The Inner Ally Podcast

Amanda Cole

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Entrepreneurship
Updated Weekly

For heart-led women exploring the subconscious patterns, inherited conditioning and old narratives that shape how we see ourselves, the choices we make, and what we believe we're capable of - not just in business, but in life. amandacolehypnotherapy.substack.com

Sep 17

What Have You Learned Without Ever Choosing To?

Hello Beautiful Listeners, I spent last weekend learning!... This time completing my certification in hypnotherapy for children - absorbing new techniques, enjoying being the student again, and thinking about how children learn - which made me think about lifelong learning in a slightly different way… Because alongside everything we consciously choose to learn throughout our lives, there’s also a whole lot we absorb without ever choosing to at all. In this episode, we explore the difference between learning because we want to and because we’re trying to prove something… And all those childhood lessons we were taught simply by being part of our families, culture and wider society. As adults, perhaps we get to be a little more selective about which of those lessons we want to keep carrying… What do you think? Happy listening,Amanda x Hey, I’m Amanda - an Accredited & Award-Winning Transformational Hypnotherapist, based in sunny Worthing in the UK. I’m here for the heart-led women who know their work is powerful, but still find themselves hesitating to be fully seen and receive what they’re truly worth. Together, we explore the subconscious patterns, inherited conditioning and old narratives that shape how we see ourselves, the choices we make, and what we believe we’re capable of - not just in business, but in life. Lasting change comes from understanding the narratives we’ve been carrying, gently loosening their grip, and choosing differently… Because so often we’re not held back by our thoughts and beliefs themselves, but by what we’ve made them mean about ourselves 💛 This is your invitation to a 30 minute Heart to Heart to chat about how I can support you - find a day/time HERE. Join The Inner Ally Collective and explore the layer beneath with other heart-led women - more connection, not content. Get full access to The Inner Ally at amandacolehypnotherapy.substack.com/subscribe
Jul 16

What If You Already Know?

Hello Beautiful Readers/Listeners, Last week, I shared in my written post how being in a press bootcamp unexpectedly led me to ask two much bigger questions: ‘What do I want to be known for?’ and… ‘What conversations do I want to help shape?’ In this week’s podcast episode, I want to take that conversation one step further…because what if you already know the answers? Together, we explore the difference between knowing something consciously and truly allowing yourself to trust it and why so many women spend years searching for answers outside of themselves, And….I guide you through a gentle, yet powerful hypnosis designed for you to meet the part of yourself that already knows. It’s an opportunity to go beyond simply searching and reconnect with your knowing voice that may have been waiting (a long while) to be heard. I’d encourage you to save this episode and re-listen to the hypnosis whenever you’re navigating a new decision, direction or chapter. Happy listening,Amanda xP.S Here’s last week’s written post I mention in the episode for more context around today’s conversation: If you enjoyed today’s hypnosis, consider upgrading and joining the Inner Ally Collective where I support you individually and within a group - connecting in real time. Get full access to The Inner Ally at amandacolehypnotherapy.substack.com/subscribe
Jul 2

Could What You're Carrying Actually Belong to All Women?

