The Get Unbusy Podcast

moretolifekate

Welcome to The Get Unbusy Podcast, where we say f*ck being always "busy" and start streamlining the busy work in your business so that you can show up OBSESSED with the parts of your biz that light your soul on FIRE ❤️‍🔥 Hosted by Kate Philpott (@moretolifekate), a Productivity Strategist for Coaches, this podcast is your weekly playbook for next-level conversations on working smart, productivity and systems (in a way that feels like a full-body YES). Subscribe now and join us every Wednesday for some productivity magic and CEO vibes. 🎧✨ LFG! IG: https://instagram.com/moretolifekate

  1. Jul 22

    60. Save 15+ Hours a Week With AI That Sounds Like YOU with Kinsey Soderberg | automations, custom playbooks, get AI to do repeat tasks

    Summary In this conversation, Kate sits down with AI educator Kinsey Soderberg to unpack what it really looks like to use AI without sacrificing your personality, creativity or authenticity. They dive into why most business owners are accidentally using AI the hard way, how to train it to actually sound like you, and the simple systems that can save hours every single week. If you've been curious about AI but worried it'll make your business feel robotic, this episode will completely shift your perspective. 🌶️🔥 Top Takeaways & Quotes ✅ "The question isn't whether you're for AI or against AI. It's how you choose to use it." 💭 "Train your AI like you'd train a new intern." ⚡ AI becomes exponentially more useful when it understands your values, audience, offers and messaging. 👅 "Friendly" isn't a brand voice. 💸 Great AI systems don't just save time. They free up mental energy for the work that actually matters. 📆 Having an "Idea Park" lets you capture brilliant ideas without getting distracted by them. 🙌🏻 Connectors are changing the game by allowing AI to interact with tools like Airtable, Asana, Google Calendar and Gmail. 🌶️ AI isn't here to replace your creativity. It's here to remove friction so your creativity has more space. Mentioned Resources Authentic AI by Kinsey SoderbergKinsey's InstagramAuthentic AI PodcastHer AI Club membership 🧠 Your Next Steps ✅ Give your AI examples of your existing content so it can analyse the way you naturally write, joke, teach and tell stories. ✅ Create an “idea park” where AI can save your exciting ideas without letting them derail the work you are already focused on. ✅ Stop treating AI like a magic know-it-all and start training it like a new team member who needs context, feedback and clear direction. Want more productivity + systems content? Follow Kate on Instagram ⁠here 👉🏻 https://www.instagram.com/moretolifekate Tags AI for online coaches, authentic AI, AI tools for business, ChatGPT for coaches, Claude AI, AI content creation, brand voice, AI systems, business automation, productivity for coaches, time management, online business systems, coaching business growth, save time with AI, time freedom, financial freedom, content strategy, AI workflows, women in business, Kinsey Soderberg Music from #Uppbeat https://uppbeat.io/t/cruen/in-the-now License code: A3KCWDKTBYX8447A

  2. Jul 15

    59. Why Your Content Gets Likes But Not Sales with Lola Oyafemi | the psychology behind why people buy, being the authority, trust

    Summary In this conversation, Kate sits down with messaging strategist Lola Oyafemi to unpack the psychology behind WHY people buy. This episode is PACKED with practical strategies that help you stop guessing and start making smarter marketing decisions. If you've ever wondered why your content gets attention but not sales, this conversation will completely shift the way you think about messaging, marketing and business growth. 🌶️🔥 Top Takeaways & Quotes 🔥 Authority isn't built by posting more. It's built by having a clear point of view and repeating it consistently. 💭 "Who says something is more important than what they're saying." ✅ If you want to become known for something, develop one strong contrarian idea and talk about it over and over again. 📊 Stop relying on hope based marketing. Start looking at the data to understand what's actually working. ⚡️ The best systems are the ones designed around your constraints, not somebody else's template. 🗓️ White space in your calendar isn't lazy. It's where your biggest ideas are born. Mentioned Resources CNA Audit Framework (Constraints, Nature & Agency)Missed the summit? Grab the PRO Pass hereLola's FacebookLola's website🧠 Your Next Steps ✅ Identify one contrarian belief you genuinely stand behind and start creating consistent content around it. ✅ Review your sales process and identify exactly where people are dropping off before making changes. Want more productivity + systems content? Follow Kate on Instagram here 👉🏻 https://www.instagram.com/moretolifekate Tags psychology of marketing, messaging strategy, online coaching business, authority marketing, behavioral economics, neuroscience marketing, productivity, systems, business growth, marketing psychology, online coach, visibility, sales strategy, evidence based marketing, content marketing Music from #Uppbeat https://uppbeat.io/t/cruen/in-the-now License code: KWZD0HI3D5ZXJNMU

