The Knife and Tool Sharpening Podcast

Matt Rowell
  • 5.0 (1)
  • Entrepreneurship

The Knife and Tool Sharpening Podcast is a show for knife and tool sharpening professionals, and those curious about the craft, who want to build skill, confidence, and a sustainable sharpening business on their own terms. Hosted by Matthew Rowell, the podcast features conversations with working sharpeners, shop owners, craftspeople, and industry voices from around the world. Episodes explore real-world sharpening methods, equipment, materials, and edge geometry, alongside the practical realities of running a sharpening business: pricing, marketing, customer service, niches, and designing a business that fits your life. Rather than chasing trends or gimmicks, this podcast focuses on service-first craftsmanship, continuous learning, and the idea that success looks different for every sharpener. Whether you’re sharpening from a garage, a mobile setup, a retail shop, or considering sharpening as a second career or retirement path, you’ll find honest insight and shared experience here. The Knife and Tool Sharpening Podcast is made possible by the Guild of Professional Sharpeners, a community of knife and tool sharpening business owners who help each other achieve success — however each individual defines it. Learn more about the Guild at guildofsharpeners.org.

  1. Sep 29

    Sharpening As A Family Business

    Send us Fan Mail What can a sharpening business offer your family beyond simply making a living? In this episode, I sit down with Doc Marlow of M&M Professional Sharpening in Kansas City to talk about bringing family into the sharpening business. Doc shares the story of taking his 12-year-old daughter through professional shear and clipper blade training, teaching his other daughter to sharpen knives, and putting his kids to work helping with customers at sharpening events. We talk about giving kids the opportunity to earn good money while learning a valuable skill, without creating an expectation that they have to follow in their parents' footsteps. I also share some of my own thoughts about employing my kids in the sharpening shop, using earned income to begin funding Roth IRAs at a young age, and turning a small family business into a tool for long-term wealth building. We also get into the many ways a spouse or kids can contribute without ever touching a sharpening machine—from customer service and bookkeeping to running the front of the house at markets and events. Doc also shares what happens when a sharpening business becomes busier than you ever intended, including the value of good training, building a reputation, raising prices, and designing a business that still fits the life you actually want to live. A great conversation about sharpening, entrepreneurship, raising kids around a small business, and creating opportunities for the people you care about.

  2. Aug 12

    How to Make More Money Doing What You Already Do

    Send us Fan Mail Greg Reichmann of The Polished Edge joins me to talk about something that almost every sharpening business struggles with: charging enough. Greg started sharpening as a side business while working full-time as a mortgage loan officer. Today he has built a thriving reputation in Connecticut, earned more than 160 five-star Google reviews, and recently made a simple change that dramatically increased his revenue without working more hours. In this conversation we discuss:  How Greg built his sharpening business from scratch  Why he decided to raise his prices  Premium pricing versus the race to the bottom  Building a retirement business you enjoy  Google reviews and local SEO that consistently bring in customers  Why helping your competitors can actually strengthen the entire industry  Farmers markets, restoration work, and finding profitable niches  Creating a business that grows with you for decades If you've ever struggled with raising your prices this episode is for you.

  3. Aug 8

    Guild Updates, Shop Growth & The Future of Knife Sharpening

    Send us Fan Mail In this update, I take you behind the scenes in my sharpening shop while working through a batch of commercial kitchen knives and sharing what's happening inside the Guild of Professional Sharpeners.  In this video you'll hear about:  Recent Guild group call discussions on scissor sharpening, vendor accounts, Twice As Sharp wheels, and dry ride line systems  What we learned during our lead detection presentation with Eric from DetectLead  Upcoming guest speakers, office hours, and future Guild events  My upcoming podcast with Greg Reichman on how to make more money doing what you already do Why demand for professional sharpeners continues to increase  How I'm growing The American Edge through knife and accessory sales  A look at my current workflow for restaurant knives, serrations, scissors, and packaging finished orders  Some closing thoughts on building a sharpening business with intention and staying focused on what really matters If you're interested in starting a sharpening business, improving your sharpening skills, or connecting with a community of professional sharpeners, I'd love to have you join us. 🔗 Guild of Professional Sharpeners  https://guildofsharpeners.org 🎙️ Knife and Tool Sharpening Podcast 🔪 The American Edge  https://americanedgesharpening.com If you enjoyed the video, please consider subscribing and leave a comment letting me know what topics you'd like to see covered in a future episode. Stay sharp!

  4. Jul 22

    Authenticity, AI, and Community in Sharpening

    Send us Fan Mail This month, I'm flying solo. Instead of a guest interview, I wanted to share what's been on my mind after a busy summer running my sharpening business, leading the Guild of Professional Sharpeners, and experimenting with new ideas. In this episode we discuss:  Why I'm changing the way I use AI and why I don't want it replacing my authentic voice.  How AI can make your work better without doing your work for you.  Selling premium knives and tools as a way to genuinely improve your customers' lives.  Why quality products are easier to stand behind than cheap alternatives.  Lessons from recent Guild guest speakers Buzz and Jerad on building thriving sharpening businesses.  The surprising opportunities that still exist in sharpening, whether you work locally or by mail.  Why every sharpening customer is also a potential product customer.  Passing along credit card processing fees and other small business lessons that protect your profits.  The value of community, mentorship, and surrounding yourself with people who are already succeeding.  Updates on Guild membership, discount programs, and our growing scholarship initiative. If you've been thinking about growing your sharpening business or simply trying to build a business that reflects your values I hope you'll find something useful in this conversation. Learn more about the Guild of Professional Sharpeners at guildofsharpeners.org.

