AI Profit Leaders

AI Profit Systems with Lindsey Badillo & Chris Wiser

AI Profit Leaders is a strategy-driven podcast for business owners who want to turn AI into a competitive advantage. Hosted by Lindsey Badillo and Chris Wiser, each episode delivers real conversations and practical frameworks on how to use AI to grow revenue, sharpen messaging, build advisory authority, and scale smarter.

  1. Sep 28

    Build Authority, Not Just a Business: Johnny Wimbrey on Leadership, Personal Brand & AI

    What makes someone the person the media calls, the industry trusts, and the market remembers? In this episode of the AI Profit Leaders Podcast, Lindsey Badillo sits down with Dr. Johnny Wimbrey for a powerful conversation about leadership, authority, personal branding, entrepreneurship, mindset, and building a name that extends beyond the business you own. Johnny shares his remarkable journey from growing up around gangs, violence, drugs, and instability to completely changing the direction of his life and building organizations around the world. What began as a hustle for survival eventually became a mission to build people. Today, Johnny helps successful entrepreneurs, CEOs, professionals, and emerging leaders become what he calls “authority giants”—people who are not only great at what they do but are recognized as trusted voices within their industries. Johnny and Lindsey unpack why expertise alone is no longer enough. You can be the best plumber, realtor, CEO, coach, marketer, or consultant in your market—but if no one knows your story, understands your perspective, or recognizes your authority, you may be missing opportunities that should already be yours. The conversation also explores one of the biggest questions facing entrepreneurs today: How much of yourself should you replace with AI? Johnny’s answer is clear—AI should become your partner, not your replacement. As AI makes it easier to automate content, communication, systems, software, and business operations, the human behind the business becomes even more important. Your story, personality, relationships, experiences, and perspective are what separate you from everyone else using the same technology. In this episode, you’ll hear about: • Johnny Wimbrey’s journey from the streets to global entrepreneurship • Turning difficult experiences into purpose and leadership • Why successful people still need to intentionally build authority • How to become the go-to expert in your industry • The role of media, podcasts, speaking, books, and visibility in authority building • Why your personal story can become one of your strongest business assets • How proximity and relationships can accelerate growth • Why leaders shouldn’t completely hide behind automation • Using AI as a business partner instead of a personal replacement • Protecting your authenticity as AI becomes more powerful • Finding the message and positioning that make you different • Why successful leaders should create opportunities for the next generation Johnny also shares lessons from decades of speaking, media appearances, entrepreneurship, mentorship, and working alongside influential leaders—including how a single opportunity, conversation, or moment can completely change the trajectory of your life. His message to entrepreneurs entering the AI era is simple: Technology will continue to change. Your tools will change. Your platforms will change. But your authority, identity, relationships, and ability to connect with people are assets that technology cannot simply replace. If you're building a business, growing a personal brand, stepping into leadership, or trying to understand where you fit in an AI-powered world, this conversation will challenge you to stop thinking only about becoming successful—and start thinking about becoming known for something that matters.

    Build Authority, Not Just a Business: Johnny Wimbrey on Leadership, Personal Brand & AI
  2. Sep 28

    From IT Provider to AI Growth Partner: Jonathan Wells on Lead Gen, Automation & AI Guardrails

