Fit for Profit

Lindsay Huelse

You started your health and wellness business to make an impact, but now you’re drowning in 1:1 coaching sessions and struggling to find time for anything else. Your calendar is packed, your income is capped, and every time you try to grow, you hit a wall. Social media feels like a chore, and creating a scalable offer like group coaching seems overwhelming—or even impossible. You know you can deliver results, but letting go of hand-holding leaves you wondering if your clients will succeed. Here’s the truth: You don’t have to sacrifice your time, income, or client results to grow your business. Most business podcasts tell you to work harder or add more to your plate, but they don’t address the unique challenges of health and wellness coaches who are also moms, juggling their families and businesses. Unlike generic advice that doesn’t fit your life, this show is designed to help you simplify your systems, attract clients with ease, and scale to $10k months—all without trading more of your time for dollars. Hosted by Lindsay Huelse, a nurse turned fitness coach and marketing expert who’s been in your shoes and currently runs a successful passive wellness business and creator of the Fitt Cycle App. Fit for Profit shares proven strategies to help you grow with group programs, memberships, and passive income streams. Lindsay has helped countless health and wellness entrepreneurs pivot from burnout to thriving businesses, and she’s here to help you do the same. If you’re ready to stop hustling for every dollar and start building a business that works for your life, hit follow and tune in each week for practical tips, inspiring stories, and the tools you need to achieve financial freedom and flexibility.

Episodes

  1. 02/18/2025

    009: The Fastest Way to Scale? Stop DIY-ing

    If you’re trying to piece together your business by watching free trainings, Googling strategies, and testing things on your own, I need to tell you something—you’re making it harder than it needs to be. The most successful coaches didn’t build their businesses by winging it. They scaled because they learned from people who had already done it. If you’re feeling stuck, spinning your wheels, or wondering why growth feels slow, it’s time to stop DIY-ing your way to success and start investing in the mentorship, systems, and strategies that actually move the needle. In today’s episode, I’m breaking down exactly why doing it alone is keeping you small and how mentorship completely transformed my business. Plus, I’ll share my own journey—the mistakes I made, the biggest lessons I learned, and why I’ll never go back to figuring things out on my own. What You’ll Learn in This Episode Why trying to “figure it out” alone is slowing your growthThe mindset shift that helps successful coaches scale fasterHow mentorship saves you from years of trial and errorThe difference between spending money and investing wiselyThe exact shifts I made when I stopped DIY-ing my business______________ FREE BONUS PODCAST EPISODES ⬇️⬇️⬇️ Learn the 4 non-negotiable social media strategies to train the Instagram and double your following in 30 days or less. (yes, it's possible! My clients are gaining 100s of followers A DAY) www.thefittcycle.com/secretpodcast ______________ 🔥 Want Done-For-You Launch Content? Fit to Launch is for you: www.thefittcycle.com/offers/Wiixy9KW 🔥 🔥 Want 365 Days of Done-For-You Growth Hooks/captions + my social media mini-course? Fit For Growth is for you: www.thefittcycle.com/fitforgrowth 🔥 🔥 🔥 READY FOR DAILY SALES ERA? The Fit For Profit Academy is your next step for automating and 10x-ing your business so you can truly ascend your customers higher up your inch-up method with attracting, nurturing, converting and monetizing every lead with automation! PLUS get MY EYES on your business. ENROLL NOW: www.thefittcycle.com/offers/CTYT62Lo ______________ Liked this episode? Share it and tag @yourfitbizcoachlindsay Love this show? Say thanks by leaving a review.

    17 min
  2. 02/11/2025

    008: Your Most Asked Social Media Questions (Answered!)

