The Gregory Vetter Podcast

Gregory Vetter
  • 5.0 (3)
  • Entrepreneurship

Success is easy to celebrate. The journey behind it is where the real lessons are found. The Gregory Vetter Podcast features candid conversations with entrepreneurs, leaders, creators, athletes, and individuals who have built extraordinary lives not by avoiding adversity, but by learning from it. Each episode explores the defining moments, difficult decisions, setbacks, victories, and principles that shape successful people long before anyone sees the results. This isn't about polished success stories. It's about honest conversations that challenge the way we think about leadership, business, purpose, family, resilience, and what it truly means to build a meaningful life. Whether you're building a company, leading a team, pursuing a dream, or simply striving to become a better version of yourself, you'll discover practical wisdom and authentic stories that inspire lasting growth. Because behind every success is a story worth telling.

  1. 2d ago

    Lab-Grown Meat & the Problem With How We Eat Today

    Send us Fan Mail At some point, eating became really f*****g complicated. We have protein substitutes, meat substitutes, artificial flavors, ultra-processed foods and now meat being grown from cells in a laboratory. So Maurice asked me a pretty simple question: Would you eat lab-grown meat? My answer was no. But that question took us somewhere much bigger than one burger. We started talking about how disconnected we've become from the food we eat—and how strange it is that we've spent so much time trying to engineer our way around something humans have been doing for thousands of years. Grow food. Raise food. Hunt food. Cook food. Eat food. I've experimented with damn near every diet imaginable. I spent a year as a raw vegan. I've done carnivore. I've fasted. I've tried Bulletproof coffee. I've treated myself like a human guinea pig trying to understand what actually makes me feel, think and perform better. And the older I get, the simpler my answer becomes. I want real food from a source I understand. Maurice and I get into lab-grown meat, ultra-processed food, raising chickens and growing your own food, food deserts, the cost of eating healthy, school lunches, fasting, nutrition and why convenience has changed our relationship with what we put into our bodies. We also get into something I think matters beyond nutrition: Who do you trust? When someone tells you something is good for you, are you willing to ask why? Are you willing to look at the incentives? Are you willing to experiment, pay attention to your own body and think for yourself? You don't need to agree with everything I say in this episode. In fact, I'd rather you didn't. Get curious. Do your own homework. Figure out what works for you and your family. Because after trying just about every complicated way of eating I could find, I've somehow ended up back at the simplest idea: I just want real food. Support the show Visit My Website: https://www.gregoryvetter.com/ Podcast: https://youtube.com/@gregoryvetter?si=pMLS8CMW_tqaBFGi Instagram: https://www.instagram.com/glvetter?igsh=MW5rN2tqeWdreXJ1cA== TikTok: https://www.tiktok.com/@gregorylvetter?_r=1&_t=ZP-917lH2Ah5Tz Youtube Shorts: https://youtube.com/@gregoryvettershorts?si=Qg4bRQL4xmRl8cwQ My Substack: https://gregoryvetter.substack.com/ Purchase My Books Here: https://www.amazon.com/stores/Gregory-L.-Vetter/author/B0DSJRHJQS?ref=ap_rdr&shoppingPortalEnabled=true&ccs_id=a24a52fb-666f-43a2-9eeb-40b8266ae702

