Fitness Franchise Podcast

Fitness Franchise Podcast

So you have a passion for fitness and the desire to start your own business. But launching a massively successful fitness business is extremely complex...the systems, operations, hiring, firing, coaching, sales, and marketing are critical to success. Where do you even start? This show will give you the answers. Here is Bedros Keuilian & Bryce Henson, your hosts of the Fitness Franchise Podcast, a show dedicated to helping fitness entrepreneurs launch and grow successful gyms!

  1. 10/27/2021

    Success Loves Speed, Delay Kills Dreams

    Your host Bryce Henson interviews Craig Ballantyne on today’s show. Listen in to learn how Craig has built five 7-figure businesses in five different industries, written three books, and mentored thousands of entrepreneurs all over the world. Learn valuable tips and tricks for being a successful entrepreneur in the fitness industry from one of the greats himself. Get the inside scoop on Craig’s 5 high end skill strategies to increase your ability to make more money and grow your business. 00:50 - Your host Bryce, introduces today’s guest Craig Ballantyne, entrepreneur extraordinaire, building multiple businesses in different industries, author of 3 books, gym owner, and mentor to thousands of entrepreneurs all over the world. 1:48 - Craig gives us an inside scoop into his back story from growing up on a farm in Canada with a desire to be a fitness coach and where he went throughout his journey to get to today. 09:10 - Bryce asks Craig to share how he got to know Bedros ​​Keuilian and how they have added value to each other business wise. 16:00 - Shifting gears, Bryce asks Craig to share on coaching in fitness and valuable lessons he has learned along the way. 22:40 - Bryce brings up the theory of the imposter syndrome and asks Crag to share about it and how to overcome it. 25:35 - Craig talks about the power of Masterminds. 29:10 - Craig gives the inside scoop to the 5 high end skills that increase your ability to make more money. 51:54 - Listen along as Craig shares knowledgeable strategies on how to build authority. Bryce’s famous lightning round Q&A! Q: What is the best advice you have received? A: Put your ego aside and ask for help. Q: What is the best habit you have picked up? A: Getting to bed on time. Q: What is your biggest passion? A: Making things easier for people. Q: Book recommendation? A: Tim Grover, “Relentless.” 1:06:20 - Follow Craig on Instragram @realcraigballantyne and learn about his coaching and where to get his books at www.craigballantyne.com . “Success loves speed, delay kills dreams” -Craig Ballanytyne Check out this episode about Subscribe to our latest podcasts here https://www.youtube.com/channel/UCc2I2-oiey1NjLEwZJdUdww/about

    Success Loves Speed, Delay Kills Dreams
  2. 10/20/2021

    Fitness is For Everyone

    Your host Bryce Henson interviews today’s guest, certified nutrition coach and operator of Fit Body Boot Camp in Fresno, CA Darrylynn Silva.  Listen along for an inspirational story of transformation at its best as we learn about Darrylynn’s struggle with obesity.  Get an inside look at the struggles around childhood obesity and how passion and commitment can fuel your journey too.   00:46 - Bryce introduces today’s guest, certified nutrition coach and operator of Fit Body Boot Camp in Fresno, CA Darrylyn Silva. 1:30 - Darrylynn shares her very personal story of being obesse throughout her life along with the trials she had to overcome during her childhood and into adulthood.  03:25: Darrylynn shares specifics from her childhood and how she dealt with her obesity struggles.  11:30 - Listen along as Darrylynn shares her obstacles with trying to get pregnant and how that jump started her physical fitness journey.  16:25 - Bryce asks Darrylynn to share about her identity throughout her journey and how it shifted and grew stronger. 22:55 - Bryce transitions into how Darrylynn found Fit Body Boot Camp and her experiences as a client and how it propelled her fitness goals. 30:47 - Learn how Darrylynn transitioned from client to operating partner of a Fit Body Boot Camp. 35:55 - Bryce dives into Darrylynns role as an operating partner, listen along for the ins and outs and her secrets to success.  41:30 - Hear about Darrylynns experiences as a nutrition coach and how her personal journey has aided her in helping her clients.  43:30 - Get some insights on what some of the common objections and concerns are from clients. 48:55 - Darrylynn showcases her views on personal growth and self development and how they have helped her discover her superpowers.  54:30 - Bryce’s famous lightning round Q&A: Q: What is your zone of genius? A: I trust my gut. Q: What is the one thing fitness professionals should know but don’t? A: You need to recognize fitness is for everyone. Q: Book recommendation? A: Mel Robbins, “The Five Second Rule”  1:01:16 - Darrylynn shares her last piece of parting wisdom. “Remove the Drama” -Darrylynn Silva   Subscribe to our latest podcasts here https://www.youtube.com/channel/UCc2I2-oiey1NjLEwZJdUdww/about https://open.spotify.com/show/7c76CH2NMCHoCTTpwlVqHa?si=ybA7TvEXQIGKL2dPYNAjwg https://podcasts.apple.com/us/podcast/fitness-franchise-podcast/id1353577754 https://www.facebook.com/Fitness-Franchise-Podcast-106077431518503 https://www.instagram.com/fitnessfranchisepodcast/

