CattleUSA Daily

Lauren Moylan | Cattle USA
  • 4.6 (14)
  • Daily News
  • Updated Daily

CattleUSA Daily delivers fast, factual insight into cattle markets, sale barn results, and beef industry trends across the U.S. Hosted by producers and professionals who live the business, each episode breaks down feeder and fat cattle prices, futures movement, packer demand, weather impacts, and export shifts shaping today’s beef economy. From ranch-level realities to national market drivers, CattleUSA Daily is the trusted source for livestock news, market analysis, and ag insight that helps producers make confident, informed decisions every day.

  1. 358: Stretching Grass Isn't the Goal, Protecting Your Operation Is

    10h ago

    358: Stretching Grass Isn't the Goal, Protecting Your Operation Is

    When drought sets in, most producers aren't just trying to stretch grass, they're trying to stretch time. Time until the next rain, the next flush of growth, or the next opportunity to avoid making a difficult decision. In this episode, Lauren breaks down the practical strategies that actually help preserve pasture productivity during dry conditions and explains why many common drought management practices can end up doing more harm than good. From stocking rate and rotational grazing to supplementation, pasture recovery, and decision making, this episode focuses on protecting both this year's operation and next year's forage base. Links: CattleUSA Insurance - https://info.cattleusainsurance.com/l/1102253/2025-06-04/288f5m⁠CattleUSA Website - https://www.cattleusa.com/CattleUSA App IOS: https://apps.apple.com/us/app/cattleusa/id1673147759CattleUSA App Android: https://play.google.com/store/apps/details?id=com.edgarmcbee.cusamobile&pcampaignid=web_shareFacebook - https://www.facebook.com/cattleusamediaInstagram - https://www.instagram.com/cattleusa.media/Subscribe to our newsletter - https://www.cattleusa.shop/products/cattleusa-drive-premium-daily-newsletter?utm_source=ig&utm_medium=social&utm_content=link_in_bio&brid=YWdncwFNXt0EmdzFy5cJJBp84J9gCattleUSA Media - https://www.cattleusamedia.com/Lauren’s Instagram - https://www.instagram.com/_laurenmoylan/Lauren’s Youtube - https://www.youtube.com/@ShowboatmediacoThe Next Generation Podcast Website - https://www.thenextgenag.com/ Key Takeaways: Stocking rate is the foundation of every successful drought planEarly decisions preserve more options than delayed reactionsRest periods become even more important during drought conditionsOvergrazing today reduces forage production for future seasonsGrazing distribution can significantly improve pasture utilizationStrategic supplementation supports cattle but cannot replace grassProtect your most productive pastures for long-term recoveryDrought management requires prioritization, not perfection Chapters: 00:00 Why drought is really about managing time, not just grass 02:15 Stocking rate: the foundation of every grazing strategy 05:10 Why making early decisions always beats waiting 08:15 Rest periods, pasture recovery, and avoiding overgrazing 11:40 Improving grazing distribution with water and fencing 15:05 Supplementation: when it helps—and when it becomes expensive 18:30 Protecting your best ground during drought conditions 21:45 The myth of "just getting through" a drought 24:45 Building a ranch that's ready to recover when the rain returns drought management, drought strategies, cattle drought management, ranch drought planning, grazing management, rotational grazing, pasture management, forage management, pasture recovery, overgrazing, stocking rate, cow-calf operations, cattle producers, ranchers, beef cattle, beef industry, forage utilization, grass management, pasture health, grazing distribution, temporary fencing, water placement, cattle supplementation, hay feeding, drought nutrition, cattle condition, herd management, destocking, culling decisions, ranch profitability, ranch management, agricultural management, livestock management, carrying capacity, pasture resilience, drought recovery, regenerative grazing, sustainable ranching, forage production, livestock nutrition, cattle operation, ranch planning, drought preparedness, agriculture podcast, cattle podcast

