Church Chat: Communication Tips for Churches that Work, Copywriting for Creatives & God-Led Business

Jaleesa Cox
  • 5.0 (1)
  • Marketing
  • Updated Semiweekly

Communication strategies that actually work...TODAY. Do you have the perfect sermon clip but no idea what to write in the caption? Are you tired of just repeating exactly what the pastor said in the video? Welcome to Church Chat, the go-to podcast for church creatives, social media managers, and ministry leaders who want to master the art of church copywriting. Host Jaleesa Renee breaks down the science of high-impact communication for the local church. We move past the "information dump" and dive into the "scroll-stopping" strategy.

Episodes

  1. May 12

    S1. EP 10: Post This: What to post to broaden your church's reach

    Are you posting on social media just to "stay active," or are you actually reaching people? In this episode, we’re stripping away the complexity of social media strategy and giving you a foundational "Triple-Threat" framework. Most churches make the mistake of leaning too hard into one style of content, unintentionally shutting the door on specific groups of people. We’re breaking down the three essential content categories—inspired by different "translations" of ministry—to ensure your feed speaks to the lifelong member, the curious seeker, and the person who just needs a reason to smile. Join Wordslinger News for communication strategies and tips that work for today!

  2. May 5

    S1 E9: Why "Everyone is Welcome" is Killing Your Church Announcements

    Everyone is welcome!" It’s the gold standard of church invitations, right? Wrong. In this episode, we’re breaking down why these three seemingly harmless words are actually the reason your congregation is tuning out your announcements. When you try to speak to everyone, you end up speaking to no one. We dive into the psychology of "speaking into the void" and provide a simple, three-part framework to ensure your message actually lands. Get Wordslinger news for communication stratgies that work for today!

  3. Apr 28

    S1 E8: How to Write for People Who Don't Do Church (Without Losing the Gospel)

    What if you could reach someone who's never stepped foot in a church — without sounding like you're trying to? In this episode, Jaleesa Renee breaks down the art of writing for the dechurched: the skeptics, the burned, the spiritually curious, and the ones who haven't been in a pew since childhood. You don't have to water down the gospel to make it accessible. You just have to speak the right language. You'll learn how to:— Identify who you're actually writing for (hint: it starts with one person)— Translate church language into copy that connects without losing the message— Use the "Bible version" framework to gauge your writing tone— Introduce church concepts naturally so readers lean in instead of check out Get communication tips that work today here

  4. Apr 21

    S1 E7:Fix Your High Traffic Website Pages So You Can Stop Losing Visitors.

    Your homepage is your digital front door— it either is it inviting people, positioning you as an authority or leaving them confused? What is your Homepage doing? Grab your Website Copy Audit Freebies: Church Voice Brand Guide Wordslinger Notes: Communication Strategies that Work TODAY

    S1 E7:Fix Your High Traffic Website Pages So You Can Stop Losing Visitors.

  5. Apr 14

    S1 E6: Talk to All Moms: Mother's Day Copy for Every Woman in the Room

    Mother's Day is one of the most emotionally charged Sundays on the church calendar — and if your messaging only celebrates one type of mom, you're leaving half your congregation out. In this episode, Jaleesa Renee breaks down how church creatives and leaders can address Mother's Day with intention, inclusivity, and copy that actually lands — without skipping the celebration or reopening wounds. You'll walk away knowing how to write for and acknowledge:— The church mother (seasoned, chosen, and irreplaceable)— The mom who experienced pregnancy loss or miscarriage— The woman longing to be a mother— The woman grieving the loss of her own mom— The everyday mom holding it all together Jaleesa also shares why "if you're a mother, please stand up" might be doing more harm than good — and what to do instead. Whether you're writing Sunday morning slides, a social caption, or speaking from the pulpit, this episode gives you the language to honor every woman in the room. 🎁 Grab the free Mother's Day copy here!

