GoldDust

Kate Baxter

The GoldDust Podcast is a behind-the-scenes look at what it really takes to build a successful jewellery business today. Hosted by jewellery consultant and The Cut London founder Kate Baxter, each episode features candid conversations with independent designers, retailers and industry experts shaping the modern jewellery landscape. Together we explore the realities of building a jewellery brand in the current climate, from developing a recognisable design language, to pricing, production, wholesale, and marketing ideas - why do some jewellery brands fail when others succeed? Practical, real, open and honest, GoldDust offers an insider look at the creative and commercial sides of the jewellery industry, and gets to the crux of what really makes a difference when building a brand.

Episodes

  1. MAR 4

    Hannah Martin: The Realities of Building a Founder-led Jewellery Brand

    What really happens when you're the name behind the brand? Jewellery designer Hannah Martin joins the GoldDust Podcast to discuss the realities of building a career in fine jewellery with her bold, sexy, sculptural designs. We talk about how she grew her one-woman brand from Central St Martin's graduate to a 3 story East London showroom over the last 20 years. From the pressures of being the name behind the brand, trying stuff that doesn't work, and designing jewellery that isn't for everyone, to the decisions she made that changed everything. Hannah also shares insights on creative conviction, the power of building a community - if you haven't been to one of her legendary parties you need to - and what it really takes to grow a jewellery business that stands the test of time. With clients ranging from Rhianna to Zaha Hadid, Hannah Martin is one of the rare fine jewellery success stories where the work remains truly unique, undiluted, and uncompromised. Episode Notes 01:21 Hannah's early influences and education at Central Saint Martins 02:18 Her experience at Cartier and starting her own brand 02:47 The evolution of her design philosophy and style 07:32 The importance of authenticity in her work 12:10 Launching her first collection and materials used 17:15 Her unique creative process and character-driven collections 23:02 Balancing artistic integrity with commercial success 26:36 Her signature style and recognisability 30:06 Brand growth, studio space, and community building 37:37 Setting trends and her influence on jewellery design 44:16 The significance of her creative space and studio environment 49:50 Business growth, diversification, and her teaching roles 52:29 Bespoke work, bridal, and engagement jewellery 58:36 Lessons learned and mistakes made along the way 01:02:48 The future of her brand and industry insights Guest: Hannah Martin Website: hannahmartinlondon.com Instagram: @hannahmartinldn Find out more about GoldDust Collective, the membership for ambitious independent jewellery designers at www.katebaxterstudio.com You can also follow the host, Kate Baxter, at @golddust_by_kate_baxter and @thecutlondon Explore more conversations on the business of jewellery by liking and subscribing this podcast. Thank you for listening!

    1h 4m

About

The GoldDust Podcast is a behind-the-scenes look at what it really takes to build a successful jewellery business today. Hosted by jewellery consultant and The Cut London founder Kate Baxter, each episode features candid conversations with independent designers, retailers and industry experts shaping the modern jewellery landscape. Together we explore the realities of building a jewellery brand in the current climate, from developing a recognisable design language, to pricing, production, wholesale, and marketing ideas - why do some jewellery brands fail when others succeed? Practical, real, open and honest, GoldDust offers an insider look at the creative and commercial sides of the jewellery industry, and gets to the crux of what really makes a difference when building a brand.

You Might Also Like