The Zen Mastery Podcast

Angel Martin Cordova Salvador

Welcome to Zen Mastery where business growth meets real-world wisdom. I share what's actually working right now: strategies from my coaching clients, social media tactics that convert, and the reasoning that separate growth from stagnation. Plus, I bring on successful coaches and personal development leaders to share their insights. Whether you're scaling a coaching business or turning expertise into income, get practical advice you can use today. No BS, just real conversations about building a business and life you're proud of.

  1. 4d ago

    How He Lost Everything and Rebuilt Around 3% Profit with Scott Proposki and Angel Martin Cordova

    Scott Proposki had built a photography empire. National Geographic. The White House. 52 photographers running events all over the country. Then COVID hit and the entire model that depended on hundreds of people gathering in one room collapsed overnight. Get a Free Gift: https://grow.astrozenmarketing.com/ In this episode Scott breaks down what he learned losing it all and rebuilding from scratch, why most business owners are chasing revenue when they should be chasing profit, and the small 1% to 3% incremental changes that compound into a business that actually lasts. He also gives the simplest fix you can make to your website right now that he says is non-negotiable. TIMESTAMPS 0:00 — How Scott rebuilt after losing everything during the pandemic 4:33 — How to prepare for the next downturn before it hits 6:54 — The 1% to 3% profit shift that changes a business 11:07 — What a successful business actually looks like 19:24 — How Scott managed 52 photographers across the country 25:56 — The things business owners do that are killing their profits 28:46 — The one thing every business owner needs on their website right now 33:25 — Why AI is gasoline for whatever you are already doing KEY HIGHLIGHTS Plan B Is Plan A — Scott has seen presidents go bankrupt four or five times and rebuild. No is not an option. You just do not stop. Just Get 3% Profit — Small one, two, three percent incremental changes are what move the needle. On a million dollar business, 3% adds up fast. Most owners ignore the small wins and chase the big ones. Build a Lifestyle Business or Scale It. Pick One. — Most founders never have this conversation with themselves. They just try to grow as big as possible. That is where the problem starts. Information Is Not Transformation — AI gives you tons of information. What it cannot give you is lived experience. That is why mentors and coaches will always matter. Stop Hiding Behind the Computer — Redoing your logo is not work. Building a new website is not work. Calling 50 to 100 people a day is work. That is how revenue actually shows up. Get in touch with Scott:https://www.instagram.com/scottproposki/https://scottproposki.comhttps://www.camerafocusmethod.com Follow Martin Cordova in socials:https://www.instagram.com/angelmartincordova LinkedIn: (https://www.linkedin.com/in/george-rivera-53b3296/) Subscribe to our newsletter:https://grow.astrozenmarketing.com/newsletter-signup-3288 Book a call to grow on social media and sell more: https://astrozenmarketing.com

    36 min
  2. May 18

    How to Build a Business Without Losing Your Family With George Rivera and Angel Martin Cordova

    George Rivera was on track to become V2 of his father. He had built businesses generating over $400 million in online sales. He was working 90 hours a week. And two weeks before his dad died, his father told him one thing he has never forgotten: don't miss Leo's games. I missed too many of yours. Get a Free Gift: https://grow.astrozenmarketing.com/ In this episode George breaks down the system he used to go from 90 hour weeks to under 30, why most founders have a dependency problem disguised as a revenue problem, and how to actually reengage with your family once you finally have your time back. He also opens up about what he calls 18 Summers, the framework behind his entire mission of waking up founder dads before it is too late. This is a conversation about what really matters when you finally stop and look up. TIMESTAMPS 0:00 — Why George helps his son create a podcast 1:30 — The dependency problem most founders never see 5:30 — How George went from 90 hour weeks to under 30 with the $10 per hour filter 9:38 — The difference between delegating tasks and delegating with ownership 15:00 — How to actually reengage with your family once you have the time back 22:58 — Why peace at home is not the same as a healthy marriage 27:07 — Advice for the founder dad who is just starting out 32:12 — Buy Back Time Formula and Before They Stop Asking KEY HIGHLIGHTS – You Have a Dependency Problem, Not a Revenue Problem — The business still runs through you. Decisions, approvals, fires. Until you redesign how it makes decisions without you, the weight follows you home every night. – The $10 Per Hour Filter: Run every task you do through a dollar value filter. George realized 40 of his 90 weekly hours were under $50 an hour work. Eliminate, automate, or delegate it. – Delegate the Outcome, Not the Task: Old school delegation is just delayed involvement. Real delegation gives the team ownership of the result so it never boomerangs back to you. – The Bond Does Not Break Overnight: Missed dinners. Phones on the table. Games where you showed up but were not there. Your family learns to live without you. You trained them to. – You Only Get 18 Summers: At day zero, you have 18 summers with your kids. Most founders hear that and immediately do the math. The clock is already running. Follow Martin Cordova in socials:https://www.instagram.com/angelmartincordova Get in touch with George:buybacktimeformula.com LinkedIn: (https://www.linkedin.com/in/george-rivera-53b3296/) Son's podcast: @leointerviews on YouTube (this is Leo, his son, who is mentioned in the episode) Subscribe to our newsletter:https://grow.astrozenmarketing.com/newsletter-signup-3288 Book a call to grow on social media and sell more: https://astrozenmarketing.com

