Augusta, Georgia, is experiencing a significant period of economic transformation—and this episode of Forged by Design takes listeners behind the scenes to understand how that transformation happens. In this conversation, Cal Wray and Justin Prince of the Augusta Economic Development Authority provide perspectives on the leadership, strategy, relationships, infrastructure, workforce development, and community collaboration required to attract and retain major investment in the Augusta-Richmond County. Augusta is more than a city known for The Masters. It is developing an increasingly interconnected economic ecosystem built around healthcare, higher education, advanced manufacturing, cybersecurity, military, logistics, technology, entrepreneurship, and international investment. The region's healthcare and medical assets include Wellstar MCG Health, Piedmont Augusta, Doctors Hospital, and Eisenhower Army Medical Center, while its educational foundation includes Augusta University, Paine College, Augusta Technical College, and the Medical College of Georgia. Its identity is also shaped by Augusta National and The Masters, James Brown's musical heritage, the Savannah River and Augusta Canal, historic neighborhoods, museums, theaters, festivals, and outdoor recreation. But what does it actually take to turn those individual assets into an economic ecosystem? That is where this conversation goes deeper. FROM VISION TO EXECUTION Cal Wray discusses his leadership of AEDA since 2017 and reflects on what he saw in Augusta when he arrived, what has changed, what surprised him, and how the community's economic-development strategy has evolved. The conversation explores what companies are seeing in Augusta that makes the region competitive with other Southeastern markets—including location, infrastructure, utilities, workforce, education, quality of life, cost of living, and access to major markets. Behind every announced project, however, is years of preparation. Land, utilities, sewer capacity, transportation, workforce availability, education, community involvement, and long-term infrastructure planning all have to align before a company can make a major investment. THE INVESTMENTS SHAPING THE REGION The episode examines the broader impact of projects such as: Nemak Solutions — approximately $184 million investment and approximately 350 jobs. Syensqo — a major battery-materials facility with approximately 100 jobs. Aurubis — more than $800 million in overall investment and approximately 240 jobs associated with its Augusta expansion. Starbucks — approximately $293 million in overall investment and approximately 265–285 jobs. These projects illustrate a larger question: How does economic development translate into opportunities for workers, entrepreneurs, suppliers, manufacturers, families, and the community as a whole? AUGUSTA'S NEXT CHAPTER Justin Prince brings another perspective—what economic development looks like behind the scenes and how the next generation of companies and entrepreneurs is changing the conversation. The discussion moves toward technology, artificial intelligence, cybersecurity, automation, advanced manufacturing, entrepreneurship, small businesses becoming suppliers to larger companies, and changing workforce expectations. A major focus is the emergence of the data-center and technology economy, including QTS and its planned investment in the Augusta region. The conversation examines how technology development could intersect with Fort Eisenhower, cybersecurity, workforce development, higher education, and Augusta's broader strategy for attracting technology companies. GROWTH REQUIRES LEADERSHIP Economic growth also creates new responsibilities. As investment and population increase, Augusta must continually consider infrastructure, housing, transportation, utilities, workforce development, education, and quality of life. The question is not simply how to attract growth—but how to prepare for it before growth arrives. Message Us! Support the show