    Ever feel stuck on Instagram, wondering why your story views are low, engagement feels stagnant, or why going viral isn’t leading to sales? These are the exact questions I get asked all the time. And in today’s episode, I’m breaking it all down for you. I’m answering your most-asked social media questions and sharing the exact strategies that I’ve used and that my clients swear by to grow an engaged audience, increase conversions, and turn social media into a real sales tool. What You’ll Learn in This Episode How to instantly boost your story views and the algorithm hack no one is talking aboutWhy your engagement is low and how to get people talking back to youWhat to post during a launch and why it’s not just about engagementHow to fix the "I went viral, but no one bought" problemWhether you should start a new Instagram account or pivot your current oneHow often you should be posting for maximum growth______________ FREE BONUS PODCAST EPISODES ⬇️⬇️⬇️ Learn the 4 non-negotiable social media strategies to train the Instagram and double your following in 30 days or less. (yes, it's possible! My clients are gaining 100s of followers A DAY) www.thefittcycle.com/secretpodcast ______________ 🔥 Want Done-For-You Launch Content? Fit to Launch is for you: www.thefittcycle.com/offers/Wiixy9KW 🔥 🔥 Want 365 Days of Done-For-You Growth Hooks/captions + my social media mini-course? Fit For Growth is for you: www.thefittcycle.com/fitforgrowth 🔥 🔥 🔥 READY FOR DAILY SALES ERA? The Fit For Profit Academy is your next step for automating and 10x-ing your business so you can truly ascend your customers higher up your inch-up method with attracting, nurturing, converting and monetizing every lead with automation! PLUS get MY EYES on your business. ENROLL NOW: www.thefittcycle.com/offers/CTYT62Lo ______________ Liked this episode? Share it and tag @yourfitbizcoachlindsay Love this show? Say thanks by leaving a review.

    24 min
  3. 02/04/2025

    007: Your Secret Weapon for Group Coaching Success: A Signature Framework

    Imagine you're going on a road trip without a map or GPS—or let’s be real, Waze. You’d probably still get to your destination, but it would take longer, and you might get lost. A framework is your GPS—it helps your clients reach their goals faster and with fewer roadblocks. In this episode of Fit for Profit, we’re diving into why a signature framework is the secret weapon every coach needs. Whether you’re running group programs or scaling your business, a framework creates clarity for your clients, consistency in your results, and credibility for your brand. If you’ve ever wondered how to stand out in a crowded coaching market, this episode will show you how to package your unique process into a scalable system that sets you apart. Key Takeaways from This Episode What is a Signature Framework? Why it’s the foundation of a scalable coaching business.The 3-step process to create a framework that delivers consistent results.How a framework makes your program unique, memorable, and marketable.Why having a framework positions you as an authority in your niche.Examples of effective frameworks and how they help coaches scale and succeed.Mentioned in The Episode: Secrets to a Sold Out Launch: Discover the Secrets to Effortlessly Doubling Your Launch Revenue! Join now: https://www.thefittcycle.com/offers/T5HBsEC2/checkout ______________ FREE BONUS PODCAST EPISODES ⬇️⬇️⬇️ Learn the 4 non-negotiable social media strategies to train the Instagram and double your following in 30 days or less. (yes, it's possible! My clients are gaining 100s of followers A DAY) www.thefittcycle.com/secretpodcast ______________ 🔥 Want Done-For-You Launch Content? Fit to Launch is for you: www.thefittcycle.com/offers/Wiixy9KW 🔥 🔥 Want 365 Days of Done-For-You Growth Hooks/captions + my social media mini-course? Fit For Growth is for you: www.thefittcycle.com/fitforgrowth 🔥 🔥 🔥 READY FOR DAILY SALES ERA? The Fit For Profit Academy is your next step for automating and 10x-ing your business so you can truly ascend your customers higher up your inch-up method with attracting, nurturing, converting and monetizing every lead with automation! PLUS get MY EYES on your business. ENROLL NOW: www.thefittcycle.com/offers/CTYT62Lo ______________ Liked this episode? Share it and tag @yourfitbizcoachlindsay Love this show? Say thanks by leaving a review.

