Two Types of People with Pat Sitkins

Pat Sitkins
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Hosted by bestselling author and serial entrepreneur Pat Sitkins, Two Types of People explores the mindsets, moments, and mechanics behind extraordinary lives. In each episode, high-performers across industries answer the deceptively simple question: What are the two types of people in this world? Their answers unlock powerful stories—about grit, growth, loss, purpose, and the patterns that shape our identity. TToP is part framework, part philosophy, and fully human. It’s not about right or wrong—it’s about how you see the world, and what that reveals about you. From athletes and artists to CEOs and creators, these conversations challenge you to reflect, remember, and maybe even rewire how you move through life.

  1. 5d ago

    Inside the New Era of LSU Athletics | Verge Ausberry

    Verge Ausberry has spent virtually his entire adult life at LSU. He arrived in Baton Rouge as a linebacker in 1985, became a three-year starter, won two SEC championships and eventually returned to the university to begin a career that has taken him through nearly every level of LSU Athletics. Today, he's the Vice President / Director of Athletics. And he's helping lead LSU into one of the most interesting periods in the school's athletic history. Ausberry led the coaching search that brought Lane Kiffin to Baton Rouge and brought Will Wade back to lead LSU men's basketball. Years earlier, he was also instrumental in the search that landed Jay Johnson, who has since won two national championships at LSU. But Verge's story isn't just about coaching searches and the SEC. It's about what he's learned watching winning organizations operate from almost every possible seat. He talks with host Pat Sitkins about working alongside leaders like Skip Bertman and Nick Saban, navigating 9/11 and Hurricane Katrina from inside an athletic department, and watching college athletics transform through NIL, revenue sharing and the rapidly changing economics of the sport. Through all of it, one idea keeps coming back: Alignment. Great talent isn't enough. Verge talks about why LSU isn't for everybody, why the right fit matters as much as the résumé and why everyone from the athletic director to the coaches to the athletes has to understand what those three letters on the uniform represent. That philosophy extends beyond the field. While much of college athletics initially resisted NIL and revenue sharing, Verge explains why LSU chose to embrace the change. Instead of protecting the old model, the university began asking how it could use its enormous platform to build athletes' individual brands alongside LSU's own. His attitude toward change is simple: yesterday's problem is already yesterday. What's next? It's a philosophy that has become particularly relevant as Ausberry takes over the department. In a matter of months, LSU has made enormous decisions about football and basketball while continuing to invest in championship programs across the university. But some of the best moments in the conversation have nothing to do with wins. Verge talks about opening Tiger Stadium to families visiting campus, helping a grieving fan hold onto the seven Saturdays a year that still gave him connection, and why the people working inside college athletics sometimes forget what sports actually mean to the people watching them. He also talks candidly about his own evolution. The former middle linebacker still describes himself as aggressive. He wants to compete. He wants to win. But decades of leadership have also taught him the importance of compassion, family, empathy and taking care of the people around him.That's where his answer to Two Types of People ultimately lands. Aggression and compassion. Two sides of the same leader. And at a moment when LSU Athletics is once again changing quickly, Verge Ausberry is sitting in the chair responsible for helping determine what comes next.   About the Show Two Types of People is a bi-weekly podcast hosted by Bestselling Author, Agency CEO, and Executive Producer Pat Sitkins - exploring the patterns, decisions, and mindsets that shape high performers across business, sports, and culture. The show features conversations with contributors to the book Two Types of People: Insights from Top Performers to Help You Make Decisions, Act, and Grow and other leaders whose experiences bring the framework to life. The book is currently available at all major retailers.