    37 min
  3. May 5

    Masculine & Feminine Dynamics with Erik Underwood and Angel Martin Cordova

    Erik Underwood put his entire identity into baseball. His mind, body, spirit, everything. When the career ended, he had no direction, no purpose, and no idea who he was without it. There were times he wanted to end it all. Get a Free Gift: https://grow.astrozenmarketing.com/ In this episode Erik breaks down what masculine and feminine energy actually are from an energetic perspective, why most men are accidentally living in their feminine without knowing it, and what it looks like to shift that in dating, relationships, and life. He also opens up about how authenticity became his only business strategy and why it worked. TIMESTAMPS0:00 — Why men are so feminine right now and what is actually causing it1:08 — What masculine and feminine energy actually are from an energetic perspective6:32 — The vase and water analogy: why you need both to function12:37 — How to get clients by just being authentically yourself18:18 — How to approach dating from a masculine energy framework32:18 — How to shift the polarity in a stale relationship46:01 — Why community is literally everything for a man KEY HIGHLIGHTSMasculine Energy Is Direction, Not Dominance — Consistent purpose, internal movement toward a goal, not needing external validation. Most men have been taught the societal version and missed the energetic one entirely. Your Life Is the Cake — Build your friendships, hobbies, health, and spiritual practice first. The feminine in any context is just the icing. Stop making someone else your entire foundation. Walk Through Open Doors — Stop banging on closed ones. When someone moves closer, glances your way, makes a comment, that is an open door. Walk through it. Authenticity Is the Only Strategy — Erik never hacked the algorithm. He just put his most authentic ideas out there consistently and opportunities found him. Community Is Everything — Every single thing Erik shared in this episode he learned from someone else. Men are not wired to do this alone. Follow Erik Underwood in his socials:https://www.instagram.com/eunder_wood/ Follow Martin Cordova in socials:https://www.instagram.com/astrozen28/ Subscribe to our newsletter:https://grow.astrozenmarketing.com/newsletter-signup-3288 Book a call to grow on social media and sell more: https://astrozenmarketing.com

    54 min
  4. May 1

    Case Study: How to Build a Workshop with Claude to Get Coaching Clients

    One client. One workshop. $12,500 in revenue from $600 in ads. Get a Free Gift: https://grow.astrozenmarketing.com/ In this episode I walk through the entire workflow of my agency used to build, launch, and sell out a paid workshop for a coaching client, using Claude as the primary building tool. From landing page to email sequence to Instagram ads, everything was built with AI, everything stayed congruent, and five people showed up to a 90 minute workshop, two of whom became high ticket clients. TIMESTAMPS0:00 — How we made $12,500 from a $600 ad spend using a workshop1:20 — How to position and price your workshop to attract serious buyers4:30 — How to build a landing page with Claude from scratch8:10 — How to transfer your Claude built page into Go High Level17:20 — How to write your email sequence, stories, and posts using Claude22:40 — The ad structure that gets people to click without feeling sold toKEY HIGHLIGHTSPrice It Right or Lose Them — A $97 workshop attracts a serious buyer. Free attracts everyone, which means no one is truly committed. Claude Builds the Landing Page — Feed it your voice, your avatar, your pain points, and your testimonials. Paste the HTML into Go High Level and it is live. Everything Draws From the Landing Page — Emails, stories, posts, and ads all pull from the same copy. You dissect what is already there and distribute it. The Ad Structure That Works — Call the ideal client, name the problem, hint at the solution, invite them to learn more. Never tell people to buy in the ad. Qualify In the Workshop, Not After — Invite people into a discovery call while they are still in the room. That is when they are most ready. Follow Martin Cordova in socials:https://www.instagram.com/astrozen28/ Subscribe to our newsletter:https://grow.astrozenmarketing.com/newsletter-signup-3288 Book a call to grow on social media and sell more: https://astrozenmarketing.com

