Commercial Grade

BuildOps

What makes a contractor commercial grade? It’s not the size of your crew or the trucks you drive - it’s how you show up when it matters. Hosted by RC Victorino, Commercial Grade goes behind the scenes with industry leaders, innovators, and experts shaping the future of commercial contracting. From leadership on the jobsite to game-changing tech in the back office, every episode delivers real stories and hard-earned lessons for contractors who take pride in building what others depend on. This is Commercial Grade. A podcast from BuildOps.

  1. 1d ago

    30 Days to Job-Site-Ready: Josh Nieves on Building the Trade Professional Academy

    In this episode of Commercial Grade, host RC Victorino sits down with Josh Nieves, Director of Craft Workforce Development at Quanta Services and a licensed master electrician who has spent nearly two decades building the pipeline of talent the industry depends on. Josh's own path started with a vocational elective in 11th grade, and led through 17 years at EJ Electric in New York City, from apprentice to general foreman, before he stepped into workforce development full time. Now he leads the attract, develop, mobilize strategy behind the Trade Professional Academy, an accelerated training pipeline built to get new electricians safety-ready and job-site-ready in as little as 30 days. The conversation covers what it actually takes to succeed in the trades, why he believes every workforce problem is a leadership problem, how AI is quietly changing the calculus for young people choosing between tech and trade, and why the traditional apprenticeship model, while still the gold standard, can't meet demand on its own. Josh also opens up about faith, fatherhood, and an amateur boxing record he wouldn't trade for the world, wins, losses, and all. In this episode you'll hear: How a high school vocational elective in 11th grade turned into a 17-year career at one of the top electrical contractors in the country Why Josh believes an entrepreneurial mindset and a habit of questioning everything are underrated qualities in tradespeople What "workforce development" actually means, and why Josh defines it as attract, develop, and mobilize Why the traditional apprenticeship model, as valuable as it is, can't meet the demand created by data centers and critical infrastructure projects Inside the Trade Professional Academy, Miller Electric's accelerated training pipeline that takes new hires from zero to job-site-ready in 30 days Why Josh believes every workforce problem is ultimately a leadership problem How he bridges the gap between purpose-driven younger workers and security-driven older generations The honest conversation Josh has with every recruit about what the trades really demand physically, and why he'd rather lose a candidate than mislead one Why he thinks the biggest misconception about the trades is that they're just "a dirty job" What his amateur boxing record, and the losses in it, taught him about leadership and growth Episode Timestamps: [00:13] Meet Josh Nieves, Director of Craft Workforce Development at Quanta Services [01:36] How Josh Got Into the Trades [09:24] Defining Workforce Development: Attract, Develop, Mobilize [10:35] The Mentorship Gap Josh Kept Seeing on Job Sites [13:24] Bridging Gen Z, Millennials, and "the Forgotten" Gen X [18:07] Purpose-Driven vs. Paycheck-Driven Workers [19:16] Why More Young People Are Looking at the Trades Because of AI [20:26] The $260,000 Electrician Headlines, and Why Josh Pushes Back on the Hype [21:34] The Reality of the Job [23:59] Setting Honest Expectations Before Someone Takes a Spot [24:44] "Construction Workers Don't Want Another Pizza Party": Trust, Respect, and Fair Pay [25:47] Are Skilled Laborers Fairly Paid? [27:04] How Rising Demand Could Reshape Wages in the Trades [27:47] Toxic Culture in the Trades: "Every Problem We Have Is a Leadership Problem" [30:53] Is the Apprenticeship Model Still the Right Way to Build a Career in the Trades? [31:36] The Apprenticeship Bottleneck: 600 Applicants, 60 Seats [34:47] Inside the Trade Professional Academy: From an 8-Week Program to 30 Days [36:44] Week One: Safety First, OSHA 10, and a Small Washout Rate [37:56] Hands-On Training: Tools, Material ID, and Practical Installations [39:41] The Capstone Project: Pass, Fail, and Graduation Day (46:04) Wrap-Up and Where to Find Josh About the Guest: Josh Nieves is Director of Craft Workforce Development at Quanta Services, where he leads training pipelines built around attracting, developing, and mobilizing talent, including out of Jacksonville-based operating company Miller Electric. A licensed master electrician and contractor with the NYC Department of Buildings and a proud member of IBEW Local Union #3, Josh spent 17 years at EJ Electric, one of the top electrical contractors in the country, rising from apprentice to general foreman. He helped build the Trade Professional Academy, an accelerated training program that prepares new hires for the job site in as little as 30 days. Josh is also the founder of This Hudson Farm, an amateur boxer with USA Boxing, and a Brazilian jiu-jitsu practitioner. Links & Resources: Josh Nieves on LinkedIn Learn more at BuildOps.com Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    30 Days to Job-Site-Ready: Josh Nieves on Building the Trade Professional Academy
  2. Jul 8

