The Sold Out SEO Podcast

Morgane Rose Consulting

The Sold Out SEO Podcast (FKA The Magnetic Copy Podcast) helps service business owners turn their website into a consistent source of clients with SEO, copy that sells, and content that doesn’t die after you hit publish. If your website isn’t showing up on Google, attracting the right people, or clearly communicating why someone should choose you, this podcast is for you. Each episode shares practical SEO strategies and website copy tips to help you get found by Google and AI, build authority, and create a website that works for you instead of sitting there collecting digital dust. Press play!

  1. 14h ago

    How to Grow Your Business with a Podcast While You're Reinventing Yourself with Jennifer Fast

    What if you could grow your business, build trust with potential clients, and get found online without spending your life on social media? In this episode of the Sold Out SEO Podcast, I’m joined by Jenn Fast, author, podcaster, coach, and mentor, to talk about podcasting as an evergreen marketing strategy, building a business that fits your life, and navigating reinvention in midlife. After 30 years in the corporate world, including leadership roles in tech and biotech, a health scare prompted Jenn to rethink what success meant to her. Today, she helps women navigate life's transitions, rebuild self-trust, and create a more fulfilling next chapter. She’s also passionate about podcasting as a way to build genuine trust, share your expertise, and get found without relying on social media algorithms. We cover everything from launching a podcast without expensive equipment to choosing episode topics your audience actually wants to hear, balancing relatability with authority, and recognizing when your life no longer fits the person you’ve become. Whether you're building a service-based business, considering launching a podcast, or figuring out what comes next in midlife, this conversation offers practical ideas and a reminder that your path doesn't have to look like anyone else's. 🟡 CHAPTERS 00:00 – Intro: Meet Jenn Fast: Podcasting, business and reinvention   01:26 – How Jenn discovered the power of podcasting    07:26 – Starting a podcast without expensive equipment   08:22 – What you need before launching your podcast   11:12 – How to choose podcast topics your audience wants to hear   13:07 – Balancing relatability with leadership and authority   14:55 – Why Jenn stopped relying on social media for business growth   18:10 – Why social media isn't the right marketing channel for everyone   21:57 – The challenges women face during midlife reinvention   24:51 – Grieving your former identity and finding your values   28:05 – People-pleasing, expectations and learning to speak up   33:44 – When life looks good on paper but something feels wrong   35:37 – Learning to listen to your body and recognize your needs   38:02 – ADHD, hyperfocus and executive function   41:17 – Jenn's coaching, courses and reinvention resources   44:36 – Jenn's advice for women navigating their next chapter   45:07 – You're not yoo late, too old or too broken 🟡  About Jenn Fast: Jenn Fast is an author, podcaster, coach, and mentor who helps women navigating change move from uncertainty to self-trust and create lives that feel aligned and fulfilling. After 30 years in corporate, including a decade working alongside senior C-suite leaders, a health scare led Jenn to rethink her priorities and reinvent her own life. She now combines her professional experience, MBA, coaching certification, and lived experience as a neurodivergent woman to support others through personal and professional transitions. She's the founder of Reinvention with Jenn Fast and host of The Comeback Show and Your Signature Podcast. Her work spans midlife reinvention, burnout recovery, self-trust, productivity for neurodiverse individuals, and helping aspiring podcasters get started. 🟡 Connect with Jenn: ➜ https://reinventionwithjennfast.com/ ➜ https://www.linkedin.com/in/jenniferfriedman/ ➜ The Comeback Letter: https://comebackletter.substack.com/about ➜ The Comeback Show Podcast: • on Spotify: https://open.spotify.com/show/37Ce8yhhtV5C5VB2NVx4a8 • on YouTube: https://www.youtube.com/@itsjennfast 🟡 Free resources from Jenn ➜ The Self-Trust Reset Challenge: https://reinventionwithjennfast.com/self-trust-reset-optin-858120 ➜ Launch Your Podcast: Free 7-Day Mini Course https://reinventionwithjennfast.com/7-day-podcast-kickoff-course-optin Subscribe for more conversations about SEO, website copywriting & building a business that doesn't depend on being online 24/7. Thanks for watching, Morgane Sales Copywriter & SEO Strategist for Service Providers and Practice Owners