    25 min
  5. Apr 28

    How to Naturally improve Your Testosterone Without TRT — Mark Holman & Angel Martin Cordova

    Most men go to the doctor, get told everything looks normal, and walk out still feeling like something is wrong. Mark Holman is the guy they should have seen instead. Get a Free Gift: https://grow.astrozenmarketing.com/ Mark is a men's holistic health coach who went from 300 to 1100 testosterone naturally by addressing root causes instead of masking symptoms. In this episode he breaks down why TRT is almost always a last resort that gets jumped to too quickly, what functional blood work reveals that standard panels miss, and what the men who come to him all have in common. He also opens up about his own story of being emasculated in a past relationship and why that is now the core of the work he does. TIMESTAMPS0:00 — Why TRT is a last resort and what to do instead1:28 — What doctors miss and how functional blood work is different5:10 — The biggest causes of low testosterone most men ignore8:24 — Who comes to Mark and what they all have in common11:09 — What life looks like going from 300 to 1100 testosterone14:06 — The high T lifestyle: nutrition, competition, sleep, and stress20:10 — How Mark met Corey and why men's health and men's work belong together29:43 — What Mark says to women about supporting the men in their lives34:35 — One message to every man who thinks it will happen faster than it will KEY HIGHLIGHTSYour Testosterone Is Low for a Reason — Gut health, liver issues, low stomach acid, stress, poor sleep. If you just get on TRT without addressing that reason, you are missing the whole point. Doctors Are Looking for Disease, Not Optimal Health — Functional ranges are tighter and based on peer reviewed research. That is where the real story lives.The High T Lifestyle — Sleep hard, eat nutrient dense food, regulate your nervous system, and get back into competition in some form. Mark calls it the high T lifestyle and it is the foundation of everything.300 to 1100 — At 300 Mark had no drive, no confidence, and was just going through the motions. At 1100 he can lock in for six to seven hours of focused work a day. That is the difference.Stay in the Game — It took Mark five years to hit a financial milestone he thought he would hit in six months. The only way you lose is if you give up. Follow Mark Holman in socials:https://www.instagram.com/markholmanhealth/ The Next Level 3 Day Intensive For Men: https://www.instagram.com/thenextlevel_intensives/ Follow Martin Cordova in socials:https://www.instagram.com/astrozen28/ Subscribe to our newsletter:https://grow.astrozenmarketing.com/newsletter-signup-3288 Book a call to grow on social media and sell more: https://astrozenmarketing.com

    36 min
  6. Apr 17

    How to Break Free from Technology and Screen Addiction — Craig Perra & Angel Martin Cordova

    Craig Perra was a fired executive, a fired attorney, addicted to alcohol, drugs, heroin, synthetic chemicals, cigarettes, sex, and porn, all at the same time. Then he walked out of an inpatient facility and told himself he was never coming back. Get a Free Gift: https://grow.astrozenmarketing.com/ Fifteen years later he has worked with clients in 30 countries, appeared on the Steve Harvey Show and with Katie Couric, and built a methodology that has been translated into three languages. In this episode Craig breaks down why your addiction is not the enemy, what technology and AI are doing to your brain, and why the single greatest predictor of results in any coaching relationship has nothing to do with the method.TIMESTAMPS0:00 — What is a technology addiction and where does it sit on the spectrum1:19 — Why AI is making it worse and what Craig calls an AI tsunami6:49 — One distraction costs 25 minutes of focused energy. Do the math.10:33 — What addiction actually is and why it is always the solution not the problem12:40 — When Craig's father died and he almost relapsed into everything16:30 — How Craig went from fired executive and attorney to coaching 30 countries19:32 — The biggest shift: there are no bad parts. They are all trying to help.31:55 — Why community is not optional. It is mandatory.KEY HIGHLIGHTSYour Addiction Is Trying to Help You — All behavior is need seeking behavior. Until you understand what need it is meeting, you will keep fighting yourself and losing.Technology Is the New Tobacco — Social media companies designed these platforms to addict us. They knew it. AI is making it worse.There Are No Bad Parts — The addict part, the critical voice, even the suicidal ideation part. They all have good intentions. You will always lose in a fight against yourself.Community Is Mandatory — Craig makes it non-negotiable for every client. Without it the results do not stick. Every time. No exceptions.Be Obsessed With Fulfillment — People are trusting you with their money and their life. Honor that and everything else follows.Follow Craig Perra in socials:https://www.instagram.com/mindful_habit_coachingMindful Habit Mastery — https://mindfulhabithelp.comFollow Martin Cordova in socials:https://www.instagram.com/astrozen28/Subscribe to our newsletter:https://grow.astrozenmarketing.com/newsletter-signup-3288Book a call to grow on social media and sell more: https://astrozenmarketing.com