    Sisterhood of the Trades: How One Discord Server Became a Movement for Women in the Trades

    In this episode of Commercial Grade, host RC Victorino sits down with Nush (Nushrat) Ahmed, founder of Sisterhood of the Trades and host of the Next Gen MFG podcast, to talk about visibility, mentorship, and what it actually takes to build community in the skilled trades. Nush's path started in a high school automotive class she signed up for on a whim, and led through an associate's degree in automotive technology, a career in CNC and Swiss-setup machine operation, and now a role in marketing and customer enablement at ProShop ERP. Along the way she noticed how many women were working in the trades without ever being seen, and how little that visibility showed up on LinkedIn. That observation became Sisterhood of the Trades, a Discord community she co-founded with three tradeswomen she met on Snapchat, which has since grown to over 1,160 members across North America, Europe, and Australia. The conversation covers what it took to convince her immigrant parents that trade school was a smart bet, how AI and robotics are actually changing (and not eliminating) trade jobs, why the "dark, dirty, dangerous" stereotype about the trades is outdated, and how a messy Snapchat group chat turned into a structured, verified Discord community with roles for over 50 trades. Nush also opens up about the ongoing, sometimes awkward conversations with extended family about not having a bachelor's degree, why she thinks of her professional network as something you have to nurture like a plant, and what she's hearing from the next generation of tradespeople coming up behind her. In this episode you'll hear: How a high school automotive class Nush signed up for on a whim turned into a career in CNC and Swiss-setup machine operation The "spin" Nush used to convince her immigrant parents that trade school, not a four-year degree, was the smarter financial bet Why she believes construction and the trades are some of the most AI-resistant careers available right now How robots, cobots, and automation are changing trade jobs without eliminating them The origin story of Sisterhood of the Trades, from a Snapchat group chat to a 1,160-member Discord community How the community uses roles, verification, and dedicated channels to help members connect by trade, shift, and location Why Nush opened the server to allies and people outside the trades, not just tradeswomen Why she calls the "dark, dirty, dangerous" image of the trades a myth, and what she says instead What the next generation of tradespeople is actually asking about when it comes to growth and ownership Why Nush treats her professional network like a plant that has to be nurtured, not a number to grow Episode Timestamps: [00:34] Welcome and Guest Introduction: Nushrat Ahmed of Sisterhood of the Trades [02:01] How Nush Got Her Start: From a High School Automotive Class to CNC Machining [03:16] Why Automotive? The Hot Wheels Origin Story [04:38] Learning the Trade During COVID and Finding a Mentor at a Boston Bike Shop [07:18] Convincing Immigrant Parents That Trade School Was the Right Call [09:31] The Pitch: College Debt, Scholarships, and Getting Paid to Learn [12:12] Why the Trades Are One of the Safest Careers From AI (and a Nod to Anthropic's Economic Index) [13:55] Robot Wranglers: How Automation Redefines Jobs Instead of Killing Them [15:36] Fast-Forward: The Origin of Sisterhood of the Trades [15:46] From a Snapchat Group Chat to a Mission: Getting Tradeswomen Onto LinkedIn [18:17] How the Community Outgrew Snapchat (300 Comments and No Way to Search) [21:10] Building the Discord: Verification, Roles, and Server Structure [29:06] Opening the Server to Allies, Not Just Tradeswomen [31:13] Why Sisterhood of the Trades Pushes Members to Build Their Own Networks [31:06] Inside Nush's Podcast, Next Gen MFG [32:30] The Awkward Conversation About Not Having a Bachelor's Degree [35:01] What's Next for the Mission, and a Shoutout to the Mentor Who Started It All [42:29] A Role for Everyone: Why the Trades Need More Than Just Tradespeople [44:12] Wrap-Up and Where to Find Nush About the Guest: Nushrat "Nush" Ahmed is the founder of Sisterhood of the Trades, a community built to give women in the skilled trades visibility, mentorship, and connection. She holds an associate's degree in automotive technology and built her early career in CNC manufacturing and Swiss-setup machine operation before moving into marketing and customer enablement at ProShop ERP. Nush also hosts Next Gen MFG, a podcast featuring guests in the trades and STEM fields, with a focus on showing young people, especially women and people of color, that a college degree isn't the only path to a successful career. She was named to SME's 30 Under 30 in 2025. Links & Resources: Nush Ahmed on LinkedIn Sisterhood of the Trades Next Gen MFG (podcast) The Sisterhood Takes the Mic (podcast) Learn more at BuildOps.com Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    Sisterhood of the Trades: How One Discord Server Became a Movement for Women in the Trades
  3. Jun 17

