Covered By NewLeaf Podcast

NewLeaf Service Contracts Inc

Welcome to "Covered by NewLeaf," the official podcast from NewLeaf Service Contracts Inc, hosted by NewLeaf’s CEO, Sean Hicks. In this insightful and engaging series, Sean pulls back the curtain on what it really takes to succeed in the fast-paced world of retail and supply chain management. From navigating evolving consumer expectations to optimizing product protection plans, Sean sits down with industry leaders, retail innovators, and logistics experts to uncover the secrets behind operational excellence, customer satisfaction, and sustainable growth.

Episodes

  1. Jul 24

    The Surprising Innovation Making 130-Inch Home TVs a Reality in 2026

    Welcome back to Covered by NewLeaf! In this episode, host Sean Hicks (CEO of New Leaf Service Contracts) sits down with Dennis Holzer, the Executive Director of the Powerhouse Alliance. The Powerhouse Alliance is a premier business-to-business buying group in the electronic space, encompassing nine independent wholesale distributors across 74 locations nationwide. Serving over 31,000 custom home theater installers and dealers, they provide everything from home networking to residential security. Sean and Dennis dive deep into the changing landscape of home electronics—including the massive evolution of TV sizes, the revolutionary shift toward bezel-less, bending microLED technology, the rising demand for high-end headphones, and the critical importance of robust home networking systems. Dennis also shares the incredible, comedic story of his 40+ year career trajectory and how a "90-day temporary role" turned into an 18-year legacy leading the alliance. If you are a custom integrator, custom installer, or tech enthusiast, you won't want to miss these exclusive industry insights! Chapters: 00:00 – Preview: Bending Video Walls00:30 – Introduction & What is the Powerhouse Alliance?03:59 – The 4 Core Components of a Modern Home Theater05:17 – TV Brands and the Death of Tube TVs07:08 – TV Sizes Explode: From Projectors to 130-Inch Screens11:34 – The Next Frontier: Seamless, Bending MicroLED Technology17:49 – The State of Audio: Smartphones vs. Receivers20:22 – The Rise of $5,000 Luxury Headphones & Noise Cancellation26:47 – Home Networking: Routers, Access Points, and Overloading Systems32:37 – Competitive Advantage: Installer Training Programs36:10 – The Custom Integration Sales Process & TV Price Fluctuations40:19 – Surveillance Cameras & Security Market Demand41:13 – Dennis Holzer’s Backstory: Law School or Electronics?45:50 – Buying Out Hamburg Brothers: Becoming a Company Owner50:09 – The Limousine & The Wallet: How a 90-Day Gig Became 18 Years56:13 – Outro & Partnership with New LeafPowerhouse Alliance Official Website: Check availability on estimates and learn more about their 74 distribution locations here: https://powerhousealliance.com/New Leaf Service Contracts: Learn more about protecting your home theater inventory and electronics at https://www.newleafsc.net/portal/.Featured Brands: Samsung, Sony, LG, TCL, Hisense, Epson, JVC, Eero, and Loewe Tags:#HomeTheater #CustomIntegration #PowerhouseAlliance #NewLeaf #AVDistributor #MicroLED #SmartHome #AudioVideo #CustomInstaller #ConsumerElectronics #NetworkingSystems #SurveillanceCameras

  2. Jun 19

    How Fred's Appliance Academy Is Shaping The Future Of Appliance Repair

    In this episode of Covered By NewLeaf, host Sean Hicks, CEO of New Leaf Service Contracts, sits down with Adam Butcher, Director of Fred’s Appliance Academy, and Chad Phillipp, the academy’s lead instructor. They dive into the history of the academy, the critical need for new technicians in the appliance industry, and how their hands-on training program is shaping the next generation of trade professionals. From learning basic electrical theory to mastering complex refrigeration repairs, Adam and Chad explain how their curriculum prepares students from all walks of life for high-paying careers. They also discuss the importance of "soft skills" like customer service and professional courtesy, which are often the deciding factors in a technician's success. Chapters: 0:00 – Introduction 1:21 – History of Fred’s Appliance Academy 3:53 – Growth and International Reach 4:15 – Current Course Offerings: On-site and Online 5:46 – Class Sizes and Learning Philosophy 6:48 – Real-World Experience: Live Tech Rides 8:00 – Independence and Vocational School Licensing 9:55 – Funding and Student Sponsorship11:41 – Marketing and Social Media Success 14:02 – Meet Instructor Chad Phillipp 18:02 – Teaching Soft Skills and Customer Relations 21:54 – Inside the Classroom and Lab Environment 24:55 – Hands-On Training with Major Brands 31:18 – Student Demographics and Career Changes 34:43 – Income Potential for Appliance Technicians 37:05 – Small Business Ownership and Consulting 41:46 – The On-Campus Experience and Housing 45:34 – Success Stories and Challenges Website: www.fredsacademy.com Phone: 1-800-781-181420 Email: school@fredsappliance.com Tags:#ApplianceRepair #TradeSchool #FredsApplianceAcademy #NewLeaf #Podcast #CareerInTrades #TechnicalTraining #SmallBusiness #VocationalEducation #ApplianceTechnician