    59 min
  7. Apr 13

    What Real Masculinity Actually Looks Like - Brian Paris & Angel Martin Cordova

    This episode was filmed in the desert during an actual rite of passage ceremony. Brian Paris and me had both separately fasted alone in the wilderness for four days and four nights. On this day we were there as a team to receive a brother coming back across the threshold. Get a Free Gift: https://grow.astrozenmarketing.com/Brian Paris is an embodiment coach, speaker, and director of organizational development at Rising Man. In this episode he breaks down what embodiment actually means, why most men are living from the past without knowing it, and why the manosphere is doing great business but failing humanity.This is a conversation about what real masculinity looks like when you strip away everything the internet told you it should be. TIMESTAMPS 1:41 — What a man's true job actually is: support, not solve 5:33 — The difference between blood brothers and brotherhood 6:13 — What embodiment is and why emotions get stuck in the body 10:57 — What Rising Man is and why it went nonprofit 12:46 — Why life is about facing edges and having men beside you when you do KEY HIGHLIGHTS A Man's True Job Is Support, Not Solve — Not here to fix. Here to hold space, listen deeper, and help another man feel seen. Emotions Live in the Body — Until you process them in the present, you are always reacting from the past. The Father Who Texted His Son — After Brian's Gaia talk, a father who had kicked his son out at 15 texted him for the first time in years: I am proud of you. That is Brian's entire purpose in one sentence. Less Manosphere, More Masculinity — Great business. Wrong direction. Brian has a young son and he is paying attention. Rising Man: https://risingman.org/about/ Learn about Compass: https://risingman.org/compass/ Follow Brian Paris: https://www.instagram.com/drbrianparis/ Follow Martin Cordova in socials: https://www.instagram.com/angelmartincordova/ Subscribe to our newsletter: https://grow.astrozenmarketing.com/newsletter-signup-3288 Book a call to grow on social media and sell more: https://astrozenmarketing.com

    16 min
  8. Apr 8

    What Is a Rite of Passage and Why Every Man Needs One - Shawn Berry & Angel Martin Cordova

    Shawn Berry has been guiding men through rites of passage in the wilderness since 2002. Before that he spent two years training under the man who first took him out in 1998 at age 30, when he had no idea this was still something people actually did.Get a Free Gift: https://grow.astrozenmarketing.com/In this episode Shawn breaks down what a rite of passage actually is, why modern men have never truly been initiated, and what happens when you spend four days alone in the wilderness with no food and nowhere to hide from yourself. He also opens up about the 30,000 year history of this practice, why we lost it, and what that loss is costing us right now.This is a conversation about dying to who you were and finding out who you actually are.TIMESTAMPS0:00 — What is a rite of passage1:20 — The three phases: severance, threshold, and incorporation2:43 — Why incorporation is the hardest and most neglected phase10:51 — The 30,000 year history of rites of passage and why we stopped13:51 — What men discover about themselves when they strip everything away18:10 — How to know if you are ready and where to find an organization21:08 — Is it safe to fast alone in the wilderness for four days24:26 — The book: The Thread That Pulls on All ThingsKEY HIGHLIGHTSThe Three Phases — Severance, threshold, and incorporation. The third one is the hardest and the one most organizations completely ignore.You Cannot Have a Rite of Passage Without Community — A transformational experience alone is possible. A rite of passage is not. Being seen by others is the whole point.We Stopped 12,000 Years Ago — Shawn believes there is a direct link between losing this practice and what we are doing to the planet today.Nature Is the Teacher, Not the Guide — During the threshold Shawn steps back entirely. What happens out there is between you and the wilderness.If You Feel a Twinge of Intrigue, It Has Already Begun — That spark means the identity that got you here is running out of fuel and something new is ready to emerge.Wilderness Guides Council: https://wildernessguidescouncil.orgFollow Shawn Berry:https://www.instagram.com/thethreadthatpulls/Follow Martin Cordova in socials:https://www.instagram.com/astrozen28/Subscribe to our newsletter:https://grow.astrozenmarketing.com/newsletter-signup-3288Book a call to grow on social media and sell more: https://astrozenmarketing.com

    31 min

About

Welcome to Zen Mastery where business growth meets real-world wisdom. I share what's actually working right now: strategies from my coaching clients, social media tactics that convert, and the reasoning that separate growth from stagnation. Plus, I bring on successful coaches and personal development leaders to share their insights. Whether you're scaling a coaching business or turning expertise into income, get practical advice you can use today. No BS, just real conversations about building a business and life you're proud of.