    The HVAC Disruptor: Omar Essam on the Problems This Industry Should Have Solved 50 Years Ago

    In this episode of Commercial Grade, host RC Victorino sits down with Omar Essam - HVAC engineer, founder, and self-described industry disruptor - to get into the real engineering problems behind the data center mega boom and what they mean for mechanical contractors, technicians, and the grid. Omar came to HVAC by accident as a fresh engineering graduate, but quickly became fascinated by an industry that had been around for centuries and still couldn't solve basic problems. That curiosity never left. Today, with 50-plus global projects under his belt and experience spanning manufacturing, contracting, design, and operations, Omar sees the industry from every angle, and he's not shy about what he sees. The conversation covers why new data center equipment is being rushed to market largely untested at scale, why the universal technician is dead, and why the coming wave of retirements couldn't be hitting at a worse time. Omar also makes the case that HVAC isn't a comfort amenity anymore - it's critical infrastructure - and that the power grid is 20 to 30 years behind where it needs to be to support everything being built right now. His proposed solution? Small modular nuclear reactors. And he's already working on it. In this episode you'll hear: Why Omar got his MBA, and why he started businesses specifically to practice what he was learning What drew him to HVAC: a centuries-old industry that still hasn't solved basic problems What it means to be a disruptor in a standardized industry, and why that makes him uncomfortable to work with Why data center equipment is being deployed at massive scale before it's truly been tested at that scale Why the universal technician is gone, and what contractor specialization will look like going forward The retention problem: why high technician turnover is incompatible with the data center business model Why trade schools are teaching the right fundamentals but graduating techs who've never touched five-year-old equipment The Apple vs. open-source problem in HVAC: proprietary systems, cybersecurity, and who gets to work on what Why HVAC is no longer a comfort system, it's critical infrastructure, and downtime means millions lost per hour Why the U.S. power grid is 20 to 30 years behind development, and what small modular nuclear reactors could do about it Episode Timestamps: [00:00] HVAC's Unsolved Problems: Intriguing and Shocking at the Same Time [00:30] Welcome and Guest Introduction: Omar Essam, HVAC Disruptor [01:32] Congratulations on the MBA — and Why He Got It [03:43] Starting Businesses to Practice What He Was Learning [05:09] How Omar Got Into HVAC — Completely by Accident [06:20] Why These Problems Still Exist: The Financial Reality of Mass Production [09:06] What It Means to Be an HVAC Disruptor [12:44] Data Centers, Hyperscale Demand, and What It's Doing to the Industry [14:26] Supply Chain, Manpower, and Why Everyone Is Falling Behind [18:39] New Systems, New Skills: Who's Responsible for Training? [24:09] Keeping Techs on Your Team — Why Turnover Kills the Data Center Model [27:51] The Death of the Universal Technician [30:27] Will Compensation Finally Catch Up to the Complexity? [32:46] HVAC Isn't Comfort Anymore — It's Critical Infrastructure [36:15] Small Modular Nuclear Reactors: Omar's Proposed Solution [41:01] Lightning Round [43:00] Wrap-Up and Closing About the Guest: Omar Essam is an HVAC engineer, founder, and self-described industry disruptor with over 50 global projects completed in the past five years alone. His career spans nearly every role in the mechanical industry — manufacturer, contractor, designer, operator — giving him an unusually complete view of where the industry works and where it breaks down. Trained as an engineer and recently credentialed with an MBA, Omar is currently working on design standards for small modular nuclear reactor integration with data center infrastructure. He is known for challenging standard designs, pushing for energy optimization, and asking the questions that make the room uncomfortable. Links & Resources: Omar Essam on LinkedIn Learn more at BuildOps.com Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    The HVAC Disruptor: Omar Essam on the Problems This Industry Should Have Solved 50 Years Ago
  4. May 27