  3. Jun 5

    Retail Leader, Industry Challenges, and the Role of AI

    Welcome to another episode of Covered by NewLeaf, where we dive into the world of service contracts and retail excellence. In this episode, host Sean Hicks, CEO of NewLeaf Service Contracts, sits down with Pete Theran, the CEO of the Home Furnishings Association (HFA). Theran shares his extensive journey as a "career retailer," from his early days in the Macy’s executive training program and serving as a float participant in the Macy's Thanksgiving Day Parade to leading Boston Interiors and the Bose Corporation retail division. Now at the helm of the HFA, Theran discusses the association's mission to be "indispensable" to furniture retailers of all sizes. In this episode, you’ll learn about: The HFA Mission: How the association serves over 10,000 storefronts through education, qualifying industry partners, and government relations.Navigating Industry Challenges: Theran provides insights into the impact of shifting tariffs and how the HFA assists members in interpreting complex legislative changes.The Future of AI in Retail: A discussion on how "Agentic AI" is being used to supplement human talent in the high-touch furniture industry.Servant Leadership: Theran explains his leadership philosophy of inspiring organizations while "coaching like crazy" from the back.Upcoming Events: Information on the HFA Resource Center and seminars at the High Point Spring Market.Website: nahfa.orgEmail: ptheran@nahfa.org#HomeFurnishings#RetailLeadership#FurnitureIndustry#NewLeafServiceContracts#BusinessEducation#AIRetail

  4. 10/17/2025

    Scaling Success of Appliance Repair Technicians with Dan Verschleiser, President and CEO of Dan-Marc Appliance

    In this episode of the Covered by New Leaf Podcast, host Sean Hicks, CEO and co-founder of New Leaf Service Contracts, welcomes long-time partner and industry veteran Dan Verschleiser, President and CEO of Dan-Marc Appliance. Together, they dive deep into what it takes to build a thriving service business — from Dan’s early days fixing refrigerators and washers by hand to leading one of the largest single-brand Whirlpool service providers in the country. Dan shares how a hands-on leadership style, grounded in humility and personal accountability, shaped his company’s culture. From unloading trucks alongside his employees to empowering his sons to lead the next generation of Dan-Marc, his story is proof that sustainable success starts with commitment, mentorship, and trust. Sean and Dan also discuss how focusing on one brand unlocked operational efficiency, better technician training, and improved customer outcomes — all supported by a close partnership with Whirlpool. Listeners will gain valuable insight into technician development, recruitment challenges, and the future of skilled trades. Dan explains how appliance repair can be a six-figure career path, why trade schools need to expand into appliance education, and how his company’s pay-for-performance model rewards excellence in both service and customer experience. Watch the full conversation with Sean Hicks and Dan Verschleiser now on YouTube: https://youtu.be/57iGSYImeZw #CoveredByNewLeafPodcast #SeanHicks #DanVerschleiser #NewLeafServiceContracts #DanMarcAppliance #RetailLeadership #CustomerExperience #Whirlpool #ServiceExcellence #TradeCareers #BusinessGrowth 00:00 Leadership Evolution and Personal Growth 06:40 Journey into the Service Industry 13:42 Transitioning to a Single Brand Service Provider 20:52 Challenges in Technician Recruitment 27:58 Leadership Style and Business Structure

About

Welcome to "Covered by NewLeaf," the official podcast from NewLeaf Service Contracts Inc, hosted by NewLeaf’s CEO, Sean Hicks. In this insightful and engaging series, Sean pulls back the curtain on what it really takes to succeed in the fast-paced world of retail and supply chain management. From navigating evolving consumer expectations to optimizing product protection plans, Sean sits down with industry leaders, retail innovators, and logistics experts to uncover the secrets behind operational excellence, customer satisfaction, and sustainable growth.