Sussex And The City

always possible

Sussex And The City is the essential podcast for anyone curious about the future of place, power, and prosperity in Sussex. Hosted by Richard Freeman, each episode unpacks the people, policies and economics shaping one of the UK's most complex and compelling regions. Focused on forthcoming devolution and local government reorganisation, we're telling the Sussex and Brighton story in the 21st century. From climate action and infrastructure to growth, enterprise and identity, this is where business leaders, community voices, policy wonks and creative thinkers share bold ideas for what Sussex could become. Join us for lively conversations, expert insights and provocative questions at a time of major change — whether you're in Brighton or Battle, Crawley or Chichester. New episodes weekly. Always independent. Of, from, and for, Sussex.

  1. 4d ago

    #69: Is Wales Showing Sussex How To Do Devolution Differently?

    The Sussex And The City Podcast Episode #69 Is Wales Showing Sussex How To Do Devolution Differently? Host: Richard Freeman Guest: Jane Davidson – former Welsh Government minister, author and sustainability leader Episode summary What if the decisions we make about Sussex today had to take account of people who won't be born for another fifty years? As the Sussex and Brighton Strategic Authority prepares to agree its draft prosperity strategy, it's a particularly timely question. The decisions being made now about housing, transport, infrastructure, investment and economic development could shape the region for generations. But how do we make sure those decisions are about more than short-term economic growth? And what might Sussex learn from somewhere that's already tried to change the way government thinks? Our guest this week is Jane Davidson, a former Welsh Government minister who helped put sustainable development and the wellbeing of future generations at the heart of public decision-making in Wales. Jane spent more than a decade in government, introducing the UK's first charge for single-use carrier bags, helping transform Wales's approach to recycling, and developing policies that would eventually contribute to one of the most distinctive pieces of legislation in modern British government. The Well-being of Future Generations (Wales) Act 2015 requires Welsh public bodies to consider the long-term social, economic, environmental and cultural consequences of their decisions. The idea is that Government shouldn't improve life for people today by making life worse for the people who come after us. But turning that principle into something that actually changes decisions is considerably more complicated. Jane explains how Wales moved from a general commitment to sustainable development towards legal duties, seven national wellbeing goals and five ways of working: long-term thinking, prevention, integration, collaboration and involvement. And it's that final principle that she keeps coming back to. The people affected by decisions should be involved in making them. We explore how Wales developed its approach, why good intentions aren't enough without mechanisms for delivery, and what happened when businesses, universities, communities and politicians began working towards a shared ambition. There are some fascinating examples along the way, from carrier bag charges and recycling targets to the Welsh businesses experimenting with giving nature and future generations a formal voice in corporate decisions. For Sussex, the comparison raises some important questions. Our new strategic authority is developing a prosperity strategy before the election of its first mayor. It has an opportunity to establish principles that will guide future investment, but it also faces the challenge of bringing together communities, institutions and places that haven't always thought of themselves as part of one region. And unlike Wales, Sussex won't have its own national legislature or the same powers to impose statutory duties. So how much of the Welsh approach could we adopt voluntarily? Could the strategic authority commit to a shared definition of prosperity that includes health, fairness, nature and resilience alongside economic performance? Could businesses, universities, councils and community organisations adopt similar principles? And could we develop a genuinely distinctive Sussex way of making decisions, rather than simply giving familiar approaches a new regional label? Jane is clear that Wales hasn't got everything right. But its experience demonstrates that long-term change is possible when ambition is supported by practical structures, public participation and a willingness to learn. She also reminds us that devolution is only the starting point. What matters is what people choose to do with the powers and opportunities available to them. This is a conversation about systems thinking, democracy, sustainable development, prosperity, intergenerational fairness and the possibilities of devolution. And perhaps the biggest question is whether Sussex can build a shared vision that belongs not just to its future mayor or strategic authority, but to the people who live and work here. Because the future of Sussex