The Influencer Sisterhood

Leslie Kerrigan

The Influencer Sisterhood Podcast is more than just a podcast—it’s a community designed to empower women to embrace their unique voices and thrive as influencers. Whether you’re an aspiring creator or a seasoned pro, we’re here to provide the tools, tips, and inspiration you need to succeed while fostering a sisterhood of support. From personal branding to building confidence, content creation, and mental wellness, every episode is packed with actionable advice and authentic stories to help you navigate your journey.

Episodes

  1. Answering Your Questions from the DMs

    Mar 11

    Answering Your Questions from the DMs

    In Episode 10 of The Influencer Sisterhood Podcast, we’re answering some of the most common questions we’ve received straight from our DMs. From navigating the “messy middle” of influencing to figuring out how to price your work, this episode is a candid conversation about the real challenges creators face as they grow. We talk about what it’s like to be in that in-between stage—when you’re no longer a brand new creator but you’re not quite landing those big brand deals yet either. What do you focus on when most of your collaborations are gifted or smaller paid partnerships? And how do you keep growing without getting discouraged? We also tackle the awkward situation every influencer eventually encounters: agreeing to promote a product that arrives and doesn’t quite live up to expectations—whether it’s sizing, quality, or just not something you’d truly recommend. We share how to handle those moments professionally while still protecting your integrity and your audience’s trust. Finally, we dive into the business side of influencing—how to start thinking about your rate card, what should actually be included in a media kit, and how creators can begin positioning themselves for better paid opportunities.If you’re building your platform, figuring out your value, and navigating the ups and downs of creator life, this episode will feel like sitting in on an honest conversation with friends who get it. In this episode we cover:What to do when you’re stuck in the influencer “messy middle”How to handle brand products that miss the markWhen to start charging and how to think about your rate cardWhat brands actually want to see in a media kit Staying authentic while growing your influencer businessBecause the truth is… the middle of the journey is where most creators actually live. And no one talks about it enough. 🎙️ Sister Shout Outs: @southernmtngirl @tammyroshea

    43 min
  2. Ep 9 - Buying for Content vs Buying for Conversion

    Mar 4

    Ep 9 - Buying for Content vs Buying for Conversion

    In this candid episode of The Influencer Sisterhood Podcast, Lauren and Leslie are pulling back the curtain on something we don’t talk about enough in the influencer world… What do you actually need to buy to be an influencer? Because let’s be honest — not everyone is getting gifted boxes and brand deals. A lot of creators are funding their own closets, their own product hauls, and their own content. So how do you decide what’s worth it? In this episode, we talk about: Whether you should buy what you personally love… or what you think will convert If there should be a strategy behind what you purchase Learning your audience (and why guessing doesn’t work) Using your affiliate platform analytics to guide smarter buying decisions A real example of a reel Leslie posted that got major views… but very little sales Planning content first and shopping second (versus impulse buying and figuring it out later) Advice for creators who are still growing and trying to understand what their audience actually wantsIf you’ve ever stood in a fitting room wondering,“Do I love this… or will this sell?” — this episode is for you. This is a transparent, real conversation about strategy, spending, growth, and building a business — not just a closet. Because influencing isn’t just about having more stuff.It’s about buying (and creating) with intention. Sister Shoutouts this week are: @kimberly.marie.lifestyle @refinedbybrandy Follow us on Instagram @theinfluencersisterhood and be sure to let us know what you want to hear on the podcast!  You can also dm us any questions!

    1h 11m
  3. Ep 8 - Influencer Advice You Won't Hear Online - Girls Trip Edition

    Feb 25

    Ep 8 - Influencer Advice You Won't Hear Online - Girls Trip Edition

    What do influencers really wish they had known when they first started? In this special episode of The Influencer Sisterhood Podcast, Leslie and Lauren sit down with seven incredible women during a creator trip for an honest, unfiltered conversation about what it actually takes to build a brand in this space. Together, they answer three powerful questions: • What’s one thing you wish you had known when you started?• What’s your best advice for someone just beginning their influencer journey?• What’s one thing about being an influencer that people don’t see? The answers are encouraging, practical, and refreshingly real. From mindset shifts and consistency to the unseen work behind the scenes, this episode feels like sitting in the room with women who are walking the same path you are. Plus, each guest shares a heartfelt “sister shout-out,” celebrating another creator in the room — because this podcast is about collaboration over competition. If you’re building your brand, growing your platform, or wondering if you’re doing this whole influencer thing “right,” this conversation will remind you that you’re not alone — and that there’s room for you here. Grab your coffee and join us for a behind-the-scenes conversation you won’t want to miss. Influencers featured in this episode: @shortgirlbigmood, @dorothypro, @girlmeetsbow, @ameliarose_xo, @samantha_spiro, @stylebythekate (formerly @targetandtopknots), and @eringladding Sister Shoutouts this episode: @bobbiewiththeeye, @confidently_carina, @noelpgonzales, @happilynataliexo, @thepetiteredhead, @chelswaterwall, @simplylatonyap (glam and grace)

    24 min
  4. Welcome to the Sisterhood - Ep One

    12/28/2025

    Welcome to the Sisterhood - Ep One

    Welcome to The Influencer Sisterhood Podcast—a safe space for women 40+ who are curious about, already in, or secretly side-eyeing the world of influencing. In this very first episode, I’m pulling back the curtain on why this podcast exists, who it’s for, and what you can expect inside the Sisterhood. We’re talking honestly about the influencer world—the good, the awkward, the confusing, and the parts no one really explains—especially for women who didn’t grow up online but still have powerful stories, style, wisdom, and voices to share. This podcast was created because too many midlife women feel like they’re “late,” “behind,” or “not the right age” to show up online—and that couldn’t be further from the truth. Here, we talk openly about building confidence, navigating visibility, dealing with imposter syndrome, monetizing your influence (without selling your soul), and redefining what influence actually looks like in this season of life. In this episode, you’ll hear: Why having a safe, judgment-free space for 40+ women matters What we’re not talking about (no hustle culture, no comparison spirals) Why transparency and real conversations are the foundation of this podcast Our hopes for this community—and how I want you to feel when you listen How the Sisterhood is about connection, not competitionIf you’ve ever thought “I want to do more, but I don’t know where I fit”—this is for you. Welcome to the Sisterhood. You belong here. 💛 Sister Shoutouts this week: @the.style.era @dearbrookes

    46 min

Ratings & Reviews

5
out of 5
3 Ratings

About

The Influencer Sisterhood Podcast is more than just a podcast—it’s a community designed to empower women to embrace their unique voices and thrive as influencers. Whether you’re an aspiring creator or a seasoned pro, we’re here to provide the tools, tips, and inspiration you need to succeed while fostering a sisterhood of support. From personal branding to building confidence, content creation, and mental wellness, every episode is packed with actionable advice and authentic stories to help you navigate your journey.