    "Why Didn't You Tell Me Sooner?": Andy Bergmann on the Cost of Avoiding Hard Conversations

    In this episode of Commercial Grade, host RC Victorino sits down with Andy Bergmann, founder and communication trainer at Mavix Coaching, to unpack why the trades have a communication problem and what it actually takes to fix it. Andy’s path started in the shop floor, moved through project management and HR, and eventually led him to launch Mavix Coaching, a company built specifically to help construction and trade business owners stop being the adult in the room for every people problem. He shares how a single emotional moment with a high-performing foreman changed the trajectory of his career and why avoiding hard conversations does far more damage than having them. The conversation goes deep on what communication really means in the field—the gap between leadership’s intentions and how crews actually feel, why email wars are killing contractor relationships, and why role-playing uncomfortable conversations is the only way to get better at them. Andy also makes the case that learning to take feedback without defensiveness might be the single most valuable skill a leader in the trades can develop. Perhaps most surprising: the skills Andy teaches at work don’t just stay at work. Clients regularly tell him the training saved their marriages, improved relationships with their kids, and changed who they are as people, not just as managers. In this episode you’ll hear: Why getting promoted for being good at your job doesn’t make you good at managing people The foreman story that changed Andy’s career, and what it reveals about avoiding hard conversations How miscommunication (not bad intent) is the root of most workplace dysfunction Why training mid-level managers without training their leaders almost always backfires The role-play method Andy uses to build real communication skills—and why people hate it at first What emotional intelligence looks like in practice on a jobsite Why taking feedback without defensiveness is worth a $50,000 raise How the skills learned in Andy’s programs end up saving marriages and changing family dynamics Episode Timestamps: [00:00] The Feedback That’s Worth $50K [00:013] Welcome and Guest Introduction: Andy Bergmann of Mavix Coaching [01:11] How Andy Got His Start: From the Shop Floor to HR [04:05] Why Job Sites Break Down [06:59] What Is Mavix Coaching and How Did It Start? [9:43] The Foreman Story: Why Avoiding Hard Conversations Does Real Damage [12:18] Vulnerability, Feedback, and Leadership [13:22] Scripts, Role-Play, and How Communication Skills Are Actually Built [15:34] How Andy Gets Reluctant Participants to Buy In [17:40] Modern Communication Challenges [19:52] Emotional Intelligence in the Field (21:37) Culture Starts at the Top: Why Leadership Training Comes First [25:28] AI, Human Connection, and the Future of Communication [27:13] Communication Beyond Work [31:45] Taking Critique Without Defensiveness (33:27) Lightning Round (36:36) Wrap-Up and Where to Find Andy About the Guest: Andy Bergmann is the founder and lead communication trainer at Mavix Coaching, where he works with owners of construction and trade companies who are tired of being the adult in the room for every people problem. Andy’s career started in the shop for a contractor and moved through project management, HR, and employee development before he launched Mavix. Today he runs four-day in-person training programs and one-on-one coaching sessions that help trade leaders build real communication skills—from giving hard feedback to listening without defensiveness—skills that, according to his clients, don’t just change their workplaces. They change their lives. Links & Resources: Andy Bergmann on LinkedIn Mavix Coaching: mavixcoaching.com Learn more at BuildOps.com Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    "Why Didn't You Tell Me Sooner?": Andy Bergmann on the Cost of Avoiding Hard Conversations
  5. May 6

    Trades Careers, Wages, and AI: Martin King on Attracting Talent in a Changing Industry

