Why does a basic grocery trip suddenly feel like a financial stress test? Even as economists insist inflation is “cooling,” millions of Americans are still walking into grocery stores and leaving shocked at the total. Meat, produce, eggs, coffee, snacks, and household staples continue climbing in price — while wages for many families remain painfully stagnant. According to recent federal data highlighted by PBS NewsHour, grocery costs rose nearly 3% year-over-year in April, adding even more pressure to households already struggling with rent, utilities, insurance, and healthcare costs. So what’s really happening behind the numbers? Today, I’m joined by journalist and digital strategist Bryan Vance, founder of Stumptown Savings, who has been meticulously tracking grocery prices store by store in the city of Portland to uncover what national inflation headlines often miss. We discuss why grocery inflation feels far worse than official reports suggest, how fuel costs, supply chain disruptions, corporate pricing, tariffs, and extreme weather are all colliding at once — and why so many Americans feel like they’re falling behind despite claims the economy is improving. This conversation also dives into the bigger question hanging over the country right now: At what point does inflation stop being a temporary economic story and become a full-scale affordability crisis? And maybe that’s the biggest question hanging over all of this: if people are working full-time, doing everything “right,” and still struggling to afford groceries, rent, utilities, and basic necessities, then what does that say about the state of the American economy? This isn’t just a conversation about inflation anymore. It’s about affordability, stability, and whether ordinary families can still build a sustainable, contented life in the United States. Until next time, take care of yourselves and each other. In solidarity, Natalie NOTE: This episode was pre-recorded on Zoom since Substack live was giving us technical difficulties. Sorry to anyone who was trying to join us live! FOLLOW NATALIE substack: https://substack.com/@factsoverfearnatalieb instagram: https://www.instagram.com/@nataliebencivenga/# tiktok: https://www.tiktok.com/@nataliebencivenga threads: https://www.threads.com/@nataliebencivenga podcast via spotify: https://open.spotify.com/show/47JYsn9LQchErS3cnHP2YF podcast via apple: https://podcasts.apple.com/us/podcast/facts-over-fear/id1855901950 FACTS OVER FEAR Let's dismantle the fear that is used to divide us surrounding the issues impacting the people and talk facts. ABOUT NATALIE Natalie Bencivenga is a socially-conscious journalist working towards building equity in our communities through storytelling. Her goal is to inspire, educate and activate people to become catalysts for positive change. Join her for transformative conversations that uplift and challenge the ways in which we perceive the world. Let's turn this moment into a movement – together.