    Inside the New Era of LSU Athletics | Verge Ausberry

  2. Aug 17

    More Than One Play | Brandon Bostick on Failure, Identity & Starting Again

    Brandon Bostick knows what it's like to have millions of people associate your name with one moment. An undrafted player out of Division II Newberry College, Brandon earned his way into the NFL and spent five seasons in the league, including three with the Green Bay Packers. The 2014 NFC Championship Game in Seattle and an onside kick that changed the trajectory of his life. Most people know that part. This conversation is about everything that followed. Brandon takes us inside the moment itself, including something rarely discussed when we watch professional sports: what it actually feels like to make a mistake on one of the biggest stages in the world and then have to stand in front of reporters and answer for it minutes later. He also talks candidly about what came afterward. Brandon continued playing football, but underneath it was depression, anxiety and an identity increasingly tied to what had happened. Years later, when life finally became quiet enough for him to confront it, he sought healing and began rebuilding himself. That process eventually led him somewhere unexpected: back to football. Today, Brandon is coaching at the University of Minnesota, working with young athletes from a perspective he didn't have when he was one of them. He talks about breathing, mindset, therapy, communication, spirituality and developing the entire person rather than simply building a better football player. We also get into the strange relationship high performers can have with accomplishment. Brandon went from an undrafted Division II player to a five-year NFL career, yet says he rarely stopped long enough to realize he had actually achieved the dream he'd carried since childhood. His Two Types of People? Talkers and Doers. People who talk about what they're going to do, and people who do the things they talk about. Maybe there is no better example than Brandon himself. The kid who had to write a letter asking for an opportunity to attend college eventually made the NFL. The player whose football identity was shattered eventually returned to the game as a coach. And the man once known by millions for one mistake now gets to use everything that followed it to help prepare the next generation. We talk about: Going undrafted and learning how to become an NFL player The mentors who appeared at different stages of Brandon's life Driving from Green Bay to Chicago during training camp to see Eric Thomas Competition versus camaraderie inside an NFL locker room What really happened during the NFC Championship Game in Seattle Facing the media immediately afterward Carrying the emotional weight of the play for years Depression, anxiety and finally asking for help Separating identity from the uniform Returning to college to finish his degree Starting over as a volunteer coach His path to the University of Minnesota Why today's Brandon trains his mind as intentionally as he once trained his body Teaching players breathing and self-talk during practice Why he asks his athletes, "What are you going to get better at today?" His Two Types: Talkers and Doers The spiritual necklace that keeps him grounded Why "Free Mind" by Tems is now his walk-up song This is not an episode about forgetting what happened. It's about discovering how much life can exist on the other side of it. About the Show Two Types of People is a bi-weekly podcast hosted by Bestselling Author, Agency CEO, and Executive Producer Pat Sitkins - exploring the patterns, decisions, and mindsets that shape high performers across business, sports, and culture. The show features conversations with contributors to the book Two Types of People: Insights from Top Performers to Help You Make Decisions, Act, and Grow and other leaders whose experiences bring the framework to life. The book is currently available at all major retailers.

    More Than One Play | Brandon Bostick on Failure, Identity & Starting Again

  3. Aug 3

    Bitter or Better? Rachel Joy Baribeau on Turning Pain into Purpose

    Rachel Joy Baribeau spent 17 years breaking barriers in sports media, becoming one of the first female hosts on SiriusXM College Sports, one of the few women to vote for the Heisman Trophy, and the only known female sportscaster to complete a professional football training camp. She eventually walked away from that career to launch I'm Changing the Narrative, a movement focused on mental health, purpose, and helping people find hope in life's hardest moments. Then life changed. She lost both of her parents. She lost her home. She went bankrupt during COVID after an entire year of speaking engagements disappeared in just weeks. Instead of letting those experiences define her, she asked a different question. Will this make me bitter... or better? That answer became her Two Types of People. Along the way, we explore some of the most personal and practical ideas we've discussed on the show: Why pain can become purpose if you're willing to let it. The difference between surviving and truly healing. Rachel's concept of the "Messy Middle" and why so many of us are living there right now. The danger of isolation and why community matters. The mirror exercise that has transformed athletes, executives, and teams across the country. Why hustle culture eventually gave way to what Rachel calls a softer, more peaceful life. How bitterness quietly grows, and how gratitude interrupts it. The story behind I'm Changing the Narrative, now impacting athletes, schools, prisons, corporations, and communities nationwide. This episode is full of hope. Not because life gets easier. Because Rachel reminds us that our hardest seasons don't have to become our permanent identity. Sometimes the most important decision we'll ever make is deciding what our pain will produce. This is a very special episode for me in many ways, and I know this will speak to your soul.  About the Show Two Types of People is a bi-weekly podcast hosted by Bestselling Author, Agency CEO, and Executive Producer Pat Sitkins - exploring the patterns, decisions, and mindsets that shape high performers across business, sports, and culture. The show features conversations with contributors to the book Two Types of People: Insights from Top Performers to Help You Make Decisions, Act, and Grow and other leaders whose experiences bring the framework to life. The book is currently available at all major retailers.