    8 min
  2. 357: 7 Hidden Costs Quietly Killing Ranch Profit

    1d ago

    357: 7 Hidden Costs Quietly Killing Ranch Profit

    On today’s episode of the podcast, Lauren dives into one of the most overlooked topics in the cattle business: the hidden costs that slowly erode profitability. While most producers closely monitor major expenses like feed, land, labor, and equipment, many of the biggest threats to long-term profitability come from small inefficiencies that often go unnoticed. Lauren breaks down seven common profit leaks found in cattle operations, including underperforming cows, poor time management, hay quality mismatches, equipment costs, grazing inefficiencies, delayed decision-making, and the importance of knowing your numbers. This episode is a practical reminder that improving profitability isn't always about finding more revenue—sometimes it's about identifying where money is quietly slipping away. Links: CattleUSA Insurance - https://info.cattleusainsurance.com/l/1102253/2025-06-04/288f5m⁠CattleUSA Website - https://www.cattleusa.com/CattleUSA App IOS: https://apps.apple.com/us/app/cattleusa/id1673147759CattleUSA App Android: https://play.google.com/store/apps/details?id=com.edgarmcbee.cusamobile&pcampaignid=web_shareFacebook - https://www.facebook.com/cattleusamediaInstagram - https://www.instagram.com/cattleusa.media/Subscribe to our newsletter - https://www.cattleusa.shop/products/cattleusa-drive-premium-daily-newsletter?utm_source=ig&utm_medium=social&utm_content=link_in_bio&brid=YWdncwFNXt0EmdzFy5cJJBp84J9gCattleUSA Media - https://www.cattleusamedia.com/Lauren’s Instagram - https://www.instagram.com/_laurenmoylan/Lauren’s Youtube - https://www.youtube.com/@ShowboatmediacoThe Next Generation Podcast Website - https://www.thenextgenag.com/ Key Takeaways: Underperforming cows can quietly reduce herd profitability year after yearSmall inefficiencies compound into significant financial losses over timeTime management is one of the most overlooked resources in ranchingHay testing helps eliminate costly nutrition guessworkEquipment ownership should be evaluated based on profitability, not convenienceGrazing distribution directly impacts forage utilization and carrying capacityDelayed decisions often create larger financial consequences down the roadUnderstanding production costs and break-even points is critical for successProfitability is often lost through small leaks rather than major mistakesAwareness and consistent adjustments drive long-term operational improvementData-driven management leads to stronger business decisionsRanch profitability requires both production and business management skills Chapters: 00:00 Why hidden costs matter more than most producers realize 02:05 The true cost of carrying "almost good enough" cows 04:30 How untracked time quietly drains profitability 07:15 Hay quality mismatches and nutrition mistakes 10:10 Equipment ownership versus equipment profitability 12:45 Grazing distribution and maximizing forage utilization 15:40 Why delayed decisions become expensive decisions 18:30 Understanding your numbers and finding profit leaks 21:00 Small changes that can improve ranch profitability ranch profitability, cattle operation profitability, ranch management, cattle business, beef industry, cow-calf operation, ranch economics, agricultural economics, farm management, cattle producers, ranchers, ranch efficiency, operational efficiency, profit leaks, hidden costs, cattle production, beef production, cost of production, break-even analysis, business management, ranch finances, cattle herd management, culling decisions, cow productivity, weaning weights, cattle nutrition, hay testing, forage quality, supplemental feeding, grazing management, rotational grazing, pasture management, forage utilization, carrying capacity, ranch labor efficiency, time management, agricultural leadership, ranch planning, farm profitability, equipment costs, machinery costs, cattle operation expenses

    7 min
  3. 356: Cash Cattle Hit New Highs While Risks Keep Building with Dan and Samantha