    In this episode of Commercial Grade, host RC Victorino sits down with Martin King—HVAC veteran, entrepreneur, and founder of Legacy Chiller Systems, J&M Fluidics, and Skilled Trades Rescue—to unpack decades of experience building, scaling, and evolving in the trades. Martin shares how he entered the HVAC industry through technical training and a union apprenticeship, eventually growing his own company from a single van into a 30+ truck operation before selling. He opens up about the realities of business ownership—from early hiring mistakes to the “cold sweats” of making payroll—and how growth introduces new layers of complexity that many owners underestimate. A turning point in Martin’s career came from a single customer request that led him into process chillers and ultimately the creation of Legacy Chiller Systems. From there, the conversation expands into today’s biggest challenges in the trades, including labor shortages, rising wages, technician mobility, and the shifting expectations of the modern workforce. Martin also discusses his mission through Skilled Trades Rescue, where he supports professionals, business owners, career explorers, and parents by providing guidance on financial literacy, career pathways, and starting a business in the trades. Finally, RC and Martin explore the growing role of AI in the industry—why it will enhance productivity rather than replace skilled labor in the near term, and what tradespeople should be doing now to stay ahead. In this episode you’ll hear: • How Martin scaled an HVAC business from 1 van to 30+ trucks • The biggest mistakes new trade business owners make • Why growth creates operational chaos (and how to manage it) • The real reason behind today’s labor shortages • How rising wages and technician mobility are reshaping the industry • What Skilled Trades Rescue is doing to support the workforce • Why financial literacy is critical for tradespeople • How AI will impact (but not replace) skilled labor Episode Timestamps: (00:00) Cold Sweats Mindset: Grit and Resilience in the Trades (00:14) Meet Martin King: HVAC Entrepreneur and Founder of King Air (01:38) From Tech School to the Union: Entering the Skilled Trades (02:26) Starting King Air: Building an HVAC Business from Scratch (03:00) The Accidental Chiller Breakthrough That Changed Everything (06:54) Lessons From Dad: Work Ethic, Leadership, and Early Influence (09:29) Hiring Challenges and Backlog Cycles in HVAC (12:36) Growth Tiers: Scaling a Business Without Chaos (14:09) Labor Market Shifts: Why Hiring in the Trades Is Changing (18:03) The Skilled Trades Talent Shortage—and How to Fix It (20:13) Money, Margins, and Business Coaching for Contractors (23:54) College vs. Trades: What Parents Should Know (26:02) AI and the Future of Skilled Trades (29:18) What Makes a Superstar HVAC Technician (34:28) How to Attract and Retain Top Trade Talent (37:28) Lightning Round: Quick Takes and Advice (39:08) Wrap-Up and Where to Connect   About the Guest: Martin King is an HVAC veteran, entrepreneur, and industry advocate with decades of experience in the skilled trades. He is the founder of Legacy Chiller Systems, J&M Fluidics, and Skilled Trades Rescue. After starting his career through technical training and a union apprenticeship, Martin built and scaled a successful HVAC company from a single van to a 30+ truck operation before exiting. Today, he focuses on supporting the next generation of tradespeople through coaching, workforce development, and education initiatives aimed at improving retention, financial literacy, and career pathways in the trades. Links & Resources: • Martin King on LinkedIn • Skilled Trades Rescue • Legacy Chiller Systems • Learn more at BuildOps.com Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    Trades Careers, Wages, and AI: Martin King on Attracting Talent in a Changing Industry
  6. Apr 15

