Yo Munir!

Yo Enterprises

“The happiest guys on the internet” celebrate creativity for people wondering what's next. Yo Munir! is a weekly conversation between two brothers about the creative forces shaping business, culture, and the future of work. Especially in the age of AI. We’re here for the people who feel the speed of change and want to stay human brining more joy, better taste, sharper trend fluency, and a wider lens on what it all means. Expect conversations about storytelling, brand, marketing, social platforms, art/music, and the inner game of making (fear, momentum, mistakes, reinvention).

  1. 3h ago

    Ep. 40 | Barbara Gorder: Top Gun, Cannes Lions & Saving the Wine Industry

    Episode 40 | Barbara Gorder: Top Gun, Cannes Lions & Saving the Wine Industry Barbara Gorder has spent 30+ years solving marketing problems at the highest level — and she's not done yet. She started at Leo Burnett Chicago, rising to SVP and working on Super Bowl campaigns for Reebok, GM, P&G, Hallmark, and Toys R Us, winning Cannes Lions along the way. After Burnett, she spent two decades as a fractional CMO for entrepreneurial companies — including SommSelect, where she hired Munir's agency Kiosk to help build the brand. These days, she's the Managing Partner of the Direct to Consumer Wine Symposium, the country's largest D2C wine conference, working to make direct-to-consumer wine legal in 48 states. She's still working on Utah and Delaware. Oh, and her father co-authored the Ault Report — the white paper that led to the creation of Top Gun. In this conversation: growing up military, a legendary Reebok pitch that shocked the room, presenting to 90 international sports executives in the Bahamas with broken AV and singing the Flintstones theme to close the deal, what AI really means for creative people, three principles for staying creative, and the mixtape — songs that pair best with a great glass of wine. Barbara's three creativity principles: Stay open. Knowledge is power. Take the pause. Connect with Barbara: LinkedIn: linkedin.com/in/barbara-gorder-7a27a4 DTC Wine Symposium: dtcwinesymposium.com (early bird tickets on sale now for January 2026 in Monterey) --- Yo Munir! — "The happiest guys on the internet" celebrate creativity and practice in their weekly conversation. Hosted by Robert Haddad and Munir Haddad. Subscribe on YouTube: youtube.com/channel/UC9yFb_jTqo4sXoTxJ1-YpTw Instagram: instagram.com/yo.munir

    48 min

  2. 5d ago

    Ruth Hubbard: Your Wallet Is Your Identity

    Ruth Hubbard has spent her career connecting dots most people don't even see are on the same map. As a product and partnership leader at Fiserv, she works with billions of transaction data points, turning how people spend money into stories about who they actually are. She's a Fellow of the Economic Club of New York, a 2026 Semafor World Economic Summit principal, and hosts the NY Public Library's Trailblazer Series, where she sits down with founders, authors, and cultural leaders. In this episode, Ruth, Rob, and Munir trace the thread from her childhood debates in Stamford, CT (her parents are a lawyer and an HR executive — argument was basically a team sport) through Martha's Vineyard summers, Model UN at Harvard and Penn, and a career arc from Google to JP Morgan to one of the world's largest payment companies. They talk about why the words "Experience Abu Dhabi" on a Knicks warmup jersey tell a more interesting story about global investment strategy than most financial news coverage. They get into why your credit card statement might be the most honest portrait of your values that exists. And Ruth breaks down the three-part storytelling framework she's developed through years of interviewing some of the most interesting people in business and culture. It ends with a mixtape of songs about business — nine songs, three people, zero overlap, and somehow both Pink Floyd and the Isley Brothers feel completely at home together.