    13 min
  4. 01/28/2025

    006: Why Every Successful Coach Has a Niche (And You Should Too)

    Hesitant to niche down in your coaching business because you’re afraid it will limit your opportunities? I get it! I was once there myself. Many coaches resist niching because they want to serve everyone, but this approach often leads to burnout, confusion, and missed opportunities. In this episode of Fit for Profit, I’m breaking down why every successful coach has a niche and how choosing yours can transform your business (it did mine!). I’ll show you how niching down allows you to connect more deeply with your ideal clients, build authority, and create a business that’s scalable and sustainable. Key Takeaways from This Episode What it truly means to have a niche and why it’s essential for your business.The struggles of being a generalist and how it limits your growth.The benefits of niching down.Simple steps to identify your niche.Mentioned in The Episode: Secrets to a Sold Out Launch: Discover the Secrets to Effortlessly Doubling Your Launch Revenue! Join now: https://www.thefittcycle.com/offers/T5HBsEC2/checkout Instagram Lives - Creating and Selling out a Group Coaching Offer Day one: https://www.instagram.com/p/DFGCxs5OTMy/ Day two: https://www.instagram.com/p/DFI6CETSnpk/ Day three: https://www.instagram.com/p/DFLfkuESKfy/ ______________ FREE BONUS PODCAST EPISODES ⬇️⬇️⬇️ Learn the 4 non-negotiable social media strategies to train the Instagram and double your following in 30 days or less. (yes, it's possible! My clients are gaining 100s of followers A DAY) www.thefittcycle.com/secretpodcast ______________ 🔥 Want Done-For-You Launch Content? Fit to Launch is for you: www.thefittcycle.com/offers/Wiixy9KW 🔥 🔥 Want 365 Days of Done-For-You Growth Hooks/captions + my social media mini-course? Fit For Growth is for you: www.thefittcycle.com/fitforgrowth 🔥 🔥 🔥 READY FOR DAILY SALES ERA? The Fit For Profit Academy is your next step for automating and 10x-ing your business so you can truly ascend your customers higher up your inch-up method with attracting, nurturing, converting and monetizing every lead with automation! PLUS get MY EYES on your business. ENROLL NOW: www.thefittcycle.com/offers/CTYT62Lo ______________ Liked this episode? Share it and tag @yourfitbizcoachlindsay Love this show? Say thanks by leaving a review.

    14 min
  5. 01/21/2025

    005: Steps to Building an Offer Suite That Scales Your Coaching Business

    Are you struggling to figure out what to sell in your coaching business to create consistent income and scale effectively? You’re not alone. Many coaches feel stuck offering only one-on-one services, which can lead to burnout and income plateaus. You might wonder if you should add low-ticket products, group coaching programs, or high-ticket offers—but how do you know what fits best for your business? And how do you make these offers work together to serve your clients and your income goals? In this episode of Fit for Profit, I’m breaking down how to build an offer suite that scales your coaching business and still fits your clients’ needs. From low-ticket offers to high-ticket programs, I’ll show you how to build a seamless flow of services that guide your clients through their transformation while helping you hit your income goals. Key Takeaways from This Episode What is an offer suite and why it’s essential for a scalable coaching business.The three types of offers every coach should consider.How to strategically price your offers to maximize sales and client retention.The importance of creating an entry-point offer that introduces clients to your methods.How a well-designed offer suite allows you to work smarter, not harder, while growing your business.______________ FREE BONUS PODCAST EPISODES ⬇️⬇️⬇️ Learn the 4 non-negotiable social media strategies to train the Instagram and double your following in 30 days or less. (yes, it's possible! My clients are gaining 100s of followers A DAY) www.thefittcycle.com/secretpodcast ______________ 🔥 Want Done-For-You Launch Content? Fit to Launch is for you: www.thefittcycle.com/offers/Wiixy9KW 🔥 🔥 Want 365 Days of Done-For-You Growth Hooks/captions + my social media mini-course? Fit For Growth is for you: www.thefittcycle.com/fitforgrowth 🔥 🔥 🔥 READY FOR DAILY SALES ERA? The Fit For Profit Academy is your next step for automating and 10x-ing your business so you can truly ascend your customers higher up your inch-up method with attracting, nurturing, converting and monetizing every lead with automation! PLUS get MY EYES on your business. ENROLL NOW: www.thefittcycle.com/offers/CTYT62Lo ______________ Liked this episode? Share it and tag @yourfitbizcoachlindsay Love this show? Say thanks by leaving a review.