    Bitter or Better? Rachel Joy Baribeau on Turning Pain into Purpose

  4. Jul 27

    The Amazing Race Changed His Life. It Didn’t Define It. | Chris Luca

    Before Alex Boylan became the television host, producer and Chapter One contributor in Two Types of People, he was one half of an unlikely pair of childhood friends racing around the globe for $1 million. The other half was this week’s guest, Chris Luca. Chris and Alex had been friends since they were four years old. After college, neither was quite ready to commit to a conventional career. They worked together at a summer camp, backpacked through Europe and kept finding ways to delay the question every young adult eventually faces: What now? Then Alex found a strange online casting notice for a reality show almost no one had heard of. Chris agreed to apply under one condition: Alex had to complete the application for him. That decision eventually placed them in Los Angeles for final casting on September 10, 2001. The following morning, they woke up in their hotel room and watched the September 11 attacks unfold. Production stopped. The future of the show became uncertain. Chris and Alex returned to Jacksonville, took jobs at TPC Sawgrass and waited nearly six months for the call that would change their lives. When it finally came, they were ready. Chris takes host Pat Sitkins inside the parts of The Amazing Race viewers never saw: the sleepless nights, the physical exhaustion, the near-missed flights, the strange casting process and the promise he and Alex made before the race began. They would never quit. Someone would have to physically remove them from the course. That promise helped carry them through 44 days of discomfort, chaos and relentless uncertainty, culminating in one of the closest finishes reality television has ever seen. Winning gave Chris opportunities, money, and a brief taste of celebrity. It also helped him understand what he did not want. While Alex was made for Los Angeles and television, Chris eventually returned to Jacksonville, invested in real estate and built a construction career that has now lasted more than two decades. Today, he is the owner and founder of Call Construction, a Northeast Florida luxury remodeling and custom-home company. His answer to Pat’s defining question ties the entire story together. There are two types of people in this world: dwellers and forward thinkers. The dweller remembers, studies and plans, but can become trapped by the past. The forward thinker takes action and accepts risk, but can move so quickly that they fail to learn from what came before. Chris believes we need both. Growth does not require erasing the person you were. It requires taking the best of your past with you as you move forward. Inside the Conversation How Chris Luca and Alex Boylan became friends at four years old The online popup that started their Amazing Race journey Receiving the CBS callback while backpacking in the Swiss Alps Arriving in Los Angeles for final casting on September 10, 2001 How September 11 delayed and reshaped the entire season Moving to Jacksonville and waiting six months for production to resume The promise that Chris and Alex would never voluntarily quit What the cameras did not show about exhaustion and discomfort Nearly missing a flight just to get another passport stamp Becoming one of the biggest reality television teams in the world Why Chris gave Los Angeles a chance, then chose to leave Turning his winnings into real estate and a 20-year construction career His grandfather’s hammer and the passport he carried around the world Why his friendship with Alex means even more today The difference between dwelling on the past and learning from it Why every forward thinker needs someone willing to slow them down How small, consistent growth can pull someone out of ‘stuck’ About the Show Two Types of People is a bi-weekly podcast hosted by Bestselling Author, Agency CEO, and Executive Producer Pat Sitkins - exploring the patterns, decisions, and mindsets that shape high performers across business, sports, and culture. The show features conversations with contributors to the book Two Types of People: Insights from Top Performers to Help You Make Decisions, Act, and Grow and other leaders whose experiences bring the framework to life. The book is currently available at all major retailers.