  3. Jun 30

    58. The “Holy Sh*t” Personal Brand Strategy | become impossible to ignore, my-way-or-the-highway mindset with Malika Berube

    Summary In this conversation, Kate chats with personal brand strategist Malika Berube about becoming impossible to ignore online, building a reputation people remember, and creating content that feels ALIVE instead of predictable. They explore how to stop blending in, avoid copycat branding, become the obvious choice in your industry, and build a business that reflects the woman you’re becoming. Expect spicy personal branding truths, identity shifts, and obviously... intense bad-bitch energy 🌶️🔥 Top Takeaways & Quotes 👅 Becoming memorable starts with knowing what makes you distinctly different from everyone else teaching the same thing. ⚡️ If your content could sit beside another coach’s content and nobody could tell the difference, your brand needs more distinction. 💸 Being constantly compared or price-shopped can be a sign that your positioning is not distinct enough. 🔥 “Posting more content doesn’t really do much if the content itself is not hitting.” 🙌🏻 Copycat branding often happens accidentally when you consume so much of another creator’s content that you slowly become a diluted version of them. ✅ Stop creating random posts one at a time. Start seeing your content as its own ecosystem that builds your brand, reputation, and recognition. ⚡️ “The standard that you set is the standard that you’ll get.” Mentioned Resources Malika's Instagram The Power of Personal Branding and Manifestation Podcast Now-THAT'S-A-Group-Program Summit (STARTS JULY 7TH!) 🧠 Your Next Steps Review your latest five posts and ask: could these have been created by any other coach in my industry? Write down 3 things you want your name to be known, remembered, and recommended for. Want more productivity + systems content? Follow Kate on Instagram ⁠here 👉🏻 https://www.instagram.com/moretolifekate Tags personal branding for coaches, personal brand strategy, become the obvious choice, memorable content, magnetic marketing, content creation for coaches, online coach, coaching business growth, brand identity, visibility strategy, business mindset, women in business, time freedom, financial freedom Music from #Uppbeat https://uppbeat.io/t/cruen/in-the-now License code: FKXKJUHHOQY8OYL8

  4. Jun 24

    57. The “Rinse, Repeat + Refine” Launch Strategy with Teresa Heath-Wareing | what actual freedom looks like, your ideal launch strategy, audience building, routines

    Summary In this conversation, Kate chats with award-winning business coach and launch strategist Teresa Heath-Wareing about making business growth and launching feel lighter, simpler and more sustainable. They explore why you do not need to reinvent every launch, how to treat your results as useful data, and why the best launch strategy is one that matches your energy, audience and lifestyle. 🌶️🔥 Top Takeaways & Quotes 🔥 A successful online business gets to reflect your values, your season of life and your version of freedom. 💸 Bigger revenue does not automatically create more freedom. Bigger teams, expenses and responsibilities can make a business feel heavier. 🧠 “Running a business is hard. Being employed and being told when you can take your holidays is hard. Choose your hard.” ✅ Repeating the same launch gives you real data you can use to refine your messaging, content, emails and conversion strategy. 🧪 “Everything’s an experiment.” Your launch results are information, not proof that your business is failing. 👅 “Don’t be annoyed by the results you didn’t get from the work you didn’t do.” 📣 Audience building is one of the most valuable things you can focus on before a launch, especially when your messaging attracts the right people. 💭 Choose launch activities that give you energy. A webinar, bootcamp, challenge or group experience might work brilliantly for one person and completely drain another. 📆 Batch similar work together so you can protect your time, focus and energy during busy launch periods. Mentioned Resources Teresa's InstagramTeresa Heath-Wareing’s Grow Launch Sell programTeresa’s Your Dream Business PodcastTeresa’s episode of the Membership Geeks Podcast with Mike MorrisonMike Morrison's episode on The Get Unbusy Podcast👉🏻 Now-THAT'S-A-Group-Program Summit (REGISTRATION IS NOW OPEN!!) 🧠 Your Next Step Choose one launch you have already run and identify one thing you can repeat, refine or simplify instead of rebuilding the whole launch from scratch. Use your previous results as data, make one intentional improvement and run the experiment again 🔥 Want more productivity + systems content? Follow Kate on Instagram ⁠here 👉🏻 https://www.instagram.com/moretolifekate Tags launch strategy for online coaches, online coaching, sales, launching a coaching programme, online course launch tips, sustainable business growth, productivity for female coaches, audience building for coaches, launch mindset, time freedom for entrepreneurs, business systems for coaches, energy management in business, scaling an online coaching business, Teresa Heath-Wareing, Grow Launch Sell, The Get Unbusy Podcast Music from #Uppbeat https://uppbeat.io/t/cruen/in-the-now License code: ZQLOPAU2LB3AKBPY

