The Purpose Studio

Live Better Creatives

The Purpose Studio is a podcast for founders, creatives, and purpose-led leaders building with heart and vision. We explore the journey from inner work to bold action through conversations with entrepreneurs, innovators, and community builders driving transformation at the intersection of spirituality, strategy, and creativity. Tune in for stories that spark purpose-driven leadership and collective impact.

Episodes

  1. Aug 17

    Data Colonisation & Decolonial AI: Who Is Technology Really Built For?

    Data is being extracted the same way land used to be. Who gets to decide how technology is built, and who gets left out? In this episode, Marine Collins Ragnet and Vijayta Rao Narang explore data colonisation, decolonial AI, and what it takes to build technology that actually serves communities. They unpack how technology can reproduce existing power structures, why communities in the Global South are often treated as testing grounds, and what peacebuilding principles can teach us about building more ethical and participatory systems. We also explore why so many startups fail to build for the people they claim to serve, what digital sovereignty looks like in practice, and how participatory funding models can shift who gets to shape the future of technology. In this episode, we explore: What data colonisation looks like today How AI and technology can reproduce existing power structures Why the Global South is often treated as a testing ground Peacebuilding principles for ethical technology development Digital sovereignty and community-centered data Participatory funding and decolonial approaches to innovation Examples from Kenya, Malawi, the Philippines, and Syria Meet our guests: Marine Collins Ragnet is the Head of Innovation Research at NYU's Peace Research and Education Program (PREP), where she leads research on AI governance, digital sovereignty, and community-centered technology initiatives across the Global South. She is also a Senior Fellow at the Portulans Institute and Managing Editor of the Cambridge Journal of Artificial Intelligence. Vijayta Rao Narang is an Independent Researcher with PREP @ NYU and a programme and movement builder with experience across climate justice, participatory grant-making, and community-centered innovation. Based in Bengaluru, India, she works across projects connecting climate justice, decolonial innovation, and participatory arts-based advocacy. What happens when we stop asking how to make technology more efficient, and start asking who it is actually built for? CONNECT WITH US: Website: livebettercreatives.com LinkedIn: livebettercreatives Instagram: @livebettercreatives What are your thoughts about data colonisation? Have you seen examples of extractive vs. community-led technology? Drop a comment below! #purposestudio #decolonialai #ethicaltech #datacolonization #peacebuilding #communitytech

  2. Apr 1

    The Founder’s Inner Journey with Carmen van Zyl, Co-Founder of Live Better Creatives

    What if building something meaningful is really about coming into the true essence of who you are? In this episode of The Purpose Studio, we pause within Season 1, The Founder’s Inner Journey, to reflect on what has been unfolding beneath the surface. This season has not been about strategies or quick wins. It has been about the inner world of the founder, the emotions, the questions, and the quiet transformations that shape how we lead, create, and relate. ✨ Together, we revisit the conversations that have shaped this journey so far, from founders and coaches to creatives and community builders, each offering a glimpse into what it means to build from a place of truth and depth. In this episode, we explore: The inner landscape of founders and the parts we often keep unseen.How purpose can guide us, stretch us, and sometimes overwhelm us.The balance between giving, sustaining, and staying connected to self.The shift from building alone into building in community. 🤍The power of deep listening, within and with othersCreating in a way that honors people, culture, and place 🌍 This is a moment to soften, to breathe, and to come back to what is real. To remember that even when nothing looks like it is changing on the outside, so much is moving within. 🌙 And as the journey continues, something begins to open. We move from the inner world of the individual into the collective, into community, relationships, and shared impact. If you are walking your own path, building, questioning, evolving, this space is for you. 🌊 #FoundersJourney #HumanCentered #Purpose 🤝 Connect with us We are opening this space to collaborators, co-hosts, and aligned partners. If this resonates, we would love to hear from you. ✨ - https://www.livebettercreatives.com/

  3. 08/15/2025

    Daria Rzhavtseva on Empowering Women: Founders & Investors | Episode 003

    Episode 3: The Purpose Studio Podcast By Live Better Creatives Step into a transformative conversation with Daria Rzhavtseva, COO of Thousand Faces, a global platform empowering UN SDG-focused female founders to raise initial capital and connect with investors worldwide. Daria brings over seven years of experience in strategic partnerships and operations across the US, Europe, and Asia. She has built more than 15 global partnerships, launched multiple businesses, and completed Y Combinator Startup School in 2022. In this episode, we discuss: • The hidden barriers women face in startups, from self-doubt to salary gaps • How communities and role models ignite change for female entrepreneurs • Mindset shifts needed to build a better world through everyday actions • How women can thrive in leadership and impact-driven ventures • Thousand Faces’ global mission connecting women across Europe and beyond We also explore why this work is so urgent. Only 1.9 percent of total VC funding goes to fully female-founded companies, even though companies with more women on their boards deliver 2.5 times higher returns, and female-founded companies show 10 percent more profit. Women hold only 30 percent of environmental and climate-related decision-making roles, yet they tend to build businesses with greater social and environmental impact. Investing in women is not only the right choice but also the economically smart one, advancing both people and the planet. 🎙️ Listen to the full conversation now. — ✨ Follow Daria: @ThousandFaces | @daria.rzhavtseva 🌐 https://thousandfaces.org

  4. 07/31/2025

    Vanya-Sofia Lazarova on Inner Leadership & Transformation: Building from Within | Episode 002

    In this episode of The Purpose Studio, we dive into a powerful conversation with Vanya-Sofia Lazarova, a leadership coach who works with high-growth tech CEOs, VC partners, and founders at companies backed by firms like General Catalyst, Harlem Capital, and Goldman Sachs. But her work goes far beyond traditional executive coaching. Vanya blends systemic constellations, somatic healing, breathwork, and spiritual practice with leadership development—supporting founders in building not just successful companies, but more integrated and conscious lives. We explore questions like: 🌱 Why do so many high-achieving leaders still feel unfulfilled or unsettled? 🌱 How do we return to the body and cultivate self-contact, and why is that so essential for authentic leadership? 🌱 How do somatic intelligence and inner healing reshape how we lead teams, make decisions, and hold power? We also explore Vanya’s personal story and how her own healing journey with mentors has shaped the way she supports others today. Her work weaves together integrated leadership, therapeutic modalities, relational dynamics, and the unfolding of life itself in service of a more profound and deeper connection to self. This conversation is a powerful reminder that inner transformation is not separate from impact. It is the foundation of it. If you’re curious about leading from a place of presence, purpose, and full-spectrum intelligence of the mind, body, and soul, then this episode is for you! Connect with Vanya on LinkedIn. Follow her reflections on Substack. #ThePurposeStudio #FounderStory

About

The Purpose Studio is a podcast for founders, creatives, and purpose-led leaders building with heart and vision. We explore the journey from inner work to bold action through conversations with entrepreneurs, innovators, and community builders driving transformation at the intersection of spirituality, strategy, and creativity. Tune in for stories that spark purpose-driven leadership and collective impact.