The Aligned & Thriving Podcast

Jada de Goey
  • 0.0 (0)
  • Entrepreneurship
  • Updated Weekly

The Aligned & Thriving Podcast is for ambitious female entrepreneurs who want to grow and scale their business in a way that truly fits them—their vision, their strengths, and their ideal clients.Here, we dive into raw and real conversations about entrepreneurship, business and doing life differently to the masses, along with sharing high-level business strategies, and mindset shifts designed to help you create success in a way that feels good, sustainable, and right for you. We go big picture and tiny detail, and everything in between.Together with guest industry experts, Jada will help you refine, personalise, and align your approach so you can build a thriving business that feels aligned and supports your life, not the other way around. 

  1. Ep49: Online Offer Growth Isn’t Just About More Sales - Here’s What Makes It Sustainable

    May 25

    Ep49: Online Offer Growth Isn’t Just About More Sales - Here’s What Makes It Sustainable

    When it comes to growing your online offer… Most of the focus is often on attracting more people, generating more sales, bringing more leads in. And yes, that matters (of course). But if that’s your only focus, growth can start to feel exhausting. In this episode, I share the other side of online offer growth that’s often overlooked, but just as important, if not more. 👉 Retention Because if you don’t focus on retention, you’re constantly needing to bring more people in to replace the ones leaving. True, sustainable, compounding growth isn’t just about how many people you bring in… It’s also about: the experience people have once they’re inside.how many stay.how they move through your offer successfully.and what people say about the experience.Inside this episode, I walk you through: Why focusing only on attraction can create an exhausting growth cycle.What retention actually means across memberships, courses, and programs.The role onboarding plays in whether people stay or leave.How early wins, connection, and clarity impact retention.Why helping people take action (not just consume) is key.How to start looking at your offer through a retention lens.This is about creating a better experience for your clients, and building growth that compounds over time. 🎧 Listen now to Episode 49: Online Offer Growth Isn’t Just About More Sales - Here’s What Makes It Sustainable If you had a takeaway or ‘aha’ from this episode and want to share it with your business besties and community, screenshot and share it on Instagram, tagging me at @jada.businessmentor. I’d love to shout out your takeaways and your support! 💬 Let’s connect!  Instagram: @jada.businessmentor  Email: jada@riseandshinecollective.com.au → DM me on Instagram @jada.businessmentor or send me an email to jada@riseandshinecollective.com.au if you’re ready to explore live launching in a more aligned, ease-filled, and higher-converting way through 1:1 Aligned Launch Coaching & Consulting, or you want personalised and strategic support to create or grow an online offering (course, membership or program). And please hit follow, leave a review, and share this episode with a business bestie if you’ve found it helpful.

    12 min
  2. Ep48: The “I’m Here For / I’m Not Here For” Exercise That Brings Real Clarity to Your Business

    May 18

    Ep48: The “I’m Here For / I’m Not Here For” Exercise That Brings Real Clarity to Your Business

    There are moments in business where things feel… off. You might not be able to fully articulate it. But you feel like: Something isn’t landing.Something isn’t aligned.or you’re not as clear as you want to be.And in those moments… It’s usually not about needing more strategy. It’s not about looking outside yoruself. It’s about coming back to your core. In this episode, I share a simple but powerful exercise that I did, one that has become a foundational piece of my business core, positioning, my messaging, attracting (and repelling) the right clients and even how I show up in my business. It started as a voice note in my kitchen… And turned into what has become a manifesto for my business Inside this episode, I walk you through: Why going inward (instead of looking outside) creates deeper clarity.The “I’m here for / I’m not here for” exercise and how to approach it.How this process helps you define what you truly stand for - and express it.Why clarity at this level impacts everything, from positioning to messaging to offers.How to use this as something you can return to whenever you feel lost or disconnected.This isn’t about trends, templates, or copying what works for someone else. This is a foundational core to help anchor you and your business. It’s about:  👉 getting clear on what you stand for. 👉 and letting that shape everything else. 🎧 Listen now to Episode 48: The “I’m Here For / I’m Not Here For” Exercise That Brings Real Clarity to Your Business If you had a takeaway or ‘aha’ from this episode and want to share it with your business besties and community, screenshot and share it on Instagram, tagging me at @jada.businessmentor. I’d love to shout out your takeaways and your support! 💬 Let’s connect!  Instagram: @jada.businessmentor  Email: jada@riseandshinecollective.com.au → DM me on Instagram @jada.businessmentor or send me an email to jada@riseandshinecollective.com.au if you’re ready to explore live launching in a more aligned, ease-filled, and higher-converting way through 1:1 Aligned Launch Coaching & Consulting, or you want personalised and strategic support to create or grow an online offering (course, membership or program). And please hit follow, leave a review, and share this episode with a business bestie if you’ve found it helpful.