    The Amazing Race Changed His Life. It Didn’t Define It. | Chris Luca

  5. Jul 13

    Wired for Greatness | Dr. Kevin Elko & Mitch Covington

    Dr. Kevin Elko has 39 Championship Rings, earned with Nick Saban, the Pittsburgh Steelers, Philadelphia Eagles, and countless elite athletes. Joined by Monster Energy Senior VP of Sports Mitch Covington, this conversation explores anti-fragility, self-talk, leadership, and the mindset behind sustained greatness. Dr. Kevin Elko has spent decades helping build championship cultures, collecting 39 championship rings while working with organizations like the Pittsburgh Steelers, Alabama Football, the Philadelphia Eagles, the University of Miami, and athletes including Jalen Hurts, Josh Allen, and Rob Gronkowski. Alongside him is Monster Energy Senior Vice President of Sports Mitch Covington, whose career has helped shape one of the most recognizable brands in sports while working with world champions across motocross, Formula 1, NASCAR, UFC, snowboarding, and beyond. This conversation isn't about motivation. It's about wiring. And winning. Kevin and Mitch unpack the ideas that have followed them through decades of coaching elite performers. They introduce the concept of anti-fragility. Not simply bouncing back after adversity, but becoming better because of it. They explain why the conversation you have with yourself matters more than the one you're having with anyone else, why success can quietly create failure, and why identity often determines performance long before talent does. Along the way, they share stories from Nick Saban's Alabama dynasty, the Philadelphia Eagles' Super Bowl run, working with Rob Gronkowski, Jalen Hurts, Monster Energy athletes, and even the recent UFC event at the White House. Yet the conversation keeps returning to the same question. How do you become the kind of person who continues to grow when life gets difficult? Some of the biggest ideas from this episode include: • Why resilience isn't enough and what it means to become anti-fragile • The difference between being inspired and being wired • Why Kevin believes self-talk is the foundation of performance • Nick Saban's approach to evaluating attitude before talent • The Lion vs. Greyhound analogy that has become one of Kevin's signature frameworks • How Rob Gronkowski used Kevin's "earworms" before every playoff game during Tampa Bay's Super Bowl run • Why success can become dangerous if you're not paying attention • The role identity plays in confidence, leadership, and sustained excellence Whether you're leading a company, coaching a team, building a career, or simply trying to become a little better than you were yesterday, this episode offers a fascinating look inside the mental frameworks that continue to show up at the highest levels of performance. About the Show Two Types of People is a bi-weekly podcast hosted by Bestselling Author, Agency CEO, and Executive Producer Pat Sitkins - exploring the patterns, decisions, and mindsets that shape high performers across business, sports, and culture. The show features conversations with contributors to the book Two Types of People: Insights from Top Performers to Help You Make Decisions, Act, and Grow and other leaders whose experiences bring the framework to life. The book is currently available at all major retailers.

    Wired for Greatness | Dr. Kevin Elko & Mitch Covington

  6. Jul 6

    The Emmy-Winning Producer Behind Steve Harvey, Rachel Ray, and more | Shane Farley

    What separates people who dream from people who actually build extraordinary lives? After producing thousands of hours of television and working alongside some of the biggest names in entertainment, four-time Emmy Award-winning producer Shane Farley has developed a unique perspective on that question. Throughout his career, Shane has helped shape hit shows including Steve Harvey, The Voice, The Rachel Ray Show, The Wayne Brady Show, The Rosie O’Donnell Show, and many more. His job has never simply been producing television. It's been recognizing what resonates. One story continues to stand out. When Shane met Alex Boylan after his Amazing Race win, he assumed he'd follow the same path as everyone else trying to stay in television. He didn’t. Instead of waiting for opportunities, Alex started at the bottom, logging tapes at a production company, slowly building the career that would eventually lead to DreamJobbing, The College Tour, and becoming one of the most respected creators in educational television. Shane's Two Types of People: Dreamers. And dreamers who do. That single observation becomes the foundation for a conversation about execution, confidence, storytelling, branding, reinvention, and why the people who accomplish remarkable things usually aren't the loudest people in the room. Along the way, Shane shares: Why Alex Boylan has always stood apart The persistence that landed him the Steve Harvey Show when he wasn't supposed to get the job What separates stories that resonate from those that disappear The surprising lesson he learned after teaching himself skills he once believed he could never master Why packing an Emmy into a moving box became one of the defining moments of his career His Hall of Fame Relic and the story behind it Why Frank Sinatra's "That's Life" has become the soundtrack to three decades in television Whether you're building a business, leading a team, creating content, or simply trying to turn ideas into action, this conversation is a reminder that remarkable careers are rarely built by dreaming alone. CHAPTERS Storytelling through every era of television Dreamers vs. Doers Why Alex Boylan was different DreamJobbing and The College Tour Landing the Steve Harvey Show What makes someone unforgettable Hall of Fame Relic Walk-Up Song: "That's Life" The belief Shane changed his mind on The Marina del Rey story QUOTABLE MOMENTS "Alex is equal parts dreamer and doer." "Everybody says they want it. Very few actually do it." "There was no way I was getting that job... but I knew I was getting that job." "I was packing an Emmy because the show had just been canceled." About the Show Two Types of People is a bi-weekly podcast hosted by Bestselling Author, Agency CEO, and Executive Producer Pat Sitkins - exploring the patterns, decisions, and mindsets that shape high performers across business, sports, and culture. The show features conversations with contributors to the book Two Types of People: Insights from Top Performers to Help You Make Decisions, Act, and Grow and other leaders whose experiences bring the framework to life. The book is currently available at all major retailers.