    What happens when a traditional IT company starts leading with AI instead of just technology support? In this episode of the AI Profit Leaders Podcast, Chris Wiser sits down with Jonathan Wells, owner of Affinity Technology in Atlanta, Georgia, to talk about how AI is reshaping his business, his client conversations, and the opportunities available to IT providers. Jonathan shares how his company has started implementing AI solutions inside the legal industry, including automation, AI-powered document workflows, and voice agents. One of their first major wins came from replacing an underperforming after-hours answering process with an AI voice agent. The previous system was generating only one or two messages per week. After implementing the new system, the firm received nine messages on the first night. That experience opened the door to a much bigger conversation around what AI can actually do for businesses. Chris and Jonathan also explore one of the biggest risks companies are facing right now: shadow AI. Employees are already using tools like ChatGPT, Claude, and other AI platforms—sometimes without their companies knowing. For regulated industries such as legal, healthcare, finance, and cybersecurity, that creates serious questions around data privacy, compliance, security, and governance. The conversation then shifts from protecting businesses with AI to growing businesses with AI. Jonathan shares how introducing AI-powered lead generation has completely changed his marketing. After previously having no structured marketing system, he is now consistently generating new opportunities and meetings. In this episode, you’ll hear about: • How AI is creating new revenue opportunities for traditional IT providers • Using AI voice agents to improve customer communication • AI automation opportunities inside legal firms • Why AI guardrails and company policies are becoming increasingly important • The growing problem of shadow AI inside businesses • Why companies need trusted AI advisors • How AI can become a powerful door opener for new clients • Using AI for lead generation and business development • Why businesses should grow intentionally instead of relying on accidental growth • How IT companies can evolve into AI-first growth partners The biggest takeaway is simple: AI is no longer just another technology service. It can become the conversation that opens the door to lead generation, automation, websites, cybersecurity, compliance, sales, and long-term client relationships. For IT providers and business owners wondering where the real opportunity in AI is, this episode offers a practical look at how to turn AI adoption into measurable business growth.

    From IT Provider to AI Growth Partner: Jonathan Wells on Lead Gen, Automation & AI Guardrails
  3. Sep 23

    Beyond Business Revenue: Kristen Wonch on Investing, Compounding & Building Real Wealth

    Making more money is one thing. Knowing what to do with that money is another. In this episode of the AI Profit Leaders Podcast, Lindsey Badillo sits down with former commodities trader and Compounding Queens Method founder Kristen Wonch for a candid conversation about investing, wealth building, financial freedom, and why entrepreneurs need to think beyond business revenue. Kristen shares her personal journey from earning great money in finance while still ending up deep in debt to learning how to build and manage a long-term investment portfolio. Her experience led her to one important realization: income alone does not automatically create wealth. For entrepreneurs who spend years reinvesting everything back into their businesses, Kristen challenges the idea that your business should be your only investment. She explains why diversification matters, how compounding can change your long-term financial future, and why investing should become part of your financial habits much earlier than many business owners think. The conversation also explores how AI is changing both business and investing. With so much uncertainty around which companies and industries will ultimately lead the AI revolution, Kristen discusses why she prefers a diversified, long-term approach rather than trying to predict individual winners. Lindsey and Kristen also dive into financial freedom: determining how much you actually need, understanding whether your current investments are moving you toward that number, and building assets that can continue growing without depending entirely on your time. You’ll also hear how Kristen used AI to create an investing and compounding tool for AI ProfitCon in just minutes—turning an idea that previously could have taken weeks to develop into a working resource without needing to know how to code. In this episode, you’ll hear about: • Why high income doesn't necessarily equal wealth • The role of compounding in long-term wealth building • Why entrepreneurs should consider diversifying beyond their businesses • Building investing into your monthly financial habits • Understanding your personal financial freedom number • The difference between funding an investment account and actually investing the money inside it • Why diversification matters during periods of rapid AI disruption • Balancing higher-risk investments with a broader long-term portfolio • How AI can help entrepreneurs create tools and bring ideas to life faster • Why financial education can be especially empowering for women entrepreneurs Whether you're growing your first company, building multiple businesses, or simply wondering how to make the money you're earning work harder for your future, this episode offers a thought-provoking look at shifting from simply making money to intentionally building wealth. Tune in to discover how entrepreneurship, investing, AI, and long-term financial freedom can work together.

    Beyond Business Revenue: Kristen Wonch on Investing, Compounding & Building Real Wealth
  4. Sep 23

    From IT Provider to AI Growth Partner: How Matt Fitzpatrick Is Building an AI-First Business

