You can feel it when someone is truly from a place, not just living there, but carrying its stories, its people, and its rhythms. We’re joined by Courtney King, a Swannanoa native with a career path that proves you don’t need a perfect plan to build a meaningful life. We talk about growing up in Swannanoa, graduating from Owen, and how a mountain town stays stitched together through family, familiar faces, and the moments where you realize everyone is connected. Courtney walks us through the pivots that shaped her work: leaving App State before finishing, getting a real estate license, choosing culinary school, and baking pastries out of her house while raising four kids. That home kitchen hustle eventually becomes Hey Hey Cupcake, opened in downtown Black Mountain in 2012, with her sister’s creativity helping shape the look and feel that locals still remember. She also shares what it’s like to sell a beloved small business and why the timing can be both emotional and necessary. Then we shift from sweet to practical with We Haul, the local dumpster rental and hauling business that started with a truck and a handful of dumpsters and grew into a reliable service across the area. Along the way, we get into what makes this community work: thank-you notes, showing up for people, and gathering spots like Daymakers that give Swannanoa a much-needed lift. We also dig into why festivals like Sourwood and Holly Jolly matter for local business, local pride, and making room for the next generation. If you care about small-town life, local business, entrepreneurship, and the real meaning of community in Western North Carolina, this one will stick with you. Subscribe, share this with a friend who loves the mountains, and leave us a review. What’s one place in your town that helps you feel connected? Send us Fan Mail Best Buy Metals is the industry leader in long-life metal roofing and siding materials. With seven manufacturing locations, they deliver high-quality products at everyday low prices and at speeds others can’t match. But what truly sets Best Buy Metals apart is their people—a dedicated team committed to providing exceptional service for projects of any size, every single day. Support the show