    14 min
  6. 01/14/2025

    004: How to Create a 90-Day Content Plan That Drives Sales - Part Two

    Welcome back to Part Two of our deep dive into creating a 90-day content plan that drives sales! Last time, we covered the first two phases: Growth and Nurture content, which are designed to expand your audience and build trust with your ideal clients. In this episode, we’re focusing on the final and most important phase: Conversion content. This is where all your hard work pays off, as you strategically guide your audience from engaged followers to paying clients. I’ll show you how to use Instagram carousels—the ultimate tool for creating engaging, high-converting content that resonates with your audience and drives action. Key Takeaways from This Episode Why Instagram carousels are a must-have in your content plan.The 3 key components of a high-performing carousel: the hook, the value, the call-to-actionHow to repurpose existing content into carousels to save time while maximizing results.Tips for aligning your carousels with the Growth, Nurture, and Conversion phases of your 90-day content plan.Examples of carousel topics that resonate with your ideal audience.______________ FREE BONUS PODCAST EPISODES ⬇️⬇️⬇️ Learn the 4 non-negotiable social media strategies to train the Instagram and double your following in 30 days or less. (yes, it's possible! My clients are gaining 100s of followers A DAY) www.thefittcycle.com/secretpodcast ______________ 🔥 Want Done-For-You Launch Content? Fit to Launch is for you: www.thefittcycle.com/offers/Wiixy9KW 🔥 🔥 Want 365 Days of Done-For-You Growth Hooks/captions + my social media mini-course? Fit For Growth is for you: www.thefittcycle.com/fitforgrowth 🔥 🔥 🔥 READY FOR DAILY SALES ERA? The Fit For Profit Academy is your next step for automating and 10x-ing your business so you can truly ascend your customers higher up your inch-up method with attracting, nurturing, converting and monetizing every lead with automation! PLUS get MY EYES on your business. ENROLL NOW: www.thefittcycle.com/offers/CTYT62Lo ______________ Liked this episode? Share it and tag @yourfitbizcoachlindsay Love this show? Say thanks by leaving a review.

    16 min
  7. 01/07/2025

    003: How to Create a 90-Day Content Plan That Drives Sales - Part One

    One of the biggest questions I get from coaches is: “I know I need to use social media to grow my business, but how do I actually do it?” Social media can feel overwhelming—like you’re constantly posting without seeing results. It’s exhausting, time-consuming, and sometimes leaves you wondering if it’s even worth it. In this episode of Fit for Profit, I’m breaking it all down for you with my 90-Day Content to Cash Cycle. This is the exact strategy I’ve used for myself and countless clients to grow an engaged audience, fill programs, and even generate passive sales—all without feeling like social media is a full-time job. You’ll learn how to create a simple, sustainable plan that takes you through three distinct phases: growing your audience, nurturing your leads, and converting followers into paying clients. Key Takeaways from This Episode The 3 Phases of the 90-Day Content Plan: growth, nurture, convertHow to strategically plan your social media content over 90 days to align with your business goals.Why going viral isn’t enough if you’re not warming up your audience for conversion.The importance of a strong call-to-action (CTA) in every piece of content.How this system feeds into your passive sales funnel for consistent income.Mentioned in This Episode: If you're interested in scaling back on one-on-one coaching with passive systems and a group coaching program that sells out every single time, drop your name on the waitlist for the Fit for Profit Academy: www.thefittcycle.com/ffpinterest ______________ FREE BONUS PODCAST EPISODES ⬇️⬇️⬇️ Learn the 4 non-negotiable social media strategies to train the Instagram and double your following in 30 days or less. (yes, it's possible! My clients are gaining 100s of followers A DAY) www.thefittcycle.com/secretpodcast ______________ 🔥 Want Done-For-You Launch Content? Fit to Launch is for you: www.thefittcycle.com/offers/Wiixy9KW 🔥 🔥 Want 365 Days of Done-For-You Growth Hooks/captions + my social media mini-course? Fit For Growth is for you: www.thefittcycle.com/fitforgrowth 🔥 🔥 🔥 READY FOR DAILY SALES ERA? The Fit For Profit Academy is your next step for automating and 10x-ing your business so you can truly ascend your customers higher up your inch-up method with attracting, nurturing, converting and monetizing every lead with automation! PLUS get MY EYES on your business. ENROLL NOW: www.thefittcycle.com/offers/CTYT62Lo ______________ Liked this episode? Share it and tag @yourfitbizcoachlindsay Love this show? Say thanks by leaving a review.