    53 min

  3. Jun 1

    A Stranger at a Yoga Festival Told Her to Move to Costa Rica. She Went. | Elizabeth Arnold | Ep. 38

    What happens when a stranger at a yoga festival gives you the nudge that changes your entire life? For Elizabeth Arnold, it meant quitting a soul-crushing bank job, leaving her apartment lease (and her cat) behind, and moving solo to the Costa Rican jungle — where she built an oceanfront yoga and surf hotel near the longest warmest wave in the world, ran women's travel retreats, and marketed the whole thing over borrowed wifi from a neighbor's house. That was just one chapter. Elizabeth has also founded a women's travel company, built a sports hobbyist app, written a children's book on maternity leave, run campaigns for Fortune 100 brands like Adobe and GoDaddy, and served as Chief Growth Officer at ViralMoment — turning AI video intelligence into an enterprise revenue category. In this episode, Munir and Rob dig into the philosophy that connects all of it: how yin yoga rewired Elizabeth's approach to difficulty, why quitting strategically beats grinding blindly, and why the most powerful career question isn't "what do you want to do?" — it's "who do you want to be?" She also weighs in on AI tools democratizing creativity (she built a full app on Lovable's free plan), what "translating" complex technology actually looks like in practice, and how to lean into a disruptive moment with grace instead of fear. Plus — the mixtape goes viral historian. We trace the arc from Britney Spears and MTV to Gangnam Style to Kate Bush's Stranger Things moment to the TikTok woman looking for a man in finance. If you work in social, video, or growth, this conversation is for you. Yo Munir! — the happiest guys on the internet — celebrates practice and creativity every week. Subscribe wherever you listen.

    46 min

  4. May 25

    Lane Soelberg: Metrics Beat No Metrics | Ep 37

    Lane Soelberg started in a Sears Craftsman red vest and ended up in rooms where deals between The Trade Desk, Pinterest, and Yahoo got shaped. Along the way he produced an indie film for $100K, scaled Madhive from $25M to $100M, pitched the first AMA-style online talk show with AOL, and learned the lesson that has defined his entire career: metrics beat no metrics. In Episode 37, Lane joins Robert and Munir for a Chicago-rooted conversation about curiosity as a creative engine, doing the jobs nobody else wants, why the pendulum is swinging back toward analog and small tight teams, and the three pieces of advice he'd give anyone trying to build something now. Plus a 1961 Leo Burnett quote that still holds up, a Joe Pytka story you have to hear, and a Chicago mixtape that runs from Cheap Trick to Gang Starr to Uncle Tupelo. The happiest guys on the internet are back. Yo Munir.

    1h 1m

  5. May 18

    Rick Lowe, Joseph Beuys & Project Row Houses: Andrea Greer on Social Sculpture (Pt 2) | Yo Munir! Ep 36

