DeSimone on Deals: The Exit Strategy Podcast

DeSimone on Deals: The Exit Strategy Podcast

Every business owner will exit their business someday—the real question is whether you'll do it on your own terms. Hosted by Greg DeSimone, President of Catapult Advisory Group, DeSimone on Deals helps owners build value, prepare for transition, and maximize outcomes when selling. Through conversations with top M&A professionals, attorneys, accountants, and lenders, Greg shares practical advice on valuation, succession planning, leadership, and deal-making. Whether selling next year or in a decade, learn how to build a transferable business and achieve the exit you deserve.

  1. 2d ago

    Most Business Owners Are Not Prepared to Exit - Are You? | DeSimone on Deals with Anthony Perez

    You've spent years building your business, but are you financially prepared to walk away? And will the proceeds from selling your company actually support the life you want after the exit?In this episode of Dismount Deals: The Exit Strategy Podcast, Greg sits down with Anthony Perez, CFP®, AWMA®, Founder of Harvest Wealth Strategies, to discuss how business owners can prepare for a successful exit, maximize company value, reduce taxes, and turn years of hard work into lasting financial freedom.With more than 25 years in financial services and executive leadership, Anthony shares why exit planning should start long before you're ready to sell—and why focusing only on the sale price can be a costly mistake.In this episode, you'll learn: Why exit planning should begin the day you start your business.How to protect your personal wealth when most of it is tied up in your company.Why a $10 million deal doesn't necessarily mean you'll walk away with $10 million.How deal structure, taxes, and payment terms affect your actual proceeds.The three key areas that can increase business value: people, systems and processes, and customer diversification.How owner dependency can put a deal—and your business valuation—at risk.Why business owners need to plan for life after the sale, not just the financial outcome.How to balance maximum sale value with employee retention, family priorities, and your business legacy.Anthony also shares real-world examples of business owners who faced difficult exit decisions because they didn't plan early enough—and how proper preparation can create more choices, stronger negotiating leverage, and a smoother transition.The biggest takeaway? A successful exit isn't just about selling your business for the highest price. It's about building a business that can thrive without you and creating a financial future that gives you freedom and options.About Anthony PerezAnthony Perez, CFP®, AWMA®, is the Founder of Harvest Wealth Strategies and an Exit Planning Advisor. Through his proprietary Freedom Roadmap™ process, he helps business owners understand what their companies are worth, close value gaps, prepare for an eventual transition, and ensure their sale proceeds support the life they envision.If you're a business owner thinking about retirement, succession, or selling your company, this conversation will help you start asking the right questions—before it's too late.

  2. Apr 9

    Why 85% of Businesses Never Sell — and How to Build One That Does | DeSimone on Deals with Jon Chen

    Most business owners assume they’ll sell their company someday.But the reality is shocking: about 85% of businesses that go to market never sell.In this episode of DeSimone on Deals: The Exit Strategy Podcast, Greg DeSimone sits down with Jon Chen, founder of Blue Tide Catalyst, to discuss how business owners can dramatically increase the value of their company — and actually build a business someone wants to buy.They explore why growth alone doesn’t create value, how owner dependency can destroy a deal, and why culture, leadership, and systems are often the biggest drivers of enterprise value.Jon also shares practical strategies for transforming a business from chaotic “kids soccer” operations into a structured company that can scale — and eventually exit successfully.In this episode you’ll learn:• Why 85% of businesses never sell• The biggest mistake entrepreneurs make when building value• How removing owner dependency can increase valuation multiples• Why growth can actually create more problems than it solves• The leadership and culture shifts that unlock real company value• How one company grew from $5M to a $60M exitIf you’re building a company and thinking about your long-term exit strategy, this conversation is packed with insights you won’t want to miss.#exitstrategy #companyculture #businessexit #leadershipgoals #businessowner #businesspodcast #businessgrowth #entrepreneurship

About

Every business owner will exit their business someday—the real question is whether you'll do it on your own terms. Hosted by Greg DeSimone, President of Catapult Advisory Group, DeSimone on Deals helps owners build value, prepare for transition, and maximize outcomes when selling. Through conversations with top M&A professionals, attorneys, accountants, and lenders, Greg shares practical advice on valuation, succession planning, leadership, and deal-making. Whether selling next year or in a decade, learn how to build a transferable business and achieve the exit you deserve.