    1d ago

    356: Cash Cattle Hit New Highs While Risks Keep Building with Dan and Samantha

    Dan Gerhold and Samantha Cozza-Wright join Lauren once again today for a deep dive into the cattle market as prices continue pushing into uncharted territory. Cash cattle continue setting new highs, feeder cattle remain historically strong, and optimism remains widespread across much of the industry. But beneath the surface, questions are beginning to emerge about what comes next. Dan and Samantha discuss cash market strength, feeder cattle demand, basis levels, beef demand, imports, processing capacity, and the risks producers should be paying attention to as the industry moves through the second half of the year. They also examine the growing global appreciation for U.S. beef, why consumers continue supporting high beef prices, and how producers can position themselves for success while protecting against future market uncertainty. Links: CattleUSA Insurance - https://info.cattleusainsurance.com/l/1102253/2025-06-04/288f5m⁠CattleUSA Website - https://www.cattleusa.com/CattleUSA App IOS: https://apps.apple.com/us/app/cattleusa/id1673147759CattleUSA App Android: https://play.google.com/store/apps/details?id=com.edgarmcbee.cusamobile&pcampaignid=web_shareFacebook - https://www.facebook.com/cattleusamediaInstagram - https://www.instagram.com/cattleusa.media/Subscribe to our newsletter - https://www.cattleusa.shop/products/cattleusa-drive-premium-daily-newsletter?utm_source=ig&utm_medium=social&utm_content=link_in_bio&brid=YWdncwFNXt0EmdzFy5cJJBp84J9gCattleUSA Media - https://www.cattleusamedia.com/Lauren’s Instagram - https://www.instagram.com/_laurenmoylan/Lauren’s Youtube - https://www.youtube.com/@ShowboatmediacoThe Next Generation Podcast Website - https://www.thenextgenag.com/ Key Takeaways: Cash cattle continue finding support at historically high price levelsFeeder cattle futures have recovered significant ground following recent volatilityStrong beef demand remains one of the market's biggest bullish driversWide basis levels continue creating opportunities and challenges for producersVideo auction prices reflect continued confidence in future cattle marketsPacker capacity and plant closures remain important long-term concernsBeef imports continue increasing despite historically tight cattle inventoriesRisk management remains critical even during record-setting marketsExport opportunities could expand as more consumers discover U.S. beefProducer optimism remains high, but future market risks cannot be ignoredDeferred futures continue creating difficult hedging decisionsMarket fundamentals remain supportive, but uncertainty still exists beyond the near term Chapters: 06:00 Feeder cattle futures, basis levels, and video sale activity 10:00 The challenge of managing risk in a historically strong market 13:00 LRP opportunities and protecting fall cattle sales 16:00 Herd rebuilding, cow slaughter, and long-term supply concerns 20:00 Why foreign visitors are falling in love with American beef 23:00 Beef demand, exports, imports, and global market opportunities 26:00 Checkoff dollars, consumer perception, and industry promotion 30:00 Grain markets, feed costs, and outside market influences 33:00 The biggest risks facing cattle producers heading into 2026 36:00 What Dan and Samantha are watching most closely moving forward cattle market, cattle market update, cattle prices, record cattle prices, cash cattle market, cash cattle prices, feeder cattle market, feeder cattle futures, live cattle futures, feeder cattle index, beef demand, beef industry, cattle industry, cattle producers, ranchers, cow calf producers, cattle feeding, feedyard economics, cattle marketing, risk management, livestock risk protection, LRP insurance, cattle hedging, basis levels, video cattle sales, cattle cycle, herd rebuilding, heifer retention, cow slaughter, beef exports, beef imports, global beef demand, profitability, cattle market outlook, agriculture podcast, cattle podcast, Dan Gerhold, Samantha Cozza-Wright

    27 min
  4. 355: The Next 60 Days Could Make or Break This Year's Crop with Gary Lezack