  5. Jun 17

    From Military Service to Sharpening Success with Jason Meredith of Veteran's Edge

    Send us Fan Mail What does military service have to do with building a successful sharpening business? In this episode of the Knife and Tool Sharpening Podcast, I sit down with fellow veteran and sharpener Jason Meredith of Veteran's Edge Sharpening to discuss why the sharpening trade can be an excellent fit for veterans transitioning into civilian life. Jason shares his journey from the United States Air Force to becoming the sharpening provider for multiple Ace Hardware locations, building a mobile sharpening business, and creating a reputation for quality work and exceptional customer service. Along the way, we explore the skills many veterans already possess that translate directly into sharpening and entrepreneurship, including discipline, problem solving, adaptability, accountability, attention to detail, and a commitment to continuous learning. We also discuss: • How Jason built relationships that led to major business opportunities  • Why there is still tremendous demand for professional sharpening services  • The value of mentorship, training, and community in the sharpening industry  • Equipment recommendations for veterans looking to get started  • The Guild of Professional Sharpeners and the role it can play in shortening the learning curve  • Veteran resources including VR&E (Chapter 31), Veteran Service Officers, and other programs that may help veterans pursue business ownership Whether you're a veteran looking for a new mission, a sharpener interested in growing your business, or someone curious about the opportunities available in the trade, this conversation is packed with practical advice and encouragement. If you know a veteran who may be looking for purpose, community, or a path toward self employment, please share this episode with them. Guest: Jason Meredith, Veteran's Edge Sharpening Website: veteransedgesharpening.com Learn more about the Guild of Professional Sharpeners: guildofsharpeners.org Listen, learn, and keep sharpening.

  6. May 13

    The Real Tools Behind a Successful Sharpening Business

    Send us Fan Mail What tools do you REALLY need to start a sharpening business? In this episode of Tool Talk, Matt sits down with Grant Lauinger of Custom Edge Sharpening to discuss sharpening systems, tool philosophy, guided vs freehand sharpening, business growth, and the reality of building a sharpening business part-time. Grant shares how he started with a simple 1x30 setup and gradually expanded into clipper blades, salon shears, garden tools, mower blades, and professional belt systems including CutterMaster, AmeriBrade, BuckTool, Tormek, and more. Topics include: Beginner sharpening setupsGuided vs freehand sharpeningEdge trailing vs edge leadingSharpening business growthMarketplace tool dealsMobile sharpening setupsDust collection realitiesTool recommendationsBuilding a part-time sharpening businessGrant operates Custom Edge Sharpening in the Chicago area and is an active member of the Guild of Professional Sharpeners. https://members.guildofsharpeners.org/

  7. Apr 15

    From Swiss Army Knives to a Sharpening Business | Ken Lunder’s Journey

    Send us Fan Mail In this episode of the Knife and Tool Sharpening Podcast, Matt sits down with Ken Lunders of Maritime Sharpening in Halifax to talk about his lifelong journey with knives and sharpening. Ken’s story starts the way many sharpeners do — fascinated with his father’s Swiss Army knife as a kid. From sharpening on oil stones and concrete as a teenager, to learning metallurgy as a diesel mechanic, to eventually building a sharpening business in Canada, Ken’s path shows how curiosity and persistence can turn a simple skill into a craft. We also dive into: • How Ken learned sharpening before YouTube and online communities • Why understanding burr removal and geometry changed everything • The difference between stones, belt grinders, and diamond plates • Why beginners should start simple instead of chasing expensive tools • The power of community and mentorship in accelerating your learning • Why sharpening businesses don’t have to compete with each other Ken also shares advice for anyone thinking about getting into sharpening: “Just start. Learn the skill. The worst case is you gain a life skill you'll use forever.” Whether you're a professional sharpener, a knife enthusiast, or someone thinking about starting a sharpening business, this conversation is packed with insights from someone who has spent decades learning and refining the craft. Learn more and join the community at guildofsharpeners.org

  8. Apr 8

    Inside the Guild: How Sharpeners Are Growing Faster Together

    Send us Fan Mail What’s actually working in a sharpening business right now? In this update, I’m sharing what we’re seeing inside the Guild of Professional Sharpeners—from charging premium rates and adding high-value services, to building real connections that help you grow faster (without doing it alone). We cover:  How sharpeners are increasing their rates  A “spa treatment” upsell that customers love  What’s happening inside our weekly Guild calls  Lessons from real sharpening businesses in the field  Behind-the-scenes of building out a new shop and adding a straight knife grinder If you’re building a sharpening business—or thinking about starting one—this will give you a clear picture of what’s working right now. Join the Guild of Professional Sharpeners: → https://members.guildofsharpeners.org/ Subscribe to the “From the Bench” Newsletter (monthly insights + real-world strategies): → https://guildofsharpeners.kit.com/b95b5ecf74 You don’t have to figure this out alone.

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About

The Knife and Tool Sharpening Podcast is a show for knife and tool sharpening professionals, and those curious about the craft, who want to build skill, confidence, and a sustainable sharpening business on their own terms. Hosted by Matthew Rowell, the podcast features conversations with working sharpeners, shop owners, craftspeople, and industry voices from around the world. Episodes explore real-world sharpening methods, equipment, materials, and edge geometry, alongside the practical realities of running a sharpening business: pricing, marketing, customer service, niches, and designing a business that fits your life. Rather than chasing trends or gimmicks, this podcast focuses on service-first craftsmanship, continuous learning, and the idea that success looks different for every sharpener. Whether you’re sharpening from a garage, a mobile setup, a retail shop, or considering sharpening as a second career or retirement path, you’ll find honest insight and shared experience here. The Knife and Tool Sharpening Podcast is made possible by the Guild of Professional Sharpeners, a community of knife and tool sharpening business owners who help each other achieve success — however each individual defines it. Learn more about the Guild at guildofsharpeners.org.

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