    Building HVAC Leaders: Curtis Perry Jr. on Service, Training, and the Trades

    In this episode of Commercial Grade, host RC Victorino sits down with Curtis Perry Jr., an HVAC Service Technician, last year’s Above and Beyond Award winner, for a conversation about service, leadership, and what it really takes to grow in the trades. Curtis shares how his path started with trade electives in high school, then took shape after a message at church inspired him to learn something hands-on. He initially considered appliance repair, but once he got exposure to HVAC, it clicked—and he’s been building his career ever since. RC and Curtis talk about the realities of learning in the field, including the challenge of on-the-job training when certain equipment only shows up once in a while. Curtis explains why experience under pressure matters, how repetition builds confidence, and how he developed into a service team lead who helps bridge the gap between technicians and the office. They also dig into what leadership really means in the trades: being available, caring about your people, investing in training, and helping others improve instead of just expecting results. Curtis explains why “above and beyond” service means going deeper than surface-level checks—it means doing the thorough diagnostic work, understanding the full problem, and earning trust with customers and coworkers alike. The conversation also explores how the industry can attract more young people through career fairs, social media, and jobsite exposure, along with why the trades aren’t for everyone—and why honesty matters. Curtis also challenges old assumptions about trade careers, especially when it comes to pay, growth, and long-term opportunity. In this episode, you’ll hear: • How Curtis found his path into HVAC • Why hands-on training matters more than theory alone • The learning gaps that come with real field experience • What great leadership looks like in service work • Why “above and beyond” starts with better diagnostics • How to attract more young people to the trades • What people still get wrong about HVAC careers Episode Timestamps: (00:00) Welcome and guest intro (00:52) Curtis’s trade origin story (02:41) Why HVAC won out (05:55) Learning on the job (08:52) Becoming a service team lead (10:52) Defining great leadership (13:24) The Above and Beyond Award (17:44) Service mindset and caring for people (19:00) Attracting new talent to the trades (23:29) The reality of the work (27:03) Lightning round (32:39) Final thoughts and wrap About the Guest: Curtis Perry Jr. is an HVAC professional and service team lead based in Columbia, South Carolina. Recognized as last year’s Above and Beyond Award winner by his emplyer, Curtis is known for his commitment to doing the job right, supporting fellow technicians, and leading with care. His career began with trade electives in high school and has grown through hands-on experience, technical development, and a strong service mindset. Today, he helps bridge the gap between the field and the office while mentoring others and advocating for more young people to explore the opportunities available in the trades. Links & Resources: • Curtis Perry Jr. on LinkedIn •  RC Victorino on LinkedIn • Learn more at BuildOps.com Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    Building HVAC Leaders: Curtis Perry Jr. on Service, Training, and the Trades
  7. Mar 25

    Building Builders: Wilson Matthew Betances on Fixing Trade Culture

    In this episode of Commercial Grade, host RC Victorino sits down with Wilson Matthew Betances, owner of Energize Us and founder of Energize Us EDU, to break down what’s really holding the skilled trades back—and how to fix it at the cultural level. Wilson shares why he intentionally took on three different roles in the electrical trade—contractor, inspector, and educator—to understand the entire system and protect himself from the physical demands that burn so many people out. He explains why earning an electrical license is the single biggest unlock in the industry, and why so few apprentices make it there. RC and Wilson dig into the hard truth: the real crisis isn’t recruiting new people, it’s losing the ones we already have. Wilson details how outdated leadership styles, ego-driven inspections, inconsistent interpretations of electrical code, and a punishing jobsite culture push workers out long before they become experts. They also explore how Energize Us EDU is redefining training with soft skills, leadership development, digital tools, and fast-growing content designed to surface pain points and guide people toward classes, events, and career pathways. In this episode you’ll hear: • Why trade culture—not talent—is the biggest barrier • The licensing bottleneck and why it derails so many apprentices • How inspection culture creates unnecessary cost and conflict • Why retention is the real workforce crisis • The generational gaps shaping leadership and expectations • How content, storytelling, and digital tools attract new tradespeople • Why Energize Us EDU focuses on “building builders and leaders” Episode Timestamps: (00:00) Trades Change Lives (00:32) Meet Wilson Matthew Betances (01:19) Fast‑Track Credentials (04:40) Sacrifice and Strategy (07:24) Code Over Ego (08:57) Challenging Bad Inspections (12:20) Why He Chose the Trades (16:00) Falling for Electrical (17:49) Retention, Not Shortage (20:30) Fixing Trade Culture (23:55) Generational Leadership Cycle (24:43) Waves of Opportunity (26:01) Breaking Construction Status Quo (26:46) Why He Creates Content (27:24) Industry Pain Points and Inspectors (29:18) Content Strategy and Viral Topics (32:08) Analytics Wins and Building a Team (34:10) Energize Us EDU Mission (35:44) Recruiting Trades in the Digital Age (38:30) Authenticity and Setting Expectations (40:51) Lightning Round + AI Workflow (44:15) Misconceptions and the Future of the Trades (47:06) Where to Find Energize Us About the Guest: Wilson Matthew Betances is the owner of Energize Us and founder of Energize Us EDU, organizations dedicated to modernizing the skilled trades through apprenticeship training, soft skills, leadership development, and content-driven education. With experience as a contractor, inspector, and educator, Wilson has a 360° view of the electrical industry. His mission is to transform trade culture, improve retention, and “build builders and leaders” for the next generation. Links & Resources: • Wilson Matthew Betances on LinkedIn • RC Victorino on LinkedIn • Energize Us EDU • Learn more at BuildOps.com Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    Building Builders: Wilson Matthew Betances on Fixing Trade Culture
  8. Mar 4

