The Upstate Conversation

Terry Palma
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Welcome to The Upstate Conversation, the podcast that uncovers the gems of Upstate South Carolina. Host Terry Palma, a long-time resident and local expert, takes you on a detailed journey through the best food, drinks, and entertainment options these vibrant communities have to offer. Whether you're a long-time Upstate resident or visiting for the first time, Terry's insights will help you discover unique businesses and hidden treasures. Join us as we celebrate local businesses, their stories, and the incredible communities that make Upstate South Carolina so special.

  1. 5D AGO

    “Changing the Money Conversation: Financial Education with Krystale Conley”

    Financial independence means different things to different people—but understanding how money truly works can change everything. In this episode of The Upstate Conversation, host Terry Palma sits down with Krystale Conley of Primerica to talk about financial education, protecting families, and helping middle-income households build a stronger future. Krystale shares what inspired her to enter the financial industry, how Primerica’s approach differs from traditional financial institutions, and why education—not just products—is at the center of her mission. From life insurance and financial planning to building authentic relationships in the community, this conversation explores how knowledge and guidance can help people make smarter financial decisions for themselves and their families.

    5 min

  2. MAY 3

    “Dressing Windows, Designing Life: A Creative Journey with O-Drapes”

    Creativity has a way of shaping not just what we do—but how we live. In this episode of The Upstate Conversation, host Terry Palma sits down with Olena Petyurenko, owner of O-Drapes in Greenville, South Carolina. From her roots in Ukraine as a fashion designer to building a custom window treatment business in the Upstate, Olena shares her journey of creativity, family, and entrepreneurship. O-Drapes specializes in custom window treatments, bedding, pillows, and more—bringing warmth, personality, and beauty into homes one project at a time. This conversation explores what it means to follow your passion, build something meaningful, and create a life that balances work, family, and creativity.

    6 min

  3. APR 26

    “Seen & Supported: Building Your Brand and Taking Care of You”

    Success isn’t just about how you show up in business—it’s also about how you show up for yourself. In this episode of The Upstate Conversation, host Terry Palma highlights two Upstate professionals helping individuals and businesses thrive in very different—but equally important—ways. First, we meet Cee Mi Agency, led by owner Michael Gross, a company focused on helping businesses increase visibility, strengthen their brand, and stand out in a competitive marketplace. Then we turn to Mind Up Counseling, founded by licensed therapist Soula Zaharopoulos, who provides support, guidance, and tools to help individuals navigate life’s challenges and improve their mental and emotional well-being. From building your external presence to strengthening your internal foundation, this episode is all about balance—because real success comes from being both seen and supported.

    4 min

  4. APR 19

    “Filling the Gaps: How Local Experts Are Serving the Overlooked”

    In this episode of The Upstate Conversation, we spotlight two Greenville professionals who are making a meaningful impact by serving those often overlooked in their industries. Eric Ager of HealthMarkets shares how he helps small businesses—especially those with just a handful of employees—build customized, affordable group health coverage solutions that larger providers often ignore. Melissa Hennon of Hanover Mortgage discusses how her relationship-first approach is helping homebuyers navigate the mortgage process with clarity, confidence, and personalized support. If you’re a small business owner, a future homeowner, or simply someone who values doing business with people who truly care, this episode highlights what it looks like when service comes first.

    6 min

  5. APR 12

    “Smarter Money Moves: From Daily Transactions to Long-Term Strategy”

    How money moves—and how it’s managed—can make all the difference for both businesses and individuals. In this episode of The Upstate Conversation, host Terry Palma highlights two Upstate professionals helping clients take control of their financial picture. First, we explore ATeam Credit Card Processing, with partner Lynn Chavez, a company focused on helping business owners better understand, optimize, and take control of their payment systems. Then we turn to Pinnacle Financial Partners, featuring Senior Vice President and Financial Advisor Brittany Hilbert, who helps clients build personalized strategies for long-term financial growth and confidence. From improving cash flow today to planning for the future, this episode is all about making smarter, more informed financial decisions.

    6 min

  6. APR 3

    "Telling Your Story & Navigating Life’s Transitions”

    Every business has a story—but some businesses also help people through life’s most important transitions. In this episode of The Upstate Conversation, Terry Palma highlights two Upstate businesses making a meaningful impact in very different ways. First, we meet Top Shelf Media, led by Dustin Kennon, helping businesses tell their story through high-quality video and digital content. Then we turn to Good Kin - Welcome To The Family, founded by Sarah Poole, a company providing professional estate sale services, downsizing support, and guidance for families navigating major life changes. From telling your story… to helping you through life’s next chapter, this episode is all about connection, clarity, and support when it matters most.

    5 min

  7. MAR 29

    “Protecting What Matters: From Your Roof to Your Future Home”

    Your home is more than just a place—it’s one of the most important investments you’ll ever make. In this episode of The Upstate Conversation, host Terry Palma highlights two Upstate businesses helping homeowners protect, improve, and invest in their future. First, we meet Redemption Solar and Roofing, led locally by Branch Manager Brandy Murrah, a company focused on protecting homes through quality roofing solutions and energy-efficient solar options. Then we turn to the real estate side with SERHANT., featuring Greenville agent Lauren Danner, who helps clients navigate the buying and selling process with a modern, client-focused approach. From protecting your home to finding your next one, this episode is all about making smart, confident decisions when it comes to where—and how—you live.

    5 min

  8. MAR 22

    “Restore & Relax: Bringing New Life to Your Home—Inside and Out”

    Sometimes improving your home isn’t about replacing what’s broken—it’s about restoring what you already have and making your space more enjoyable. In this episode of The Upstate Conversation, host Terry Palma highlights two Upstate businesses helping homeowners do exactly that. First, we explore New Creations, a company specializing in cosmetic surface repairs that bring new life to materials like wood, leather, vinyl, and more—often saving homeowners time and money by avoiding full replacements. Then, we step outside with Mosquito Hunters, a service dedicated to helping families reclaim their yards by reducing mosquitoes and creating more comfortable outdoor living spaces. From restoring what’s worn to reclaiming what’s been avoided, this episode is all about making your home a place you truly enjoy—inside and out.

    5 min
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About

Welcome to The Upstate Conversation, the podcast that uncovers the gems of Upstate South Carolina. Host Terry Palma, a long-time resident and local expert, takes you on a detailed journey through the best food, drinks, and entertainment options these vibrant communities have to offer. Whether you're a long-time Upstate resident or visiting for the first time, Terry's insights will help you discover unique businesses and hidden treasures. Join us as we celebrate local businesses, their stories, and the incredible communities that make Upstate South Carolina so special.

Information

  • Creator
    Terry Palma
  • Years Active
    2025 - 2026
  • Episodes
    32
  • Rating
    Clean