    2d ago

    355: The Next 60 Days Could Make or Break This Year's Crop with Gary Lezack

    On today’s episode of the podcast, Lauren is joined by meteorologist Gary Lezak for a timely look at the weather patterns shaping the remainder of the growing season. As summer officially begins, producers across the country are seeing dramatically different conditions—from excessive rainfall and flooding concerns in parts of the Midwest to ongoing drought challenges in portions of Nebraska and Colorado. Gary breaks down why the next 60 days will be critical for crop development, what producers should watch during corn pollination, and where the greatest weather risks remain as we move deeper into summer. The conversation also covers heat waves, severe weather, long-range forecasting, and how shifting weather patterns could impact both crop and livestock producers in the months ahead. Links: Weather 20/20 Dashboard Discount⁠ - https://www.weather2020.com/partner/cattle-usaSubstack - https://weather2020.substack.com/The Global Predictor App ⁠- ⁠https://www.weather2020.com/global-predictor-mobile-appYoutube⁠ -https://www.youtube.com/@Weather2020Follow Gary on X ⁠- https://x.com/glezak CattleUSA Insurance - https://info.cattleusainsurance.com/l/1102253/2025-06-04/288f5m⁠CattleUSA Website - https://www.cattleusa.com/Facebook - https://www.facebook.com/cattleusamediaInstagram - https://www.instagram.com/cattleusa.media/Subscribe to our newsletter - https://www.cattleusa.shop/products/cattleusa-drive-premium-daily-newsletter?utm_source=ig&utm_medium=social&utm_content=link_in_bio&brid=YWdncwFNXt0EmdzFy5cJJBp84J9gCattleUSA Media - https://www.cattleusamedia.com/Lauren’s Instagram - https://www.instagram.com/_laurenmoylan/Lauren’s Youtube - https://www.youtube.com/@ShowboatmediacoThe Next Generation Podcast Website - https://www.thenextgenag.com/ Key Takeaways: The next 60 days will play a major role in determining final crop yieldsCorn pollination season is one of the most weather-sensitive periods of the yearParts of the Corn Belt are entering summer with excellent soil moisture conditionsDrought concerns continue across portions of Colorado and western NebraskaExcessive rainfall has created both opportunities and challenges in some regionsA July heat wave remains a possibility across portions of the PlainsSevere weather risks will continue before gradually tapering off later this summerWeather conditions can shift quickly from too wet to too dry during the growing seasonThe LRC model continues to point toward regional differences in temperature and rainfallLivestock and crop producers alike should closely monitor weather trends through August Chapters: 00:00 Summer officially arrives across cattle country 03:00 Rainfall totals and drought conditions across the Midwest 07:00 Why the next 60 days are so important for crop yields 10:00 Corn pollination and weather-related production risks 13:00 Heat wave potential heading into July 16:00 Severe weather, tornado season, and regional outlooks 19:00 Long-range forecasting and what producers should watch next Gary Lezak, Weather 2020, weather forecast, agriculture weather, farm weather, ranch weather, crop yields, corn pollination, corn production, soybean production, Midwest weather, Corn Belt weather, summer weather outlook, drought conditions, drought monitor, rainfall forecast, severe weather, tornado season, heat wave forecast, July weather outlook, agricultural forecasting, long-range weather forecast, LRC model, weather patterns, crop conditions, soil moisture, farming outlook, cattle country weather, livestock weather, hay production, forage conditions, pasture management, grazing conditions, crop stress, weather risk management, agriculture markets, corn belt forecast, Nebraska drought, Colorado drought, Kansas weather, Iowa weather, Missouri weather, Illinois weather, flood concerns, excessive rainfall, weather trends, agricultural producers, cattle producers, farmers, ranchers, agriculture podcast, cattle podcast.