    9 min
  8. 01/07/2025

    002: Ultimate Guide to Scale Your Coaching Business Without Burnout

    Does scaling your coaching business feel impossible without burning out? You’re not alone. Many coaches feel stuck in a cycle of trading time for money and chasing clients with little to show for their hard work. But what if there was a proven system that allowed you to scale sustainably while reclaiming your time and energy? In this episode of Fit for Profit, I’m introducing you to the Inch Up Method, my sustainable approach to growing your business. This proven strategy will help you create consistent income, scale back on one-on-one coaching, and finally build a business that works for you—not the other way around. Key Takeaways from This Episode: Why the one-on-one coaching model is holding you back.The 3 pillars of the Inch Up Method: quarterly launches for group coaching programs, passive sales funnels with low-ticket offers that generate income in the background, and monthly recurring revenue for stability and predictability.How to create a freebie that builds your email list and leads to consistent passive income.The importance of driving traffic to your offers and nurturing your audience with intention.How to use this system to create a scalable, sustainable business while maintaining your freedom.Mentioned in This Episode: If you're interested in scaling back on one-on-one coaching with passive systems and a group coaching program that sells out every single time, drop your name on the waitlist for the Fit for Profit Academy: www.thefittcycle.com/ffpinterest ______________ FREE BONUS PODCAST EPISODES ⬇️⬇️⬇️ Learn the 4 non-negotiable social media strategies to train the Instagram and double your following in 30 days or less. (yes, it's possible! My clients are gaining 100s of followers A DAY) www.thefittcycle.com/secretpodcast ______________ 🔥 Want Done-For-You Launch Content? Fit to Launch is for you: www.thefittcycle.com/offers/Wiixy9KW 🔥 🔥 Want 365 Days of Done-For-You Growth Hooks/captions + my social media mini-course? Fit For Growth is for you: www.thefittcycle.com/fitforgrowth 🔥 🔥 🔥 READY FOR DAILY SALES ERA? The Fit For Profit Academy is your next step for automating and 10x-ing your business so you can truly ascend your customers higher up your inch-up method with attracting, nurturing, converting and monetizing every lead with automation! PLUS get MY EYES on your business. ENROLL NOW: www.thefittcycle.com/offers/CTYT62Lo ______________ Liked this episode? Share it and tag @yourfitbizcoachlindsay Love this show? Say thanks by leaving a review.

    11 min
  9. 01/07/2025

    001: Why Most Coaches Stay Stuck—and How to Break Free

    Feeling overwhelmed and stuck in your coaching business? You started this journey to create freedom, flexibility, and impact, but instead, you’re juggling endless responsibilities, unpredictable income, and emotional burnout. Sound familiar? In this first episode of Fit for Profit, we’re getting to the root of why most coaching businesses feel unsustainable. And it's good news...the problem isn’t you—it’s your business model. I’ll break down the common struggles you’re facing and share the first practical step to transform your business into one that’s scalable, sustainable, and aligned with the life you truly want to live. Key Takeaways from This Episode The real reasons why most coaches feel stuck, burnt out, and overwhelmed.How the traditional one-on-one coaching model is holding you back.The importance of scalable offers like group coaching, memberships, and passive income streams.A practical exercise to audit your current business model and identify your biggest time and energy drains.The first step toward building a business that gives you freedom, flexibility, and consistent income.______________ FREE BONUS PODCAST EPISODES ⬇️⬇️⬇️ Learn the 4 non-negotiable social media strategies to train the Instagram and double your following in 30 days or less. (yes, it's possible! My clients are gaining 100s of followers A DAY) www.thefittcycle.com/secretpodcast ______________ 🔥 Want Done-For-You Launch Content? Fit to Launch is for you: www.thefittcycle.com/offers/Wiixy9KW 🔥 🔥 Want 365 Days of Done-For-You Growth Hooks/captions + my social media mini-course? Fit For Growth is for you: www.thefittcycle.com/fitforgrowth 🔥 🔥 🔥 READY FOR DAILY SALES ERA? The Fit For Profit Academy is your next step for automating and 10x-ing your business so you can truly ascend your customers higher up your inch-up method with attracting, nurturing, converting and monetizing every lead with automation! PLUS get MY EYES on your business. ENROLL NOW: www.thefittcycle.com/offers/CTYT62Lo ______________ Liked this episode? Share it and tag @yourfitbizcoachlindsay Love this show? Say thanks by leaving a review.