    16 min
  3. Ep47: A Launch Isn't Just the Event or Open Cart: 6 Essential Phases You Don't Want to Miss

    May 11

    Ep47: A Launch Isn't Just the Event or Open Cart: 6 Essential Phases You Don't Want to Miss

    When most people think about launching… They think about:  👉 The launch event.  👉 or the few days their doors are open. But that’s only a small part of what actually makes a launch to grow your online offer work. A successful launch is made up of multiple phases, each one playing a specific role in: Building awareness.Speaking to the right people.Creating excitementDriving engagement.and ultimately… sales.And when one of these phases is missed,  rushed or only done lightly… It impacts your overall launch results. In this episode, I break down the 6 essential phases of a launch, so you can start to see the full picture and approach your launches more strategically. Inside this episode, I walk you through: Why a launch is so much more than just your event or open cart period.The key phases that actually make a launch work (and where most people unintentionally miss opportunity).How each phase plays a different role in building momentum, connection, and sales.Why skipping or rushing certain parts of your launch can impact your overall results.Knowing what to focus on, and when for improved launch results.This episode will help you: Understand what’s actually involved in a launch.Identify what you may be missing.and approach your next launch with far more clarity.🎧 Listen now to Episode 47: A Launch Isn't Just the Event or Open Cart: 6 Essential Phases You Don't Want to Miss If you had a takeaway or ‘aha’ from this episode and want to share it with your business besties and community, screenshot and share it on Instagram, tagging me at @jada.businessmentor. I’d love to shout out your takeaways and your support! 💬 Let’s connect!  Instagram: @jada.businessmentor  Email: jada@riseandshinecollective.com.au → DM me on Instagram @jada.businessmentor or send me an email to jada@riseandshinecollective.com.au if you’re ready to explore live launching in a more aligned, ease-filled, and higher-converting way through 1:1 Aligned Launch Coaching & Consulting, or you want personalised and strategic support to create or grow an online offering (course, membership or program). And please hit follow, leave a review, and share this episode with a business bestie if you’ve found it helpful.