    The Emmy-Winning Producer Behind Steve Harvey, Rachel Ray, and more | Shane Farley

  7. Jun 29

    Lorena Segura: The Permission to Pivot

    Lorena Segura has built a career by embracing new opportunities. An actress, television host, The Amazing Race competitor, and host of the Spanish-language editions of The College Tour, Lorena has spent her life proving that success doesn't always follow a straight line. In this episode of Two Types of People, she reflects on the tension between focus and exploration, what it means to reinvent yourself without losing yourself, and why some people are wired to dedicate their lives to one pursuit while others are called to experience many. Lorena also opens up about walking away from acting, the identity shift that followed, and how she's learned to stop viewing every pivot as failure. Along the way, we revisit The Amazing Race, discuss working with Alex Boylan on The College Tour, and explore one of the recurring themes emerging throughout this entire project: Sometimes growth isn't about holding on. Sometimes it's about letting go. In This Episode Competing on The Amazing Race Bringing The College Tour to Spanish-speaking audiences Ties to Ch. 1 contributor Alex Boylan Hollywood, acting, and learning to pivot Why curiosity has shaped her career The identity crisis that follows reinvention Letting go of fear and trusting the process Her Hall of Fame Relic and the incredible Kobe Bryant story Her Two Types of People answer Her Walk-Up Song Lorena's Two Types of People Those who dedicate themselves to one pursuit... and those who are called to explore many. Hall of Fame Relic A football signed by Bill Belichick and thrown to her husband by Kobe Bryant. A one-of-one story that perfectly captures the unexpected connections that shape a life. Walk-Up Song "Seven Nation Army" - The White Stripes About the Show Two Types of People is a bi-weekly podcast hosted by Bestselling Author, Agency CEO, and Executive Producer Pat Sitkins - exploring the patterns, decisions, and mindsets that shape high performers across business, sports, and culture. The show features conversations with contributors to the book Two Types of People: Insights from Top Performers to Help You Make Decisions, Act, and Grow and other leaders whose experiences bring the framework to life. The book is currently available at all major retailers.

    Lorena Segura: The Permission to Pivot

  8. Jun 22

    Brennan Swain: The Original Amazing Race Winner on Adventure, Discipline & Showing Up

    A recent episode and Chapter One in "Two Types of People" introduces you to Alex Boylan. This conversation takes us to the original Amazing Race Season One finish line.  Brennan Swain is the winner of the very first season of The Amazing Race, a champion adventure racer, accomplished patent attorney, and one of Alex Boylan's closest friends for more than two decades. In this episode, Brennan shares what it was like helping launch one of the most successful reality television franchises in history, how adventure became a catalyst for growth, and why some of life's biggest opportunities begin with simply taking the first step. We also explore his Two Types of People answer: Those who are on time and those who are always late. A simple answer (and one of my top pet peeves) that opens the door to a much bigger conversation about habits, discipline, preparation, competitiveness, and the routines that shape our lives. Along the way, Brennan shares stories from Amazing Race, adventure racing around the world, climbing Kilimanjaro, his friendship with Alex Boylan, and the life lessons that continue to guide him 25 years after crossing the finish line. In This Episode: • Winning the very first season of The Amazing Race • The importance of authenticity in life and reality television • Adventure, discomfort, and personal growth • Brennan's friendship with Alex Boylan • The habits that separate high performers • Why routine matters more than motivation • The famous "Hating Hat" relic • His walk-up song and the story behind it • Reflecting on 25 years of Amazing Race history • Those who are on time and those who are always late Connect with Brennan Instagram: @brennanswain About the Show Two Types of People is a bi-weekly podcast hosted by Bestselling Author, Agency CEO, and Executive Producer Pat Sitkins - exploring the patterns, decisions, and mindsets that shape high performers across business, sports, and culture. The show features conversations with contributors to the book Two Types of People: Insights from Top Performers to Help You Make Decisions, Act, and Grow and other leaders whose experiences bring the framework to life. The book is currently available at all major retailers.

    Brennan Swain: The Original Amazing Race Winner on Adventure, Discipline & Showing Up
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Hosted by bestselling author and serial entrepreneur Pat Sitkins, Two Types of People explores the mindsets, moments, and mechanics behind extraordinary lives. In each episode, high-performers across industries answer the deceptively simple question: What are the two types of people in this world? Their answers unlock powerful stories—about grit, growth, loss, purpose, and the patterns that shape our identity. TToP is part framework, part philosophy, and fully human. It’s not about right or wrong—it’s about how you see the world, and what that reveals about you. From athletes and artists to CEOs and creators, these conversations challenge you to reflect, remember, and maybe even rewire how you move through life.

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