is being shaped now. And the people who will inherit it deserve a place in the conversation. A production note: this conversation was originally recorded several months ago, but a technical mishap meant that part of the recording had to be reconstructed. Jane generously returned to record the missing section, so listeners may notice a slight change in the audio partway through. -- This episode is brought to you by Be Business Energy Wise Be Business Energy Wise is a fully funded programme helping East Sussex businesses take control of energy costs and make smarter sustainability decisions. Businesses can access free practical one-to-one support, detailed on-site energy assessments where eligible, and workshops covering energy efficiency, sustainability marketing and reducing waste through the circular economy. You don't need an existing sustainability strategy or specialist knowledge. The programme helps businesses understand where they are now, what could make a difference and what's worth doing next. Be Business Energy Wise is funded by the Sussex and Brighton Strategic Authority and East Sussex County Council, managed by East Sussex County Council and delivered by Always Possible. Find out more at alwayspossible.co.uk/be-business-energy-wise. In this episode Jane's journey from teaching and youth work into politics and systems change How Wales pioneered the UK's single-use carrier bag charge The policies that helped transform Welsh recycling Why sustainable development needs legal duties, not simply good intentions The origins of the Well-being of Future Generations (Wales) Act 2015 The seven national wellbeing goals and what they mean for prosperity The five ways of working: long-term thinking, prevention, integration, collaboration and involvement Why involving people in decisions is essential to lasting change How the UN Sustainable Development Goals influenced the Welsh approach What Sussex could learn from Wales without having the same legislative powers The opportunities presented by the Sussex and Brighton prosperity strategy Why businesses might give nature and future generations a formal voice The importance of cross-party support and shared long-term ambitions Donella Meadows and the principles of effective systems change What a genuinely distinctive Sussex way of working might look like About the guest Jane Davidson is a former Welsh Government minister, author and internationally recognised advocate for sustainable development and the wellbeing of future generations. She served in the Welsh Government from 2000 to 2011, holding ministerial responsibilities for education, the environment, sustainability and housing. During this period, she introduced pioneering environmental policies, including the UK's first charge for single-use carrier bags, and helped establish the foundations of Wales's long-term approach to sustainable development. Her work contributed to the development of the Well-being of Future Generations (Wales) Act 2015, which places sustainable development duties on public bodies and has attracted international interest. Following her political career, Jane became Pro Vice-Chancellor at the University of Wales Trinity Saint David, where she worked to embed sustainability in education and institutional practice. She has also chaired the Wales Net Zero 2035 Challenge Group. She is the author of #futuregen: Lessons from a Small Country, which explores how Wales developed its approach to legislating for the interests of future generations, and what other places can learn from that experience. Links and further reading Jane Davidson's website – her work on sustainability, systems change and future generations. #futuregen: Lessons from a Small Country – Jane's book about the development of Wales's pioneering legislation. The Well-being of Future Generations (Wales) Act – Welsh Government's explanation of the legislation and its seven wellbeing goals. Future Generations Commissioner for Wales – practical resources, examples and guidance on applying the Act, including the five ways of working. Wales Net Zero 2035 – the independent challenge group chaired by Jane, including its reports on pathways towards net zero. United Nations Sustainable Development Goals – the international framework that helped inform the Welsh approach. Faith in Nature – the Welsh business discussed in the episode for giving nature a voice in company decision-making. House of Hackney – the business discussed for incorporating nature and future generations into its governance. Sussex and Brighton Strategic Authority – information about devolution and the region's developing strategic priorities. Sussex Intelligence Unit – independent research on prosperity, infrastructure, governance and belonging across Sussex. Production credits Host: Richard Freeman Guest: Jane Davidson Sound design, editing and original music: Chris Thorpe-Tracey, Lo-Fi Arts Production management: Letitia McConalogue, Always Possible Get involved sussexandthecity.info – episodes, resources, events and more about devolution and change across Sussex. sussexintelligence.com – independent research and evidence-led insight into growth, infrastructure, governance and belonging across Sussex.