    Fitness is For Everyone
  3. 10/13/2021

    Training For Warriors

    Your host, Bryce Henson interviews the man of many talents and accolades, Martin Rooney on today’s show.  Martin Rooney, an internationally recognized trainer, speaker, author and pioneer of strength and conditioning, is the founder of Training For Warriors.  Learn about being an athlete to training athletes from the man himself. Follow along as Bryce dives into highlights from Martin’s books and how he uses them in his training.  Tune in today as we dive into all of the amazing achievements he has accomplished and learn some valuable tips along the way.  1:00 - Your host Bryce Henson introduces today’s guest Martin Rooney.  An internationally recognized trainer, speaker, author and pioneer of strength and conditioning. Former US bobsledder, division 1 track athlete, Judo black belt, 2 time Guiness World record holder, and the founder of Training For Warriors.  02:30 - Martin shares his backstory and where all the things happened.  06:15 - Hear about Martin's experiences with coaches and mentors and what it means to him for him to be a coach.  12:56 - Bryce asks Martin to dive even deeper into his experiences as a coach and to offer tips for results that he has been able to help his mentees with.  22:10 - Listen along as we transition into what it was like for Martin to work with professional athletes.  28:10 - Martin shares highlights about identifying your values from his book, “Coach to Coach.”   37:10 -  Bryce hits on a very important topic of building and growing a business as a team in your marriage.  Learn how important Martin’s wife Amanda has been in building and keeping Training For Warriors going and growing. 43:30 - Bryce’s famous lightning round Q&A: Q: What is the best piece of advice you have received? A: “Don’t tell me how you can’t do it, tell me how you can do it” Q: What is your best habit? A: Reading. Q: Favorite book recommendation? A: “How to win friends and influence people,” by Dale Carnegie.   You can find out more about Martin at www.trainingforwarriors.com and follow him on Instagram @trainingforwarriors.  Check out his books, “ Coach to Coach” and “High Ten” available on his website and Amazon.  “Don’t tell me how you can’t do it, tell me how you can do it” - Martin Rooney   Subscribe to our latest podcasts here https://www.youtube.com/channel/UCc2I2-oiey1NjLEwZJdUdww/about   https://open.spotify.com/show/7c76CH2NMCHoCTTpwlVqHa?si=ybA7TvEXQIGKL2dPYNAjwg https://podcasts.apple.com/us/podcast/fitness-franchise-podcast/id1353577754 https://www.facebook.com/Fitness-Franchise-Podcast-106077431518503 https://www.instagram.com/fitnessfranchisepodcast/