    18 min
  5. 354: Why It's Harder Than Ever to Get Started in the Cattle Business with Dr. Jennifer Hammack

    6d ago

    354: Why It's Harder Than Ever to Get Started in the Cattle Business with Dr. Jennifer Hammack

    On today’s episode of the podcast, Lauren is joined by Dr. Jennifer Hammack, agriculture instructor at Western Oklahoma State College and lifelong cattle producer, for a conversation about the challenges and opportunities facing today's beef industry. From growing up on one of the largest ranches in Texas to building her own cow-calf operation from the ground up, Jennifer shares her perspective on genetics, herd rebuilding, land ownership, technology, and the future of agriculture. The discussion dives into why it has become increasingly difficult for young producers to enter the cattle business, how rising land prices and competing land uses are reshaping rural America, and what today's producers can do to position themselves for long-term success. Jennifer also offers valuable insight into educating the next generation and why she remains optimistic about the future of the cattle industry despite the challenges ahead. Links: Western Oklahoma State College - https://www.wosc.edu/ WOSC Ag - https://www.wosc.edu/index.php?page=agriculture2#agabout Dr. Jennifer Hammack - https://www.wosc.edu/index.php?page=jennifer-hammack CattleUSA Insurance - https://info.cattleusainsurance.com/l/1102253/2025-06-04/288f5m⁠CattleUSA Website - https://www.cattleusa.com/CattleUSA App IOS: https://apps.apple.com/us/app/cattleusa/id1673147759CattleUSA App Android: https://play.google.com/store/apps/details?id=com.edgarmcbee.cusamobile&pcampaignid=web_shareFacebook - https://www.facebook.com/cattleusamediaInstagram - https://www.instagram.com/cattleusa.media/Subscribe to our newsletter - https://www.cattleusa.shop/products/cattleusa-drive-premium-daily-newsletter?utm_source=ig&utm_medium=social&utm_content=link_in_bio&brid=YWdncwFNXt0EmdzFy5cJJBp84J9gCattleUSA Media - https://www.cattleusamedia.com/Lauren’s Instagram - https://www.instagram.com/_laurenmoylan/Lauren’s Youtube - https://www.youtube.com/@ShowboatmediacoThe Next Generation Podcast Website - https://www.thenextgenag.com/ Key Takeaways: Building a cattle operation takes more time and capital than ever beforeRising land prices continue creating barriers for young producersData centers and competing land uses are changing rural communitiesGenetics and EPDs remain valuable tools for improving herd performanceHerd rebuilding remains difficult despite historically strong cattle pricesTechnology adoption continues to reshape cattle productionBusiness management skills are just as important as production knowledgeThe next generation of producers remains eager to learn and get involvedCommunity colleges play an important role in agricultural educationExperience, patience, and long-term planning are critical for successDrought and weather cycles continue influencing expansion decisionsThe future of the cattle industry depends on bringing new people into agriculture Chapters: 00:00 Growing up on one of Texas' largest ranches 06:00 How the cattle industry has changed over the last decade 09:00 Genetics, EPDs, and improving commercial cattle herds 13:00 Technology's growing role in cattle production 15:00 Educating and inspiring the next generation of agriculture 19:00 Data centers, land prices, and rural America 23:00 Herd rebuilding and heifer retention challenges 29:00 What the future holds for the cattle industry 32:00 Advice for young producers trying to get started Dr. Jennifer Hammack, Western Oklahoma State College, cattle industry, beef industry, cattle producers, ranching, ranch management, young ranchers, beginning farmers, beginning ranchers, next generation agriculture, agricultural education, animal science, beef cattle genetics, EPDs, expected progeny differences, herd rebuilding, heifer retention, cow-calf operations, commercial cattle, Angus cattle, cattle production, cattle technology, precision agriculture, agricultural technology, ranch succession, land ownership, ranch land, rural America, data centers

    33 min
  6. 353: Everyone Wants to Know: When Does the Cattle Market Finally Break? with Samantha Cozza-Wright

    Jun 18

    353: Everyone Wants to Know: When Does the Cattle Market Finally Break? with Samantha Cozza-Wright

