The Conscious Counsel Podcast

Cory Sterling

Heart-leading health and wellness entrepreneurs, we've got your back. The Conscious Counsel Podcast is the go-to business growth and legal resource for practitioners, solopreneurs, and small businesses committed to making an impact and spreading love and wellness into the world. Law meets heart. Hosted by Cory Sterling, this podcast shares real stories, practical insights, and legal wisdom for wellness entrepreneurs, fitness professionals, and heart-led business owners. Whether you’re scaling your studio, launching a retreat, or just want to make law feel less scary—this show is for you. Whether you’re a yoga teacher, personal trainer, life coach, or holistic health professional, this podcast gives you the guidance, support, and protection you need without the confusing legal jargon. Tune in for enlightening conversations with experts, industry-specific legal guidance, and real-life case studies of conscious businesses. You do what you do to make the world a better place, and this podcast is here to clear the path so you can show up fully in your gifts. And, if you need legal help, why not get it from a lawyer who loves you? Follow/Subscribe now so you never miss an episode. https://www.consciouscounsel.ca

  1. 13h ago

    63 | Your Studio Is an Asset ft. Mitch McGinley

    Most studio owners spend years thinking about how to grow their business.   Far fewer think about what happens when it is time to leave it.   In this episode, Cory sits down with Mitch McGinley, Founder and CEO of Boutique Fitness Broker, to talk about something many wellness entrepreneurs rarely discuss: selling the business you built.   Mitch knows the process firsthand. He and his wife bought a yoga studio, grew it, and eventually sold it for five times what they paid. That experience ultimately led him into boutique fitness brokerage, where he has since helped sell dozens of studios.   Why This Matters At some point, every business owner will exit their business. The question is whether you prepare for that exit ahead of time. Mitch explains that getting your legal, HR, tax, accounting, staffing, and business records organized before a sale can make the process smoother and help a buyer feel more confident about what they are purchasing.   Key Takeaways ✔️ Your studio may be a sellable asset✔️ Preparing years before an exit can make the process easier✔️ Legal, HR, accounting, and tax records matter during due diligence✔️ Reducing the business’s dependence on the owner can make it stronger✔️ Buyers want to see organized systems, documents, permits, and records✔️ Emotional preparation matters too — especially for founder-led studios   Cory’s Legal Pro Tip “Build your business today like someone may need to understand, evaluate, and buy it tomorrow.”   🎧 Wondering what your studio could become beyond your ownership? Hit play now.   📞 Book a legal call📸 Instagram👥 Join Our Facebook Group

    63 | Your Studio Is an Asset ft. Mitch McGinley
  2. Sep 17

    62 | Why Holistic Practitioners Need Community ft. Andrew Slater

    Holistic practitioners often start with a gift, a passion, and a desire to help.   But building a sustainable practice requires more than being good at your modality.   In this episode, Cory sits down with Andrew Slater from FOYHT to talk about community, business support, practitioner networking, and why holistic health professionals need the right people around them as they grow.   Why This Matters Many holistic practitioners are deeply skilled in their work, but they are not always trained in the practical side of running a business.   Legal, marketing, websites, client communication, business structure, and staying motivated can all become challenging when you are trying to build alone. That is where community and comprehensive support can make a real difference.   Key Takeaways ✔️ Holistic practitioners need support beyond their modality✔️ Community helps practitioners stay motivated through low-energy seasons✔️ New practitioners often need direction, structure, and practical guidance✔️ Experienced practitioners can share wisdom, niche expertise, and perspective✔️ Knowing what makes your practice unique helps build trust and long-term growth   Cory’s Legal Pro Tip “The more clearly you understand the support your business needs, the easier it becomes to build a practice that is protected, sustainable, and aligned.”   🎧 Want to understand how holistic practitioners can grow with more support? Hit play now.   📞 Book a legal call📸 Instagram👥 Join Our Facebook Group

    62 | Why Holistic Practitioners Need Community ft. Andrew Slater
  3. Sep 9

    61 | Who Are You Becoming? (ft. Dr. Kim Foster)

    The way you see yourself shapes the way you show up in your business.   If you believe you are “bad at tech,” “not good at sales,” or “not the kind of person who follows through,” those identity statements can quietly limit what you allow yourself to build.   In this episode, Cory sits down with Dr. Kim Foster, author, TEDx speaker, and doctor turned entrepreneur, to talk about self-image psychology, identity shifts, and how wellness entrepreneurs can begin becoming the person their next level requires.   Why This Matters Many health and wellness professionals are transitioning from employee roles, clinical work, or traditional healthcare into entrepreneurship.   That shift is not just strategic.   It is personal.   To grow a business, charge for your work, market your services, learn new tools, and step into leadership, you need a self-image that supports where you are going.   Key Takeaways ✔️ Your self-image influences what you believe is possible✔️ Identity-based statements can quietly limit your growth✔️ The first step is noticing what you say about yourself✔️ Small “identity ladder” shifts are more effective than giant leaps✔️ Gathering evidence helps reinforce the person you are becoming   Cory’s Legal Pro Tip  “As your business evolves, your identity, systems, and legal foundation all need to grow with it.”   🎧 Want to understand how your self-image affects your business? Hit play now.   📞 Book a legal call📸 Instagram👥 Join Our Facebook Group