    #69: Is Wales Showing Sussex How To Do Devolution Differently?
  2. 4d ago ·  Bonus

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  3. Nov 2

    #68: Are We About To Repeat Sussex's Planning Mistakes At A Bigger Scale?

    The Sussex And The City Podcast Episode #68 Are We About To Repeat Sussex's Planning Mistakes At A Bigger Scale? Host: Richard Freeman Guest: Chris Todd – campaigner, activist and founder of Transport Action Network Episode summary Sussex is changing the way it governs itself. But will that change the decisions we make about where we build homes, how we travel and what prosperity actually means? Or are we about to repeat decades of planning mistakes, only on a much bigger scale? Our guest this week is Chris Todd, an environmental and transport campaigner who has spent more than 30 years challenging conventional thinking about development, infrastructure and the environment. Chris was involved in the campaign against the proposed South Coast Superhighway, helped secure the creation of the South Downs National Park in 2010, chaired the partnership that achieved UNESCO Biosphere status for the Brighton and Lewes Downs, and founded Transport Action Network in 2019. He's seen major changes in public policy before. He's also seen what happens when communities challenge established assumptions, and when decision-makers are unwilling to listen. For Chris, the creation of the Sussex and Brighton Strategic Authority offers an important opportunity to rethink how we plan for the region. But he worries that new structures could end up reproducing familiar approaches, with economic growth and infrastructure investment taking precedence over health, nature, resilience and people's everyday lives. We explore what we actually mean by prosperity. If success is measured primarily through GDP, GVA and investment, what happens to housing affordability, inequality, environmental quality and access to opportunity? Chris questions whether the emerging strategic arrangements give sufficient prominence to these wider concerns. I offer a slightly different perspective, drawing on conversations about inclusive growth, wellbeing and the intentions behind the authority's developing prosperity framework. The disagreement raises an important question: is it enough to embed these ambitions across everything an authority does, or do they need explicit responsibilities and accountability to prevent them disappearing into the background? Housing is another major part of our conversation. Chris argues that Sussex doesn't simply need more homes. It needs the right homes, in the right places, connected to existing communities, public transport and essential services. He describes expensive new developments in rural Sussex that do little to address affordability, alongside sprawling, car-dependent housing estates that place additional pressure on roads and services. We discuss whether more compact, better-connected development could provide a different approach, including an example from Chippenham where an alternative masterplan proposed accommodating thousands of homes on substantially less land. And then there's transport. Chris challenges the assumption that improved connectivity necessarily means building more roads. For someone who cannot afford to own a car, a new dual carriageway might do very little to improve access to work, education or services. A reliable bus, a safe cycling route or better connections between rural communities and nearby towns could make a much greater difference. We explore the opportunities for the strategic authority to improve transport across Sussex, from relatively modest bus priority measures and active travel schemes to longer-term decisions about how the region's network should function. There's also a fascinating discussion about Brighton and Hove, where relatively low car ownership, a compact urban form and an extensive bus network offer lessons for other parts of Sussex. Chris is certainly critical of aspects of the emerging arrangements. But his career is also evidence that seemingly immovable systems can change. The South Downs National Park exists because people spent years arguing that a different approach to protecting and managing the landscape was possible. And when I ask him what a successful Sussex might look like in fifteen years, his answer is optimistic. Thriving towns and cities that have rediscovered what makes them distinctive, rather than becoming traffic corridors. Rural and urban communities that are better connected. And a transport network that allows people to get almost anywhere without being forced to own a car. This is a conversation about planning, transport, housing, environmental protection, public accountability and the choices that will shape Sussex for generations. The question isn't simply whether devolution gives us more power. It's whether we'll use that power to do things differently. --- This episode is brought to you by Be Business Energy Wise Be Business Energy Wise is a fully funded programme helping East Sussex businesses take control of energy costs and make smarter sustainability decisions. Businesses can access free practical one-to-one support, detailed on-site energy assessments where eligible, and workshops covering energy efficiency, sustainability marketing and reducing waste through the circular economy. You don't need an existing sustainability strategy or specialist knowledge. The programme helps businesses understand where they are now, what could make a difference and what's worth doing next. Be Business Energy Wise is funded by the Sussex and Brighton Strategic Authority and East Sussex County Council, managed by East Sussex County Council and delivered by Always Possible. Find out more at alwayspossible.co.uk/be-business-energy-wise. In this episode Chris's journey from Friends of the Earth to national transport campaigning The campaign to establish the South Downs National Park How communities can challenge powerful institutions and change policy The opportunities and risks of devolution and local government reorganisation Why public accountability and oversight matter as powers are devolved Whether Sussex is defining prosperity too narrowly The developing Sussex and Brighton prosperity framework and its five working assumptions Why housing affordability is about more than simply increasing supply The problems with isolated, car-dependent housing developments How more compact development could protect countryside and support local businesses What improved connectivity should mean for people without cars The case for investment in buses, walking and cycling Why Brighton and Hove's transport patterns are distinctive How rural communities could be better connected to towns and cities Chris's vision for Sussex in ten to fifteen years About the guest Chris Todd is an environmental and sustainable transport campaigner with more than three decades of experience working with communities, charities and public bodies. His campaigning began in the early 1990s through Friends of the Earth and opposition to major road-building proposals across southern England. He subsequently played an important role in the campaign to establish the South Downs National Park, which was designated in 2010. Chris also chaired the partnership responsible for securing UNESCO Biosphere status for the Brighton and Lewes Downs in 2014, and spent five years working with the Campaign for Better Transport. In 2019, he founded Transport Action Network, which supports communities campaigning for more sustainable transport and challenges road schemes on environmental, social and economic grounds. Having grown up in Sussex, Chris brings a combination of local knowledge, national campaigning experience and a longstanding interest in how planning decisions affect communities, landscapes and people's everyday lives.   Links and further reading Transport Action Network – the organisation founded by Chris to support communities campaigning for better transport. Chris Todd's background – his campaigning career and the development of Transport Action Network. South Downs National Park – the national park Chris helped campaign to establish. The Living Coast – the UNESCO Biosphere region around Brighton, Lewes and the Downs. Campaign for Better Transport – the national charity where Chris previously worked. Stepping off the Road to Nowhere – the Create Streets and Sustrans alternative to road-led housing development in Chippenham. Sussex and Brighton Strategic Authority – information about the strategic authority and devolution. Sussex Intelligence Unit – research and evidence on the region's economy, infrastructure, governance and communities. Production credits Host: Richard Freeman Guest: Chris Todd Sound design, editing and original music: Chris Thorpe-Tracey Production management: Letitia McConalogue Get involved sussexandthecity.info – episodes, resources, events and more about devolution and change across Sussex. sussexintelligence.com – independent research and evidence-led insight into growth, infrastructure, governance and belonging across Sussex.