    On today’s episode of the podcast, Lauren is joined by Samantha Cozza-Wright to discuss the latest developments in the cattle market following a week of renewed optimism and recovering futures prices. While the market has regained significant ground since the recent selloff, producers are still facing the same question: how long can this run continue? Samantha breaks down cash cattle strength, feeder cattle volatility, drought concerns, New World Screwworm headlines, packer dynamics, consumer demand, and the many factors influencing producer decision-making as the industry moves into the second half of the year. The conversation also explores why today's cattle market feels different than previous cycles and what producers should be watching as they make critical decisions heading into summer and fall.Connect with Samantha:Email - samantha@cattleusainsurance.com Phone - 785-940-5533Links:CattleUSA Insurance - https://info.cattleusainsurance.com/l/1102253/2025-06-04/288f5m⁠CattleUSA Website - https://www.cattleusa.com/CattleUSA App IOS: https://apps.apple.com/us/app/cattleusa/id1673147759CattleUSA App Android: https://play.google.com/store/apps/details?id=com.edgarmcbee.cusamobile&pcampaignid=web_shareFacebook - https://www.facebook.com/cattleusamediaInstagram - https://www.instagram.com/cattleusa.media/Subscribe to our newsletter - https://www.cattleusa.shop/products/cattleusa-drive-premium-daily-newsletter?utm_source=ig&utm_medium=social&utm_content=link_in_bio&brid=YWdncwFNXt0EmdzFy5cJJBp84J9gCattleUSA Media - https://www.cattleusamedia.com/Lauren’s Instagram - https://www.instagram.com/_laurenmoylan/Lauren’s Youtube - https://www.youtube.com/@ShowboatmediacoThe Next Generation Podcast Website - https://www.thenextgenag.com/Key Takeways:- Cash cattle markets continue providing stability- Feeder cattle futures have recovered significant losses- Drought and wildfire concerns remain major threats- Heifer retention and herd rebuilding remain complicated- New World Screwworm headlines continue impacting market sentiment- Consumer demand for beef remains surprisingly resilient- Packer behavior remains a critical market driver- Volatility continues creating uncertainty for producers- Risk management remains essential in today's market- Long-term supply fundamentals continue supporting prices- Expansion remains difficult despite strong cattle values- Producers face increasingly complex business decisionsChapters:00:00 Market recovery and summer conditions across cattle country04:00 Why cattle futures have rallied back08:00 The upcoming Cattle on Feed report and market expectations11:00 Drought, wildfires, and the realities of herd expansion15:00 New World Screwworm and headline-driven volatility19:00 Consumer demand, inflation, and beef prices23:00 Why producers are struggling to make long-term decisions27:00 Risk management, protection strategies, and what's nextSamantha Cozza-Wright, cattle market update, cattle market forecast, cattle prices, feeder cattle market, live cattle futures, feeder cattle futures, cattle market outlook, beef industry, cattle industry, cattle producers, ranching, ranch management, livestock markets, commodity markets, beef demand, consumer demand, cattle cycle, cattle economics, drought conditions, wildfire impacts, herd expansion, heifer retention, cow herd rebuilding, cattle inventory, New World Screwworm, screwworm Texas, cattle volatility, market volatility, packer margins, packer influence, cash cattle market, cattle on feed report, cattle feeding, feeder cattle prices, cattle marketing, risk management, LRP insurance, livestock risk protection, agricultural markets, beef production, ranch profitability, cow calf producers, cattle operations, agricultural economics, cattle country news, beef prices, inflation and beef, cattle industry trends, summer cattle market, fall cattle market outlook, agriculture podcast, cattle podcast

    31 min
  7. 352: If Agriculture Doesn't Tell Its Story, Someone Else Will with Josie Holland

