The Whisky Warrior Podcast

Glen Palmer
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Whisky Warrior is a podcast for those who appreciate the craft, culture, and stories behind a great pour. Hosted by Glen Palmer, the show dives deep into the world of whisky - from tasting and collecting to investing, traveling, and uncovering the moments that make a dram memorable. Each episode celebrates the art of whisky in all its forms, exploring different styles, regions, and experiences, while also welcoming conversations around other fine, whisky-adjacent spirits that share the same heritage, craftsmanship, and character. Whether it’s a legendary bottle, a hidden gem, a memorable bar halfway around the world, or the evolving market behind the glass, Whisky Warrior blends insight with enthusiasm. Fun, relaxed, and driven by genuine curiosity, Whisky Warrior is for seasoned connoisseurs and curious newcomers alike - anyone who believes that the best conversations often start with a good drink in hand.

  1. 18h ago

    From Battlefields to Agave Fields: Sean Keane’s Extraordinary Reinvention

    What happens when a man spends 31 years serving in the United States Special Forces and then decides to dedicate himself to one of Mexico’s oldest and most respected traditions? In this episode of the Whisky Wealth Warrior Podcast, Glen Palmer sits down with Sean Keane, founder of O’Kahan Agave, to explore an incredible journey of reinvention, craftsmanship and purpose. Sean shares how a lifetime of discipline, resilience and leadership eventually led him to rural Mexico, where he immersed himself in the world of authentic mezcal production. Living and learning alongside a sixth-generation mezcalero, Sean set out to create a brand that honours tradition while building a bridge between Irish heritage and Mexican culture. In this episode we discuss: 🥃 Sean’s 31-year Special Forces career 🌵 Why he fell in love with mezcal 🇲🇽 Living and learning in rural Mexico 🔥 Traditional mezcal production methods 🍀 The story behind O’Kahan Agave 💡 Building a premium spirits brand from scratch 🎯 Lessons on discipline, leadership and reinvention This isn’t simply a conversation about mezcal. It’s a story about finding a new mission in life and having the courage to pursue it. Connect With Sean: Website: https://okahanagave.com Facebook: https://www.facebook.com/okahanagave Instagram: https://www.instagram.com/okahanagave Youtube: https://www.youtube.com/channel/UCkv-34rsTVFwLQElyhFyhig LinkedIn: https://www.linkedin.com/in/seanokahanagave/ Connect With Glen:  LinkedIn: https://www.linkedin.com/in/glen-palmer-online/ Facebook: https://www.facebook.com/whiskywealthmastery Instagram: https://www.instagram.com/whiskywealthmastery/ X: https://x.com/GlenPInvest TikTok: https://www.tiktok.com/@whiskywealthmastery?lang=en If you’ve ever wondered whether whisky could be something you own, grow, and monetise — not just drink — you can download a free guide here: https://whiskywealthmastery.com/free to get started on your whisky investment journey.

    31 min

  2. 4d ago

    The Distiller Who Smokes Whisky with Sheep Manure | The Belgrove Story

    n this episode of the Whisky Wealth Warrior Podcast, Glen Palmer sits down with Peter Bignell of Belgrove Distillery and Chris Greta from Still Life Stories for a fascinating conversation about innovation, sustainability and the art of doing things differently. Belgrove Distillery has earned a reputation as one of the most unique distilleries in the world, producing award-winning whisky using methods that challenge convention and celebrate true farm-to-bottle craftsmanship. The discussion covers: • The origins of Belgrove Distillery • Sustainable whisky production • The famous sheep manure smoked whisky • Growing grain and producing whisky on-site • Distilling innovation and experimentation • The challenges facing independent distilleries • Authenticity, terroir and storytelling Peter’s unconventional approach has made Belgrove one of the most talked-about distilleries in Tasmania and a favourite subject for whisky enthusiasts around the world. Whether you’re interested in whisky, entrepreneurship, sustainability or simply hearing the story of someone who refused to follow the crowd, this is an episode you won’t want to miss.   Connect With Peter at Belgrove Distillery: Website: https://belgrovedistillery.com.au/pages/contact   Connect With Chris at Still Life Stories: YouTube: https://youtube.com/@chrisgreta?si=3PAS25oC85yNBfAi Linkedin: https://www.linkedin.com/in/chrisgreta/   Connect With Glen:  LinkedIn: https://www.linkedin.com/in/glen-palmer-online/ Facebook: https://www.facebook.com/whiskywealthmastery Instagram: https://www.instagram.com/whiskywealthmastery/ X: https://x.com/GlenPInvest TikTok: https://www.tiktok.com/@whiskywealthmastery?lang=en If you’ve ever wondered whether whisky could be something you own, grow, and monetise — not just drink — you can download a free guide here: https://whiskywealthmastery.com/free to get started on your whisky investment journey.

    44 min

  3. May 22

    Inside the Whisky Cask Investment Market with Richard Wells.

