Risky Routes

Not PC VC

Welcome to Risky Routes, a short interview series telling the stories of moments when travel forces you to grow up and adapt fast. Because risk creates perspective. And perspective creates success. We talk about the chaotic, uncomfortable, borderline-bad-idea journeys that pushed people to level up, trust themselves, and take control of their lives.

  1. Oct 27

    Why a Struggling Actor Became a Serial Founder with Michel Bayan, Serial Entrepreneur & Advisor at GeoShip

    Michel Bayan started out as an actor and a yoga teacher to the stars in Hollywood. Then the business “sucked,” so he tried hacking it, first as a producer, then running a digital agency, then building his own startup. He discovered venture capital by accident and closed his first round with $400 in his bank account. He went on to sell a company to eBay and build an AI business that drove $250M in new revenue before a double exit. In this episode of Risky Routes, Michel opens up about: Going from failed actor to tech founderWhat selling a company is really like (and why most exits aren’t home runs)The Silicon Valley founder myth that burns people outWhy your job as a founder isn’t to prove you were rightLife after the exit: becoming a “catalyst for impact” with GeoShip and healthier, $165K homesWhat 37 countries taught him about happiness, and why he’s spending his 50th birthday on top of a giant rock in ColombiaRisky Routes is a short interview series with executives and leaders about the chaotic, uncomfortable, borderline-bad-idea journeys that push people to level up, trust themselves, and take control of their lives. Hosted by Olivia Goldstein. Chapters: 0:00 Intro 0:14 Welcome to Risky Routes 1:30 Meet Michel Bayan 3:14 Yoga teacher to the stars & life as an actor 5:00 “Venture capital? What’s that?” 7:34 Selling Clutch to eBay 9:28 Predicting churn with AI before it was cool 12:00 $250M in new revenue & a double exit 14:03 What founders should know before selling 15:24 The Silicon Valley founder myth 17:13 What comes after the exit 18:42 GeoShip & the toxic truth about houses 21:30 A breast cancer blood test from Brazil 22:16 Rethinking capitalism & company governance 25:25 Should founders raise VC money? 26:37 Your job is to give the market what it wants 28:18 37 countries & no objective reality 31:00 Guatapé & a 50th birthday on a giant rock 32:30 Outro 🎥 Watch on YouTube: youtube.com/@NotPC_VC 📝 Read the story on Substack: oliviagoldstein.substack.com 📲 Follow @notpc_vc

  2. Oct 13

    Quitting the C-Suite to Start Her Next Chapter with Tonia O’Connor, Co-Founder of The Kite and former CEO of Chopra Global

    What happens when you’ve spent decades building a successful career, reached the C-suite, and realize it’s time to do something entirely different? Tonia O’Connor spent more than 25 years in media and entertainment, helping transform major brands like TV Guide and Univision before making the leap into health and wellness, where she served as CEO of Chopra Global and Tone It Up. But along the way, she discovered something unexpected: she loved building people more than building businesses. We sat down in Saratoga Springs to talk about the decisions that shaped her career, starting with a family adventure through Colombia that took her far beyond the typical tourist destinations. Her curiosity for the unfamiliar has been a constant throughout her life, including her willingness to walk away from the security of established companies to bet on herself. Today, as co-founder of The Kite, Tonia works with CEOs, founders, and leadership teams to help them think bigger and reach their next level. We explore why the very things that made you successful can eventually hold you back, why imagination is a muscle we need to keep exercising, and how self-awareness, shared values, and accountability can transform teams. It’s a conversation about reinvention, finding purpose beyond a job title, and having the courage to start a new chapter, even when you’ve already built a successful one.

  3. Aug 25

    From Designing Destinations to Developing Leaders with Kimberly Trueba, CEO, Girl Scouts of Southern Nevada & former Disney Imagineer

    Kimberly Trueba has built a career around one core idea: the environments we create shape how people think, feel, and lead. Today, she is the CEO of Girl Scouts of Southern Nevada. Before that, she spent more than a decade at Walt Disney Imagineering, then went on to build a design firm working on hospitality and lifestyle projects around the world. In this episode of Risky Routes, Kimberly shares how those experiences shaped her approach to leadership, decision-making, creativity, and risk. We talk about the question that helped open the door to Disney, what she learned from working alongside world-class architects and designers, and why some of her most valuable leadership lessons came from simply observing people and understanding how they experience a space. Kimberly also shares how working across different countries and cultures expanded the way she thinks about experience design, why curiosity remains one of the most important qualities for any leader, and how she carried those lessons into her work with Girl Scouts of Southern Nevada. We also get into confidence, taking calculated risks, building a personal board of directors, creating opportunities for the next generation, and why exposure to new people, places, and experiences can fundamentally expand what someone believes is possible. It’s a conversation about leadership, creativity, and the experiences that shape the way we see the world.