    #68: Are We About To Repeat Sussex's Planning Mistakes At A Bigger Scale?
  4. Oct 26

    #67: Sussex Is A 'Thing' And We Wunt Be Druv. But What Do We Want Instead?

    The Sussex And The City Podcast Episode #67 Sussex Is A 'Thing' And We Wunt Be Druv. But What Do We Want Instead? Host: Richard Freeman Guest: John V. Willshire – strategic designer, writer and founder of Smithery Episode summary Sussex is a thing. Obviously. But what sort of thing? And who gets to decide? My guest this week is John V. Willshire, a strategic designer, writer and founder of Smithery, a consultancy that has spent 15 years helping organisations think differently about change. John's guiding principle is to help people make things people want, rather than make people want things. And recently, he's been applying that philosophy to Sussex. Drawing on the work of French philosopher Bruno Latour, John explores the ancient meaning of the word thing: a gathering of people brought together to discuss matters of shared concern. So Sussex isn't simply a geographical boundary or an administrative arrangement. It's a complicated collection of communities, landscapes, histories, institutions, relationships and competing priorities. And devolution is asking us to start treating all of that as one strategic region. John and I have been exploring some of these questions through the Sussex Futures Network, a deliberately informal platform for bringing people together to experiment with different ways of thinking about Sussex's future. One of those experiments has involved playing card games. Inspired by the nineteenth-century Chartist movement and a contemporary charter-building game developed by Our House, John and collaborators have created a Sussex-specific game that invites people to imagine different forms of democracy. Players combine cards showing who might hold power – from mayors, councillors and citizens' assemblies to rivers and even beavers – with cards showing how that power might be exercised. They then imagine the worst possible outcomes, or dreadocracy, and the best possible outcomes, or dreamocracy. It's playful and often absurd and very revealing. Because when people are invited to experiment with democracy, rather than simply respond to proposals somebody else has written, they begin to recognise that political structures aren't fixed. They're things people have designed, and therefore things people might redesign. We've played the game at Colonnade House in Worthing and Bull House in Lewes, the former home of Thomas Paine, whose writing helped inspire the American Revolution. There's something appropriate about sitting in that building, more than 250 years later, imagining different ways political power might work. The conversation also takes us into the recent history of the Sussex Charter, written in 2006 by local resident Ian Steedman, and the establishment of Sussex Day on 16th June. John finds something liberating in the discovery that a document which feels like an ancient declaration of Sussex identity was actually invented less than twenty years ago. If somebody could invent a Sussex Charter, what else might we invent? Could Sussex Day become an annual opportunity to discuss the future rather than simply celebrate the past? Could schools, community groups, businesses and councils experiment with different forms of participation? And could the new strategic authority build curiosity and play into the way it engages people? Running through the conversation is that famous Sussex motto, "We wunt be druv." John sees it as something more useful than a nostalgic declaration of stubbornness. It's permission to do things differently. But there's an important question underneath that independent spirit. It's one thing to insist that we won't be told what to do. It's quite another to work out what we want instead. And that means bringing more people into the conversation, including those who wouldn't ordinarily attend a consultation, read a strategy document or think that local democracy has much to do with them. Towards the end of our conversation, John offers a provocation. What if Sussex's biggest export in fifteen years was play? Not simply games or entertainment, but play as a serious method for solving problems, challenging assumptions, imagining alternatives and bringing people together. This is a conversation about design, democracy, Thomas Paine, Sussex identity, devolution and the possibility that our future doesn't have to be something somebody else has already decided. Because democracy isn't simply something we have. It's something we do. --- This episode is brought to you by Be Business Energy Wise Be Business Energy Wise is a fully funded programme helping East Sussex businesses take control of energy costs and make smarter sustainability decisions. Businesses can access free practical one-to-one support, detailed on-site energy assessments where eligible, and workshops covering energy efficiency, sustainability marketing and reducing waste through the circular economy. You don't need an existing sustainability strategy or specialist knowledge. The programme helps businesses understand where they are now, what could make a difference and what's worth doing next. Be Business Energy Wise is funded by the Sussex and Brighton Strategic Authority and East Sussex County Council, managed by East Sussex County Council and delivered by Always Possible. Find out more at alwayspossible.co.uk/be-business-energy-wise. In this episode John's career in strategic design and the philosophy behind Smithery Why Sussex is a thing, and what that actually means How devolution is bringing together a complicated collection of communities and identities The origins and ambitions of the Sussex Futures Network Why democracy should be something people do, rather than simply something they have The surprising history of the Sussex Charter and Sussex Day What "We wunt be druv" might mean for the future of Sussex The influence of the Chartist movement and Thomas Paine How the Sussex democracy game works Imagining dreadocracy and dreamocracy Why rivers, wildlife and beavers might have a place in democratic conversations Playing with democracy at Bull House in Lewes How games could involve people who don't normally engage with politics Why Sussex Day could become an annual conversation about the future How councils and the strategic authority might embrace experimentation Whether Sussex could become known as a place where serious play drives change About the guest John V. Willshire is a strategic designer, writer and founder of Smithery, an independent strategic design practice established in 2011. Previously Chief Innovation Officer at PHD Media in London, John works with organisations to explore possible futures, develop new ideas and turn complex challenges into practical experiments. His clients have included the BBC, LEGO, Unilever, Wellcome and the United Nations Development Programme. He also created Artefact Cards, a hands-on tool for creative thinking, and has taught innovation and future thinking at IED Barcelona and the Royal College of Art. Although a native Scot, John has lived in Sussex for nearly twenty years and is helping develop the Sussex Futures Network, exploring how design, play and participation might shape the county's democratic future. Links and further reading Smithery – John's strategic design practice. John V. Willshire's writing – essays on design, futures and experimentation, including Sussex is a Thing. We Wunt Be Druv – the Sussex democracy game, with information about taking part. The Spirit of Thomas Paine – John's account of playing the game at Bull House on Sussex Day. Our House – the people-powered democracy movement behind the original charter-building game. The Sussex Charter and Sussex Day – the charter's text and the story of Ian Steedman's initiative. Bull House, Lewes – the history of Thomas Paine's former home. Artefact Cards – John's creative thinking tools. Production credits Host: Richard Freeman Guest: John V. Willshire Sound design, editing and original music: Chris Thorpe-Tracey Production management: Letitia McConalogue Get involved sussexandthecity.info – episodes, resources, events and more about devolution and change across Sussex. sussexintelligence.com – independent research and evidence-led insight into growth, infrastructure, governance and belonging across Sussex.

    #67: Sussex Is A 'Thing' And We Wunt Be Druv. But What Do We Want Instead?
  5. Oct 18

    #66: Is Sussex Becoming The Capital Of Better Business?