    Jun 17

    352: If Agriculture Doesn't Tell Its Story, Someone Else Will with Josie Holland

    On today’s episode of the podcast, Lauren is joined by writer, event producer, and agricultural communicator Josie Holland for a conversation about the power of storytelling in agriculture. From rodeos and western events to social media, rural communities, and consumer engagement, Josie shares why producers can no longer afford to sit on the sidelines when it comes to telling their stories. The discussion explores the role events play in connecting consumers to agriculture, the importance of face-to-face relationships in an increasingly digital world, and how the next generation of agricultural advocates can help shape public perception before someone else shapes it for them. Whether you're a cattle producer, rodeo fan, agricultural communicator, or simply passionate about the future of rural America, this episode is a reminder that every conversation has the potential to make an impact. Links: Josie's LinkedIn: https://www.linkedin.com/in/josiemac/ CattleUSA Insurance - https://info.cattleusainsurance.com/l/1102253/2025-06-04/288f5m⁠CattleUSA Website - https://www.cattleusa.com/CattleUSA App IOS: https://apps.apple.com/us/app/cattleusa/id1673147759CattleUSA App Android: https://play.google.com/store/apps/details?id=com.edgarmcbee.cusamobile&pcampaignid=web_shareFacebook - https://www.facebook.com/cattleusamediaInstagram - https://www.instagram.com/cattleusa.media/Subscribe to our newsletter - https://www.cattleusa.shop/products/cattleusa-drive-premium-daily-newsletter?utm_source=ig&utm_medium=social&utm_content=link_in_bio&brid=YWdncwFNXt0EmdzFy5cJJBp84J9gCattleUSA Media - https://www.cattleusamedia.com/Lauren’s Instagram - https://www.instagram.com/_laurenmoylan/Lauren’s Youtube - https://www.youtube.com/@ShowboatmediacoThe Next Generation Podcast Website - https://www.thenextgenag.com/ Key Takeaways: Agriculture must tell its story before others tell it for usRodeos and western events create valuable consumer connectionsFace-to-face conversations still matter in a digital-first worldBuilding trust starts long before a crisis occursSocial media can be a powerful tool when used intentionallyCommunity events help strengthen rural America and agricultureCuriosity and relationship-building open doors across industriesYoung producers have an important role in agricultural advocacyEvery producer has a story worth sharing with consumersThe future of agriculture depends on meaningful communicationNetworking remains one of the industry's greatest strengthsSmall interactions can create lasting impacts on public perception Chapters: 00:00 Josie's background in event production and communications 04:00 Why rodeos and western events matter to agriculture 08:00 Community, networking, and industry connections 12:00 Consumer exposure and agricultural education 16:00 Controlling the narrative through storytelling 21:00 Building relationships across agriculture 25:00 Social media, advocacy, and the next generation 29:00 What agriculture can do better moving forward Josie Holland, agricultural storytelling, agriculture communication, ag communications, agricultural advocacy, cattle industry, beef industry, ranching, western industry, rodeo industry, rodeo production, western events, agricultural events, consumer education, consumer engagement, agriculture marketing, rural America, rural communities, agricultural leadership, social media in agriculture, agricultural influencers, beef producers, cattle producers, livestock industry, livestock producers, western lifestyle, agricultural networking, rodeo marketing, storytelling in agriculture, agricultural public relations, agriculture and social media, producer advocacy, agricultural policy, consumer trust, food production, ranch life, western culture, livestock shows, National Western Stock Show, agricultural outreach, rural development, agriculture podcast, cattle podcast, next generation agriculture, Gen Z agriculture, agricultural careers, agricultural education

    32 min
  8. 351: From Show Cattle to Commercial Herds, Everyone Wants Better Cattle with Taylor Sterzbach

    Jun 16

    351: From Show Cattle to Commercial Herds, Everyone Wants Better Cattle with Taylor Sterzbach

