/ 🔗 Connect with Michael Beck on LinkedIn: https://www.linkedin.com/in/michaeltbeck 🔗 Connect with Chad Horn on LinkedIn: https://www.linkedin.com/in/chadhornboston

    Chat GTM Ep. 21 - Tom Seeker with Ziggi's Coffee - Tech, Tacos & Transformation

  6. 06/26/2025

    Chat GTM Ep. 20 - David Greschler with NomadGo - The Tech That’s Replacing Inventory Sheets for Good

    Manual inventory counting is dead, and NomadGo is burying the sheet. In this eye-opening episode of Chat GTM, hosts Michael Beck and Chad Horn sit down with David Greschler, CEO of NomadGo, to unpack how edge-powered, computer vision technology is changing how restaurants and retailers count, manage, and optimize inventory. We’re talking 10x faster counts, 99% accuracy, no cloud delays, and no more playing hide-and-seek with bottles of ketchup. The result? Less waste, fewer stockouts, and more time back for teams to do what they actually care about. You’ll hear: • Why accuracy, not just speed, is the real unlock • How NomadGo works offline and on-device (hello, AR magic) • What it means to turn inventory into a competitive advantage • Why even your messiest back-of-house setups aren’t a problem • The unexpected culture and labor benefits of gamifying inventory This isn’t just another SaaS tool—it’s a full-blown ops revolution. ⸻ 🔗 Connect with Us: NomadGo: https://www.nomad-go.com NomadGo on Linkedin: https://www.linkedin.com/company/nomadgo/ David Greschler on Linkedin: https://www.linkedin.com/in/davidgreschler/ Inc Tank GTM on Linkedin: https://www.linkedin.com/company/inc-tank-gtm/ Michael Beck on Linkedin: https://www.linkedin.com/in/michaeltbeck/ Chad Horn on Linkedin: https://www.linkedin.com/in/chadhornboston ⸻ 🎧 Listen & Subscribe to Chat GTM David Greschler is a veteran tech entrepreneur with over two decades of experience building companies from the ground up. Known for founding and scaling high-impact startups, David’s ventures have led to successful acquisitions by major players like Microsoft and Dynamic Signal. With deep expertise in product strategy, market execution, and category creation, he’s always had a knack for identifying what’s next, and making it real. Holding six patents in virtualization and VR, David is now setting his sights on revolutionizing the supply chain. His latest venture, NomadGo, uses computer vision, spatial computing, and augmented reality to change how businesses track inventory, forever. NomadGo is transforming inventory management with a breakthrough AI solution that runs entirely on mobile devices. Using just an iPhone or iPad, NomadGo AI enables teams to track inventory at lightning speed and near-perfect accuracy, no cloud lag, no barcode scanners, no clunky hardware. With a simple wave of your device, you unlock real-time intelligence that helps reduce waste, stay stocked, optimize supply, and drive profitability. Whether you’re managing a restaurant, a QSR chain, or a retail operation, NomadGo empowers your team to work smarter, not harder. It’s fast, fun, and freakishly accurate. Inventory just got an upgrade. Chat GTM is the go-to podcast for builders, operators, and go-to-market leaders navigating the fast-moving world of hospitality and restaurant tech. Hosted by Michael Beck and Chad Horn, each episode brings unfiltered conversations with founders, execs, and innovators who are shaping the future of how brands grow, scale, and deliver unforgettable guest experiences. Whether you’re in ops, tech, or strategy, Chat GTM is where real talk meets real tactics, with plenty of laughs (and truth bombs) along the way. Subscribe to catch the latest on what’s working, what’s changing, and what’s next in GTM.

    Chat GTM Ep. 20 - David Greschler with NomadGo - The Tech That’s Replacing Inventory Sheets for Good

  7. 06/25/2025

    Chat GTM Ep. 19 - Kevin Jaskolka with Checkmate - B2B Marketing, CRM Strategy & Trade Show Tactics