    Andrea Greer is Senior Advisor for Strategy & Research at Project Row Houses in Houston — the Third Ward institution behind the recent restoration of the Eldorado Ballroom. In Part 2 of our conversation, Andrea walks us through the founding story of Project Row Houses — seven Black artists in Houston in the late '80s, a bus tour where city leaders called Third Ward's shotgun shacks "the most dangerous block" and proposed razing them, and Rick Lowe's now-famous response: "this is the bones of our culture and our community." We get the influences behind PRH (artist John Biggers, Joseph Beuys's concept of social sculpture), the wild coalition of funders who made it happen (the Menil Collection, Chevron, the NEA), and what 33 years of social practice in one neighborhood has actually produced — a grocery distribution that started in the pandemic, the Eldorado Ballroom rehab, and a generation of Black artists (Theaster Gates, Mark Bradford, Amanda Williams) whose work traces back to PRH. Andrea also gives us three things to remember about creativity, an honest moment of self-reflection, and her karaoke fantasy playlist — which kicks off a freewheeling mixtape segment that links Curtis Mayfield, Joe Strummer's "Johnny Appleseed," Beuys's 7,000 oaks at Kassel, and a Jason Moran instrumental medley. If you haven't heard Part 1, don't worry, Part 2 stands alone. But you'll like this even more if you do. Chapters 00:00 — Social sculpture, defined 01:30 — Fundraising as sales ("I sold abortion rights to men") 05:00 — The seven founding artists of Project Row Houses 09:00 — "The bones of our culture": how PRH began 16:00 — "You gotta eat, man": pandemic pivot 19:00 — The Eldorado Ballroom: held in trust for the community 24:00 — Three things to remember about creativity 26:30 — Mixtape: Andrea, Rob, and Munir's picks Mentioned Project Row Houses, Eldorado Ballroom, Rick Lowe, John Biggers, Joseph Beuys (and 7000 Oaks at Kassel), Amanda Williams, Theaster Gates, Mark Bradford, the Menil Collection, Texas Southern University, Emancipation Park (Houston), the Lulu Foundation, the Ford Foundation On the mixtape Freda Payne · Scarface · Jason Moran · Robert Glasper · Jackson Browne · Jimmy Cliff (The Harder They Come) · Erykah Badu · Living Colour · Natalie Merchant · Curtis Mayfield · Joe Strummer & The Mescaleros · Rodriguez (Searching for Sugar Man) · The Avener Yo Munir! is a weekly podcast about practice and creativity, hosted by Munir Haddad (Kiosk) and Rob Haddad. 🔗 Andrea Greer: https://www.linkedin.com/in/andreacgreer/ · Project Row Houses — https://projectrowhouses.org/ · The Eldorado Ballroom (PRH restoration) — https://projectrowhouses.org/our-work/neighborhood-development/eldorado-ballroom/ · Munir / Kiosk: https://www.linkedin.com/in/munirhaddad/ · Rob Haddad: https://www.linkedin.com/in/robert-haddad-88670/ · Yo Munir! Ep 36 playlist on Spotify: https://open.spotify.com/playlist/2LQyCmk5cCPiXr6yRzTBUX?si=yTsUp-CcR9ukgo7LeswXOA

    38 min

  6. May 11

    Andrea Greer — Part 1: Crew, Coxswains & Kinetic Communication

    Andrea Greer's career has been shaped, start to finish, by artists, activists, and the places they build. A lifelong Houstonian, she started out interning for Houston's Art Car Parade and is now Senior Advisor for Strategy & Research at Project Row Houses, the Third Ward institution behind the recent restoration of the Eldorado Ballroom. In Part 1, Andrea takes us back to the beginning: the kid who picked her own boarding school out of a library brochure, the Dartmouth coxswain who coined the term "kinetic communication," the art-history major who spent decades convinced she wasn't creative, and the law student who once nearly ditched it all to join a traveling circus with an artist named Chicken John. Part 2 goes deep on Project Row Houses, Rick Lowe, and the Joseph Beuys lineage that shaped it. Yo Munir! is a weekly podcast about practice and creativity, hosted by Munir Haddad (Kiosk) and Rob Haddad. In this episode: boarding-school survival, the coxswain's seat, kinetic communication, hidden creativity (needlework, karaoke, morning pages), almost joining the circus, and going back to law school during a pandemic — on purpose. 🔗 Andrea Greer: https://www.linkedin.com/in/andreacgreer/ · Project Row Houses: https://projectrowhouses.org/ · Munir / Kiosk: https://www.linkedin.com/in/munirhaddad/ · Rob Haddad: https://www.linkedin.com/in/robert-haddad-88670/

    42 min

  7. May 4

    "If it's in the game, it's in the game" but game means more than just the two and a half hours you play. | YM Ep 34