    Training For Warriors
  4. 10/07/2021

    Securing the Best Location For Your Business

    Your hosts Bryce Henson and Bedros Keuilian team up for today’s show to give you key points on securing a location for your gym. Follow along as this powerhouse duo share first hand experience on the top four important points to follow in getting started with securing a location. Fueled with many years of expertise and trial and error, these two have narrowed down the most important factors and are sharing them with you today! 00:55 - Fitness Franchise Podcast super hosts Bedros and Bryce join together on today’s show to talk about all things location. 01:20 - Bedros begins with the basics around choosing a location, factoring in traffic areas and  industrial complexes. 02:07 - Bryce brings up the main point of looking for a prime real estate location near where you live and with good visibility. 03:00 - We learn from Bedros about the importance of having the right demographic in the area 05:15 - Get the inside scoop on the importance of obtaining a good commercial broker and identifying the territory.  08:18 - Bryce and Bedros break down the next step of creating a letter of intent with the landlord and possible broker. 15:20 - Learn about the importance of city permitting, and all the variances to consider. 19:47 - Get the inside scoop on the last step, launching in a spectacular fashion! 26:16 - Follow Bryce Henson @realbrycehenson ad Bedros Keuilian @bedroskeuilian. “Launching in a spectacular fashion” Bryce Henson Check out this episode about Securing A Location   Subscribe to our latest podcasts here https://www.youtube.com/channel/UCc2I2-oiey1NjLEwZJdUdww/about   https://open.spotify.com/show/7c76CH2NMCHoCTTpwlVqHa?si=ybA7TvEXQIGKL2dPYNAjwg https://podcasts.apple.com/us/podcast/fitness-franchise-podcast/id1353577754 https://www.facebook.com/Fitness-Franchise-Podcast-106077431518503 https://www.instagram.com/fitnessfranchisepodcast/

    Securing the Best Location For Your Business
  5. 09/29/2021

    The Power of Personality Training

    Your host, Bryce Henson interviews the man of many talents, Merrick Rosenberg.  Merrick is the author of several books about the power of personality including: “The Chameleon” and “Taking Flight.” He’s the CEO of Take Flight Learning, a training company that has worked with hundreds of thousands of people around the world. He co-founded team builders plus in 1991, along with many other impressive accolades over the years.  Merrick shares with us his backstory through college, developing his idea and the trials and triumphs he faced along the way.  Learn first hand from this skilled entrepreneur how to distinguish and work with personality types to improve your work and home life.    01:09 - Listen along on today’s show while your favorite host Bryce Henson interviews the man of many talents, Merrick Rosenberg.  Merrick is the author of several books about the power of personality including: “The Chameleon” and “Taking Flight.” He’s the CEO of Take Flight Learning, a training company that has worked with hundreds of thousands of people around the world. He co-founded team builders plus in 1991, along with many other impressive accolades over the years. 02:15 - Merrick shares with us his back story in 1991 while he was working on earning his M.B.A in college doing team building exercises.  Hear how simple team building games fueled his excitement and propelled him into his career. 03:30 - Listen further for some of the difficulties and triumphsMerrick and his business partner faced while getting started in the team building business.  07:50 - Bryce asks Merrick to share how his work developing Team Builders helped him transition into Take Flight and what was the big reason behind it. 10:25 - Merrick gives us a crash course into the 4 bird styles that he has developed for distinguishing personality types.   15:25 - Bryce wants to know if there is a fast way to figure out someone's personality style without going through the training.  See if you can guess along as Bryce and  22:15 -  Learn about the different types of personality training Merrick offers and the value they apply to different types of companies.  25:00 -  Bryce asks Merrick to talk about the objective of the Chameleon and what  the big takeaways are. 29:00 - Hear from Merrick what some of the biggest challenges are that he faces with people just not getting it during training.   32:50 - Learn why a company would reach out for team building training and what they are looking for. 39:30 -  Follow along as Merrick shares how he started teaching his kids the bird's personality strategies at age 6 and how he has just created a children's book to help teach kids about themselves and how to interact with others.  49:40 - Bryce’s famous Q&A lightning round!  Q: What is your zone of genius? A: Creativity. Q: What are you passionate about today? A: Reducing drama in people's lives.  Q: What is the best piece of advice that you have ever received? A: Use your strengths but don’t overuse them. Q: Book recommendation? A: Marshall Goldsmith’s book, “What Got You Here Won’t Get You There” 53:40 - Find Merrick online at www.takeflightlearning.com , check out his training offerings, shop his books, and learn all about him.      “Use your strengths, just don’t overuse your strengths or else they get in your way” - Merrick Rosenberg Check out this episode about    Subscribe to our latest podcasts here https://www.youtube.com/channel/UCc2I2-oiey1NjLEwZJdUdww/about   https://open.spotify.com/show/7c76CH2NMCHoCTTpwlVqHa?si=ybA7TvEXQIGKL2dPYNAjwg https://podcasts.apple.com/us/podcast/fitness-franchise-podcast/id1353577754 https://www.facebook.com/Fitness-Franchise-Podcast-106077431518503 https://www.instagram.com/fitnessfranchisepodcast/