    What happens when you bring together a seasoned SVP, a couple of GTM nerds, and a mic? Real talk on what actually works in marketing, sales, and operations. In this episode of Chat GTM, hosts Michael Beck and Chad Horn sit down with Kevin Jaskolka, SVP, Checkmate, to get tactical on: 🔸 Why CRM structure is make-or-break 🔸 Salesforce vs. HubSpot vs. Zoho: who should use what 🔸 Building data architecture for restaurant tech 🔸 Getting real ROI out of trade shows 🔸 What “marketing should do” when you’re still under $500k ARR 🔸 Why AI is only as smart as the human using it 🔸 Tips for driving adoption, cleaning up data, and personalizing at scale Plus: Kevin drops serious wisdom on using HubSpot’s custom objects, the pros and cons of sales-marketing alignment, and where too many companies get stuck with demand gen. 🎙️ Whether you’re a marketer, founder, sales leader, or ops pro—this episode will help you stop spinning your wheels and start scaling smarter. 👀 Watch to the end for Kevin’s favorite AI tools and trade show hacks. — 🧠 Hosted by Michael Beck & Chad Horn 🎧 Subscribe for more GTM deep dives, straight from the field Resources & Mentions • Checkmate: https://www.checkmate.com • Kevin Jaskolka on LinkedIn: https://www.linkedin.com/in/kevinwjaskolka/ • Inc Tank GTM: https://inctankgtm.com • Michael Beck on LinkedIn: https://www.linkedin.com/in/michaeltbeck • Chad Horn on LinkedIn: https://www.linkedin.com/in/chadhornboston • HubSpot, Zoho, Salesforce, Brizo, Chain Store Guide, Ignite, Apollo, ZoomInfo, Beautiful.ai, Synthesia, and more

    Chat GTM Ep. 19 - Kevin Jaskolka with Checkmate - B2B Marketing, CRM Strategy & Trade Show Tactics

  8. 06/11/2025

    Chat GTM Ep. 18 - Brock Weeks with Savi | Is Your Restaurant Tech Helping or Hurting?

    Too much tech? Not enough real results? We sat down with Brock Weeks, CEO of Savi, to talk about why restaurant tech needs to serve the people who use it, not overwhelm them. This one’s packed with truth bombs for operators, vendors, and anyone trying to scale smart. We get into: - Why “people matter” isn’t just a motto, it’s a strategy - How to turn data into coaching (not chaos) - What AI can actually do in restaurants today - And the trap of throwing tools at problems without fixing systems Brock Weeks isn’t just building tech, he’s building better frontline experiences. As a father, faith-driven leader, and true operator advocate, Brock is the kind of CEO who listens more than he talks and puts people at the center of every decision. His approach to leadership and product is grounded in empathy, ownership, and delivering real value to real teams. Savi is the cloud-first video platform for modern distributed enterprise brands and operators, designed to streamline access to video, optimize physical operations, and grow profitability. Savi’s comprehensive product suite delivers a unified platform for emerging and established restaurants, convenience stores, and retail companies to save time, increase profitability, and ensure amazing customer experiences. Thousands of locations have switched to Savi to transform physical operations with future-proof cloud video, searchable data, and cutting-edge AI. Learn more about optimizing and growing a multi-site business at www.getsavi.com. Connect with us: Savi on Linkedin: https://www.linkedin.com/company/savi-solutions/ Brock Weeks on Linkedin: https://www.linkedin.com/in/brock-weeks-7b7471a/ Inc Tank GTM on LinkedIn: https://www.linkedin.com/company/inc-tank-gtm/ Michael Beck on Linkedin: https://www.linkedin.com/in/michaeltbeck Chad Horn on Linkedin: https://www.linkedin.com/in/chadhornboston About Chat GTM: Chat GTM is where growth operators and go-to-market leaders talk shop. We sit down with the people building and scaling the most innovative companies in restaurant, retail, and hospitality — to cut through the fluff and talk about what actually works. No scripts, no spin. Just honest conversations about the future of tech, teams, and tactics that move the needle.

    Chat GTM Ep. 18 - Brock Weeks with Savi | Is Your Restaurant Tech Helping or Hurting?
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Ratings & Reviews

3
out of 5
2 Ratings

About

Welcome to ChatGTM by Ink Tank GTM, where tech innovation, strategic clarity, and caffeine-fueled chaos collide. Hosted by the dynamic duo of Michael Beck and Chad Horn, this isn’t just a podcast. It’s a pressure cooker for big ideas and practical genius. Michael is a human brainstorm in sneakers, equal parts espresso and electric current. Chad is the philosophical anchor, the strategist who makes sure the rocket ship remembers gravity. They don’t just talk shop. They crack open the engine room of business, startups, restaurants, retail, all of it and tinker until it hums. From AI-powered ordering systems to the operational alchemy that turns good ideas into great companies, this is where high-octane vision meets real-world execution. Guests? Imagine if Elon Musk and Anthony Bourdain had a dinner party. Bold thinkers, mad geniuses, and pragmatic disruptors drop in to turn conventional wisdom inside out with a wink and a war story. If you're a founder chasing scale, a builder breaking bottlenecks, or just someone who likes your insight with a twist of irreverence, ChatGTM isn’t just worth your time. It might rewire how you think. Start with why. Scale with love. Finish with impact. Subscribe Today!

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