    Passing the Torch: Manja Horner on Training the Next Generation Faster

    In this episode of Commercial Grade, host RC Victorino sits down with Manja Horner, founder and CEO of Boost ld and author of the upcoming book Pass the Torch. With a background that spans historic restoration, music education, homeschooling, and corporate training, Manja brings a unique perspective to the workforce crisis unfolding across the trades. Manja shares early memories from her father’s all‑girls restoration crew and how witnessing poor restoration work later in life pushed her to focus on training systems that actually work. She breaks down why skilled labor shortages continue to worsen, how tribal knowledge is disappearing as older workers retire, and why structured “skill stacking” and multi‑year onboarding pathways are essential for accelerating competency. RC and Manja explore why employers struggle to run effective apprenticeship programs, why younger owners tend to embrace digital tools and systematic training, and how improved career roadmaps can boost both retention and productivity. They also discuss AI’s potential impact on workforce development, the need for early exposure to shop class and hands‑on learning, and the urgency of documenting decades of craftsmanship before it’s too late. In this episode you’ll hear: • Why the trades are losing tribal knowledge faster than it’s being replaced • How Manja’s journey from violin teacher to CEO shaped her approach to training • What “skill stacking” looks like in real workforce programs • Why structured roadmaps dramatically improve retention • What Gen Z really wants from employers • How AI will shift both training and the trades workforce • Why craftsmanship must be intentionally preserved • How to rebuild the shop‑class pipeline for the next generation Episode Timestamps: (00:00) Skilled Trades Industry Wake‑Up (00:18) Meet Manja Horner (01:09) All‑Girls Restoration Crew (03:20) Craftsmanship, Heritage, and Early Influence (04:57) Music Background and Teaching Roots (07:24) Homeschooling and Mentorship (09:53) Early Digital Shift with QuickBooks (11:14) From Corporate Training to CEO (13:32) The Brick‑Dust Turning Point (15:27) Skill Stacking to Close Workforce Gaps (20:55) Making Training Real on the Job (22:41) Training Roadmaps that Boost Retention (24:34) Career Pathways that Keep People in the Trades (25:26) What Gen Z Wants from Employers (26:42) Apprenticeship Challenges for Employers (28:18) AI and Workforce Transformation (30:06) Pass the Torch — Book Preview (32:28) Capturing Tribal Knowledge (33:51) Attracting the Next Generation (34:42) Rebuilding the Shop‑Class Pipeline (39:10) Incentives, Stigma, and Youth Exposure (40:45) Repair and Restoration Skills (41:39) Lightning Round and Wrap‑Up About the Guest: Manja Horner is the founder and CEO of Boost ld, an Ontario‑based company specializing in HR, skills development, and training for the skilled trades. Her career has spanned historic restoration, music education, homeschooling, and corporate training — giving her a unique lens on how people learn and how craftsmanship is transferred between generations. Manja is the author of the upcoming book Pass the Torch, which explores solutions to the skilled labor shortage, including structured onboarding, skill stacking, and capturing tribal knowledge before it disappears. She works with trade businesses across North America to modernize workforce development and build training that is faster, clearer, and more effective. Links & Resources: RC’s LinkedIn Manja Horner on LinkedInPass the Torch Learn more about Boost ld Learn more at BuildOps.com Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    Passing the Torch: Manja Horner on Training the Next Generation Faster

Ratings & Reviews

4.4
out of 5
7 Ratings

About

What makes a contractor commercial grade? It’s not the size of your crew or the trucks you drive - it’s how you show up when it matters. Hosted by RC Victorino, Commercial Grade goes behind the scenes with industry leaders, innovators, and experts shaping the future of commercial contracting. From leadership on the jobsite to game-changing tech in the back office, every episode delivers real stories and hard-earned lessons for contractors who take pride in building what others depend on. This is Commercial Grade. A podcast from BuildOps.