    In the last episode of series 2 of the Whisky Wealth Warrior Podcast, Glen Palmer sits down with Richard Wells from World of Whisky for a grounded and honest conversation about the whisky cask investment market.   Together, they explore: 🥃 how professional cask selection actually works 🥃 what separates quality casks from hype 🥃 the importance of documentation, warehousing & ownership 🥃 blue-chip vs emerging distilleries 🥃 scarcity, maturation & long-term value 🥃 the role independent bottlers play in the market 🥃 common mistakes new investors make 🥃 how serious investors should think about exit strategy   The conversation also addresses the recent scrutiny surrounding whisky investment scams and discusses what responsible due diligence should look like before transferring a single penny. This is not a “get rich quick” conversation. It’s a realistic discussion about patience, scarcity, strategy, and understanding whisky as a long-term alternative asset. Whether you’re completely new to whisky cask investing or already building a portfolio, this episode offers valuable insight into how experienced professionals assess opportunities within the market.   Connect With Richard at World Of Whisky: Website: https://worldofwhisky.co.uk Connect With Glen:  LinkedIn: https://www.linkedin.com/in/glen-palmer-online/ Facebook: https://www.facebook.com/whiskywealthmastery Instagram: https://www.instagram.com/whiskywealthmastery/ X: https://x.com/GlenPInvest TikTok: https://www.tiktok.com/@whiskywealthmastery?lang=en If you’ve ever wondered whether whisky could be something you own, grow, and monetise — not just drink — you can download a free guide here: https://whiskywealthmastery.com/free to get started on your whisky investment journey.

    29 min

  4. May 13

    How Aryn Pepper Turned a Bar Problem Into a Fast-Growing Drinks Brand

    In this episode of the Whisky Wealth Warrior Podcast, Glen Palmer speaks with Aryn Pepper, founder of The Good Shrub Club, about what really makes drinks brands succeed in today’s market. From cocktail culture and shrubs to storytelling, branding, hospitality, and consumer psychology, this conversation dives deep into the realities of building a modern premium drinks business. Aryn shares how a simple problem behind the bar became the foundation for a fast-growing brand — and why authenticity, flavour, and emotional connection matter more than ever in the drinks industry. Topics include: • Building a drinks brand from scratch • Consumer behaviour & modern buying psychology • The rise of non-alcoholic alternatives • Entrepreneurship & hospitality culture • Storytelling as a competitive advantage • How independent brands stand out Connect With Aryn: Website: https://splittree.ca                 https://thegoodshrubclub.com LinkedIn: https://www.linkedin.com/in/arynpepper/ Instagram: https://www.instagram.com/thegoodshrubclub/   Connect With Glen:  LinkedIn: https://www.linkedin.com/in/glen-palmer-online/ Facebook: https://www.facebook.com/whiskywealthmastery Instagram: https://www.instagram.com/whiskywealthmastery/ X: https://x.com/GlenPInvest TikTok: https://www.tiktok.com/@whiskywealthmastery?lang=en   If you’ve ever wondered whether whisky could be something you own, grow, and monetise — not just drink — you can download a free guide here: https://whiskywealthmastery.com/free to get started on your whisky investment journey.

    56 min

  5. May 7

    The Psychology of Selling Spirits: How Ryan Guevara Builds Brands That Actually Stand Out

    In this episode of the Whisky Wealth Warrior Podcast, host Glen Palmer sits down with spirits consultant Ryan Guevara to explore the psychology behind premium spirits brands, customer behavior, and what actually drives long-term success in the drinks industry. With a background in psychology and experience working across wine and spirits at a national level, Ryan shares insights into: Why most brands struggle to stand out The hidden psychology behind premium perception What bar owners and consumers really care about How storytelling influences buying decisions Why modern consumers are changing the future of alcohol The conversation also dives into branding, social media, distribution strategy, customer relationships, and the importance of solving problems rather than simply selling products. From whiskey and mezcal to functional beverages and emerging trends, this is a fascinating look into where the spirits industry is heading next. Connect with Ryan Guevara: 🔗 LinkedIn: https://www.linkedin.com/in/ryan-guevara12301993/ 📧 Email: rguevara1230@gmail.com Connect With Glen:  LinkedIn: https://www.linkedin.com/in/glen-palmer-online/ Facebook: https://www.facebook.com/whiskywealthmastery Instagram: https://www.instagram.com/whiskywealthmastery/ X: https://x.com/GlenPInvest TikTok: https://www.tiktok.com/@whiskywealthmastery?lang=en If you’ve ever wondered whether whisky could be something you own, grow, and monetise — not just drink — you can download a free guide here: https://whiskywealthmastery.com/free to get started on your whisky investment journey.