  2. 4d ago

    How to Get More Clients Without Spending All Day Marketing

    If marketing is taking up half your week but you're still struggling to find clients, doing more of it isn't necessarily the answer. In this episode, I explain how to identify what's actually missing from your marketing strategy before adding more tasks to your to-do list. Whether potential clients can't find your business or they're visiting your website without getting in touch, you'll learn how to identify the problem and choose the right next step. We'll cover SEO, website copywriting, referrals, and website-centered marketing, plus five questions to help you understand where your clients come from and what deserves your attention. You'll also learn how to build a marketing system that attracts clients through Google and AI search without spending all day on social media. 🟡 Useful links ➜ Book your free 20-minute Marketing Priority Call: https://tidycal.com/morganeconsulting/free-marketing-priority-call ➜ Explore Sold Out SEO™ Academy: https://morganeconsulting.com/sold-out-seo/ ➜ Read the full blog article: https://morganeconsulting.com/marketing-strategies-small-business-prioritize/ ➜ See how long SEO takes to bring in clients: https://morganeconsulting.com/how-long-does-seo-take-to-work-and-bring-in-clients/ 🟡 CHAPTERS: 00:00 Why Doing More Marketing Isn't the Answer00:35 Find What's Missing From Your Marketing01:16 The Two Reasons You're Not Getting Clients01:46 Five Questions to Ask About Your Marketing02:33 Choose Marketing Activities That Solve the Problem02:47 How SEO Helps Potential Clients Find You03:07 Fix Your Website Copy to Get More Enquiries03:33 Build a More Predictable Flow of Clients04:07 Cookie Cutters Don't Belong in Marketing04:26 Why I Love Website-Centered Marketing04:53 Build a Website That Keeps Working for You05:44 Stop Treating Every Marketing Activity as Mandatory05:59 Three Steps to Prioritize Your Marketing06:34 Book Your Free Marketing Priority Call07:01 Build Your Marketing System With Sold Out SEO™07:48 Your Next Step Subscribe for more practical advice on SEO, sales copywriting, and website-centered marketing for service providers and practice owners. Thanks for listening, Talk soon, Morgane Sales Copywriter & SEO Strategist for Service Providers & Practice Owners

  3. Oct 13

    Exposing the Financial Industry: Why Traditional Money Advice Fails You - with Ted McLyman Financial Choice Architect

    What if the reason you're struggling with money isn't that you're bad with it, but that traditional financial advice overlooks how people actually behave?In this episode of the Sold Out SEO Podcast, I talk with Ted McLyman, a former financial advisor who walked away from the traditional financial industry after seeing its limitations firsthand.Ted explains why financial advice often fails to translate into real-life behaviour, how emotions and habits shape our spending, and why understanding your relationship with money matters more than simply knowing what you *should* do with it.If you've ever struggled to stick to a budget, wondered why you keep making the same financial mistakes in your personal life or in your business, or felt that conventional money advice wasn't designed for people like you, this conversation offers a different perspective. 🟡 About ted McLyman: Ted spent years as a Registered Investment Advisor before realizing the industry was missing the most important piece of the puzzle: human behavior. Now, as a “Reformed Financial Advisor” and Financial Choice Architect, he helps people master the art of spending smart. His site, tedmclyman.com, is a goldmine of information for anyone looking to change their relationship with money. As Ted says, it’s not about the math—it’s about the behavior. 🟡 Connect with Ted and grab his resources: ➜ Download His “3-Step Guide to Smart Spending.”: https://tedmclyman.com/page/guide-1-subscribe➜ Book - Confessions of a Reformed Financial Advisor:→ https://tedmclyman.com/page/the-book → Amazon: https://www.amazon.com/Confessions-Reformed-Financial-Advisor-Mostly/dp/1965016987/ref=tmm_pap_swatch_0➜ Ted’s Website : https://tedmclyman.com/ ➜ YouTube: https://www.youtube.com/@TedMcLyman-Author➜ LinkedIn: https://www.linkedin.com/in/ted-mclyman/➜ Alignable: https://www.alignable.com/spring-hill-tn/ted-mclyman?user=17205254Thanks for watching, if this resonated, make sure to subscribe and share with a friend who needs to hear this.🟡 Chapters00:00 Teasers & Intro01:50 Why Ted walked away from traditional financial advice04:47 What he discovered inside the financial industry06:01 Why managing money starts with managing behaviour08:10 Why financial literacy is missing from education11:58 The three things sabotaging your spending14:44 Why digital payments make spending easier17:18 How your values and beliefs shape your money habits20:59 How technology removes the friction from spending23:23 Why financial jargon keeps people confused26:34 How to communicate so people actually understand27:07 Why most spending is emotional and automatic28:35 Why managing money is like learning to drive31:26 Ted's five-step Money Behavior System33:09 Why savers and spenders need different strategies36:32 The behavioural wealth gap: Are your habits aligned with your goals?38:41 Why money advice shouldn't come with shame40:52 What actually determines your financial security?44:24 Understanding your personal tolerance for risk47:38 Why you shouldn't copy someone else's financial or business model49:24 How Ted built a team around his strengths53:11 What your everyday habits reveal about your money behaviour54:57 Practical ways to stop overspending56:35 Ted's simple tip to help you save money59:14 Where to find Ted and his resources01:02:58 The one thing about money nobody talks aboutTalk soon,MorganeSales Copywriter & SEO Strategist for Service Providers and Practice Owners