    25 min
  4. Ep46: Before You Buy Another Launch Solution, Learn This Skill

    May 4

    Ep46: Before You Buy Another Launch Solution, Learn This Skill

    There’s a lot of noise in the online business space about what you “need” for a successful launch. Better messaging. More visibility. The right conversion story. A different event style. Stronger visuals. Longer launch runway… And while all of these things matter… None of them matter in isolation. And they are NOT necessarily the next best thing to focus on to improve YOUR launch results. Because the real question isn’t: What creates a successful launch? It’s: What does YOUR next launch need to improve results? So please, before you invest in another launch solution, listen to this episode to learn the skill that will tell you what YOU need to focus on next for more launch success. In this episode, I break down why being told “this one thing will fix your launch” is often what keeps you stuck, you stay in learning mode, and you spend time and money tweaking things that may not be your next best launch move, and the skill you actually need to develop FIRST if you want to improve your results. Because sometimes… Yes, it is one thing that needs to shift. But if you don’t know what that one thing is, based on your own data, your own audience, your own launch (or because it’s your first launch)… You could easily keep chasing the wrong solutions - the ones being put in your face as you scroll. Inside this episode, I walk you through: Why “fixing one thing” can be the solution, but only when it’s the right thing. The difference between general launch advice and personalised insight. Why guessing what to improve or just listening to every person on the internet specialised in a specific part slows your growth. The importance of reviewing your launch properly before making changes or deciding what to invest in next to help you succeed. How developing this skill changes how you approach every future launch. This is a must-listen if you’re tired of trying different things without clear results, feeling unsure what to focus on next, overwhelmed by all the messages around the ONE thing you need for launch success on socials, or you’re wanting your launches to feel more strategic and less reactive. 🎧 Listen now to Episode 46: Before You Buy Another Launch Solution, Learn This Skill If you had a takeaway or ‘aha’ from this episode and want to share it with your business besties and community, screenshot and share it on Instagram, tagging me at @jada.businessmentor. I’d love to shout out your takeaways and your support! Grab the FREE Essential Launch Data Tracker I mention in the episode here: https://theriseandshinecollective.lpages.co/essential-launch-data-tracker 💬 Let’s connect!  Instagram: @jada.businessmentor  Email: jada@riseandshinecollective.com.au → DM me on Instagram @jada.businessmentor or send me an email to jada@riseandshinecollective.com.au if you’re ready to explore live launching in a more aligned, ease-filled, and higher-converting way through 1:1 Aligned Launch Coaching & Consulting, or you want personalised and strategic support to create or grow an online offering (course, membership or program). And please hit follow, leave a review, and share this episode with a business bestie if you’ve found it helpful.

    15 min
  5. Ep45: Are You Overlooking Experiences That Could Be Your Biggest Business Advantage?

    Apr 27

    Ep45: Are You Overlooking Experiences That Could Be Your Biggest Business Advantage?

    There are experiences in your life that, at the time, didn’t seem that important. Or didn’t feel relevant. Or felt like they served one clear purpose only. Or even felt like they were holding you back, or like they were unhelpful. And then later… They become the very thing that supports you in your business (and life). In this episode, I share a reflection on a couple of ways this has shown up in my own journey as a starting point to invite you to reflect on your own experiences which you may not be giving enough credit to. From intentionally learning video skills to market one of my businesses, but not realising just how impactful the skills I went on to master over a few years would be in a completely unexpected circumstance… To experiences I didn’t choose in the same way, that for a long time I questioned and thought were disadvantages and unhelpful, and have since realised have created some of my greatest strengths in what I do today supporting clients to grow their online offers. This isn’t a strategy episode. It’s an invitation to pause and look at your own journey differently. Inside this episode, I share: How past experiences can shape your business in ways you don’t expect - in a good way.The difference between intentional skill-building vs unexpected life experiences.Why things that once (or currently) felt unhelpful can later become strengths.How hindsight often reveals value you couldn’t see at the time.Why this perspective can shift how you move forward in your business and look for the learnings in current circumstances and experiences.If you’ve ever questioned parts of your path (past or present), have felt like certain experiences didn’t “make sense”, or are wondering how something you’re going through could ever be helpful… This episode is for you. 🎧 Listen now to: Are You Overlooking Experiences That Could Be Your Biggest Business Advantage? If you had a takeaway or ‘aha’ from this episode and want to share it with your business besties and community, screenshot and share it on Instagram, tagging me at @jada.businessmentor. I’d love to shout out your takeaways and your support! 💬 Let’s connect! Instagram: @jada.businessmentor Email: jada@riseandshinecollective.com.au → DM me on Instagram @jada.businessmentor or send me an email to jada@riseandshinecollective.com.au if you’re ready to explore live launching in a more aligned, ease-filled, and higher-converting way through 1:1 Aligned Launch Coaching & Consulting, or you want personalised and strategic support to create or grow an online offering (course, membership or program). And please hit follow, leave a review, and share this episode with a business bestie if you’ve found it helpful.