    Lauren is joined by Taylor Stertzbach on today's episode of the Cattle USA Daily Podcast. Taylor is a sales manager at PBS Animal Health and co-owner of a family show cattle operation in Ohio. Taylor offers a unique perspective on the beef industry through both her professional role in animal health and her personal involvement in raising and marketing show cattle. The conversation explores the evolution of the show cattle industry, emerging animal health technologies, New World Screwworm preparedness, producer challenges across different regions of the country, and why staying curious is one of the most valuable traits anyone can bring to agriculture. Taylor also shares her journey into the cattle industry after growing up in the equine world and discusses the opportunities available to the next generation of agricultural professionals. Links: Taylor's LinkedIn: https://www.linkedin.com/in/taylor-stertzbach-157562145/ CattleUSA Insurance - https://info.cattleusainsurance.com/l/1102253/2025-06-04/288f5m⁠CattleUSA Website - https://www.cattleusa.com/CattleUSA App IOS: https://apps.apple.com/us/app/cattleusa/id1673147759CattleUSA App Android: https://play.google.com/store/apps/details?id=com.edgarmcbee.cusamobile&pcampaignid=web_shareFacebook - https://www.facebook.com/cattleusamediaInstagram - https://www.instagram.com/cattleusa.media/Subscribe to our newsletter - https://www.cattleusa.shop/products/cattleusa-drive-premium-daily-newsletter?utm_source=ig&utm_medium=social&utm_content=link_in_bio&brid=YWdncwFNXt0EmdzFy5cJJBp84J9gCattleUSA Media - https://www.cattleusamedia.com/Lauren’s Instagram - https://www.instagram.com/_laurenmoylan/Lauren’s Youtube - https://www.youtube.com/@ShowboatmediacoThe Next Generation Podcast Website - https://www.thenextgenag.com/ Key Takeaways: The show cattle industry continues to evolve, with growing emphasis on breed characteristics and junior exhibitors.Animal health companies are introducing innovative technologies that can improve cattle management and profitability.New World Screwworm has been a major topic of discussion within the animal health industry for more than a year.GPS ear tags, diagnostics, and other technologies are helping producers make more informed decisions.Cattle producers across the country face different challenges depending on their region and operation type.Return on investment remains a key factor in producer adoption of new products and technologies.Social media and industry events are creating new opportunities for people entering agriculture.Despite challenges, the beef industry remains connected by a common goal: raising quality cattle and producing quality beef. Chapters: 00:00 Taylor's journey from horses to the beef industry 05:00 Changes in the show cattle industry 09:00 New World Screwworm and animal health concerns 13:00 Emerging technologies and innovation in cattle production 17:00 Understanding producers across different regions 21:00 Social media, networking, and finding a place in agriculture 24:00 Why Taylor remains optimistic about the beef industry Taylor Stertzbach, PBS Animal Health, animal health, beef cattle industry, show cattle, cattle producers, livestock industry, New World Screwworm, GPS ear tags, cattle technology, cattle innovation, beef production, cattle management, livestock health, animal health products, show cattle industry, Angus cattle, Limousin cattle, junior livestock shows, cattle genetics, producer education, livestock marketing, beef industry trends, cattle operations, fly control, livestock technology, agriculture careers, social media in agriculture, NCBA, cattle ranching, beef advocacy, agricultural leadership, cattle podcast, agriculture podcast, future of agriculture, beef cattle management, livestock producers.

    25 min
See All (360)

4.6
out of 5
14 Ratings

About

CattleUSA Daily delivers fast, factual insight into cattle markets, sale barn results, and beef industry trends across the U.S. Hosted by producers and professionals who live the business, each episode breaks down feeder and fat cattle prices, futures movement, packer demand, weather impacts, and export shifts shaping today’s beef economy. From ranch-level realities to national market drivers, CattleUSA Daily is the trusted source for livestock news, market analysis, and ag insight that helps producers make confident, informed decisions every day.

Information

  • Creator
    Lauren Moylan | Cattle USA
  • Years Active
    2025 - 2026
  • Episodes
    360
  • Rating
    Explicit
  • Copyright
    © Lauren Moylan | Cattle USA
  • Show Website
    CattleUSA Daily

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