    The Power of Personality Training
  6. 09/22/2021

    Full of Fitness Joy

    Your host of the Fitness Franchise Podcast, Bryce Henson interviews one of Fit Body Bootcamp’s very own coaches on today’s show.  Introducing Alicia Pickney, our Yorba Linda, California’s facility coach.  Alicia started off her career in the fitness industry as a competitive dancer where she first became passionate about health and fitness.  Alicia has worked her way through the reins of being a gym rat to being an amazing coach and fitness enthusiast.  Learn how she worked through her shyness and became empowered on the microphone, to programming and delivering coaching sessions.  01:02 -Your favorite host Bryce Henson introduces today’s very talented guest, Alicia Pickney.  Alicia is a facilitator and coach at Fit Body Bootcamp’s Yorba Linda location as well as a fitness enthusiast and model. She is also  a dancer, and has her own skincare line. 01:40 - Alicia gives us her background story starting from college where she was a competitive dancer and received her degree in Human Resources. She takes us through her experiences working in Human Resources and how that propelled her into the world of fitness. 07:20 -  Bryce asks Alicia to walk us through her journey of transitioning into becoming a fitness coach. 11:15 - Alicia gives advice for new coaches on her experience with getting on the microphone in front of a class and shares tips and tricks for newbies. 12:00 - Hear from Alicia what it is like programming and delivering sessions? 17:00 - Bryce asks Alicia to share common questions, concerns, and comments clients have. 20:10 - Hear first hand what Alicia sees as some of the biggest highlights and challenges of being a coach. 26:55 - Get insight on what it is like training the Fit Body Forever crowd and the Boot Camp crowd. 29:40 - Hear from Aliicia’s perspective on what strong qualities coaches should possess.   33:20 - Bryce asks Alicia how it is working with a team and what her experience has been like. 35:50 - Bryce’s famous Q&A lightning round! Q: What is your zone of genius? A: Being very easy going. Q: One big source of passion? A: Helping others. Q: What is the best piece of advice you have ever been given? A: Get to know your clients, their needs and triggers. Q: Book recommendation? A: “Girl Wash Your Face” by Rachel Hollis. 41:13 - Find Alicia on IG @aliciafullajoy    “This is what I am supposed to be doing” -Alicia Pickney Check out this episode about    Subscribe to our latest podcasts here https://www.youtube.com/channel/UCc2I2-oiey1NjLEwZJdUdww/about   https://open.spotify.com/show/7c76CH2NMCHoCTTpwlVqHa?si=ybA7TvEXQIGKL2dPYNAjwg https://podcasts.apple.com/us/podcast/fitness-franchise-podcast/id1353577754 https://www.facebook.com/Fitness-Franchise-Podcast-106077431518503 https://www.instagram.com/fitnessfranchisepodcast/