    8 min
  10. 12/09/2024

    Fit for Profit Trailer

    You started your health and wellness business to make an impact, but now you’re drowning in 1:1 coaching sessions and struggling to find time for anything else. Your calendar is packed, your income is capped, and every time you try to grow, you hit a wall. Social media feels like a chore, and creating a scalable offer like group coaching seems overwhelming—or even impossible. You know you can deliver results, but letting go of hand-holding leaves you wondering if your clients will succeed. Here’s the truth: You don’t have to sacrifice your time, income, or client results to grow your business. Most business podcasts tell you to work harder or add more to your plate, but they don’t address the unique challenges of health and wellness coaches who are also moms, juggling their families and businesses. Unlike generic advice that doesn’t fit your life, this show is designed to help you simplify your systems, attract clients with ease, and scale to $10k months—all without trading more of your time for dollars. Hosted by Lindsay Huelse, a nurse turned fitness coach and marketing expert who’s been in your shoes and currently runs a successful passive wellness business and creator of the Fitt Cycle App. Fit for Profit shares proven strategies to help you grow with group programs, memberships, and passive income streams. Lindsay has helped countless health and wellness entrepreneurs pivot from burnout to thriving businesses, and she’s here to help you do the same. If you’re ready to stop hustling for every dollar and start building a business that works for your life, hit follow and get ready for weekly episodes starting January 7th, 2025.  ______________ FREE BONUS PODCAST EPISODES ⬇️⬇️⬇️ Learn the 4 non-negotiable social media strategies to train the Instagram and double your following in 30 days or less. (yes, it's possible! My clients are gaining 100s of followers A DAY) www.thefittcycle.com/secretpodcast ______________ 🔥 Want Done-For-You Launch Content? Fit to Launch is for you: www.thefittcycle.com/offers/Wiixy9KW 🔥 🔥 Want 365 Days of Done-For-You Growth Hooks/captions + my social media mini-course? Fit For Growth is for you: www.thefittcycle.com/fitforgrowth 🔥 🔥 🔥 READY FOR DAILY SALES ERA? The Fit For Profit Academy is your next step for automating and 10x-ing your business so you can truly ascend your customers higher up your inch-up method with attracting, nurturing, converting and monetizing every lead with automation! PLUS get MY EYES on your business. ENROLL NOW: www.thefittcycle.com/offers/CTYT62Lo ______________ Liked this episode? Share it and tag @yourfitbizcoachlindsay Love this show? Say thanks by leaving a review.

    1 min

Trailer

4.8
out of 5
16 Ratings

About

You started your health and wellness business to make an impact, but now you’re drowning in 1:1 coaching sessions and struggling to find time for anything else. Your calendar is packed, your income is capped, and every time you try to grow, you hit a wall. Social media feels like a chore, and creating a scalable offer like group coaching seems overwhelming—or even impossible. You know you can deliver results, but letting go of hand-holding leaves you wondering if your clients will succeed. Here’s the truth: You don’t have to sacrifice your time, income, or client results to grow your business. Most business podcasts tell you to work harder or add more to your plate, but they don’t address the unique challenges of health and wellness coaches who are also moms, juggling their families and businesses. Unlike generic advice that doesn’t fit your life, this show is designed to help you simplify your systems, attract clients with ease, and scale to $10k months—all without trading more of your time for dollars. Hosted by Lindsay Huelse, a nurse turned fitness coach and marketing expert who’s been in your shoes and currently runs a successful passive wellness business and creator of the Fitt Cycle App. Fit for Profit shares proven strategies to help you grow with group programs, memberships, and passive income streams. Lindsay has helped countless health and wellness entrepreneurs pivot from burnout to thriving businesses, and she’s here to help you do the same. If you’re ready to stop hustling for every dollar and start building a business that works for your life, hit follow and tune in each week for practical tips, inspiring stories, and the tools you need to achieve financial freedom and flexibility.