    The Sussex And The City Podcast Episode # 66 Is Sussex Becoming The Capital Of Better Business? Host: Richard Freeman Guest: Demi Heath – Founder of Hearth Sustainability, B Corp consultant and Co-Chair of Brighton B Local 🔍 Episode summary What if the thing that makes Sussex economically distinctive isn't simply what our businesses produce, but how they choose to operate? We spend a great deal of time talking about growth. How to attract investment, create jobs, increase productivity, support entrepreneurs and make Sussex more competitive. These are central questions for the emerging Sussex and Brighton Strategic Authority, which is developing a long-term approach to prosperity across the region. What sort of businesses do we actually want to grow? And could Sussex become somewhere recognised not just for successful businesses, but for businesses that take their responsibilities to people, communities and the environment seriously? Demi Heath thinks it could. Born and raised in Portslade, with several years spent living and working in New Zealand, Demi is the founder of Hearth Sustainability, a certified B Corp consultancy helping businesses become more sustainable, resilient and socially responsible. She is also a registered B Consultant with B Lab UK, Co-Chair of Brighton B Local, co-founder of the Sussex Impact Pathway and a member of the Brighton & Hove Economic Growth Board. Demi has helped more than 30 businesses through the B Corp process and works with organisations of different sizes to understand how environmental, social and governance considerations can become part of everyday business decisions. And Sussex is proving to be fertile ground. There are around 90 certified B Corps across Sussex, representing everything from independent businesses to professional services firms and larger organisations. Brighton & Hove has one of the UK's largest concentrations outside London, while the South Downs National Park has approximately 18 B Corps – understood to be more than any other UK national park. That seems a particularly interesting coincidence in a region with such a strong independent business culture, where the landscape and coast are central to its identity, and where many businesses are closely connected to their communities. But what exactly is a B Corp? The certification is sometimes mistaken for an environmental badge. In reality, it considers a much wider set of questions about how businesses operate: how they treat workers, their supply chains, their environmental impact, their relationship with communities and the way decisions are governed. Underlying it is the idea of stakeholder capitalism. Rather than treating financial returns to shareholders as the overriding measure of success, businesses consider the interests of everyone affected by their activities, including employees, customers, suppliers, communities and the natural environment. That doesn't mean abandoning profit or ambition. Demi argues that responsible business can be a route to stronger, more resilient growth precisely because it encourages companies to think beyond the next quarter or financial year. What happens if your business depends on resources that are becoming scarce? What if your workforce doesn't feel valued? What if the suppliers you rely upon are vulnerable? What if decisions that improve short-term margins create much bigger costs in the future? These aren't simply ethical questions. They are questions about whether a business will still be successful in 10, 20 or 30 years. And that brings us back to devolution. The Sussex and Brighton Strategic Authority is developing its own definition of prosperity. Demi and Richard have both been involved in conversations about whether that definition should go beyond conventional economic measures to include people, place, communities and nature. Could some of the principles used by B Corps help Sussex think differently about economic development? Should public procurement reward businesses demonstrating strong social and environmental practice? Could local government make it easier for small businesses to develop sustainability skills? Could funding help employees learn how to embed responsible practices across their organisations, rather than simply subsidising another certification? And should sustainability become a normal part of professional competence, rather than something delegated to whoever happens to have "green" in their job title? The conversation also explores a practical example of devolution funding already beginning to take shape. Be Business Energy Wise, funded by the Sussex and Brighton Strategic Authority and East Sussex County Council, is providing free support to businesses to understand their energy use, reduce costs and make more informed sustainability decisions. For Demi, programmes like this are an encouraging start. But an energy audit or sustainability plan is only the beginning. The bigger challenge is helping businesses understand why change matters and giving them the knowledge, confidence and resources to put it into practice. Her long-term ambition is strikingly simple. She wants sustainable business to become the norm. Not a niche, not an alternative and not something businesses pursue only when they have spare time or money. Something that is simply part of running a competent, successful business. Because at the moment, as Demi points out, it can be difficult to operate sustainably. What would Sussex look like if, ten years from now, it was difficult to operate any other way? That's the question at the heart of this conversation. This episode is brought to you by Be Business Energy Wise, a fully funded programme helping East Sussex businesses take control of energy costs and make smarter sustainability decisions. Businesses can access free practical one-to-one support, detailed on-site energy assessments where eligible, and workshops covering energy efficiency, sustainability marketing and reducing waste through the circular economy. You don't need an existing sustainability strategy or specialist knowledge. The programme helps businesses understand where they are now, what could make a difference and what's worth doing next. Be Business Energy Wise is funded by the Sussex and Brighton Strategic Authority and East Sussex County Council, managed by East Sussex County Council and delivered by Always Possible. Find out more at alwayspossible.co.uk/be-business-energy-wise. 🎯 In this episode Demi's journey from Portslade to New Zealand and back to Brighton What Hearth Sustainability does and why Demi founded it What B Corp certification actually means The difference between shareholder and stakeholder capitalism Why B Corp is about much more than environmental performance The growth of the B Corp movement in Sussex Why the South Downs National Park has an unusually high concentration of B Corps How professional services firms are embracing responsible business Whether Sussex's independent business culture makes it particularly suited to this approach Why sustainable business doesn't have to mean small business The relationship between responsible business and long-term profitability What B Corp principles could contribute to Sussex's definition of prosperity Why businesses should consider the interests of workers, communities, suppliers and nature Whether local government should reward businesses demonstrating better practices The potential role of public procurement and business rates Why funding sustainability training may be more useful than funding certification How Be Business Energy Wise is supporting East Sussex businesses Why sustainability needs to become part of everyday professional skills The importance of collaboration between businesses and sectors How young people can be introduced to alternative business models What a more sustainable Sussex economy could look like in ten years 🎧 Production credits Host: Richard Freeman Guest: Demi Heath Sound design, editing and original music: Chris Thorpe-Tracey Production management: Letitia McConalogue 📣 Get involved sussexandthecity.info — episodes, resources, events and more about devolution and change across Sussex. sussexintelligence.com — independent research and evidence-led insight into growth, infrastructure, governance and belonging across Sussex.