    What happens when an IT provider stops thinking locally and starts thinking AI-first? In this episode of the AI Profit Leaders Podcast, Chris Wiser sits down with Matt Fitzpatrick of Fitz Enterprises to unpack how AI is transforming the traditional MSP and IT business model. Matt shares how his background in cybersecurity and compliance is evolving into something bigger: becoming an AI and technology trusted advisor who helps businesses improve efficiency, generate leads, modernize their digital presence, and uncover new opportunities for growth. Chris and Matt explore how AI removes geographical limitations, expands a company’s total addressable market, and gives IT providers a powerful new way to start conversations with prospects. Instead of leading only with cybersecurity, risk management, or technical services, businesses can lead with what every owner cares about: saving money, making money, generating leads, and growing. They also discuss why you don’t need to know everything about AI before getting started, the importance of positioning yourself as the trusted AI expert for your existing clients, and why “shadow AI” makes proactive AI guidance and governance increasingly important. In this episode, you’ll learn: • How AI can expand your market beyond traditional geographic boundaries • Why MSPs and IT providers are uniquely positioned to become growth partners • How AI can support lead generation, sales, marketing, websites, SEO, and automation • Why positioning yourself as an “AI-first” advisor matters • How to introduce AI services to your existing client base • Why businesses need guidance around shadow AI and AI safeguards • How staying slightly ahead of the market can create major opportunities If you’re an MSP owner, IT professional, consultant, or entrepreneur wondering how to turn AI into a profitable business opportunity, this conversation offers a practical look at making that transition. Tune in and discover how becoming AI-first could completely change the way you grow your business.

    From IT Provider to AI Growth Partner: How Matt Fitzpatrick Is Building an AI-First Business
  5. Jun 15

    Why Most Business Owners Are Using AI Wrong (And How to Fix It)

    In this episode of the AI Profit Leaders Podcast, Lindsey Badillo sits down with Jerem Morris, founder of Data Tech, a managed service provider (MSP) based in the East Valley of Arizona serving 50+ clients across the valley and into Texas. Jerem shares how he built his business over the past 10 years by rejecting the "break-fix" IT model in favor of recurring, relationship-driven service and how AI is now reshaping the way he works with clients. Growing up in a family of business owners (one of nine kids, with entrepreneur parents and brothers), Jerem has always seen himself as more than just "the IT guy," and AI has accelerated his shift into a true business consultant who sits in the boardroom. We cover: Jeremy's hands-on AI journey, from the launch of ChatGPT to self-hosting open-source large language models for privacy and controlWhy he tells clients it's not about the tool and how AI exposes weak internal processes and communication gapsUsing AI as a "devil's advocate" to poke holes in your thinking instead of just agreeing with youThe two camps slowing AI adoption: the doubters who call it a fad, and the over-eager who skip the educationHow AI can help long-time business owners finally understand their key metrics, margins, and their "why"Declaring "we are an AI company now" to his team, providing ChatGPT business licenses, and running daily 9 a.m. huddles around AI useWhether you're a skeptic, an enthusiast, or somewhere in between, this conversation is a practical look at how small businesses can adopt AI the right way by educating first and automating second. 🎧 Subscribe for more conversations with leaders putting AI to work in the real world.

    Why Most Business Owners Are Using AI Wrong (And How to Fix It)
  6. May 25

    The Future of MSPs and AI Enablement for Small Businesses

    In this episode of the AI Profit Leaders Podcast, host Lindsey Badillo sits down with John Britt, founder of US Technical Services Group, to discuss the evolution of IT services, the rise of AI in business, and why balance is the key to successful AI adoption. John shares his journey from running a traditional break-fix IT business to helping companies embrace managed services and AI enablement. He explains why AI is both the biggest opportunity and one of the greatest risks businesses face today, especially for companies resisting change or adopting tools too aggressively without proper guardrails. The conversation dives into:  Why AI is becoming essential for every business  The dangers of AI hallucinations and misinformation  AI policies, security, and employee usage guidelines  How MSPs and tech leaders must evolve or risk becoming irrelevant  The importance of measured AI implementation instead of chasing every shiny tool  Using AI to reduce employee stress, improve operations, and increase profitability  Why authentic leadership matters in the AI era John also shares practical insights on helping business owners adopt AI without overwhelm and why technology leaders must guide clients through this transformation responsibly. If you're a business owner, MSP, marketer, or leader trying to understand how AI fits into your business strategy, this episode delivers practical wisdom and a grounded perspective on navigating the future of technology.

    The Future of MSPs and AI Enablement for Small Businesses

About

AI Profit Leaders is a strategy-driven podcast for business owners who want to turn AI into a competitive advantage. Hosted by Lindsey Badillo and Chris Wiser, each episode delivers real conversations and practical frameworks on how to use AI to grow revenue, sharpen messaging, build advisory authority, and scale smarter.