  5. Jun 17

    56. OH YES! Convert The People ALREADY In Your World with Nalya Jimenez @themombosses

    🥳🎉 SURPRISE!! 🥳🎉 You can now register for ⁠Now-THAT'S-A-Group-Program Summit⁠ for FREE! This summit is about to blow your MIND, your bank account + your client results out the WATER 🤯 Summary In this conversation, Kate chats with returning guest Nalya Jimenez, founder of @themombosses and ecosystem architect, about turning scattered offers into simple, scalable, profit-generating ecosystems. They dive into why lead generation usually isn’t the real problem, how to convert the people already in your world, creating communities that actually lead somewhere, simplifying client journeys, and building a business that supports real life, motherhood, gym days, school runs and all 🔥 Top Takeaways & Quotes 💸 “Lead generation is not your problem.” If you’re not converting the people already in your world, more leads will just amplify the broken bits. 🔥 Your offers shouldn’t be competing against each other, they should be compounding against each other. ✅ Client retention isn’t just better for your business, it’s better for your clients’ transformation too. 👅 “The easiest way for people to trust, believe, and want to work with you is for you to actually just give them that win.” 💭 Overdelivering doesn’t mean stuffing your offer with 100 modules and a million bonuses. It means giving clients exactly what helps them get the result faster, easier and better. 😍 Your dream life might be much closer than you think. Sometimes the 5-10 year vision is actually available when you simplify, systemise and stop overcomplicating the path. Mentioned Resources Nalya's InstagramNalya's SheEO Society (free community!)Now-THAT'S-A-Group-Program Summit🧠 Your Next Steps Choose one quick win your free community can help people achieve, then remove anything that creates overwhelm or confusion.Use the three-strike rule: if you’ve tried something three times, refined it and it still isn’t working, decide whether it’s time to change the strategy or let it go.Want more productivity + systems content? Follow Kate on Instagram ⁠here 👉🏻 https://www.instagram.com/moretolifekate Tags time management, productivity, online coach, coaching business, automation, templates, systems, goal setting, business growth, time freedom, client journey, offer suite, community conversion, lead generation, funnel strategy, client retention, scalable business, online business systems Music from #Uppbeat https://uppbeat.io/t/cruen/in-the-now License code: XXN1UWEWSWJY5IQN

  6. Jun 10

    55. The “OMG-My-Next-Clients-Are-Already-Here” Sales Strategy with Zoe Dew | the best sales discussion I've ever had

    Summary In this conversation, Kate chats with data-driven sales strategist Zoe Dew about how to make more sales without going into “I need a bigger audience” or “I need to post more content.” Zoe breaks down how your next clients might already be sitting inside your warm audience, past client list, referral network and inbox. Top Takeaways & Quotes 💸 More followers won’t automatically fix a sales problem. If you’ve grown your audience but sales still aren’t happening, the real leak is probably in your sales system, offer pathway or follow-up. 🧠 “If you have grown, even if you’ve grown by 50 and nothing has happened, there’s something wrong with something else in your business.” 🔥 Your sales machine needs to work before you pour more people into it. More visibility is sexy, but it won’t save an email list, offer or funnel that isn’t converting. ✅ Capacity comes first. Before chasing more leads, ask yourself how many clients you can actually hold, serve and support well. 💭 “What is my fully booked number?” is one of the most important questions you can ask if you want more income without overcommitting 🙌🏻 Your warmest sales opportunities are usually already in your world 👅 Follow-up isn’t annoying, it’s service. Most people don’t skip buying because they hate you. They forget, get distracted, need more info or need you to actually reopen the conversation. ⚡️ “Most of the sales you aren’t making are because you’re not having a conversation.” 😍 Track the things that actually make you money. Zoe shares why tracking lead sources, referral opportunities, past client conversations and revenue-generating sales activities can help you stop guessing and start selling with more confidence. Mentioned Resources 📌 Zoe's Instagram & Threads📌 Zoe’s email series, Booked by Friday, register here. 📌 Now -THAT'S-A-Group-Program Summit (registration opens 16th June!) 🧠 Your Next Step Make a list of 10 people who are already in your world: current clients, past clients, previous buyers, warm leads or people who regularly engage with your content. Then choose 3 to start genuine conversations with this week. Want more productivity + systems content? Follow Kate on Instagram ⁠here 👉🏻 https://www.instagram.com/moretolifekate Tags sales strategy for online coaches, lazy girl sales strategy, warm audience sales, how to get clients without posting more, sales follow up for coaches, client retention strategy, referral strategy for coaches, past client reactivation, booked out coach strategy, online business sales system, sustainable scaling for coaches, sales without burnout, predictable sales for coaches, making more sales from your audience, time freedom in business