    Lab-Grown Meat & the Problem With How We Eat Today

  2. Sep 9

    What Fathers Get Wrong About Raising Kids | Gregory Vetter & His Dad

    Send us Fan Mail My father has always been the most interesting man I know. You can bring up almost any subject and somehow discover he's lived an entire chapter of his life you never knew existed. So instead of inviting Steve Vetter onto the podcast with one carefully planned topic, Maurice put questions into a hat and we let the conversation go wherever it went. The first question was: What did I get wrong as a father? That led us somewhere I didn't expect. We talked about parents who decide who their children are supposed to become before the child ever gets the opportunity to figure it out themselves. Sports. School. Careers. Expectations. The pressure children feel to carry on a family identity that may not actually belong to them. My dad took a different approach with me and my brothers. He exposed us to things, asked questions, gave us room to fail and tried—sometimes successfully, sometimes not—to resist the temptation to control the outcome. I've carried a lot of that into raising my own children. We talk about why I don't criticize my kids immediately after games, why different children require completely different kinds of feedback, the responsibility I felt growing up as the oldest of three brothers, standing up for people who couldn't always stand up for themselves, and what my father wishes he had understood earlier about how quickly children grow up. And then somehow we ended up talking about trees. My dad explained something he learned building furniture. Two pieces of the same wood can behave completely differently depending on where and how the tree grew. Some grew with plenty of light and water. Others spent their lives fighting for both. The grain remembers. If you're going to work with the wood, you have to understand what you're working with. Children aren't much different. Domination doesn't work very well. You have to know who you're working with. Maybe that's true of parenting. Maybe it's true of leadership. Maybe it's true of every relationship that matters. You can't live your children's lives for them. You can be present. You can guide them. You can teach them. You can give them strength. And then eventually, you have to give them enough room to become themselves. Support the show Visit My Website: https://www.gregoryvetter.com/ Podcast: https://youtube.com/@gregoryvetter?si=pMLS8CMW_tqaBFGi Instagram: https://www.instagram.com/glvetter?igsh=MW5rN2tqeWdreXJ1cA== TikTok: https://www.tiktok.com/@gregorylvetter?_r=1&_t=ZP-917lH2Ah5Tz Youtube Shorts: https://youtube.com/@gregoryvettershorts?si=Qg4bRQL4xmRl8cwQ My Substack: https://gregoryvetter.substack.com/ Purchase My Books Here: https://www.amazon.com/stores/Gregory-L.-Vetter/author/B0DSJRHJQS?ref=ap_rdr&shoppingPortalEnabled=true&ccs_id=a24a52fb-666f-43a2-9eeb-40b8266ae702

    What Fathers Get Wrong About Raising Kids | Gregory Vetter & His Dad

  3. Sep 2

    Hope Is Not a Strategy: Why Leaders Have to Plan for Reality

    Send us Fan Mail I bought my first dog in elementary school after my parents told me we weren't getting one. The puppy cost $350. I didn't have $350. So I started shoveling snow, salting driveways, babysitting and chopping wood until I had the money. Then I bought the dog anyway. His name was Sandy. That story came up while Maurice and I were talking about the things we wanted growing up and the little hustles we created to get them. We didn't call it entrepreneurship. We wanted something, so we figured out what we could do about it. That eventually led us to a bigger question: When does hope help you and when does it start getting in the way? Hope matters. It gives you the fire to pursue something you can't see yet. But at some point, hope has to be backed by action, preparation and a willingness to deal with reality. My philosophy became pretty simple: Prepare for the worst. Plan for reality. Pray for the best. But don't budget for it. Maurice and I talk about early hustle, work ethic, adversity, learning to celebrate wins, and what constantly preparing for the next problem can do to you over time. Hope gives you something to believe in. But hope is not a strategy. Support the show Visit My Website: https://www.gregoryvetter.com/ Podcast: https://youtube.com/@gregoryvetter?si=pMLS8CMW_tqaBFGi Instagram: https://www.instagram.com/glvetter?igsh=MW5rN2tqeWdreXJ1cA== TikTok: https://www.tiktok.com/@gregorylvetter?_r=1&_t=ZP-917lH2Ah5Tz Youtube Shorts: https://youtube.com/@gregoryvettershorts?si=Qg4bRQL4xmRl8cwQ My Substack: https://gregoryvetter.substack.com/ Purchase My Books Here: https://www.amazon.com/stores/Gregory-L.-Vetter/author/B0DSJRHJQS?ref=ap_rdr&shoppingPortalEnabled=true&ccs_id=a24a52fb-666f-43a2-9eeb-40b8266ae702

