The 5 Minute Real Estate Fix

Chase Whitney

Welcome to The 5 Minute Real Estate Fix, your go-to podcast for quick, actionable insights on buying and selling homes. Hosted by Chase with The Whitney Team and First Team Real Estate in Orange County, California, this show breaks down key real estate strategies in just five minutes. Whether you’re a homeowner looking to sell or just curious about the market, tune in for expert tips, market insights, and strategies to maximize your home’s value. For more resources, visit 4realestatehelp.com/blog

  1. 12h ago

    Two Homes In Orange County Are Selling This Way

    Orange County Home Selling Strategy: Using Zillow Preview, Coming Soon, and a Strong Day-One MLS Launch   Chase from the Whitney Team (First Team Real Estate) explains a three-phase listing launch strategy in Orange County—Zillow Preview, CRMLS Coming Soon, and going Active (often with Zillow Showcase)—to protect price and maximize early momentum in the first 14 days. He cites Zillow Analytics from recent listings showing three to five times more views, saves, and shares versus a traditional same-week launch, attributing the difference to launch order. Zillow Preview (brokerage-level access; First Team has it) publicly markets homes on Zillow/Trulia before MLS while days on market stay at zero, and he tracks four key signals: views, saves, shares, and tour requests to “pressure test” pricing and media before permanent MLS history. He outlines Clear Cooperation timing rules, Coming Soon limits (no showings, up to 21 days), when this approach may not fit (tight relocation timelines, probate/trust constraints, vacant homes), and questions sellers should ask agents about schedules, Preview access, and reporting metrics.   00:00 OC Market Hook 00:40 Proof From Zillow Data 01:24 What You’ll Learn 01:51 Phase 1 Zillow Preview 03:02 Four Metrics That Matter 03:59 Phase 2 Coming Soon Rules 05:34 Phase 3 MLS Launch Strategy 06:18 Common Seller Questions 07:44 When Not To Use This 08:08 Agent Interview Checklist 08:50 Next Steps And Wrap Up

About

Welcome to The 5 Minute Real Estate Fix, your go-to podcast for quick, actionable insights on buying and selling homes. Hosted by Chase with The Whitney Team and First Team Real Estate in Orange County, California, this show breaks down key real estate strategies in just five minutes. Whether you’re a homeowner looking to sell or just curious about the market, tune in for expert tips, market insights, and strategies to maximize your home’s value. For more resources, visit 4realestatehelp.com/blog