  4. Oct 6

    Business overwhelm: get your time back with systems & delegation | Dortha Hise

    You don't need to work harder, get more organized, or squeeze another productivity system into your business... In this episode of the Sold Out SEO Podcast, I’m talking with Dortha Hise, founder of Summit to Your Success, about what happens when your business starts depending too heavily on you. We talk about business overwhelm, delegation, automation, nervous system responses, and why it can be so difficult to let go of control, even when you desperately want more time. Dortha explains how she looks at both the business and the human running it, using systems, delegation, thoughtful automation and somatic practices to help business owners create more capacity without simply filling that new space with more work. 🟡 A few words from Dortha: I’m Dortha Hise, founder of Summit to Your Success. I work with established business owners whose businesses are successful, but still depend too heavily on their knowledge, decisions, attention, and involvement. My work brings together strategy, systems, delegation, and thoughtful automation with somatics and nature, so we can look at both the business and the human running it. I help people create more capacity, carry less of the business themselves, and get back to the work and life they actually want to have. Capacity Assessment - Find where your business is eating up your capacity. This free assessment helps you identify where your business is relying too heavily on your knowledge, decisions, attention, systems, or involvement. You'll see where capacity is leaking and get a clearer starting point for what to address first. https://capacity-leak-detect.vibepreview.com/ Field Sessions: Come as you are, from wherever your field happens to be. Field Sessions are 90-minute virtual experiences built around paying attention, grounding, and noticing what's happening beneath the surface. Join from your backyard, a favorite chair, a park, your car, or wherever gives you room to be present. We begin with what's actually here and see what becomes clearer from there. https://go.summittoyoursuccess.com/field-session-free-377633 Want to talk through what’s happening in your body or your business? Book a conversation with me, and we’ll look at what you’re noticing, what you’re carrying, where things feel heavier than they should, and what kind of support would make sense from here. https://link.digitalmentorhub.com/widget/bookings/capacity-strategy-session 🟡 Connect with Dortha: LinkedIn: https://www.linkedin.com/in/dorthahise/ Website: https://summittoyoursuccess.com/ 🟡 CHAPTERS: • 1:54 Why comparing your business to someone else’s can completely distort your expectations • 9:28 The difference between being proactive and constantly reacting to your business • 14:16 Why delegation can be a self-trust issue • 19:04 What to automate first in a service-based business • 19:48 Why your freebie, booking and onboarding systems matter more than you might think • 20:55 The client experience problems that simple automations can prevent • 24:51 What somatics actually means for business owners • 25:35 Why paying attention to your body can give you useful information about your business • 29:14 How to tell the difference between healthy fear and a genuine “this isn’t for me” signal • How getting time back can give you space for the things you actually want to do • Why you don’t necessarily need to fix what you notice immediately Listen to the Sold Out SEO Podcast for conversations about SEO, marketing, visibility, business growth and building a business that doesn’t require you to be online all day to get clients and share with a business friend who needs to hear that. Thanks for watching, Morgane Sales Copywriter & SEO Strategist for Service Providers and Practice Owners

About

The Sold Out SEO Podcast (FKA The Magnetic Copy Podcast) helps service business owners turn their website into a consistent source of clients with SEO, copy that sells, and content that doesn’t die after you hit publish. If your website isn’t showing up on Google, attracting the right people, or clearly communicating why someone should choose you, this podcast is for you. Each episode shares practical SEO strategies and website copy tips to help you get found by Google and AI, build authority, and create a website that works for you instead of sitting there collecting digital dust. Press play!