    61 | Who Are You Becoming? (ft. Dr. Kim Foster)
  4. Sep 2

    60 | Your Legal Documents Need to Fit

    Generic legal documents might look fine when everything is going well.   But when a complaint, dispute, injury, or investigation happens, the first question is almost always the same: what does the signed contract say?   In this episode, Cory shares a serious client story involving a licensed therapist offering separate coaching services without customized legal documents clearly explaining the difference between the two.   Why This Matters When your business offers services across different scopes — therapy, coaching, consulting, wellness support, retreats, studios, or online programs — your legal documents need to clearly define what you do and what you do not do. Without that clarity, a complaint or dispute can become much harder to defend.   Key Takeaways ✔️ Generic contracts may not protect your actual business model✔️ Scope of services must be clearly explained in writing✔️ Licensed professionals need clear separation when offering coaching services✔️ The signed agreement is usually the first thing reviewed in a dispute✔️ Customized legal documents help protect your business, license, and livelihood   Cory’s Legal Pro Tip “Your documents should explain exactly what you do, what you don’t do, and where the boundaries of the relationship begin and end.”   🎧 Want to make sure your legal documents actually fit your business? Hit play now.   📞 Book a legal call📸 Instagram👥 Join Our Facebook Group

    60 | Your Legal Documents Need to Fit
  5. Aug 26

    59 | Making Concussion Care Better ft. Natasha Wilch (Concussion Nerds)

    Concussion care is more complex than most people realize.   For many patients, recovery is not as simple as resting for a few days and returning to normal life.   In this episode, Cory sits down with Natasha Wilch, founder of Concussion Nerds and host of the Concussion Nerds podcast, to talk about complex concussion care, clinical mentorship, and why better training for healthcare professionals can create a ripple effect for patients around the world.   Why This Matters Many people with persistent concussion symptoms feel lost, dismissed, or told they simply need to live with their “new normal.” Natasha is working to change that by helping clinicians understand concussion through a deeper, multi-system lens — including the visual system, vestibular system, cervical spine, autonomic nervous system, cognition, and mental health screening.   Key Takeaways ✔️ Concussion care requires more than a basic weekend course✔️ Symptoms like brain fog, dizziness, fatigue, and anxiety can come from different systems✔️ A multi-system assessment helps clinicians understand what is really driving symptoms✔️ Patients should not have to fly across the world to receive exceptional care✔️ Niching down can create a powerful business model and a bigger impact   Cory’s Legal Pro Tip "When your method, name, and training model become valuable, protecting your intellectual property becomes part of protecting your mission.”   🎧 Want to hear how one clinician is changing concussion care around the world? Hit play now.   📞 Book a legal call📸 Instagram👥 Join Our Facebook Group

    59 | Making Concussion Care Better ft. Natasha Wilch (Concussion Nerds)
  6. Aug 12

    57 | Stop Giving Away Your Value ft. Laura Wieck

    Some of the most valuable work you do may be happening outside the “official” session.   For massage therapists, bodyworkers, coaches, trainers, and service-based wellness professionals, the conversations before and after the appointment often carry real transformation — but many practitioners give that time away for free.   In this episode, Cory sits down with Laura Wieck, founder of Body Mind Coaching, to talk about invisible labor, aligned business strategy, boundaries, and how wellness professionals can grow beyond the treatment table.   Why This Matters Many wellness professionals reach a point where they are fully booked, deeply committed to their clients, and still feeling maxed out.   The next level is not always about adding more hours.   Sometimes, it is about recognizing the value you are already providing and creating a structure that honors your time, energy, and expertise.   Key Takeaways ✔️ Many wellness professionals give away valuable time for free✔️ Extra conversations, tools, and support can become part of a paid structure✔️ Boundaries help both the practitioner and the client✔️ Sales and marketing can feel aligned when rooted in service and connection✔️ Growing beyond the treatment table starts with valuing your presence   Cory’s Legal Pro Tip “When your work evolves, your agreements, pricing, and client expectations need to evolve with it.”   🎧 Want to stop giving away your value and start honoring your work differently? Hit play now.   📞 Book a legal call📸 Instagram👥 Join Our Facebook Group

    57 | Stop Giving Away Your Value ft. Laura Wieck

Ratings & Reviews

5
out of 5
2 Ratings

About

Heart-leading health and wellness entrepreneurs, we've got your back. The Conscious Counsel Podcast is the go-to business growth and legal resource for practitioners, solopreneurs, and small businesses committed to making an impact and spreading love and wellness into the world. Law meets heart. Hosted by Cory Sterling, this podcast shares real stories, practical insights, and legal wisdom for wellness entrepreneurs, fitness professionals, and heart-led business owners. Whether you’re scaling your studio, launching a retreat, or just want to make law feel less scary—this show is for you. Whether you’re a yoga teacher, personal trainer, life coach, or holistic health professional, this podcast gives you the guidance, support, and protection you need without the confusing legal jargon. Tune in for enlightening conversations with experts, industry-specific legal guidance, and real-life case studies of conscious businesses. You do what you do to make the world a better place, and this podcast is here to clear the path so you can show up fully in your gifts. And, if you need legal help, why not get it from a lawyer who loves you? Follow/Subscribe now so you never miss an episode. https://www.consciouscounsel.ca

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