    Hope Is Not a Strategy: Why Leaders Have to Plan for Reality

  4. Aug 26

    Why the First $100,000 Is Harder Than the First Million

    Send us Fan Mail Everybody has an image in their head of what making their first million dollars looks like. A big check. A bank account with seven figures sitting in it. Some moment where you finally feel like you've made it. That's usually not how it happens. In this episode of The Gregory Vetter Podcast, Moe and I get into what building your first million actually looks like. From starting a business with almost nothing to eventually creating real wealth and financial independence. And a lot of it has less to do with money than you might think. I talk about the millions of dollars I've lost making emotional business decisions. Keeping people too long because I cared about them. Trying to muscle through problems that should have been dealt with immediately. Spending money because I believed I could somehow force the outcome I wanted. Those decisions felt right in the moment. They were also expensive. We get into why the first $100,000 may actually be harder than the first million, how a business grows once you've proven people actually want what you're selling, and why making more money doesn't necessarily mean you should start looking richer. There's also a larger conversation here about opportunity. You don't necessarily need an Ivy League degree, a glamorous career, or a startup that gets featured in Forbes to become financially independent. There are electricians, welders, contractors, small-business owners, and people working regular jobs who quietly build wealth every day. The problem is that we've allowed social media to convince us that wealth is supposed to look a certain way. The car. The watch. The clothes. The house. But spending money to convince strangers you're successful can keep you from actually becoming successful. Building wealth is slower and less glamorous than the internet makes it look. It requires patience, discipline, good decisions, and eventually learning to separate emotion from money. Your first million probably won't arrive the way you imagine it. And when it does, the more important question might be whether you've learned enough along the way to know what to do with it. Support the show Visit My Website: https://www.gregoryvetter.com/ Podcast: https://youtube.com/@gregoryvetter?si=pMLS8CMW_tqaBFGi Instagram: https://www.instagram.com/glvetter?igsh=MW5rN2tqeWdreXJ1cA== TikTok: https://www.tiktok.com/@gregorylvetter?_r=1&_t=ZP-917lH2Ah5Tz Youtube Shorts: https://youtube.com/@gregoryvettershorts?si=Qg4bRQL4xmRl8cwQ My Substack: https://gregoryvetter.substack.com/ Purchase My Books Here: https://www.amazon.com/stores/Gregory-L.-Vetter/author/B0DSJRHJQS?ref=ap_rdr&shoppingPortalEnabled=true&ccs_id=a24a52fb-666f-43a2-9eeb-40b8266ae702

    Why the First $100,000 Is Harder Than the First Million

  5. Aug 19

    Faith-Based Leadership: Knowing When to Push and When to Let Go

    Send us Fan Mail What does faith-based leadership actually look like when you're responsible for making difficult decisions? For me, it has meant rethinking the relationship between faith, hard work, control, success and knowing when it's time to let go. There was a time when I thought faith meant believing hard enough that I could make something happen. Visualize it. Write it down. Work harder. Manifest it. Push until the outcome becomes inevitable. And sometimes it worked. The problem was that some of the things I fought hardest to make happen eventually became some of the worst things that happened to me. In this episode of The Gregory Vetter Podcast, I talk about how my understanding of faith has changed from putting faith in myself, the universe, the journey, and my ability to execute, to developing a much deeper relationship with God. But faith doesn't mean doing nothing. It's about one of the hardest balances I've had to learn: When do you keep pushing and when do you trust that the resistance you're experiencing may be telling you something? We talk about success and failure, manifestation, discipline, leadership, stress, clarity, and the pressure high achievers put on themselves to constantly make things happen. For years, I associated chaos with progress. A packed schedule meant I was important. Stress meant I was working hard. If something wasn't happening fast enough, my instinct was to push harder. My perspective today is different. Faith has become what gives me peace when everything around me isn't peaceful. And that peace matters in leadership because a leader's job is ultimately to make good decisions. It's difficult to make good decisions when your mind is constantly operating from fear, stress, and chaos. We also get into something bigger than business: what success actually looks like when you reach the end. Money matters. Achievement matters. Building something meaningful matters. But if you reach your eighties surrounded by people who love you, your children want to be around you, your grandchildren know you, you're still curious, still laughing, and still doing work you care about—that might be a richer life than any number in a bank account. Faith doesn't eliminate the work. It changes your relationship with the outcome. Do everything you can. Pay attention. And have enough faith to understand that you don't have to control everything that happens next. Support the show Visit My Website: https://www.gregoryvetter.com/ Podcast: https://youtube.com/@gregoryvetter?si=pMLS8CMW_tqaBFGi Instagram: https://www.instagram.com/glvetter?igsh=MW5rN2tqeWdreXJ1cA== TikTok: https://www.tiktok.com/@gregorylvetter?_r=1&_t=ZP-917lH2Ah5Tz Youtube Shorts: https://youtube.com/@gregoryvettershorts?si=Qg4bRQL4xmRl8cwQ My Substack: https://gregoryvetter.substack.com/ Purchase My Books Here: https://www.amazon.com/stores/Gregory-L.-Vetter/author/B0DSJRHJQS?ref=ap_rdr&shoppingPortalEnabled=true&ccs_id=a24a52fb-666f-43a2-9eeb-40b8266ae702