    Full of Fitness Joy
  7. 09/15/2021

    Finding Social Media’s Secrets

    Today on Fitness Franchise Podcast, your host Bryce Henson interviews the founder of Assistagram, Zach Benson.  Dive into all things Instagram, marketing, and social media on today’s informative show.  Zach Benson, is a full-time entrepreneur, world traveler, dancer, and connector who specializes in creating IG campaigns reaching millions. Hear about Zach’s early years as a professional breakdancer and teacher and how that propelled him into a place of confidence to take the next venture on.  Learn strategies and tactics that he has used and encourages his clients to practice for growth and business. 01:00 - Your host Bryce introduces today’s guest Zach Benson, the founder of Assistagram.   02:00 - Zach gives us his back story, starting from being adopted at 5 months and living in Iowa to learning and teaching breakdancing, being a personal trainer, to founding Assistagram. 05:40 - Listen along as Zach unpacks his journey into breakdancing. 09:30 - Bryce asks Zach, how did he create, market, and deliver his workshops. 17:00 - Follow along as we transition into marketing and Instagram when Zach purchased 15% of a 400,000 follower Instagram account growing comedians. 19:25 - Hear about strategy and tactics from Zach on how he was able to accomplish such growth. 28:30 - Bryce asks Zach to share with us what kind of clients he attracts and the services he offers. As well as what industries are his clientele in.  33:30 - Zach shares his guidance and insights for local gym owners to be able to attract more clients for growth and business.  36:30 - Bryce asks Zach what is the future of Assistagram and social marketing in the next few years in his opinion. 38:10 - Bryce dives deeper into Zach's knowledge around the media space that business entrepreneurs should know.  40:00 -  Zach shares his zone of genius as being networking. 43:00 Bryce’s famous lightning round Q&A: Q: What are you most passionate about? A: Travel. Q: Biggest obstacle and how did you overcome it? A: My speech impediment, when I started to relax and stopped caring. Q: One of your best habits? A: Putting my workouts first.  Q: Best book recommendation? A: “The Go Giver” by Bob Burg. 48:10 - A parting piece of wisdom from Zach is to do massive outreach and reward with cool incentives.  49:55 - Find Zach at @zachvacay and on his website at www.assistagram.com . “Be vulnerable and keep it real with your audience” -Zach Benson

    Finding Social Media’s Secrets
  8. 09/08/2021

    The Power of Personal Branding

    Your host Bryce Henson is joined in today’s show by Mega American Entrepreneur Dan Flyeshman, the youngest member of a publicly traded company in history at just 19 years old. Hear how Dan was able to become an astoundingly successful entrepreneur at such a young age and how he kept his momentum up and constantly building.  Dan launched one of the top 5 online poker sites in the world, and his charity Modern Citizen Fund is the official sponsor of the World Series of poker Europe. Listen along as Bryce asks Dan critical questions on how he was able to build and work through the ups and downs of the business industry.  Dan gives us useful and attainable strategies and processes on which you too can build a successful business.  01:00 –  Host Bryce introduces today’s guest, Mega American Entrepreneur Dan Fleyshman, the youngest member of a publicly traded company in history at just 19 years old. He has launched one of the top 5 online poker sites in the world, and his charity is the official sponsor of the World Series of poker Europe.  2:10 –  Dan shares his backstory from his college days, how he used his college savings to trademark the catchphrase, “Who’s Your Daddy,” and through his selling years, and all of his ventures. 5:15 – Dan shares about being an introvert and how he uses his events to meet people and network. 12:30 –  Bryce asks Dan to share how he funds these big events he throws for entrepreneurs. 13:50 – Curious about Dan’s vision for his events when he started out, Bryce asks him to share what outcome he was hoping for. 16:25 – Hear some longer-term strategies from Dan on how to grow and keep your business successful. 21:50 – Bryce dives into marketing strategies, social media,  and how to leverage and grow with Dan. 37:20 – Bryce asks Dan which social avatar he should focus on as he balances multiple platforms while continuing to grow the FFBC brand and his own local gyms as a coach.  50:10 – Dan shares a very useful tip for entrepreneurs, that everything you want to learn or do is cheap or free now from legal work to notaries, logos, etc.  51:30 – Dan sheds light on how he does his high-end Mastermind events. 59:15 – Bryce’s famous lightning round Q&A, Q: What is your biggest passion today? A: My charity Model Citizen Fund. Q: What is the best advice you have received? A: Just get started!  1:03:21 – Check out all things Dan Fleyshman at his website, www.victoryceo.com, on Instagram @danfleyshman, read his book “HOW TO SET-UP YOUR BUSINESS FOR UNDER $1000” at www.buythisbook.com. “It’s better to have it and not need it then to need it and not have it” -Dan Fleyshman

    The Power of Personal Branding

About

So you have a passion for fitness and the desire to start your own business. But launching a massively successful fitness business is extremely complex...the systems, operations, hiring, firing, coaching, sales, and marketing are critical to success. Where do you even start? This show will give you the answers. Here is Bedros Keuilian & Bryce Henson, your hosts of the Fitness Franchise Podcast, a show dedicated to helping fitness entrepreneurs launch and grow successful gyms!