    33 min

  6. May 5

    Why ‘Being Yourself’ Beats Everything in Bourbon, Business & Life | Levin Woodall

    This episode goes beyond bourbon. Levin Woodall from Weldon Mills Distillery joins me for a conversation that dives into identity, authenticity, and what it really takes to build a brand in today’s spirits market. From navigating the complexities of the North Carolina ABC system to building relationships that actually drive sales, Levin shares a grounded, real-world perspective on the industry. Key themes include: Authenticity vs “playing the role” in business The power of story in selling premium spirits Why local-first thinking is reshaping distillery growth The future of bourbon and craft spirits This is less about whisky… and more about how you build something that actually lasts. Connect with Levin Website: https://weldonmills.com Instagram: https://www.instagram.com/weldon.mills/ e-mail: levin.woodall@weldonmills.com LinkedIn: https://www.linkedin.com/in/levin-w-a64b442b3/ Connect With Glen:  LinkedIn: https://www.linkedin.com/in/glen-palmer-online/ Facebook: https://www.facebook.com/GlenLKPalmer Instagram: https://www.instagram.com/whiskywealthmastery/ X: https://x.com/GlenPInvest TikTok: https://www.tiktok.com/@whiskywealthmastery?lang=en If you’ve ever wondered whether whisky could be something you own, grow, and monetise — not just drink — you can download a free guide here: https://whiskywealthmastery.com/free to get started on your whisky investment journey.

    37 min

  7. Apr 30

    The Inconvenient Distillery: Legacy, Loss & World-Class Whisky with Bill McHenry & Chris Greta

    In this powerful episode of the Whisky Wealth Warrior Podcast, host Glen Palmer is joined by Chris Greta of Still Life Stories and Bill McHenry, founder of McHenry Distillery in Tasmania. This is not just a conversation about whisky. It is a story about legacy, loss, patience, place, and what it really takes to build something meaningful in one of the most remote distilling locations in the world. Bill shares the deeply personal journey behind McHenry Distillery — from corporate uncertainty to building a family legacy on the southern edge of Tasmania. Chris brings his storyteller’s eye to the conversation, revealing what makes small, independent distilleries so special and why the best whisky stories are often hidden in inconvenient places. Together, they explore terroir, Tasmanian spring water, slow maturation, cask ownership, family, resilience, and the emotional weight behind every bottle. Connect with Bill website: https://mchenrydistillery.com.au Connect with Chris website: https://thestilllifestories.com LinkedIn: https://www.linkedin.com/in/chrisgreta/ Facebook: https://www.facebook.com/ChrisGreta Instagram: https://www.instagram.com/chris.greta/ Connect With Glen:  LinkedIn: https://www.linkedin.com/in/glen-palmer-online/ Facebook: https://www.facebook.com/GlenLKPalmer Instagram: https://www.instagram.com/whiskywealthmastery/ X: https://x.com/GlenPInvest TikTok: https://www.tiktok.com/@whiskywealthmastery?lang=en If you’ve ever wondered whether whisky could be something you own, grow, and monetise — not just drink — you can download a free guide here: https://whiskywealthmastery.com/free to get started on your whisky investment journey.

    1h 10m

  8. Apr 27

    Alternative Investments Explained: Risk, Tax & Wealth Strategy with Sandhya Seshadri

    In this episode of the Whisky Wealth Warrior podcast, host Glen Palmer speaks with alternative investment specialist Sandhya Seshadri, who works across oil & gas, real estate syndications, and private credit to help investors diversify beyond traditional markets. Sandhya shares a deep dive into how experienced investors think about risk, liquidity, tax efficiency, and long-term wealth building in today’s volatile market conditions. The conversation explores the trade-offs between short-term income and long-term appreciation, and how alternative assets can play a powerful role in building a resilient portfolio. From oil & gas tax advantages to real estate cycles, private credit, and even whisky as a legacy investment, this episode breaks down what actually matters when allocating capital. If you’re serious about thinking beyond stocks and building long-term wealth intelligently, this is one to listen to. Connect with Sandhya: 🌐 https://engineeredcapital.com 🔗 LinkedIn: https://www.linkedin.com/in/engineered-capital/   Connect with Glen: LinkedIn: https://www.linkedin.com/in/glen-palmer-online/ If you’ve ever wondered whether whisky could be something you own, grow, and monetise — not just drink — you can download a free guide here: https://whiskywealthmastery.com/free to get started on your whisky investment journey.

    19 min
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About

Whisky Warrior is a podcast for those who appreciate the craft, culture, and stories behind a great pour. Hosted by Glen Palmer, the show dives deep into the world of whisky - from tasting and collecting to investing, traveling, and uncovering the moments that make a dram memorable. Each episode celebrates the art of whisky in all its forms, exploring different styles, regions, and experiences, while also welcoming conversations around other fine, whisky-adjacent spirits that share the same heritage, craftsmanship, and character. Whether it’s a legendary bottle, a hidden gem, a memorable bar halfway around the world, or the evolving market behind the glass, Whisky Warrior blends insight with enthusiasm. Fun, relaxed, and driven by genuine curiosity, Whisky Warrior is for seasoned connoisseurs and curious newcomers alike - anyone who believes that the best conversations often start with a good drink in hand.

Information

  • Creator
    Glen Palmer
  • Years Active
    2K
  • Episodes
    22
  • Rating
    Explicit
  • Copyright
    © Copyright 2026 All rights reserved.
  • Show Website
    The Whisky Warrior Podcast