Hello Beautiful Readers/Listeners, A few weeks ago, I saw a Note on Substack from Cara, asking whether anyone would like to collaborate. I’ve loved connecting with so many incredible women through this space over the past few months, so it was an immediate message back saying “me, please!” Even though Cara and I work in slightly different areas, it became clear that we share so many of the same values, reflections and hopes for the women we work with. For years, I’ve supported women to understand their own individual conditioning; the beliefs, patterns and protective behaviours shaped by childhood and lived experiences… But more recently I’ve become fascinated by an even deeper, more subtle layer ….. The collective conditioning women carry. In our conversation, Cara and I explore the underlying beliefs, fears and expectations so many of us inherit simply by growing up as women. The conditioning that unknowingly shapes our perceptions, our work, relationships, motherhood and the way we move through the world. Together we talk about: * The difference between individual and collective conditioning * Why visibility isn’t only an individual struggle * How motherhood can magnify the patterns we’ve inherited * Why healing is less about fixing ourselves and more about reconnecting with who we’ve always been * And why helping one woman at a time really can create a ripple effect that extends far beyond what we ever see. What do you think - are some of the fears, patterns and ways of protecting ourselves that we’re trying so hard to heal...never entirely ours to begin with? Perhaps they’re part of the collective conditioning we’ve inherited as women. The whole conversation has inspired me to explore this concept in more depth, and what the world could look like if every woman was ‘unconditioned’. I’d love to know what resonates with you. Happy watching (or listening!)... Your Inner Ally,Amanda xP.S Funnily enough, we both came off the call feeling like at times we’d ‘messed up’ or not articulated something in the ‘right’ way - even therapists and coaches have those cringe moments and question themselves!A must is to…subscribe to Cara and follow all of her insightful work and writing: And if you’re a free subscriber to The Inner Ally and want to have these deeper conversations 1:1 with me about the patterns & beliefs impacting your life, then this is your gentle invitation to upgrade and join The Inner Ally Collective. Hey, I’m Amanda - An Accredited & Award-Winning Transformational Hypnotherapist, based in Sunny Worthing in the UK. I’m here supporting heart-led women to unearth their subconscious patterns and fears - so being fully seen, selling what you love, and receiving what you deserve finally feels safe. Subconscious healing peels back the deep rooted layers of conditioning, old narratives and unhelpful beliefs to restore your inner safety, self-trust and worth to move both your business, and your life, towards emotional and financial freedom 💛 Book a complimentary 30 minute Heart to Heart call. Get full access to The Inner Ally at amandacolehypnotherapy.substack.com/subscribe
Jun 25

When You Think "I've Already Worked Through That..."

Hello Beautiful Listeners, This week’s episode explores something I’ve been reflecting on recently: why, just when we think we’ve finally dealt with old fear or pattern, it seems to calmly reappear. Together, we’ll chat through why this doesn’t mean you’re going backwards. Instead, it may simply be that another layer is revealing itself, ready to be understood, nurtured and gently healed. Weaving together stories from my own journey, conversations with other women in business, midlife recalibrations and the subconscious, hopefully this episode offers a compassionate way of understanding your own growth journey. I also share a gentle invitation into Your Wild Self - my new intimate four-week experience for women who wish to meet the parts of themselves that are shaping their lives, and reconnect with the parts waiting patiently underneath 💛 Happy listening,Amanda xP.S If you’d like to join us in Your Wild Self, it begins with a 30 mins heart to heart chat. Just message me, and we can find a time to talk (more details available by clicking on the Your Wild Self image below). The other Inner Ally posts and episodes that link to this episode, and worth checking out: Thanks for listening to today’s episode of The Inner Ally Podcast. If you’re a free subscriber, consider becoming part of The Inner Ally Collective - real time support for women. Get full access to The Inner Ally at amandacolehypnotherapy.substack.com/subscribe
Jun 11

Remembering Your Voice

Hello Beautiful Readers/Listeners, In this episode, I’m joined by Lucy Down, founder of Fresh Leaf Creative and Kindred Founders, for a conversation about what happens when the way we’ve been told to build a business no longer feels aligned. Throughout, Lucy reflects on her own journey; from giving away her self-trust and following someone else’s version of success, to reclaiming the parts of herself she’d learned to hide. Together, we explore belonging, ‘too muchness’, building differently, and why running a business becomes one of the biggest personal growth journeys we’ll ever take. We also talk about Lucy’s idea of becoming a signal - getting clear, being strategic, having external support and ultimately, receiving. It’s a conversation about remembering your voice, reconnecting to who you are beneath the layers of conditioning, and proving that a different way is often your own way 💛 Happy listening,Amanda x Don’t forget to subscribe to Lucy’s Substack publications:The Business of Becoming and Press Publish You can also find the Kindred Founders community HERE. And the Freshleaf Creative website HERE. If this episode resonated for you, please share with another woman who would love to hear it! Thanks for listening to today’s episode of The Inner Ally Podcast. If you’re a free subscriber, consider becoming part of The Inner Ally Collective - real time support for women. Get full access to The Inner Ally at amandacolehypnotherapy.substack.com/subscribe
May 28