    #66: Is Sussex Becoming The Capital Of Better Business?
  6. Oct 11

    #65: What An Outside Investor Sees In The Sussex Economy

    The Sussex And The City Podcast Episode #65 What An Outside Investor Sees In The Sussex Economy Host: Richard Freeman Guest: Ian Jolley – entrepreneur, investor and owner of Agricom 🔍 Episode summary What does Sussex look like to somebody who doesn't already live here, work here or know how the local economy operates? We spend an enormous amount of time talking about how Sussex should present itself to the outside world. We want to attract investment, develop a stronger economic identity, champion our businesses and persuade people that this is somewhere they should come to build things. But how often do we ask somebody who has actually made that decision what they found when they arrived? Ian Jolley wasn't particularly looking to invest in Sussex. He lives in Cheshire, has spent around 30 years working in transport and logistics, and is building a growing group of businesses specialising in commercial vehicle repairs and truck building. His operations already included P Leake Commercial Repairs in Telford and Collins Truck Builders in Essex when an opportunity arose to acquire Agricom, a long-established commercial and agricultural vehicle repair business near Petworth, West Sussex. The previous owners were retiring, the business fitted Ian's expansion strategy, and Sussex became the location of his third acquisition almost by accident. Then something unexpected happened. Ian began spending time in rural West Sussex and discovered a business culture that felt quite different from the one he knew elsewhere. Not necessarily less ambitious. Not unproductive. Just a different pace. Where his businesses further north could feel relentlessly focused on doing more, faster, Ian found that people in Sussex sometimes approached decisions more deliberately. They still wanted to grow, but seemed to spend more time thinking about whether an idea was right before rushing into it. And rather than importing his existing management culture into Sussex, Ian has started taking some of that Sussex approach back to his other businesses. Sussex is dominated by smaller businesses, independent enterprises and specialist suppliers. We often discuss this as a weakness, particularly when comparing ourselves with regions dominated by major corporate headquarters or large industrial employers. But Ian sees something else. He describes Sussex as an untapped pool of talent, where larger businesses could find specialist expertise, suppliers and people capable of supporting their growth. Perhaps Sussex doesn't need to become a miniature version of Birmingham, Manchester or London to attract investment. Perhaps it needs to get better at explaining the economic value of what already makes it distinctive. There is, however, another side to Ian's experience. He works in transport, logistics and commercial vehicles – industries that rarely feature prominently in the stories we tell about the Sussex economy, despite being essential to practically everything else. We have Gatwick Airport, the ports at Shoreham and Newhaven, agricultural businesses, food producers, manufacturers and thousands of enterprises that depend on getting people, products and materials from one place to another. But Sussex is not always an easy place to move things around. The South Downs, the A27, rural roads and fragmented infrastructure create practical problems for businesses such as Agricom. Ian describes having to spend two hours travelling to and from facilities needed for truck MOTs. His argument isn't that Sussex needs motorways carved through its countryside. Instead, he asks whether we could think more strategically about the roads we already have, where industrial facilities are located and how shared distribution hubs might support rural businesses without damaging the places that make Sussex attractive. And then there is the experience of arriving here as an investor. Ian is already considering another workshop in Sussex. But identifying the right location, understanding the local business landscape, finding relevant networks, accessing skills and discovering what support or funding might exist is surprisingly difficult when you don't know the area. That matters as the Sussex & Brighton Strategic Authority begins to develop a more coherent approach to inward investment and economic growth. Attracting an investor is only the beginning. Making it easy for them to stay, expand, employ people and build relationships is just as important. This is a conversation about trucks and tractors, certainly. But it is also about the character of the Sussex economy, the economic importance of logistics, the advantages of smaller businesses and what somebody arriving from outside can see that the rest of us might have stopped noticing. And perhaps the most interesting finding is that Sussex's different pace of business might be something worth protecting, rather than apologising for. This episode is brought to you by Be Business Energy Wise, a fully funded programme helping East Sussex businesses take control of energy costs and make smarter sustainability decisions. Businesses can access free practical one-to-one support, detailed on-site energy assessments where eligible, and workshops covering energy efficiency, sustainability marketing and reducing waste through the circular economy. You don't need an existing sustainability strategy or specialist knowledge. The programme helps businesses understand where they are now, what could make a difference and what's worth doing next. Be Business Energy Wise is funded by the Sussex and Brighton Strategic Authority and East Sussex County Council, managed by East Sussex County Council and delivered by Always Possible. Find out more at alwayspossible.co.uk/be-business-energy-wise. 🎯 In this episode Why Ian Jolly unexpectedly became an investor in rural West Sussex His ambition to build a national network of commercial vehicle repair businesses The story behind his acquisition of Agricom near Petworth How Sussex's business culture compares with the Midlands and the North Why a different pace doesn't necessarily mean lower ambition What Ian is taking from Sussex back into his other businesses Whether Sussex undersells the value of its smaller-business economy Why specialist suppliers and independent enterprises could attract larger investors The importance of transport and logistics to economic growth What COVID revealed about the essential role of commercial transport The difficulties of operating commercial vehicles in rural Sussex Why better roads don't necessarily mean building new motorways How strategically located industrial and distribution hubs could help The potential for shared logistics infrastructure serving Sussex food producers What an outside investor needs from local business networks Why Ian is already considering further investment in Sussex The skills needed to maintain the next generation of electric commercial vehicles Why business grants and support can be difficult to navigate What a more investor-friendly Sussex might look like   🎧 Production credits Host: Richard Freeman Guest: Ian Jolley Sound design, editing and original music: Chris Thorpe-Tracey Production management: Letitia McConalogue 📣 Get involved sussexandthecity.info — episodes, resources, events and more about devolution and change across Sussex. sussexintelligence.com — independent research and evidence-led insight into growth, infrastructure, governance and belonging across Sussex.

    #65: What An Outside Investor Sees In The Sussex Economy
  7. Oct 4

    #64: What Would A Sussex Housebuilding Revolution Actually Take?