    20 min
  6. Ep44: How to Choose a Live Launch Topic That Attracts Buyers and Converts

    Apr 20

    Ep44: How to Choose a Live Launch Topic That Attracts Buyers and Converts

    A big reason a live launch doesn’t attract buyers or convert… 👉 isn’t your strategy 👉 isn’t your audience 👉 isn’t how much value you give It’s your launch event topic (also called event transformation, micro transformation or teaching topic). In this episode of The Aligned & Thriving Podcast, Jada breaks down how to choose the right live launch topic so that it attracts the right people, the ones who are ready to buy, and leads to stronger conversions into your course, membership, or program. Because here’s the truth: Not all of your audience is ready to buy at the same time. And if your launch event topic is too broad, too early-stage, or too educational… 👉 You’ll attract interest, not buyers. Inside this episode, Jada walks you through the three key components of a high-converting live launch topic and walks you through: How to identify your launch-specific buyer (not your whole audience).Why your topic needs to sit at the entry point of your offer.The difference between attracting interest vs attracting buyers.Why choosing one core topic / transformation is so important.How to avoid over-teaching (and under-converting).The role your topic plays in your overall launch performance.This is a must-listen if you want your next launch to: Attract the right people.Create stronger connection.and convert more consistently.🎧 Listen now to Episode 44: How to Choose a Live Launch Topic That Attracts Buyers and Converts Resource mentioned in this episode: Listen to the Market Research Episode Here If you had a takeaway or ‘aha’ from this episode and want to share it with your business besties and community, screenshot and share it on Instagram, tagging me at @jada.businessmentor. I’d love to shout out your takeaways and your support! 💬 Let’s connect!  Instagram: @jada.businessmentor  Email: jada@riseandshinecollective.com.au ➡️ DM me on Instagram @jada.businessmentor or send me an email to jada@riseandshinecollective.com.au if you’re ready to explore live launching in a more aligned, ease-filled, and higher-converting way through 1:1 Aligned Launch Coaching & Consulting, or you want personalised and strategic support to create or grow an online offering (course, membership or program). And please hit follow, leave a review, and share this episode with a business bestie if you’ve found it helpful.

    18 min
  7. Ep43: Why Showing Up Live Leads to More Sales in the AI Era

    Mar 30

    Ep43: Why Showing Up Live Leads to More Sales in the AI Era

    In a world where AI-generated content is everywhere and trust online is lower than ever, the way you show up in your business matters more than ever. We are in a completely different online landscape than we were even a few years ago. AI has opened up incredible opportunities,  but it has also created something else: A trust gap. People are questioning what they see more than ever before. They don’t know if content is real. They don’t know if results are real. They don’t know if the person they’re seeing is real or an AI avatar. They don’t know if what’s being promised will actually be delivered. And this has a direct impact on your ability to: Attract your ideal clients.Build authority.and convert into sales for your online offers.The good news? This has also created a huge opportunity for those brave enough to use it. In this episode of The Aligned & Thriving Podcast, Jada breaks down this one huge opportunity available right now for service-based business owners, course creators, and membership owners: 👉 Showing up live This episode is not about using AI. It’s about what gives you an advantage NOW because AI exists. Jada shares why live content, whether that’s: Going live on Instagram or Facebook.Running live events to sell into your offers.Hosting live Q&A sessions.or simply showing up on video raw and real without a script sharing in the moment things...…is one of the fastest and most effective ways to build trust and convert into more sales. Inside this episode, you’ll hear: Why we are now operating in a trust economy, and what that means for your businessHow AI and polished content are contributing to distrust onlineWhy showing up real, unscripted, and imperfectly builds more trust than polished content.The power of live Q&A sessions to demonstrate your expertise in real time.How live interactions allow people to experience your authority, not just read about it.Why people want to see that you can think, respond, and coach in the moment.How staying on longer during live launch events (especially after teaching) can increase conversions.Why live launch events are still one of the fastest and most powerful ways to grow your audience and sales.How live elements are becoming more essential in sales funnels now and into the future.Jada also shares real insights from conversations with other high-converting online business owners, including how live Q&A sessions can be the highest-converting part of a launch. This episode is an invitation to: Move through discomfort.Let go of perfection.and show up more fully as yourself.Because in a world where so much feels automated, filtered, fake and uncertain… 👉 Being real is your advantage! 🎧 Listen now to Episode 43: Why Showing Up Live Leads to More Sales in the AI Era If you had a takeaway or ‘aha’ from this episode and want to share it with your business besties and community, screenshot and share it on Instagram, tagging me at @jada.businessmentor. I’d love to shout out your takeaways and your support! 💬 Let’s connect!  Instagram: @jada.businessmentor Email: jada@riseandshinecollective.com.au → DM me on Instagram or send me an email if you’re ready to get support to create reliable and repeatable ease-filled, and higher-converting Launches through 1:1 Aligned Launch Coaching & Consulting, or you want personalised and strategic support to create or grow an online offering (course, membership or program). And please hit follow, leave a review, and share this episode with a business bestie if you’ve found it helpful.