  6. Apr 7

    S1 E5: Is Your Church About Page Driving People Away? Here's What to Fix: 5 Must-Haves

    Hot take — your church's about page shouldn't only be about your church. If visitors land on your site and only see your history, your staff, and your doctrine... you're missing the people you're actually trying to reach. In this episode, we're talking about why your community needs to be front and center on your about page, and exactly how to do it. We break down 5 things every church about page needs: → Who you serve (lead with them, not you) → A clear "who is" statement → Your mission → Your vision → Your beliefs & values People don't read websites — they scan. Make sure what they see first speaks directly to them. Church Copy Lab- Done-for-You hooks, captions, and CTAs FREE- Grab church communication strategies that works for TODAY! 🔗 Want a website copy audit and copy revamp? Save your spot here! Limited spots available.

  7. Mar 30

    S1 E4: Captions that Convert: Treat Your Message Like a Sales Page

    Treat your captions like a sales page. Yeah, I said it! In this episode, we’re stripping away the "salesy" stigma and looking at how simple sales psychology can actually deepen your impact. Whether you’re promoting a sermon series or sharing a message of faith, the way you structure your words determines whether people scroll past or lean in. We’re breaking down the two "titans" of copywriting and showing you exactly how to apply them to your ministry: The AIDA ModelPASThe Gift- Church Voice Brand Guide Let's Workshop, hop on a call Check out my Website.

  8. Mar 26

    S1 E3: Stop Writing Boring Hooks: How to Write Sermon Hooks That Grab Attention

    If you can’t grab their attention in 3 seconds, you’ve already lost them. Last Sunday was good, but we can do better. Whether you are prepping for a sermon or repurposing your message for social media, the hook is the most important part of your delivery. In this episode, Jaleesa Renee breaks down how to stop using "Churchese" and start writing hooks that pique curiosity, frustrate the status quo, and demand a "must-watch" response. Book a Free Call Don't Fall Short on the Follow Up Sermon Talk Cheatsheet

  9. Mar 23

    S1 E2: Why Your Church Announcements are Being Ignored (and How to Fix It)

    Does your congregation "check out" the second the announcements start? We’ve all sat through it: the endless slideshow, the "date overload," and the three-minute list of events that nobody remembers five minutes later. If you’re tired of seeing blank stares from the stage, it’s time to stop announcing events and start announcing outcomes. In today’s episode, we’re breaking down how to transform a boring 3-minute information dump into a high-impact, 30-second call to action (CTA). Using a real-world example of a "Ladies' Tea Party," we show you how to lead with emotion, provide a solution to a problem, and give a clear next step that actually moves the needle. The Stage-Time Rule: Why any announcement over 45 seconds is killing your momentum. Hooks vs. Lists: How to grab attention by addressing a problem before offering an event as the solution. The Power of Outcomes: Why people remember how they’ll feel more than the date on the calendar. The "Quick Win" Format: Keeping your pre-sermon transition short, sweet, and effective. Stop giving facts; start giving feelings. Tune in to learn how to reclaim your stage time and get your people moving toward their next step. Do you have a script or a video announcement that needs a makeover? Send it to me via the link below! I might feature it (anonymously) in a future episode to help you turn that "info-dump" into an invitation. Work with Me Hooks Vault AI: Extend Sermons Beyond Sunday Send me something to critique: info@churchscripts.com

  10. Mar 19

    S1 E1: No More Bulletins on the Floor-Church Bulletin Makeover: How to Boost Engagement and Stop the Paper Waste

    Stop wasting paper and start driving engagement. Do you find your church bulletins scattered on the floor after every service? In this episode, we break down why most church bulletins fail and how to transform them from "cluttered newspapers" into effective bridges for your congregation. We dive into the psychology of church communication and explain why "less is more" when it came to Sunday printouts. Learn how to craft scannable content, write high-converting calls to action (CTA), and use QR codes to move people from their seats to your next event. In this episode you're learn The Short Bridge StrategyHeadline HacksScannable DesignDigital Integration Word Content Audit- info@churchscripts.com Hooks Vault AI Grab your Sermon Talk Cheat Sheet DIY-Hooks Vault Work With Me

  • 10 Episodes

About

Communication strategies that actually work...TODAY. Do you have the perfect sermon clip but no idea what to write in the caption? Are you tired of just repeating exactly what the pastor said in the video? Welcome to Church Chat, the go-to podcast for church creatives, social media managers, and ministry leaders who want to master the art of church copywriting. Host Jaleesa Renee breaks down the science of high-impact communication for the local church. We move past the "information dump" and dive into the "scroll-stopping" strategy.

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