DON'T SUGAR COAT IT

Candy Ingram

Conversations, with a spicy touch, that will leave you activated, exposed, and lit the f*ck up. Hosted by Candy the Creator, an Aussie online entrepreneur who scaled to multi-six figures in 12 months through unorthodox moves, magnetic content, and a whole lot of delusional energy. This poddy blends savage solo riffs and raw, unfiltered convos with industry leaders on business, content & brand power, personal development, spirituality, energetics and creating a life outside the matrix. Tune in if you’re ready to be expanded and called out in the same breath but don’t expect sweet nothings in your ear… because here, there will be no sugar coating.

  1. 2d ago

    74. 11 Brutal Business Lessons 3 Years Taught Me | Starting a Business as a Woman

    11 brutal business lessons from my first 3 years as a female entrepreneur. This is what I wish I knew sooner. Three years ago I ran my first workshop with 10 women in the room. Since then I've hosted 200 women at ICONICA, run 20+ live events and four national tours, and made $113K in two weeks without signing a single new client. In this episode I'm sharing the real lessons behind it: high-ticket sales without a sales page, why retention beats new clients, how your nervous system caps your income, and the hardest moment of my business so far. 🥂 JOIN THE $1M CEO MASTERCLASS (LIVE 11/11): https://candythecreator.com/1m-ceo-masterclass 📲 Follow DSCI on Instagram: @dontsugarcoatitpodcast

  2. Nov 3

    73. The Trust Recession Is Here: How to Sell High-Ticket in 2027

    Why does high-ticket feel so much harder to sell right now? Women are still investing in themselves. But after years of hype launches, fake countdowns and screenshot flexes, they’ve stopped believing the big promises. Welcome to the trust recession. In this episode, I’m breaking down what’s really happening in the online business world, and why I’ve built my business without ever needing a sales page. In this episode, you’ll learn: What the trust recession is and why your dream clients are hesitating to buyThe three things quietly killing trust in your business without you realisingWhy retention is the new proof and how I made $113K in two weeks without signing a new clientHow to become the woman she trusts on sight, before she ever sees your price This episode teaches you that high ticket isn’t dead. The old way of selling it is. If you’re selling a premium offer, feeling the slowdown or wondering why your content isn’t converting, this episode will change the way you think about trust, proof and what makes a woman say yes. 🥂 Join me live on 11/11 for the $1M CEO Masterclass → https://candythecreator.com/1m-ceo-masterclass 📲 Follow the podcast on Instagram → @dontsugarcoatitpodcast

  3. Oct 26

    72. Mark Holman: Can You Have Deep Love AND Massive Success? Behind Our Relationship.

    Can you be an ambitious, independent woman building a massive life and still feel completely held, supported and softened in your relationship? Before Mark, I was very much the boss babe, independent girly who could do everything herself. Now somehow I've become a melty princess 😂 In this episode, I sit down with my partner Mark Holman, a masculine leadership and relationship coach with 8+ years of experience working across 15+ countries and founder of The Unchained Order, to take you behind the scenes of our relationship, the triggers we've had to work through and how our dynamic has changed the way I experience both love and business. In this episode, you’ll learn: How masculine leadership and feminine energy actually show up inside our relationship beyond the internet buzzwordsWhy feeling deeply held and supported in my relationship has allowed me to expand even further in businessHow we navigate triggers, conflict, independence, ambition and two strong personalities without losing intimacyOur journey from me feeling like I had to hold everything myself to experiencing a level of love and open heartedness I had never experienced before This is a conversation about what happens when deep love and massive ambition are allowed to exist in the same life. Because being deeply supported by a man hasn't made me less powerful. If anything, having a relationship where I no longer feel like I have to hold absolutely everything has changed the way I lead and build. Connect with Mark on Instagram: @markholman__ Connect with Candy on Instagram @candythecreator_

  4. Oct 19

    71. 7 Reasons Your Business Isn't Scaling Past $30K Cash Months

    You know how to make money. You’ve had the $10K month. Maybe you’ve even hit $30K before. But you can’t seem to make consistent $30K+ cash months your new normal. At this level, another content strategy, landing page or DM script isn’t going to help. The way you're currently running your business may have simply reached its capacity. In this episode, you’ll learn: The 7 business bottlenecks I see keeping entrepreneurs stuck between $10K and $30K monthsWhy your offer model, capacity and doing everything yourself is limiting your revenue growthWhy relying on content alone for lead generation makes consistent scaling significantly harderThe leadership, systems and identity shifts required to build consistent multi five figure cash months If your revenue keeps hitting the same ceiling, I want you to stop asking “What else do I need to do?” Start asking: “What in my current business can no longer come with me?” Because making a $30K month and building a business capable of producing consistent $30K months are two completely different achievements. Connect with Candy: https://www.instagram.com/candythecreator_/