    15 min
  8. Ep42: The Market Research Method That Saves You Time and Money When Growing Your Online Offer

    Mar 23

    Ep42: The Market Research Method That Saves You Time and Money When Growing Your Online Offer

    Market research is one of the most powerful tools for growing your online offer, yet it’s too often one of the most skipped or simplified steps.. In this episode Jada shares a practical, step-by-step market research method designed to remove guesswork and help you create offers, messaging, and launches that truly connect with your ideal audience. This is not about surveys. It’s not about Googling trends. And it’s not about asking AI what your audience wants. This is about real conversations. Jada walks you through how to conduct market research calls, yes, getting on the phone or Zoom with your ideal people to hear, in their own words, where they’re at, what they’re struggling with, what they actually want and more. (and the more is VERY important). This distinction alone (that this is in their words) becomes incredibly powerful when it comes to: Choosing the right launch event transformation / key teaching topic.Writing sales pages.Creating launch messaging.Designing opt-ins and funnels.and attracting the right people at the right time.You’ll also learn: Why people edit themselves in surveys, and why conversations reveal more truth.How to capture the exact language your audience uses (and why this matters).How to identify patterns and themes across multiple conversations.Why understanding your “now” vs “later” buyers is so important.How to turn your research into messaging that makes people feel “this was made for me”.Why even 10–20 conversations can dramatically shift your results.How these calls can also naturally build warm leads and interest in your offers.And Jada doesn’t leave you hanging, she also shares exactly how to invite people to market research calls, where to find participants (even if your audience is small), how to structure the calls and the key questions to ask. This episode is a must-listen if you want to stop guessing what your audience wants so you create more aligned offers with improved messaging and conversions that grow your online offer with your perfect people and more clarity and confidence. 🎧 Listen now to Episode 42: The Market Research Method That Saves You Time and Money When Growing Your Online Offer If you had a takeaway or ‘aha’ from this episode and want to share it with your business besties and community, screenshot and share it on Instagram, tagging me at @jada.businessmentor. I’d love to shout out your takeaways and your support! 💬 Let’s connect!  Instagram: @jada.businessmentor Email: jada@riseandshinecollective.com.au → DM me on Instagram or send me an email if you’re ready to get support to create reliable and repeatable ease-filled, and higher-converting Launches through 1:1 Aligned Launch Coaching & Consulting, or you want personalised and strategic support to create or grow an online offering (course, membership or program). And please hit follow, leave a review, and share this episode with a business bestie if you’ve found it helpful.

    25 min
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About

The Aligned & Thriving Podcast is for ambitious female entrepreneurs who want to grow and scale their business in a way that truly fits them—their vision, their strengths, and their ideal clients.Here, we dive into raw and real conversations about entrepreneurship, business and doing life differently to the masses, along with sharing high-level business strategies, and mindset shifts designed to help you create success in a way that feels good, sustainable, and right for you. We go big picture and tiny detail, and everything in between.Together with guest industry experts, Jada will help you refine, personalise, and align your approach so you can build a thriving business that feels aligned and supports your life, not the other way around. 

Information

  • Creator
    Jada de Goey
  • Years Active
    2025 - 2026
  • Episodes
    49
  • Rating
    Clean
  • Copyright
    © 2026 The Aligned & Thriving Podcast
  • Show Website
    The Aligned & Thriving Podcast

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