    Faith-Based Leadership: Knowing When to Push and When to Let Go

  6. Aug 12

    More Than a Coach: The Leadership Every Young Athlete Needs

    Send us Fan Mail A young athlete will eventually forget the final score. They won't forget the coach who believed in them. In this episode, Greg sits down with Brandon Gulley educator, mentor, and founder of the Student Athlete Leadership Academy to discuss why the greatest impact we can have on young people has very little to do with sports. Wins fade. Highlights disappear. Trophies collect dust. Character remains. Greg and Brandon explore what today's student-athletes are really struggling with: comparison, social media, identity, confidence, and the pressure to perform in a world that's constantly watching. They discuss why so many kids simply want to be seen, why parents often don't realize the influence they have, and how mentors can help shape a young person's future long after the game ends. The conversation moves beyond athletics into leadership, responsibility, resilience, accountability, and purpose. Whether you're raising children, leading a business, coaching a team, or trying to become a better mentor, the principles shared in this episode extend far beyond the field. One idea surfaces again and again: Young people don't just need instruction. They need someone who genuinely cares enough to invest in who they're becoming. Because the greatest coaches don't build better athletes. They build better people. Support the show Visit My Website: https://www.gregoryvetter.com/ Podcast: https://youtube.com/@gregoryvetter?si=pMLS8CMW_tqaBFGi Instagram: https://www.instagram.com/glvetter?igsh=MW5rN2tqeWdreXJ1cA== TikTok: https://www.tiktok.com/@gregorylvetter?_r=1&_t=ZP-917lH2Ah5Tz Youtube Shorts: https://youtube.com/@gregoryvettershorts?si=Qg4bRQL4xmRl8cwQ My Substack: https://gregoryvetter.substack.com/ Purchase My Books Here: https://www.amazon.com/stores/Gregory-L.-Vetter/author/B0DSJRHJQS?ref=ap_rdr&shoppingPortalEnabled=true&ccs_id=a24a52fb-666f-43a2-9eeb-40b8266ae702

    More Than a Coach: The Leadership Every Young Athlete Needs

  7. Aug 5

    Borrowed Dreams: Are You Chasing Someone Else's Life?

    Send us Fan Mail Some dreams are planted. Others are inherited. Long before most of us decide what we want from life, we're handed a picture of what success is supposed to look like. A certain career. A certain income. A certain title. A certain lifestyle. Over time, those expectations become so familiar that we stop asking a simple question: Do I actually want this? In this episode, Greg sits down with Maurice Taylor to explore the idea of Borrowed Dreams—the goals we pursue because they were passed down by parents, culture, comparison, or the people around us. Together, they unpack how easy it is to mistake admiration for purpose, why social status can quietly influence the direction of our lives, and how many people spend years climbing a ladder they never intended to climb. The conversation also explores parenting, youth sports, success, money, creative careers, obsession, and one of the most important questions anyone can ask: How do you know if a dream is truly yours? Greg shares why real dreams don't need constant external validation. They become an obsession. They pull you toward the work instead of pushing you with guilt or expectation. Because the greatest risk isn't failing to achieve your dream. It's succeeding at someone else's. Support the show Visit My Website: https://www.gregoryvetter.com/ Podcast: https://youtube.com/@gregoryvetter?si=pMLS8CMW_tqaBFGi Instagram: https://www.instagram.com/glvetter?igsh=MW5rN2tqeWdreXJ1cA== TikTok: https://www.tiktok.com/@gregorylvetter?_r=1&_t=ZP-917lH2Ah5Tz Youtube Shorts: https://youtube.com/@gregoryvettershorts?si=Qg4bRQL4xmRl8cwQ My Substack: https://gregoryvetter.substack.com/ Purchase My Books Here: https://www.amazon.com/stores/Gregory-L.-Vetter/author/B0DSJRHJQS?ref=ap_rdr&shoppingPortalEnabled=true&ccs_id=a24a52fb-666f-43a2-9eeb-40b8266ae702

    Borrowed Dreams: Are You Chasing Someone Else's Life?

