Spin & Substance

Samson Adepoju
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  • Marketing
  • Updated Daily

Welcome to "Spin & Substance" — the podcast that peels back the glossy layers of public relations, media strategy, and the news cycle to reveal what’s really going on behind the headlines. Whether you're a comms pro, a curious news junkie, or just someone who loves a good story, this show dives deep into the tactics that shape public perception, the psychology behind media messaging, and the fascinating facts that rarely make it to the front page.

  1. 12/15/2025

    Social Media Crisis: Triggers, Defense, and Response

    Social Media Crisis Management Guide: Preparation and Response

    14 min

  2. 11/14/2025

    Why the US Penny is Dead

    The End of the US Penny

    11 min

  3. 10/26/2025

    Strategic Survival: How High-Performing Federal Comms Teams Do More with Less and Master the 24/7 Narrative

    Federal Communications Strategy Amid Budget Constraints

    11 min

  4. 10/14/2025

    Beyond Spin: The Matts Playbook for Building Trust with Candor, Consistency, and the Head-and-Heart Strategy

    Authentic Strategy and Stakeholder Trust: A Corporate Affairs Perspective

    14 min

  5. 10/14/2025

    The Creator's AI Crisis: How to Survive the Search Traffic Collapse and Keep the Human Voice Alive Online

    Preserving Creator Value in AI Content Discovery

    12 min

  6. 10/11/2025

    The 8-Step Blueprint for Product Launch PR Success: Cutting Through Noise and Killing Vanity Metrics

    How to Plan Your Product Launch PR Campaign

    13 min

  7. 10/10/2025

    Beyond the Checklist: Transforming Your 2026 PR Calendar into a Year-Long Communications Strategy

    2026 PR and Communications Content Calendar

    12 min

  8. 10/07/2025

    Unlock the Click: 7 Data-Backed Secrets to Writing High-Converting Digital Headlines

    The Art of Digital Headline Crafting: 7 Headline Writing Tips for Your Digital Content

    13 min
See All (27)

About

Welcome to "Spin & Substance" — the podcast that peels back the glossy layers of public relations, media strategy, and the news cycle to reveal what’s really going on behind the headlines. Whether you're a comms pro, a curious news junkie, or just someone who loves a good story, this show dives deep into the tactics that shape public perception, the psychology behind media messaging, and the fascinating facts that rarely make it to the front page.

Information

  • Creator
    Samson Adepoju
  • Years Active
    2K
  • Episodes
    27
  • Rating
    Clean
  • Copyright
    © Samson Adepoju
  • Show Website
    Spin & Substance