    The Sussex And The City Podcast – Episode #64 What Would A Sussex Housebuilding Revolution Actually Take? Host: Richard Freeman Guest: Donna Cezair – Chief Executive, Worthing Homes 🔍 Episode summary Sussex has a housing crisis. That is easy to agree on. Thousands of households are waiting for social housing, living in temporary accommodation or trying to survive in a private housing market that has become unaffordable to people on perfectly ordinary incomes. At the same time, Sussex is under pressure to build substantially more homes while protecting some of the most valuable landscapes in the country. The difficult bit starts when you ask how. Who actually builds social housing? What is a housing association? Where does its money come from? Why is "affordable rent" sometimes 80% of the market rate? Why did councils transfer thousands of homes to housing associations? And if the need is so obvious, why can't we simply build a great many more? Donna Cezair has spent nearly 40 years working in social housing and is now Chief Executive of Worthing Homes, which owns around 4,000 properties and serves approximately 10,000 customers. Her starting point is that a good home is the cornerstone of a healthy and productive life. But housing doesn't exist in isolation. Building another estate on the edge of a town achieves rather less if residents can't reach jobs, there aren't enough schools or GPs, public transport is poor and the neighbourhood itself has no real sense of place. So what for devolution? The emerging Sussex and Brighton Strategic Authority will increasingly think across housing, transport, infrastructure, skills and economic growth at a scale Sussex has rarely used before. Eventually, a mayor will operate within that system too. Donna sees an opportunity for housing to stop being treated as a separate policy silo and instead become part of the county's essential infrastructure - connected to employment, health, education, transport, public space and community. But before that can happen, the social housing sector itself may need to get more organised. Donna estimates that more than 70 social housing providers operate across Sussex, ranging from major national housing associations to tiny specialist providers. Her previous experience in Greater Manchester showed her what can happen when those organisations speak collectively, work strategically with a mayor and make a clear proposition about what they can deliver. Sussex hasn't traditionally done that. So Donna is beginning to bring providers together – not simply to ask a future mayor for money, but to make an offer: land, development expertise, investment, community relationships and the ability to turn strategic plans into actual homes. And this isn't merely a question of finding enough planning sites. A major housebuilding programme will need construction workers, surveyors, materials, investment and infrastructure. Donna describes long-standing shortages in construction skills and difficulties recruiting professionals such as quantity surveyors and building surveyors. Major projects such as Gatwick's expansion could create further competition for labour and materials. Then there is public consent. People may recognise that Sussex desperately needs housing while simultaneously worrying about what new development will do to the place where they live. Donna's response is not that those concerns should be brushed aside. Housing associations need to use brownfield land, regeneration opportunities and infill intelligently – and development itself needs to produce places people genuinely want to live in. Because this conversation ultimately isn't about hitting a housing number. It is about whether Sussex can use devolution to start answering a much more useful question: Where do we want people to live – and what else needs to exist around them for those places to work? -- This episode is brought to you by Be Business Energy Wise, a fully funded programme helping East Sussex businesses understand and reduce their energy costs while making more informed sustainability decisions. Businesses can access free practical one-to-one support, detailed on-site energy assessments where eligible, and workshops covering subjects including energy efficiency, sustainability marketing and reducing waste through the circular economy. You don't need an existing sustainability strategy or specialist knowledge – the programme is designed to help businesses in East Sussex to understand where they are now, where energy may be being wasted and which actions are genuinely worth taking next. Be Business Energy Wise is funded by the Sussex & Brighton Strategic Authority and East Sussex County Council, managed by East Sussex County Council and delivered by Always Possible. Find out more at www.alwayspossible.co.uk/be-business-energy-wise. 🎯 In this episode Why Donna has spent nearly 40 years working in social housing What a housing association actually is The difference between social rent and "affordable" rent How housing associations finance new homes What Section 106 agreements contribute to social housing Why Worthing Borough Council transferred its housing stock in 1999 How Worthing Homes became a 4,000-home community-based landlord Why there are more than 70 social housing providers across Sussex What Sussex can learn from Greater Manchester's housing providers Why the sector needs a stronger collective voice Whether councils or housing associations should lead new social housebuilding The scale of homelessness and housing waiting lists in Sussex Misconceptions about who can access social housing Why low turnover means existing stock can never meet current demand Brownfield sites, infill and finding development land in Sussex Shortages of construction workers and professional skills The effect major infrastructure projects could have on building materials Why housing needs to be planned alongside transport, jobs, schools and healthcare What housing associations mean when they call themselves "place shapers" How housing can support health, employment and local economies Why collaboration could make public investment go further What a future Sussex Housing Alliance might offer a mayor 🏠 So what actually is a housing association? Housing associations are independent, not-for-dividend organisations providing homes at below-market costs. They are governed by boards and raise much of their finance privately rather than borrowing directly through government. New affordable housing can be supported through grants from Homes England or through planning requirements such as Section 106 agreements, under which private developments provide a proportion of affordable housing. Housing associations then offer different forms of tenure. Social rent Typically significantly below market rent – Donna describes it as around 60% of the local market rate. Affordable rent Despite the slightly awkward name, this can be up to around 80% of market rent. Shared ownership Residents purchase part of a home and pay rent on the remainder, offering another route for households unable to buy outright. Worthing Homes itself was created through a large-scale voluntary transfer in 1999, when tenants voted for Worthing Borough Council's housing to transfer to the new housing association. A major reason councils transferred homes in this way was finance: housing associations could access private investment and raise money to improve existing stock and build more homes. 👤 About Donna Cezair Donna Cezair is Chief Executive of Worthing Homes and has worked in social housing for nearly four decades. She began her housing career in 1987 and moved into her first executive role six years later. Since then, she has worked with housing associations, local authorities and national organisations across the UK. Before joining Worthing Homes in January 2023, Donna was Chief Executive of First Choice Homes in Oldham, giving her direct experience of operating within the Greater Manchester devolved system and the collective approach developed by housing providers there. At Worthing Homes she leads a community-based housing association responsible for approximately 4,000 homes and 10,000 customers. Donna is also Chair of the Board of ForHousing.   🎧 Production credits Host: Richard Freeman Guest: Donna Cezair Sound design, editing and original music: Chris Thorpe-Tracey Production management: Letitia McConalogue 📣 Get involved 👉 sussexandthecity.info — episodes, resources, events and more about devolution and change across Sussex 👉 sussexintelligence.com — independent research and evidence-led insight into growth, infrastructure, governance and belonging across Sussex