  8. Jul 29

    Water Off a Duck’s Back: How Resilient People Reset and Move Forward

    Send us Fan Mail A bad conversation can last five minutes and still occupy your mind for the next five days. Someone criticizes you. A customer calls angry. Your child does not make the team. A business deal falls apart. A stranger cuts you off in traffic. The moment ends—but you continue carrying it. In this episode, Gregory sits down with his brother Brian Vetter to examine one of the simplest and most useful ideas their family passes down to the next generation: Water off a duck’s back. The phrase is not an excuse to ignore reality. It does not mean criticism never hurts, failure does not matter, or every problem should be dismissed. It means recognizing that you still have a choice between what happens and what happens next. You can absorb the moment and allow it to shape your mood, your confidence, and your decisions. Or you can pause, learn what needs to be learned, and reset. Greg and Brian explore why athletes are often trained to recover faster than the rest of us. A missed shot, a bad play, or a hostile crowd cannot be allowed to control the next possession. Elite performers develop physical reset mechanisms—a word written on the wrist, a snapped rubber band, a repeated routine—because they understand that carrying the last play into the next one creates another mistake. The same principle applies to leadership, entrepreneurship, parenting, and everyday life. The conversation examines how much power we surrender to other people’s opinions, why some criticism deserves consideration while other criticism deserves no room in our minds, and how negative energy quietly contaminates the people around us. Greg and Brian also discuss rejection, rumors, time management, personal responsibility, optimism, and the danger of repeatedly asking for advice while refusing to change. One of the most practical questions in the episode is also one of the simplest: Do I care—or should I care? That pause creates distance between the event and your response. It helps you decide whether the situation requires action, reflection, confrontation, forgiveness, or nothing at all. Life will continue pouring water on your back. That part is unavoidable. The question is whether you will carry every drop into tomorrow. Support the show Visit My Website: https://www.gregoryvetter.com/ Podcast: https://youtube.com/@gregoryvetter?si=pMLS8CMW_tqaBFGi Instagram: https://www.instagram.com/glvetter?igsh=MW5rN2tqeWdreXJ1cA== TikTok: https://www.tiktok.com/@gregorylvetter?_r=1&_t=ZP-917lH2Ah5Tz Youtube Shorts: https://youtube.com/@gregoryvettershorts?si=Qg4bRQL4xmRl8cwQ My Substack: https://gregoryvetter.substack.com/ Purchase My Books Here: https://www.amazon.com/stores/Gregory-L.-Vetter/author/B0DSJRHJQS?ref=ap_rdr&shoppingPortalEnabled=true&ccs_id=a24a52fb-666f-43a2-9eeb-40b8266ae702

    Water Off a Duck’s Back: How Resilient People Reset and Move Forward
See All (66)

Ratings & Reviews

5
out of 5
3 Ratings

About

Success is easy to celebrate. The journey behind it is where the real lessons are found. The Gregory Vetter Podcast features candid conversations with entrepreneurs, leaders, creators, athletes, and individuals who have built extraordinary lives not by avoiding adversity, but by learning from it. Each episode explores the defining moments, difficult decisions, setbacks, victories, and principles that shape successful people long before anyone sees the results. This isn't about polished success stories. It's about honest conversations that challenge the way we think about leadership, business, purpose, family, resilience, and what it truly means to build a meaningful life. Whether you're building a company, leading a team, pursuing a dream, or simply striving to become a better version of yourself, you'll discover practical wisdom and authentic stories that inspire lasting growth. Because behind every success is a story worth telling.

Information

  • Creator
    Gregory Vetter
  • Years Active
    2025 - 2026
  • Episodes
    66
  • Rating
    Explicit
  • Copyright
    © 2026 The Gregory Vetter Podcast
  • Show Website
    The Gregory Vetter Podcast

You Might Also Like