    Glenn Chin takes Rob and Munir from EA's customer support desk in 1992 to the VP suite, revealing how entry-level hustle and authentic cultural connections built some of the most iconic campaigns in sports and gaming. As a fifth-generation San Franciscan who grew up navigating diverse communities on the Peninsula, Glenn discovered his superpower: being curious about people. This insight became his competitive advantage, whether creating Madden Bowl, building basketball teams at EA SPORTS, crafting legendary LeBron James campaigns at Nike Basketball, or launching Niantic NBA All World. Glenn shares the secret to aggregating interesting creative people who actually get things done, and why brand authenticity starts with relationships, not transactions. From sponsoring a high school All American game to defining gaming culture globally, Glenn proves that creativity thrives when diverse communities connect through shared passions. Rob and Munir share how Glenn has inspired the way that they look at modern brand building, and Glenn offers three gifts for marketers ready to unlock their creative potential. This week's mixtape celebrates the journey from "We Are the Champions" to Sandstorm's unlikely path from Finnish trance to sports arena anthem. If you believe that culture is your competitive advantage and that the best opportunities come from building bridges where others see walls, this one's for you. Stay in Touch: 📺 Subscribe for more: https://www.youtube.com/channel/UC9yFb_jTqo4sXoTxJ1-YpTw 📱 Yo Munir on Instagram: https://www.instagram.com/yo.munir/ 👔 Find Munir on LinkedIn: https://www.linkedin.com/in/munirhaddad/ 👔 Find Robert on LinkedIn: https://www.linkedin.com/in/robert-haddad-88670/ 👔 Find Glenn on LinkedIn: https://www.linkedin.com/in/geechin/ 🛍️ Support us — Yo Munir Merch: https://www.yomunir.com/yo-store 🎵 Yo Munir on TikTok: https://tiktok.com/@yomunir

    1h 5m

  8. Apr 27

    Mrs. Meyer's founder Monica Nassif keeps betting it all on herself | Yo Munir Ep 33

    She took one look at me and said, 'No, absolutely not. You don't have the training, you don't have a business degree. We don't allow people to jump silos.' Monica Nassif saw who the stars were in retail and wanted to move into a role that would have her on track to succeed. When she was denied by HR, she knew that was the last day she was going to work in corporate America.That courage to bet on herself despite rejection led to founding Caldrea and Mrs. Meyer's Clean Day, scaling to 20,000+ stores before selling to SC Johnson. Growing up as the oldest of nine taught Monica that competition and resourcefulness are survival skills and the genesis of her creative problem-solving tools. Her journey of going from nursing, to English degree, to writing at Dayton Hudson Stores (Target), to running her own agency, along with a couple of decisions that didn't pan out, including an 'absolute business failure,' became her greatest teacher.In life, being told 'no' can be the spark that ignites your biggest breakthrough.In business, sometimes you have to be willing to start over as a beginner, even at 28, to build something that feels handmade in a mass-produced world.In community, brands that connect us to our roots and the wisdom of previous generations create lasting value.Check out Monica's new book, "I Bottled My Mother: Grit, Grime & Growing a Business. The Mrs. Meyer's Story." Stay in Touch:📱 Yo Munir on Instagram: https://www.instagram.com/yo.munir/👔 Find Munir on LinkedIn: https://www.linkedin.com/in/munirhaddad/👔 Find Robert on LinkedIn: https://www.linkedin.com/in/robert-haddad-88670/👔 Find Monica on IdeaPress: https://www.simonandschuster.com/books/I-Bottled-My-Mother/Monica-Nassif/9781646872336🛍️ Support us — Yo Munir Merch: https://www.yomunir.com/yo-store

    39 min
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About

“The happiest guys on the internet” celebrate creativity for people wondering what's next. Yo Munir! is a weekly conversation between two brothers about the creative forces shaping business, culture, and the future of work. Especially in the age of AI. We’re here for the people who feel the speed of change and want to stay human brining more joy, better taste, sharper trend fluency, and a wider lens on what it all means. Expect conversations about storytelling, brand, marketing, social platforms, art/music, and the inner game of making (fear, momentum, mistakes, reinvention).

Information

  • Creator
    Yo Enterprises
  • Years Active
    2K
  • Episodes
    18
  • Rating
    Explicit
  • Copyright
    © Yo Enterprises
  • Show Website
    Yo Munir!