Midlife transitions & the subconscious

Get full access to The Inner Ally at amandacolehypnotherapy.substack.com/subscribe
May 21

Women Creating Differently, Together...

Hello Beautiful Readers/Listeners, This week’s podcast episode feels like a super important conversation. What began a few weeks ago with me questioning whether supporting one woman at a time was enough, led into two further pieces exploring the emotional stretch of choosing differently; the energy women spend on just surviving, and an interwoven thread of reconnecting to yourself and others. In this episode, I’m joined by Synne Linden, founder of Tidle - the world’s only empathy-first matchmaking agency for women in business. Together, we dive into why helping one woman at a time matters more than we realise, what most of us are silently carrying underneath while trying to build businesses, and the possibilities that open up when women feel genuinely supported and emotionally safe. If you’re a heart-led woman in business, knowing what you do makes a difference, but just feeling drained by ‘how things usually work’ then this one’s for you. It’s a conversation (with some laughs!) about building differently, together - and the ripple effect we can create for collective change in the world. Happy listening 💛Amanda xAnd don’t forget to…. Connect with Synne HERE and learn more about Tidle HERE. Be part of the collective change we’re making, together. If this episode resonated for you, please share with another woman who would love what we chatted about! Read the 3-part mini-series mentioned in the podcast episode: Thanks for listening to today’s episode of The Inner Ally Podcast. If you’re a free subscriber, consider becoming part of The Inner Ally Collective - real time support for women. Get full access to The Inner Ally at amandacolehypnotherapy.substack.com/subscribe
Apr 23

The Invisible Progress You Don’t Even Realise You’re Making...

Hello Beautiful Listeners/Readers, Do you have those moments where it feels like nothing is really shifting? Even though you’re staying in your lane and doing the work that feels right to you…that confusing, frustrating space where progress feels painfully slow, or completely invisible? In this episode, we explore what may actually be happening underneath - why progress doesn’t always look or feel the way we expect, and how those subtle, often overlooked shifts are shaping far more than you realise. If you’ve been asking whether you’re really moving forward (I know I have), this will help you begin to see your journey a little differently…and recognise the progress you’ve already made. This one is for you if sometimes, progress feels invisible 💛 Happy listening,Amanda x If you recognise that feeling of invisible progress in your business, this is exactly what you can explore more deeply inside my self-paced workshop: ‘Why You’re Resisting Sales Work as a Female Founder - And How to Sell in a Way That Feels True to You’... Gently unearthing the subconscious fears that sit beneath resistance and self-doubt so you can restore self-trust to actually enjoy selling what you love, receiving for your gifts and being seen as your true self. Feel the shift with a 25 minute video guide, 2 page reflective guide and powerful 20 minute hypnosis track - £37. Thanks for listening to today’s episode of The Inner Ally Podcast. If you’re a free subscriber, consider becoming part of The Inner Ally Collective - real time support. The other Inner Ally posts and episodes that link to this episode, and worth checking out: Get full access to The Inner Ally at amandacolehypnotherapy.substack.com/subscribe

For heart-led women exploring the subconscious patterns, inherited conditioning and old narratives that shape how we see ourselves, the choices we make, and what we believe we're capable of - not just in business, but in life. amandacolehypnotherapy.substack.com

Creator

Amanda Cole
Years Active

2026
Episodes

18
Rating

Clean
Copyright

© Amanda Cole
Show Website

The Inner Ally Podcast