  5. Oct 12 ·  Bonus

    SPECIAL EDITION: Inside ICONICA 2026 | Live Episode From Attendees of Australia’s Luxury Business Gala

    LIVE FROM ICONICA 2026. SPECIAL PODCAST EDITION What does ICONICA actually feel like when you’re inside the room? For this special edition of Don’t Sugarcoat It, we took the podcast live to ICONICA 2026 and recorded the experience as it happened. Throughout the day, our MC sat down with women inside the room to hear their honest experiences, biggest takeaways and what was actually happening beyond the stage. You’ll also hear from my partner Mark, from me behind the scenes and from the women who experienced ICONICA firsthand. In this episode, you’ll hear: - Real reactions and experiences from women attending ICONICA - The moments, conversations and energy happening beyond the main stage - Behind the scenes of what it was actually like bringing ICONICA to life - My partner Mark’s perspective on watching the event come together and experiencing the day - Why women travelled from across Australia to be inside this room and what they walked away with This episode gives you a front row seat to ICONICA and captures the parts of the day that photos, highlight reels and social media could never fully show you. If you’ve ever wondered what it actually feels like to walk through the doors of ICONICA, this is your chance to experience the room for yourself. Listen now to SPECIAL EDITION: Inside ICONICA | What Women Really Said About Australia’s Luxury Business Gala on Don’t Sugarcoat It. ICONICA returns in September 2027 at QT Gold Coast. Join the 2027 waitlist to be the first to know when tickets are released and receive first access to early bird pricing: https://candythecreator.com/iconica2027waitlist

  6. Oct 5

    70. I Spent $90K To Run One Business Event. Here's What Happened BTS

    What does it actually cost to bring a massive business vision to life? ICONICA cost me over $90,000 to create. Almost 200 women, a luxury venue, speakers, production, marketing, a team and thousands of dollars in expenses you would never know existed from looking at the finished event. In this episode, I’m opening the spreadsheet and showing you the business behind it. In this episode, you’ll learn: Where the $90K actually went and the hidden costs of running a large scale business eventThe marketing, team, venue and operational decisions that made ICONICA possibleWhat I would spend again, what I would change and the biggest financial lessons I learnedHow to think about ROI, brand investment and making bigger financial decisions as your business grows This episode teaches you what happens when the vision gets bigger and you have to become commercially mature enough to fund, lead and execute it. If you're building a business, planning an event or preparing to make a bigger investment into your next level, this episode will change the way you think about what growth actually costs.

  7. Sep 29

    69. How I Trained My Nervous System to Hold A 200 Person Event

    You say you want the bigger business, more money, and the room full of people waiting to hear what you have to say. But have you actually built the capacity to hold it when it arrives? Because your next level comes with more responsibility, more money moving through your hands, more eyes on you and bigger decisions that won’t always come with proof you’re making the right one. In this episode, you’ll learn: How to train your nervous system for the level of success you’re asking forHow to stop letting your bank balance determine whether you feel successful or worthyHow to visualise who you need to become instead of obsessing over the exact outcomeHow to build the internal capacity to make bigger decisions and bring a vision to life before you have proof it will work If you know your vision is bigger than what you’re currently holding, this episode will show you how to start becoming the woman who can hold it.

  8. Sep 21

    68. Why Successful Women Still Feel Like Frauds: The Identity Gap Nobody Talks About

    You have the results. The clients. The revenue. So why does it still feel like you're constantly bracing for the worst? In this episode of Don't Sugar Coat It, Candy goes deeper than the typical imposter syndrome conversation; into the inner child wounds, the shadow parts and the frozen nervous system that are actually running the show in your business without you even knowing it. In this episode you'll learn: What the identity gap really is and why it's rooted in something much deeper than mindsetHow your inner child is making your business decisions without your permissionThe shadow parts you're not looking at that are keeping you stuck and inconsistentWhy your nervous system being in freeze is showing up as procrastination, and what to do about it If you've done all the strategy and you're still not where you want to be; the answer is in here. Find us on IG @dontsugarcoatitpodcast (please follow to help us grow!)

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About

Conversations, with a spicy touch, that will leave you activated, exposed, and lit the f*ck up. Hosted by Candy the Creator, an Aussie online entrepreneur who scaled to multi-six figures in 12 months through unorthodox moves, magnetic content, and a whole lot of delusional energy. This poddy blends savage solo riffs and raw, unfiltered convos with industry leaders on business, content & brand power, personal development, spirituality, energetics and creating a life outside the matrix. Tune in if you’re ready to be expanded and called out in the same breath but don’t expect sweet nothings in your ear… because here, there will be no sugar coating.

Information

  • Creator
    Candy Ingram
  • Years Active
    2025 - 2026
  • Episodes
    77
  • Rating
    Explicit
  • Copyright
    © Candy Ingram
  • Show Website
    DON'T SUGAR COAT IT

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