    #64: What Would A Sussex Housebuilding Revolution Actually Take?
  8. Sep 27

    #63: Sussex Could Become A Global Nature Recovery Hotspot

    The Sussex And The City Podcast Episode 63 Sussex Could Become A Global Nature Recovery Hotspot Host: Richard Freeman Guest: Rob Alcroft – co-founder of Wayforward 🔍 Episode summary This is a conversation we recorded more than a year ago. Oddly, it feels more relevant now than it did then. Back in July 2025, Sussex devolution was still largely something we talked about in the future tense. One of the questions Rob Alcroft and I wrestled with was whether a new strategic authority – and eventually a mayor – would see nature as something sitting off to the side of the growth agenda, or whether it might become part of our definition of prosperity itself. Quite a lot has happened since. Over the summer, climate action conveners Cat Fisher, Victoria Ramsden, Cathy Shutt and Paul Steedman brought together people from businesses, community organisations, academia and environmental networks from across Sussex to challenge the emerging Sussex and Brighton Strategic Authority's definition of prosperity. Their argument was that prosperity shouldn't mean economic growth alone. It should mean people, the economy and nature thriving together. An open letter making that case attracted 213 signatures from a wide range of organisations and individuals. And the language now being used in briefings on the emerging strategy describes prosperity as a Sussex where people, place, the economy and nature are resilient and thrive together, now and in the future. Climate resilience has also been described as one of the strategy's priorities. We're not suggesting one letter magically rewrote regional policy. It didn't. But it is a useful example of why these conversations matter while new institutions are still taking shape – and what can happen when people make a clear and practical case for doing something differently. Which brings us back to Rob. Rob is co-founder of Wayforward, a social-purpose strategic consultancy specialising in stakeholder engagement. The organisation has been deeply involved in nature recovery across Sussex, including helping shape the original vision for Sussex Bay and leading engagement around the Local Nature Recovery Strategies for East Sussex, West Sussex and Brighton & Hove. That work has given Rob a broad view of what's already happening. And there is a lot happening. Through its research, Wayforward has spoken to more than 200 people across well over 100 organisations and identified more than 50 pioneering nature recovery projects in Sussex. The finding isn't a lack of enthusiasm or expertise. It's that people overwhelmingly want to collaborate more, but often lack the time, coordination and infrastructure to do it. The opportunity for devolution, then, might not be for a new mayor to invent another layer of environmental activity. It might simply be to give a bigger voice, greater coordination and more confidence to what is already here. Sussex is incredibly green. We have the South Downs. The sea. Rivers, chalk landscapes, woodland, farmland and important habitats. For most of us, some kind of extraordinary landscape is never very far away. And that makes it easy to assume nature is doing rather better than it actually is. Rob points to research around the River Adur where around two-thirds of surveyed river users believed it to be in good or very good condition, despite evidence of its environmental problems. The landscapes around us can look beautiful while biodiversity declines, waterways deteriorate and water resources come under increasing pressure. Sussex is going to build houses. It will need infrastructure. Political leaders will want investment, jobs, transport projects and visible evidence of economic progress. Rob's argument isn't that nature recovery should become a reason to pretend none of that can happen; it's that this is the wrong binary. Development can have environmental costs while also creating opportunities for nature recovery. Nature recovery itself can support jobs, tourism, science, research, health and wellbeing. Walking, cycling, food, wine, culture and the visitor economy can all connect to the landscapes and seascapes Sussex is trying to recover. Projects including Sussex Bay, Weald to Waves, the work of Sussex Wildlife Trust and other nature recovery programmes are already demonstrating pieces of that story. Put those things together, give them a much bigger political voice and Rob believes Sussex could become something genuinely distinctive as a global hotspot for nature recovery, research and sustainable tourism. --- This episode is brought to you in partnership with TEDx Worthing, returning to Worthing Pavilion Theatre on 5 October. This year's theme is We Begin Here, exploring how local change starts and what each of us can do to be part of it, with talks, performances and interactive installations bringing more than 700 people together. Sussex and the City listeners can save 20% on tickets using the code SUSSEXCITY20. Visit www.tedxworthing.com 🎯 In this episode Why this conversation, recorded in July 2025, feels even more relevant now How the definition of prosperity emerging in Sussex has changed What Wayforward does and how Rob became involved in nature recovery The origins of Sussex Bay What Sussex's Local Nature Recovery Strategies are trying to achieve What Rob learned from talking to more than 200 people across over 100 organisations The extraordinary number of nature recovery projects already operating in Sussex Why enthusiasm for collaboration isn't the same as having capacity to collaborate The need for "leading from the middle" rather than another umbrella organisation Whether nature needs to be explicitly written into a future mayor's targets What we actually mean when we talk about "nature recovery" Why access to nature matters for health, creativity and community wellbeing Whether Sussex takes its natural environment for granted The gap between how healthy nature looks and what the evidence tells us Why growth versus nature is the wrong argument How development and infrastructure could coexist with nature recovery The economic potential of ecotourism Sussex's opportunities around walking, cycling, diving and watersports How nature recovery can connect with arts, culture, food, wine and health Why a future mayor's voice could make a significant difference Whether Sussex could become internationally recognised for nature recovery   👤 About Rob Alcroft Rob Alcroft is co-founder of Wayforward, a social-purpose strategic consultancy working with organisations seeking to create social and environmental impact. Rob's background is in the charity sector and fundraising. Way Forward combines that experience with expertise in communications and marketing, with a particular focus on stakeholder and public engagement – understanding how organisations can build meaningful involvement around their work. Wayforward's nature recovery work in Sussex has included helping develop the original vision for Sussex Bay and leading engagement for the Local Nature Recovery Strategies across East Sussex, West Sussex and Brighton & Hove. The organisation has also worked with Sussex Wildlife Trust, Weald to Waves and the Ouse & Adur Rivers Trust, giving Rob and the team extensive experience of the people, organisations and projects involved in nature recovery across Sussex. 🎧 Production credits Host: Richard Freeman Guest: Rob Alcroft Sound design, editing and original music: Chris Thorpe-Tracey Production management: Letitia McConalogue 📣 Get involved 👉 sussexandthecity.info — episodes, resources, events and more about devolution and change across Sussex 👉 sussexintelligence.com — independent research and evidence-led insight into growth, infrastructure, governance and belonging across Sussex

    #63: Sussex Could Become A Global Nature Recovery Hotspot

About

Sussex And The City is the essential podcast for anyone curious about the future of place, power, and prosperity in Sussex. Hosted by Richard Freeman, each episode unpacks the people, policies and economics shaping one of the UK's most complex and compelling regions. Focused on forthcoming devolution and local government reorganisation, we're telling the Sussex and Brighton story in the 21st century. From climate action and infrastructure to growth, enterprise and identity, this is where business leaders, community voices, policy wonks and creative thinkers share bold ideas for what Sussex could become. Join us for lively conversations, expert insights and provocative questions at a time of major change — whether you're in Brighton or Battle, Crawley or Chichester. New episodes weekly. Always independent. Of, from, and for, Sussex.

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