    From Designing Destinations to Developing Leaders with Kimberly Trueba, CEO, Girl Scouts of Southern Nevada & former Disney Imagineer
  4. Aug 3

    Why He Bought a Failing Airline with Germán Efromovich, Owner of Synergy Group and formerly CEO Avianca Airlines

    When you meet someone who has built companies across aviation, oil and gas, shipbuilding, and hospitality, you expect them to have one defining story - the moment that changed everything. So I asked Germán Efromovich exactly that. What was the trip, the flight, or the experience that changed the way you lead? His answer caught me off guard. “There wasn’t one,” he said. “It was an evolution.” The more we talked, the more that answer made sense. Germán doesn’t think in defining moments. He thinks in accumulated experiences. He told me about growing up in South America after his parents rebuilt their lives following the Holocaust. For a period of his childhood, his family lived in a shipping container. He laughed while telling stories about accidentally blowing up his mother’s brand-new stove because he didn’t understand the difference between 110 and 220 volts, then nearly burning down the apartment after trying to wire a lamp himself. Most people would call those failures. He called them education. That curiosity, and the willingness to learn by doing, became the thread that ran through his entire career. When we started talking about Avianca, one of Latin America’s oldest airlines, I expected a story about aviation. Instead, he talked about pattern recognition. “I’ve always believed that where there’s a crisis, there’s an opportunity.” It’s a philosophy he’s lived over and over again. Before Avianca, he built businesses during periods of hyperinflation. Later, when the airline entered bankruptcy, almost no one wanted it. He made what he thought was an intentionally low offer just to end the conversation. The offer was accepted. Listening to him, I realized he doesn’t run toward risk because he enjoys uncertainty. He runs toward it because he’s trained himself to see what might exist on the other side. That may have been my biggest takeaway from our conversation. We often think great careers are built around one bold decision. Germán reminded me they’re usually built through thousands of small ones—staying curious, solving the next problem, and seeing opportunity a little earlier than everyone else. Maybe that’s what separates entrepreneurs from everyone else. Not that they take bigger risks. They simply see different possibilities.

    Why He Bought a Failing Airline with Germán Efromovich, Owner of Synergy Group and formerly CEO Avianca Airlines
  5. Jul 21

    The Future of Work is Uncomfortable with Zara Ali, Founder at Clover Street Partners

    The future of work isn’t just changing…it’s becoming increasingly uncomfortable. In this episode of Risky Routes, I sat down with Zara Ali to talk about why the traditional career ladder is disappearing and what replaces it. Rather than chasing certainty, Zara argues that the next generation of professionals will need to become comfortable with ambiguity, continuous learning, and creating their own opportunities instead of waiting for someone to hand them one. We explore why AI is accelerating this shift, how work is moving from credential-based to outcome-based, and why adaptability may become the most valuable skill anyone can develop. The conversation isn’t about predicting which jobs disappear—it’s about understanding how to build a career in a world where the rules are constantly being rewritten. We also discuss: Why discomfort is becoming a competitive advantage. How AI changes what employers actually value. The difference between collecting credentials and creating proof. Why building relationships and solving real problems matter more than sending hundreds of applications. How young professionals can create leverage by making themselves impossible to ignore instead of competing in broken hiring systems. It’s a conversation about embracing uncertainty, redefining success, and realizing that the future belongs to people willing to bet on themselves even when there isn’t a clear roadmap.

    The Future of Work is Uncomfortable with Zara Ali, Founder at Clover Street Partners

About

Welcome to Risky Routes, a short interview series telling the stories of moments when travel forces you to grow up and adapt fast. Because risk creates perspective. And perspective creates success. We talk about the chaotic, uncomfortable, borderline-bad-idea journeys that pushed people to level up, trust themselves, and take control of their lives.