  7. Jun 3

    54. US vs THEM | How to Build a Cult-Like Community with Mike & Rick Tielemans

    Summary In this conversation, Kate chats with identical twins Mike and Rick Tielemans about how to create communities people don’t just join, but genuinely want to belong to. They dive into identity-based marketing, rituals, retention, belonging, and why so many memberships feel quiet or disconnected. If you’ve been trying to grow by adding more content, more offers and more stuff, this episode will show you why the real leverage might be in making your existing community sticky AF 🌶️🔥 Top Takeaways & Quotes 👅 “We can’t make people want to buy, but we can make people want to belong.” 💸 Recurring income gets easier when people genuinely want to stay, pay again and refer their friends. 🧠 Demographics don’t create belonging. Identity, values, beliefs and behaviour do. ✅ The clearest community model is built around one member, one mission and one method. 🙌🏻 Rituals, language, rewards and shared behaviours are what turn a group into something people feel part of. 💭 “People like us do things like this” is one of the simplest ways to think about building community culture. 📆 The first 30 days after someone joins are critical for retention, so sending a physical anchor or reward can make members feel connected fast. 😍 If cancelling only means losing access to content, people will cancel. If cancelling means losing status, belonging and identity, they’re way more likely to stay. Mentioned Resources Cult Creators’ free Skool communityFunk Roberts / Over 40 AlphaNow-THAT'S-A-Group-Program Summit - COMING SOON, keep an eye on @moretolifekate 😏Seth Godin’s book, ⁠Tribes⁠ 🧠 Your Next Steps Define your “people like us do things like this” statement for your membership, program or audience.Create one simple ritual your members can do together every week, even if it feels silly. Want more productivity + systems content? Follow Kate on Instagram ⁠here 👉🏻 https://www.instagram.com/moretolifekate Tags time management, productivity, online coach, coaching business, systems, goal setting, business growth, time freedom, membership retention, community building, online community, group program, coaching community, client experience, community engagement Music from #Uppbeat https://uppbeat.io/t/cruen/in-the-now License code: RZZWYFHBP9R4IVOY

  8. May 27

    53. BECOME The Person Everyone Wants To Collaborate With | sara alepin shares collab + networking secrets

    Summary In this conversation, Kate chats with Sara Alepin, founder of District Bliss, about creating collaborations that actually lead somewhere. They dive into what makes a collaboration memorable, how to make collaborators feel genuinely seen, why relationships can become long-term referral streams, and how networking can grow your business without adding chaos to your calendar. Expect warm wisdom, smart strategy, and a very juicy reminder that aligned connections can create serious money, momentum and freedom 💸🔥 Top Takeaways & Quotes 🙌🏻 The best collaborations happen when both people are equally invested in the success of the experience. 💭 Memorable collaborations don’t feel transactional. They feel warm and mutually supportive. ✅ “What do you have inside your platform, offer stack or skillset that can enhance the experience and numbers for your collaborators?” 😍 Collaborations can evolve into long-term business growth in ways you could never predict at the start. 💸 Sara shared how one collaboration led to workshops, virtual events, a packaged offer, client referrals, membership conversions and almost 10 years of partnership. 👅 Real growth comes from showing up generously, helping people solve problems and staying top of mind. Mentioned Resources District BlissSara's InstagramCollaborations That MonetizeKate's summit in July, Now-THAT'S-A-Group-Program Summit - stay so f-ing tuned 😏 happening July 7-9th!Kate and Sara’s first podcast episode together🧠 Your Next Steps Choose one aligned event, summit or networking space to show up in this week.Make a list of 5 people you’d love to build a genuine business relationship with.Audit your current offer stack and ask: “What could I give collaborators that would make this feel like a no-brainer?”Want more productivity + systems content? Follow Kate on Instagram ⁠here 👉🏻 https://www.instagram.com/moretolifekate Tags collaboration strategy, networking for entrepreneurs, online coach, coaching business, business growth, referral strategy, time freedom, productivity, visibility, relationship marketing, summit strategy, systems, online business growth, meaningful connections, grow your audience Music from #Uppbeat https://uppbeat.io/t/cruen/in-the-now License code: JQL2THKBNRNLBSNA

About

Welcome to The Get Unbusy Podcast, where we say f*ck being always "busy" and start streamlining the busy work in your business so that you can show up OBSESSED with the parts of your biz that light your soul on FIRE ❤️‍🔥 Hosted by Kate Philpott (@moretolifekate), a Productivity Strategist for Coaches, this podcast is your weekly playbook for next-level conversations on working smart, productivity and systems (in a way that feels like a full-body YES). Subscribe now and join us every Wednesday for some productivity magic and CEO vibes. 🎧✨ LFG! IG: https://instagram.com/moretolifekate